• Korean Journal of Human Ecology
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• v.23 no.1
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• pp.123-136
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• 2014

Bakery nutrition labeling has been implemented in the company, but most consumers have no idea about it due to lack of promotion of the product nutrition labeling information or do not have a big interest in it. As a result, various studies based on the forecast about changes in consumption patterns of the bakery market due to nutrition labeling information are needed. Especially nowadays, when buying bakery products the involvement of consumers in health and nutrition is growing. So, we need to understand that nutrition labeling information makes any causal relationship between consumer attitude and confidence, purchasing behavior in bakery products. It can be said to be a very important research. For that reason, I think this research will help to settle and activate the nutrition labeling information system for the rational purchasing decisions of consumers in the bakery market. In addition, this research could be a base material for various marketing strategies.

• Journal of the Korean Home Economics Association
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• v.39 no.7
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• pp.85-100
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• 2001

A Study on the make-up expression and purchasing behavior of make-up cosmetics based on the lifestyle. The intention of this study is to classily the consumer group based on the lifestyle, to research the characteristics and desire of the each group, and to find out the differences of the make-up expression and purchasing behavior of make-up cosmetics among each group. The result of this study are as follow; 1. We have obtained seven factors out of twenty six lifestyle items by using AIO lifestyle measurement. The seven factors are make-up high involvement factor, brand loyal factor, make-up bases factor, economical and natural beauty oriented factor, impulsive consumption oriented factor, stubborn choice factor, sensitive to others view factor 2. We have formed four groups based on the seven factors. The four groups are impulsive consumption type, professional make-up type, intentional make-up type, basic type. 3. It was examined that women want to express smart, ellegant and intelligent images form the make-up 4. According to the examination of the differences of the purchsing behavior, only the purchase motive, information source and cosmetics purchase amount per month was differentiate among the groups.

• Journal of the Korean Society for Library and Information Science
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• v.49 no.2
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• pp.291-311
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• 2015

This paper demonstrates the comparative analysis of the similarity and difference between Medical Subject Headings (MeSH) and social tags. Both types of metadata have the same purpose - that is, succinctly abstracting content of a given document - but are created from heterogeneous viewpoints. The former MeSH terms show the aspects of publication related professionals, whereas the latter social tags are from the perspectives of general readers. When both types of metadata are assigned to the same publications, do they consist of different nomenclatures reflecting the heterogeneous viewpoints or are they similar, since both metadata types describe the same publications? Social tags are also compared with family terms of MeSH terms in the given MeSH hierarchy, so as to understand the specificity of social tags, related to MeSH terms. Lastly, given the fact that readers assign social tags in casual ways without any restricted vocabulary, we tested how many social tags contain consumer health terms, which are familiar to laypeople. Through these comparisons, we ultimately aim to examine how much the highly controlled publication index reflects general readers' cognitive understandings and stress the necessity of general readers' involvement in the publication indexing process.

• Journal of the Korean Home Economics Association
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• v.39 no.11
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• pp.107-128
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• 2001

The objectives of this study were to classify the consumer group based on the lifestyle traits of cortege women, to examine the demographic characteristics of each group, and to find out the differences of buying and using behavior of cosmetics among each group. The survey was conducted and 392 samples were analyzed by SPSS package program. The results of this study were as follows; 1. The lifestyle types were clasified 4 groups. They were named 'Progressive fashion pursuing type' 'Reality adaptable living-satisfaction type','Traditional frugal faithful type','Passive living-unconcern type'. 2. The demographic characteristics of each lifestyle group showed meaningful differences according to the following variables ; major, average monthly pocket money, religion, living standard, educational level and occupation of the head of a family. 3. The buying behavior of cosmetics(the degree of product involvement, information search behavior, product choice criteria, store choice criteria) showed meaningful differences among each lifestyle group. 4. The using behavior of cosmetics( the motive of make-up, the extent of make-up, average monthly cosmetics expenditure) showed meaningful differences among each lifestyle group.

• Journal of the Korean Home Economics Association
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• v.49 no.7
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• pp.81-95
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• 2011

In order to build a successful cohousing, active residents' participation is necessarily needed. However, there is no evidence of participating in communal residents' facility in the step of design or planning in our country. In this study, the workshop process was analyzed to obtain the improvement of the residents' participation and its result was presented to help understand the concept of cohousing and its residents' participation. The workshop was conducted twice with six couples aged in their 30s and 40s. The design and planning of whole town was conducted in the first workshop. In the second workshop, the contents which was decided at the first was reviewed and revised. Through two workshop, participants became a positive mind for the cohousing and gave the active opinions of future's involvement. In the conclusion, the workshop guided by professionals is important to establish the effective cohousing village.

• Industrial Engineering and Management Systems
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• v.15 no.3
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• pp.251-258
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• 2016

Companies have developed a keen interest in bolstering their CSR activities. Especially in Japan, CSR is strongly associated with social contribution and $m{\acute{e}}c{\acute{e}}nat$ activities. On the other hand, the primary purpose of companies is to provide their products and services to consumers and thereby return value to their shareholders through sales and profits. It is, however, difficult to estimate directly the relationship between CSR and sales/profits. This study focuses particularly on CSR activities related to environmental and consumer issues and community involvement and development. It is also analyzed the relationship between the degree of CSR empathy and product purchase motivation. For accomplishment the purpose, a questionnaire is designed that elicits the respondent's degree of purchase intention and empathy toward CSR activities supported through sales. The object industry for questionnaires is TV maker. For results of the questionnaire, a covariance structure analysis is conducted to understand potential relationships among CSR activities, sales, and disposable budget. Through this study, it is able to clear the relationship between CSR activities and sales/profits. It is one of the advice to future prospect, strategy and CSR concept for the companies.

• Journal of the Korean Society of Clothing and Textiles
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• v.35 no.12
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• pp.1497-1506
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• 2011

This study identifies the effect of customer-to-customer interactions on the preference of fashion purchase environment. An empirical study surveyed male and female consumers 25 years of age and older in Daegu, Korea, in August 2011. A total of 338 responses were analyzed using descriptive statistics and chi-square analysis of SPSS 19.0. The results identified the effects of the number, gender, age, attractiveness, and taste of other customers in fashion retail settings. In addition, differences in the effect of customer-to-customer interactions according to consumer attributes were also verified. The sample of this study preferred a shopping condition of many shoppers in the store, the same gender shoppers in the store, the same aged shoppers in the store, an attractive shopper in the store, and a shopper having the same taste in the store. Female consumers showed a preference for a store environment with many shoppers and the same gender shoppers to a store of no shoppers and different gender shoppers compared to male consumers. Aged consumers and fashion-involved consumers liked to shop with more attractive persons than less attractive persons. Fashion-innovative consumers wanted to enter a store where the other customers have similar tastes.

• Asian-Australasian Journal of Animal Sciences
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• v.32 no.8_spc
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• pp.1219-1232
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• 2019

The global goat population continues to grow and is now over one billion. The number of goats raised primarily for milk production is also growing, due to expanding demand. Most of the world dairy goat production and consumption is in Asia, but a global view of the dairy goat sector reveals important lessons about building successful modern dairy goat industries. The most organized market for goat milk is found in Europe, especially in France. The European goat sector is specialized for milk production, mostly for industrial cheesemaking, while also supporting traditional on-farm manufacturing. Government involvement is significant in sanitary regulation, research, extension, support for local producer organizations, and markets, and ensures safety and quality. Nonetheless, producers are still vulnerable to market fluctuations. New dairy goat industries are developing in countries without a long goat milk tradition, such as China, the United States, and New Zealand, due to rising consumer demand, strong prices, and climate change. The mix of policies, management and markets varies widely, but regardless of the country, the dairy goat sector thrives when producers have access to markets, and the tools and skills to sustainably manage their livestock and natural resources. These are most readily achieved through strong and inclusive producer organizations, access to technical services, and policies that enable the poor and marginalized groups to benefit from increasing demand.

• The Korean Journal of Health Service Management
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• v.12 no.2
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• pp.149-162
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• 2018

Objectives : This study aimed to develop tools to measure the social responsibility activities of hospitals using ISO 26000 and to verify the validity and reliability of the developed tools. We verified the content and structural validity, as well as the internal consistency of the proposed measurement tool for hospitals' social responsibility. Methods : We conducted an online survey on hospitals/employees from Feb 26 to Mar 12, 2018, and analyzed selected 197 respondents from the survey by removing incomplete responses. Results : The developed hospitals' CSR (HSR) measurement tool consists of 36 items with 5 factors: "consumer issues", "labor practices", "community involvement & development", "fair operating practice", and "environment". Analysis revealed high reliability with Cronbach' alpha of 0.981. Conclusions : It was verified that the developed HSR tool fully reflected hospital characteristics. This tool can be used to diagnose hospitals' social responsibility and to support strategic decision on social responsibility.

• Journal of Korea Multimedia Society
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• v.25 no.2
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• pp.335-344
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• 2022

In recent years, Internet Word of Mouth (IWOM) as an important way for internet consumers to obtain product information, it has become a key factor influencing consumers purchase intention. However, does IWOM also affect consumers' willingness to buy in the E-commerce live broadcast environment? What online IWOM can make a difference? And how? This study establishes a theoretical model of the impact of IWOM on consumer purchase intention in Chinese E-commerce live broadcast. Questionnaire data were collected from 204 people through the internet, with the model and the hypotheses are tested by SPSS 21.0 software. The research results show that: Firstly, the influencing factors of IWOM in the E-commerce live broadcast are different from those in general E-commerce. Secondly, anchor traits, word of mouth quantity, and product involvement have a positive impact on consumers purchase intentions, but the strength of relationship, word of mouth quality and Word of mouth timeliness do not have significantly direct effect on consumers' purchase intentions. Finally, conclusion with theoretical references and practical suggestions for E-commerce live broadcast merchants that may enter the Chinese market.