• Title/Summary/Keyword: Consumer information

Search Result 3,888, Processing Time 0.028 seconds

Exploring Antecedents of Consumers' Willingness to Depend on E-Health Information

  • Oh, Su-Jin
    • International Journal of Contents
    • /
    • v.8 no.1
    • /
    • pp.61-68
    • /
    • 2012
  • Previous research on online health (e-health) information was primarily focused on consumer information search behavior and information quality. Although studies addressing online information quality have flourished, they have yet to thoroughly examine whether consumers actually use the information they search. The purspose of this study suggests a conceptual framework that examines the potential antecedents of a consumers' willingness to depend on e-health information as an indicator of the consumer's trust of the provided e-health information. The proposed antecedents include healthcare product involvement, online skill level, perceived quality, and credibility of the source. Using structural equation modeling on online survey data, seven hypotheses, which describe the relationships between the variables of the model, were tested. The results indicate that consumer willingness to depend on provided e-health information was significantly influenced by the consumers' perceived quality and credibility of specific e-health information. Consumer involvement in healthcare and their online skill-level, respectively, also positively related to perceived quality and credibility regarding e-health information.

Content Analysis of Consumer Information on On-Line Apparel Retailing Sites for Elderly Consumers (노년층 대상 의류 판매 웹사이트에서 제공하는 소비자 정보에 관한 내용 분석 연구)

  • Hong, Kyung-Hee;Choo, Ho-Jung
    • The Research Journal of the Costume Culture
    • /
    • v.14 no.6
    • /
    • pp.971-986
    • /
    • 2006
  • As baby boomer generations become older, these "New-age elderly" have emerged as an important consumer segment for apparel products. These young-minded elderly have positive attitudes to technology and enjoy many of high technology tool in their everyday life, which signals a huge market potential for internet apparel retailing targeting these elderly consumers. Internet apparel businesses are required to provide various consumer information to its consumers to facilitate the decision making process. For elderly consumers, who might have different shopping behaviors from the younger consumer segments, different kinds of information with higher quality would be required. As a preliminary step to develop internet consumer information model for elderly consumers, this study seeks to investigate the current practice of information offerings of internet apparel businesses for elderly consumers. Ten internet sites carrying apparel products for elderly consumers were selected and analyzed their offerings of consumer information by five researchers. This study found that internet apparel businesses targeting elderly consumers were still small-sized and lack of sophisticated technology to support these elderly consumers. Most web sites provided basic product information and service information but not fashion and trend related information. Managerial implications were discussed.

  • PDF

A study on External Information Search Behavior in the Purchase of High-tech Products (하이테크제품 구매시 외적정보탐색에 관한 연구)

  • Lee, Seung-Sin;Lee, Young-Hee
    • Journal of Families and Better Life
    • /
    • v.27 no.3
    • /
    • pp.45-60
    • /
    • 2009
  • This study reviewed the influence of consumer innovativeness and consumer knowledge on external information search behavior for the purchase of high-tech products. The strategies for offering information effectively for high-tech products may be proposed as follows based on the results of this study. First, the advertisements of high-tech products which are generally encountered need to offer sufficient information about the products in addition to fulfilling the function of persuading consumers. Second, it is necessary to implement an information network so that neutral offerings of information about high-tech products may be made promptly by reliable institutions. Third, information about high-tech products should be offered with easier explanations so that there should be no information-underprivileged class in utilizing the function of high-tech products.

A study on medical consumers'consumption value and online information search characteristics (의료소비자의 소비가치와 온라인 정보탐색 특성에 관한 연구)

  • Ahn, Chang Hee;Ha, Ji Hyun;Lee, Seo Young
    • Korea Journal of Hospital Management
    • /
    • v.18 no.2
    • /
    • pp.57-80
    • /
    • 2013
  • The purpose of this study is to examine the information search behavior of medical consumers visiting a hospital, and investigate the consumption values of medical consumers, classified according to the information search behavior, and characteristics of online health and disease information. This study also tried to identify the factors affecting medical consumers classified according to information search behavior, and gain an extensive understanding of medical consumers'consumption values and online information use. The analysis results of this study are as follows: First, the consumption values of medical consumers were classified into a total of 7 factors, i.e. future-positive value, family-oriented value, sustainablehealth value, rational-progressive value, social-cooperative value, socialachiever value and hedonistic-individual value. Next, the characteristics of medical consumers'online information search behavior were classified into three types of consumer groups, i.e. the limited information-oriented consumer group, the practical information-oriented consumer group and the passionate information-oriented consumer group. Second, the analysis of the differences among the three groups classified according to the characteristics of the information search behavior in terms of consumption values, use of online information sources, utility and the intention to reuse online information showed that all the differences were statistically significant. The passionate information-oriented consumer group showed the highest scores in the sustainable-health value, the social-achiever value and the hedonisticindividual value. Third, the factors affecting medical consumers, classified into three groups according to the characteristics of the information search behavior, were found to be socio-demographic variables like consumers' age and occupation, consumers'consumption values, use of online information sources, and utility of online information. This study tried to understand what values medical consumers have according to the differences in the information search behavior by examining the consumption values of medical consumers according to the information search behavior. The significance of this study lies in the fact that consumption values are instrumental in understanding medical consumers by identifying the fundamental motives and desires of consumers' behavior.

  • PDF

A Study on Consumer Sentiment Index Analysis and Prediction Using ARMA Model (ARMA모형을 이용한 소비자 심리지수 분석과 예측에 관한 연구)

  • Kim, Dongha
    • Journal of Korea Society of Digital Industry and Information Management
    • /
    • v.18 no.3
    • /
    • pp.75-82
    • /
    • 2022
  • The purpose of the Consumer sentiment index survey is to determine the consumer's economic situation and consumption spending plan, and it is used as basic data for diagnosing economic phenomena and forecasting the future economic direction. The purpose of this paper is to analyze and predict the future Consumer sentiment index using the ARMA model based on the past consumer index. Consumer sentiment index is determined according to consumer trends, so it can reflect consumer realities. The consumer sentiment index is greatly influenced by economic indicators such as the base interest rate and consumer price index, as well as various external economic factors. If the consumer sentiment index, which fluctuates greatly due to consumer economic conditions, can be predicted, it will be useful information for households, businesses, and policy authorities. This study predicted the Consumer sentiment index for the next 3 years (36 months in total) by using time series analysis using the ARMA model. As a result of the analysis, it shows a characteristic of repeating an increase or a decrease every month according to the consumer trend. This study provides empirical results of prediction of Consumer sentiment index through statistical techniques, and has a contribution to raising the need for policy authorities to prepare flexible operating policies in line with economic trends.

A Study on the Integrated Model Design and Circulation of the Customer Information for Electricity Market Competition (전력시장 공정경쟁을 위한 소비자정보 통합 모델 설계 및 유통에 관한 연구)

  • Ko, Jong-Min;Park, Sang-Hoo;Noh, Jae-Koo;Kim, Young-Il;Choi, Seong-Hwan
    • The Transactions of The Korean Institute of Electrical Engineers
    • /
    • v.60 no.9
    • /
    • pp.1668-1673
    • /
    • 2011
  • Recent power industries are to be progressed as moving into horizontal markets and expanding of competitive systems through promoting SmartGrid. In these environments, the information on power consumers leads to establish a part of power markets through active and real-time participations instead of participating it as a passive manner presented by a vertical integration. Also, such information should be established as a way that effectively reflects changes and market behaviors occurred in power market participants. Therefore, in this study, a method that develops consumer information models, performs integrated managements, implements registration and distribution, and forms integrated management centers is presented to commonly use the consumer information according to the change in the environment of power industries.

Needs for Consumer Information on Internet (인터넷소비자정보요구도에 관한 연구)

  • 이수진;이승신
    • Journal of the Korean Home Economics Association
    • /
    • v.39 no.12
    • /
    • pp.159-175
    • /
    • 2001
  • The internet which is only opened for special class at the past, diffuse to all classes like junior.senior highschool and woman in general and it boost the internet's popularize. So the consumers can reduce the all physical.time cost, and now the internet settle in the most important method to find the informations. I hope this project can expect the protection the over-carrying of consumer information on internet and consumers can activity acquire the information in consumer's side. Also in the business's side, it promote the developing of fair information offers for lighten the inequality of information. And in the governments side, it's a basic information to plan the legal system for help the consumers to use the safe and correctness internet.

  • PDF

A Study on Amount of Information Search and Consumer's Post-purchase Satisfaction according to Consumer Information Sources (소비자 정보원에 따른 정보탐색량과 구매후 만족에 관한 연구 -서울특별시 주부 소비자의 냉장고 구매를 중심으로-)

  • Lee, Il-Kyoung;Rhee, Kee-Choon
    • Journal of Families and Better Life
    • /
    • v.10 no.1 s.19
    • /
    • pp.27-42
    • /
    • 1992
  • This study focused on consumer information search activity and consumer's post-purchase satisfaction. For these purpose, a survey was conducted suing questionaires on 430 homemakers that lived in seoul. Statistics used for data were Frequency Distribution. Percentile, Mean, One-way AAANOVA., Scheffe-test, T-test, Pearson's correlation. Multiple Regression Analysis and Multiple Classification Analysis. The major findings were ; 1) The level of each amount information search was lower than average. And the level of consumer's post-purchase satisfaction was a little higher than average. 2) On amount of "noncommercial-personal" information search, the influencing variables were desire to seek information, education, brand royalty in turn. These three variables explained 7% of dependent variable's variance. 3) On amount of "noncommercial-media" information search, the influencing variables were desire to seek information, amount of internal information, education, occupational status in turn. These variables explained 14% of dependent variable's variance. 4) On amount of "commercial-personal" information search, the influencing variable was desire to seek information, and this variable explained 3.1% of dependent variable'a variance. 5) On amount of "commercial-media" information search, the influencing variables were desire to seek information, education, amount of internal information in turn. These three variables explained 12.1% dependent variable's variance. 6) Resulting from multiple classification analysis, influencing variables on consumer's post-purchase satisfaction were amount of noncommercial-media information search and printed media search, and brand royalty. These three variables explained 9% of dependent variable's variance. Furthermore, througout all the subareas of consumer's satisfaction, the amount of noncommercial-media information search was the most influencing variable.

  • PDF

The Consumer Information Improvement for Teens' Oral Health (청소년의 구강건강을 위한 소비자정보 개발)

  • Rhee Kee-Choon;Paik Hee-Young;Paik Dai-il
    • Journal of Families and Better Life
    • /
    • v.23 no.2 s.74
    • /
    • pp.63-76
    • /
    • 2005
  • Health is the most important factor in the Quality of life. Without appropriate treatment, dental caries could have serious effects on self-esteem, nutrition, and health of a person throughout his/her life. The purpose of this study was to investigate ways to develop a consumer information program that could help improve teens' oral health. To develop an effective information program, we surveyed 1) how teens feel about oral health information in the market, 2) how judiciously they use their information, and 3) how they actually apply the information to practice. On the other hand, we investigated relationships between dietary patterns and dental caries among middle school students. The results indicate a serious lack of oral health information for middle school students. Moreover, we found that the intake of vegetables, fruits and legumes prevents dental caries. Using these results, we developed a system for organizing and conveying the oral health information for teens.

Content Analysis of On-Line Consumer Information for Elderly - Comparison between the US and Korea Apparel E-tailing Sites - (노년층 의류 소비자를 위한 온라인 소비자 정보에 대한 분석 - 한국과 미국의 웹사이트의 비교연구 -)

  • Hong, Kyung-Hee;Choo, Ho-Jung
    • The Research Journal of the Costume Culture
    • /
    • v.16 no.3
    • /
    • pp.559-573
    • /
    • 2008
  • Internet apparel businesses are required to provide various kinds of consumer information which includes both product information and customer service information. "New Age Elderly" who become an aged man in 21th century are familiar with internet and other high technological tools from their life time experience with technological development and ready to enjoy the convenience the technology offers. As a preliminary step to develop internet consumer information model for elderly consumers, this study examines the US and Korea apparel e-tailing sites targeting elderly consumers. Ten Korean sites and nine US sites were selected and compared for their provision of consumer information in terms of contents, ease to access, and the completeness of the information. Results of data analysis indicate that elderly market in Korea is not yet clearly defined compared to the US. In Korea, elderly consumer market is considered as a part of middle-aged market, and there was no unique target marketing efforts observed. Korean sites are better than the US's sites in terms of shopping information, while the US sites offer detailed information about the company, and customer service information. In both countries, fashion related information is lacking and failing to satisfy fashion conscious elderly consumers. Managerial implications were discussed.

  • PDF