• Title/Summary/Keyword: Consumer's Risk

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A Survey and Studies on the Residual Content of Dimethylformamide and its Reduction in Polyurethane-Based Consumer Products (폴리우레탄 기반 소비자 제품의 디메틸포름아미드 잔류량과 이의 저감화를 위한 조사 및 연구)

  • Park, Yong Gi;Ji, Wonha;Han, Kyeong Seok;Jee, Min Ho
    • Journal of Korean Society for Quality Management
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    • v.45 no.4
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    • pp.769-780
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    • 2017
  • Purpose: The aim of this study is to conduct a survey of dimethylformamide(DMF) content in polyurethane(PU)-based consumer products and provide the information for the PU manufacturer and company to prepare a countermeasure for improving the quality competitiveness. Methods: This study selected PU-based consumer products(toddler shoes, children's bag, children's play mat, safety gloves), which is closely used in everyday life, and analyzed the residual DMF content in the consumer products. Results: In this study, it was confirmed that the average DMF content of toddler shoes, children's bag, children's play mat and safety gloves are 38 ppm, 119 ppm, 396 ppm and 826 ppm, respectively. In addition, most of the samples were found to meet the internationally accepted standard of 1,000 ppm and the DMF contents were reduced from at least 63 % to 85 % with a single washing process. Conclusion: The domestic PU manufacturers should seek ways to reduce the DMF through their production facility applications and introducing new materials such as water-soluble PU, and preparing the process development for their quality competitiveness.

The Influence Relationship among Consumers' Characteristics, Information Search, and Purchase Decision in On/Offline Retailing Environment (온/오프라인 유통환경에서 소비자특성, 정보탐색, 구매결정 간 영향관계에 관한 연구)

  • Chae, Jin Mie
    • Fashion & Textile Research Journal
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    • v.22 no.3
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    • pp.323-334
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    • 2020
  • This study analyzed the effects of consumers' characteristic variables on information search and purchase decisions in a decision-making process that validated the path model in purchasing apparel products. In constructing a structural equation model using AMOS 19.0., the variables including enjoyment pursuit, price pursuit, product involvement and product risk were selected as consumers' characteristic variables affecting the stage of information search. A questionnaire was distributed to consumers over 20 years old who purchased apparel products using offline and online channels within one year; consequently, we were able to analyze 468 effective data. The results were as follows. First, the path model of this research proved to be the appropriate model explaining the effects of consumers' characteristic variables on the stage of purchase decision-making. Second, enjoyment pursuit had a significant positive influence on offline information search; in addition, price pursuit and product risk affected the online information search significantly. Product involvement affected online information search as well as offline information search. Third, the offline information search affected offline purchase and online information search affected online purchase. However, consumer's channel switching behavior between the stage of information search and the stage of purchase decision was not proven. The findings suggest that companies need to develop distribution strategies according to consumers' characteristic factors that effect consumer's purchase decision-making.

Consumer's Attitude and Behavior about the Internet Premium Advertisement and Its Application (인터넷 경품광고 및 응모에 대한소비자태도와 행동)

  • 이민선;이은희
    • Journal of the Korean Home Economics Association
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    • v.40 no.12
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    • pp.85-108
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    • 2002
  • The objectives of this study were to investigate the trend of the attitude and the behavior about consumer's internet premium advertisement and its application and the factors which influence on the attitude and the behavior about consumer's premium advertisement and its application; the demographic variables, internet communication-environment variables and variables in relation to consumer's premium advertisement application. For these purpose, the data collected two way: internet survey and questionnaire survey. The data used in this study included people who have looked an internet Premium Advertisement more than once during internet use. Major findings were as following: (1) The attitude of internet premium advertisement and its application could be described as the mean 34.16 md 24.61 separately(3.11 and 2.73 point on 5.00 points scale). The behavior of application about internet premium advertisement was measured as a behavior of application whether or not; application 18.7% and unapplication 81.3%. (2) The attitude of application about internet premium advertisement was significantly different according to age, joining frequency on internet, past experience of winning a premium, purchasing information search, interesting connection on the internet, the risk about the money loss and negative evaluation of other persons, the economical values of premiums, winning possibility, and preferable premiums. The behavior of application about internet premium advertisement, the behavior of application whether or not was significantly different according to sex, age, school career, a circuit speed, a period of using, joining frequency and a using place, past experience of winning a premium, purchasing information search, interesting connection on the internet, the risk about the negative evaluation of other persons, the economical values of premiums, winning possibility, and preferable premiums. (3) When looking at the influence of variables about the attitude of application about internet premium advertisement, the most influence variables was the past experience of winning a premium, and next was winning possibility, sex, the interest about the premiums which made the consumer want to apply, the economical values of premiums, the purpose of purchase information search and the using time. The explanation of those variables were 22.6%. As the result of the Logistic analysis, it was found that the frequency of the internet connection, the past experience of winning premiums, the risk about the outflow of credit information, interesting premiums, and premium advertisement were the most important variables to affect the possibility of the behavior of application about internet premium advertisement critically.

The Influence of Risk Perception upon Consumer"s Attitude and Purchase Behavior - Focusing on Melamine-Contained Food- (위험 지각이 소비자 태도 및 식품 구매 행동에 미치는 영향 - 멜라민 함유 식품군을 중심으로-)

  • Choi, Eun-Joo
    • Journal of the East Asian Society of Dietary Life
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    • v.20 no.3
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    • pp.481-490
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    • 2010
  • The shock of melamine-contained food has been known with the incident of hospitalization or death of infants at the age of 11-month old in China. The purpose of this study was to examine consumers' risk perception, attitude and purchase behavior of melamine-contained food which recently came to the fore as a social issue, focusing on the relationship between consumers' attitude and purchase behavior based on physical risk, social risk, psychological risk, financial risk, consumers' attitude and purchase behavior. Study findings are as follows. First, the four factors of risk perception of melamine-contained food were significantly different by consumers. Consumers regarded social risk as most significant and it was followed by financial risk and psychological risk. And they regarded physical risk as most insignificant. Second, as for the difference of risk perception by demographic features, such factors as gender, age, marital status and schooling had no statistically significant influence. Third, the potential risk of melamine-contained food had a negative influence upon consumers' attitude and purchase behavior. In addition, consumers' attitude and purchase behavior were decided by perceived risks. This finding implies that consumers' attitude can accompany with negative or positive behavior and consumers' behavior can be related to social, financial and physical risks. Because the risk perception of melamine-contained food can cause consumers' distrust about all kinds of food in general, domestic manufacturers of milk product-contained confectionery and food can be harmed. In order to overcome this problem and make consumers purchase all the milk products and milk-contained food without fear, governmental agencies must reestablish systems with which the safety of imported raw materials and its processing can be insured and manufactures must improve the quality of products in a diverse and discriminative manner. This study seems to be meaningful in that it examined consumers' risk perception of melamine-contained food, a current social issue, and then looked into the influence of risk perception upon consumers" attitude and behavior, thus presenting the strategy of reestablishing the system of relationship between consumers and business entities in a desirable manner.

The Consumer Trust on e-WOM: In the Perspective of Seller Managed Web Review Boards (후기게시판 신뢰 요인 연구: 온라인 쇼핑몰 후기게시판을 중심으로)

  • Jang, Eun-Jin;Kim, Jeoung-Kun
    • The Journal of Information Systems
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    • v.20 no.4
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    • pp.233-254
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    • 2011
  • Although e-commerce is growing fast, e-commerce consumers are still under higher risk and uncertainty in the comparison of the traditional commerce's. Consumer review boards of online shopping malls are good measures to help buyer's decision making, and should be managed effectively by sellers. We formulate the research model on consumer trust formation on seller managed web review boards on the background of previous literatures on e-WOM and trust. Our data analysis with 368 samples shows seller's reputation, e-service quality, perceived reviewer's benevolence and ability have significant positive effect on the trustworthiness of the board. Product involvement shows weak negative moderation effect on the relationship between perceived reviewer's benevolence and trustworthiness of review boards.

Comparison of Exposure Estimates Using Consumer Exposure Assessment Models and the Korean Exposure Algorithm (국내외 소비자 제품 노출평가모델을 이용한 노출량 비교)

  • Sohyun Kang;Miyoung Lim;Kiyoung Lee
    • Journal of Environmental Health Sciences
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    • v.50 no.1
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    • pp.43-53
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    • 2024
  • Background: Exposure assessment is an important part of risk assessment for consumer products. Exposure models are used when estimating consumer exposures by considering exposure routes, subjects, and circumstances. These models differ based on their tiers, types, and target populations. Consequently, exposure estimates may vary between models. Objectives: This study aimed to compare the results of different exposure models using identical exposure factors. Methods: Chemical exposure from consumer products was calculated using four consumer exposure assessment models: Targeted Risk Assessment 3.1, Consumer Exposure Model 2.1 (CEM), ConsExpo web 1.1.1, and the Korean Exposure Algorithm (primary and detailed) issued by the Ministry of Environment, No. 972 (MOE). The same exposure factors were used in each model to calculate inhalation and dermal exposures to acetaldehyde, d-limonene, and naphthalene in all-purpose cleaners, leather coating sprays, and sealants. Results: In the results, TRA provided the highest estimate. Generally, MOE (detailed), CEM and ConsExpo showed lower exposures. The inhalation exposure for leather coating spray showed the largest differences between models, with differences reaching up to 1.2×107 times. Since identical inputs were used for the calculations, it is likely that the models significantly influenced the estimated results. Conclusions: Despite using the same exposure factors to calculate dermal and inhalation exposures, the results varied substantially based on the model's exposure algorithm. Therefore, selecting an exposure model for assessing consumer products should be done with careful consideration.

Optimal designing of skip lot sampling plan of type SkSP-2 with double sampling plan as the reference plan under generalized exponential distribution

  • Suresh, K.K.;Kavithamani, M.
    • International Journal of Reliability and Applications
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    • v.15 no.2
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    • pp.77-84
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    • 2014
  • In this paper, a optimal designing methodology is proposed to determine the parameters for skip-lot sampling plan of type SkSP-2 plan with double sampling plan as reference plan, when the lifetime of the product follows generalized exponential distribution. The two points on the operating characteristic curve approach are used to find the optimal parameters for the proposed plan. The plan parameters are determined so as to minimize the average sample number subject to satisfying simultaneously both producer and consumer risks at the acceptable and limiting quality levels respectively.

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Psychological Aspects of Household Debt Decision: The Use of the Heckman's Procedure

  • Lee, Jong-Hee
    • International Journal of Human Ecology
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    • v.9 no.1
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    • pp.81-95
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    • 2008
  • This paper examined the impact of psychological characteristics of consumers on household debt decisions. With the use of the Heckit models (the traditional approach to the selection problem) this study undertook an empirical study of the influence of a wide range of factors on financial decisions. This study used U.S. household-level data that offers detailed information on household debt, expectations about future income, expectations about future economic conditions, the amount of financial risk the respondent was willing to take, and the amount of time allotted for planning family savings and spending. This study showed that respondents with both substantial financial risk tolerance and positive expectations about future income were likely to have larger household debt showing that researchers and policy-makers need to consider consumer sentiment and preference measures in modeling behavior in credit markets. Additional results showed that household debt is significantly related to two key economic variables: income and net worth.

A Bulk Sampling Plan for Reliability Assurance (벌크재료의 신뢰성보증을 위한 샘플링검사 방식)

  • Kim, Dong-Chul;Kim, Jong-Gurl
    • Journal of the Korea Safety Management & Science
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    • v.9 no.2
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    • pp.123-134
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    • 2007
  • This paper focuses on the in-house reliability assurance plan for the bulk materials of each company. The reliability assurance needs in essence a long time and high cost for testing the materials. In order to reduce the time and cost, accelerated life test is adopted. The bulk sampling technique was used for acceptance. Design parameters might be total sample size(segments and increments}, stress level and so on. We focus on deciding the sample size by minimizing the asymptotic variance of test statistics as well as satisfying the consumer's risk. In bulk sampling, we also induce the sample size by adapting the normal life time distribution model when the variable of the lognormal life time distribution is transformed and adapted to the model. In addition, the sample size for both the segments and increments can be induced by minimizing the asymptotic variance of test statistics of the segments and increments with consumer's risk met. We can assure the reliability of the mean life and B100p life time of the bulk materials by using the calculated minimum sample size.

Consumer′s Perceived Risk and Information Search in Internet Shopping (인터넷 쇼핑몰에서의 소비자의 워험지각과 정보탐색에 관한 연구)

  • Shin Min-Kyung;Joung Soon-Hee;Yuh Yoonkyung
    • Journal of the Korean Home Economics Association
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    • v.42 no.9
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    • pp.195-212
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    • 2004
  • The purpose of this study was to analyze consumers' perceived risk and information search behaviors in internet shopping. For this purpose, survey was conducted on 302 consumers in their 20s and 30s who had internet shopping experience. This study found that consumers' perceived risk was significantly related to their gender, educational level, income, credit card use, period of internet un, number of internet shopping experiences, and purchased product. Consumers' search behaviors were also significantly affected by gender, age, educational level, income, period of internet use, and purchased product. In addition, a higher level of consumers' perceived risk was significantly related to the amount of information search on product attributes themselves rather than on general information search such as the number of sites or the number of brands.