• Title/Summary/Keyword: Consciousness survey

Search Result 684, Processing Time 0.027 seconds

The Effects of the Using Motivation Type for Mobile Phone and the Degree of Loss Perception on Mobile Phone Consumption Consciousness in Adolescent (휴대전화의 사용동기 유형과 손실지각 정도가 청소년의 휴대전화 소비의식에 미치는 영향)

  • Ku, Hyo-Jung;Jang, Yoon-Ok
    • Journal of Family Resource Management and Policy Review
    • /
    • v.13 no.3
    • /
    • pp.281-305
    • /
    • 2009
  • The purpose of this study was to investigate the effect of use motivation type for mobile phones and the degree of loss perception related to mobile phone consumption consciousness in adolescents. The subjects of this study were 503 students in middle and high school in Daegu. A questionnaire was used for the survey. Factor analysis, cluster analysis, and MANOVA were employed for the data analysis and the $Scheff\acute{e}$ test was used for post-hoc analysis. The results are as follows: First, there are significant differences in mobile phone consumption consciousness in all sub-dimension areas according to use motivation type for mobile phone. Second, adolescents with high economic loss perception for mobile phones show high consumption consciousness in sub-dimension area, and adolescents with high academic loss perception show high relation-oriented consumption consciousness. Adolescents with high physical loss perception show high health-oriented, relation-oriented, and function-oriented consumption consciousness. Adolescents with high psychological loss perception, on the other hand, show high relation-oriented consumption consciousness. Third, there are significant differences in mobile phone consumption consciousness according to use motivation type for mobile phones and the degree of overall loss perception. However, there are no significant differences in the mobile phone consumption consciousness according to use motivation type for mobile phones and the degree of overall loss perception.

  • PDF

판매사의 직업의식, 실무능력, 이직 의향간의 관계 (백화점 판매사를 중심으로)

  • 이혜임;남궁석;김규동
    • Journal of Distribution Research
    • /
    • v.2 no.2
    • /
    • pp.63-106
    • /
    • 1997
  • This study is conducted to examine the relationship between salespeople's job consciousness, their competencies of practical business and their turnover intention in department stores. The data was collected from 1961 department stores salespeople in Seoul and Sungnam. And a survey was conducted by questionnaire. Mean, Scheffe-test, Cronbach's ${\alpha}$, Perason's correlation, factor analysis, regression analysis, path analysis are used for the analysis of data. Major findings are as follows : 1) Job consciousness of salespeople is relatively strong, the level of competencies of practical business and turnover intention are somewhat low. 2) Job consciousness of salespeople and their competencies of practical business are related to their turnover intention. The more strongly they have job consciousness, the more highly they have the level of competencies of practical business, and the lower their turnover intention becomes. 3) Among related variables, their perception of distributive education shows the strongest effect on job consciousness of salespeople. Their job consciousness shows the strongest effect on competencies of practical business. Their job consciousness and competencies of practical business show the strongest effect on turnover intention of salespeople. 4) Turnover intention of salespeople is affected by the job consciousness directly or indirectly, and by competencies of practical business directly. Among related variable, age, experience degree on distribution education, period of work, educational level, marital status, jobs, the motive of choosing their occupation and sex show only indirect effects on their turnover intention through job consciousness and competencies of practical business of salespeople. The motive of choosing their occupation, importance degree on distributive education, sections of department stores(Clothing), perception degree on job specialization and selling experience show only direct and indirect effects on their turnover intention. Thus, job consciousness and competencies of practical business of salespeople are the major intervening variables which have strong negative effects on their turnover intention.

  • PDF

The Current State and Determinants of Korean Baby-Boomers' Welfare Consciousness

  • Lee, Hyoung-Ha
    • Journal of the Korea Society of Computer and Information
    • /
    • v.21 no.5
    • /
    • pp.193-200
    • /
    • 2016
  • This study was conducted in order to assess the effect of variables influencing Korean baby-boomers' welfare consciousness. For this purpose, data from the $8^{th}$ supplementary survey of the Korea Welfare Panel in 2013 were analyzed. The subjects of analysis were 2,035 people who were born between 1955 and 1965 whose welfare panel data did not have missing values for the variables of the research model. According to the results of analysis, first, when the descriptive statistics of the major variables were analyzed, those showing a relatively high mean score among the sub-factors of the baby-boomers' welfare consciousness were 'expansion of expenditure for public assistance' (mean 3.65, SD .557), 'expansion of expenditure for social insurance' (mean 3.53, SD .646), and 'expansion of expenditure for social services' (mean 3.26, SD .424). The mean score of the baby-boomers' overall welfare consciousness was relatively high as 3.45 (SD .428), advocating the expansion of welfare expenditure. Second, the independent variables influencing the baby-boomers' welfare consciousness was found to have explanatory power of 12.9%. In the results of regression analysis, variables found to have a significant effect were gender (B=.100, t=2.573, p<.01), personal responsibility for poverty (B=-.151, t=-3.635, p<.01), social responsibility for poverty (B=.149, t=3.437, p<.001), and recipient's laziness (B=.251, t=6.578, p<.001). Based on these results were discussed major relevant policies.

A Study on the Influences of LOHAS Consciousness on LOHAS Cuticle Management (로하스 의식이 로하스 큐티클 관리에 미치는 영향)

  • Cho, Youn-Hee;Kim, Soon-Shim
    • Journal of the Korea Fashion and Costume Design Association
    • /
    • v.14 no.2
    • /
    • pp.215-227
    • /
    • 2012
  • This study aims to analyze the influences of LOHAS cuticle management, which based on LOHAS consciousness among customers using nail art shops and removes only Cuticle layer without Eponychium, on the preference and expected value of service quality. Further, it tackles how above related variables have important bearing on reuse intention. A survey was conducted only with customers over the age of 20 in Seoul, Daejeon and Daegu areas in terms of LOHAS consciousness. For the collected 389 data, frequency analysis, t-test, ANOVA, correlation analysis and multiple regression analysis were carried out by using SPSS 18.0 Version statistical package. The results are as follows. First, according to the results, it shows high positive correlation between LOHAS cuticle management based on the consciousness of LOHAS, and LOHAS cuticle management preference, tendency and willingness to transfer toward it. Second. it is proven that LOHAS consciousness tend to be possessed in older age groups, married and a professional employee layers and this LOHAS motivated groups showed high LOHAS cuticle management preference, inclination and intention of a change in management. Lastly, the reuse intention is mostly affected by experience and preference of LOHAS cuticle management. There is negative correlation between reuse intention and experience in blooding and pain during care service. Higher interest in preference of LOHAS cuticle management has highly influenced positive link with the repurchase intention.

  • PDF

An Analysis of Middle School Teachers' Teaching Profession Consciousness and Job Satisfaction by Level of their Professional Socialization (중학교 교사의 교직사회화 단계별 교직의식 및 직무만족도 분석)

  • WON, Hyo-Heon;NAM, In-Ae
    • Journal of Fisheries and Marine Sciences Education
    • /
    • v.15 no.2
    • /
    • pp.145-153
    • /
    • 2003
  • The purpose of this study is to help improvements of education and effective management of school organization by grasping interrelationship between middle school teachers' job satisfaction and their teaching profession consciousness based on the different levels of professional socialization. To accomplish the purpose stated above, two questions were selected. First, how different are the middle school teachers' teaching profession consciousness according to the different levels of professional socialization? Second, how different are the middle school teachers' job satisfactions according to the levels of professional socialization. To answer these questions, a theoretical investigation into previous studies was made, and survey method was adopted for the inquiry. 500 questionnaires were given to teachers of 14 middle schools in Busan Metropolitan City, 470 questionnaires were collected. The results of the analysis may be summarized as follows: First, the teaching profession consciousness of middle school teachers show high level. Especially, there are much difference of teaching profession consciousness between the period of adaptation and maturity. Second, job satisfaction of middle school teachers show low level, and the job satisfaction points of compensations, school administrations, changes of educational environments are lower than the points of human relations, extension of profession, stress of duties. Especially, there are much difference between the period of adaptation and growth, adaptation and maturity, growth and maturity, growth and mellowness.

The Roles of Health Consciousness and Service Quality toward Customer Purchase Decision

  • TRAN, Tung Anh;PHAM, Ngan Thi;PHAM, Kien Van;NGUYEN, Linh Cam Tran
    • The Journal of Asian Finance, Economics and Business
    • /
    • v.7 no.8
    • /
    • pp.345-351
    • /
    • 2020
  • The study investigates how marketing mix factors are mediated by health consciousness and service quality in creating fresh fruit buying decisions of customers in Vietnam. This study employs samples of customers in Vietnam via the survey questionnaire. The authors have used a total of 256 responses that acquired the valid criteria. The compound of data analysis comprises reliability test, validity test, exploratory factor analysis, group analysis and multiple regression analysis to structure the hypothesized model. Respectively, the structural equation model (SEM) is applied to conduct the multiple multivariate equations. By the assumption of causal-effect relationship between independent variables such as marketing mixed factors, and mediator as health consciousness and service quality, which potentially impact on purchase decision; the SEM method is deployed. The results reveal that consumers have paid no attention to the marketing mix factors, but they care much about service quality and health consciousness. Thus, health consciousness and service quality are effective mediators. These findings are new and contribute to the consumer behavior and retail marketing literature. The findings of this study can provide assistance to managers in the given field to understand more easily the consumer behavior about fresh fruits, then improve their own performance.

Analysis of Relationship between Fatal Accidents Causes and Consciousness of Scapegoatism in Construction Site (건설현장 사망사고 발생원인과 책임전가의식 간의 관계 분석)

  • Oh, Gyu-Sun;Cha, Yongwoon;Hyun, Chang-Tack
    • Proceedings of the Korean Institute of Building Construction Conference
    • /
    • 2015.05a
    • /
    • pp.192-193
    • /
    • 2015
  • The number of accidents is raising every year and severity is also increasing. A lot of studies are interested in the leading indicator such as safety culture or safety audit to reduce accidents. In particular, the studies on safety awareness are actively conducted. However, these studies showed that there was consciousness of scapegoatism which to pass responsibility of accident causes to others regardless of safety awareness. It means that there are probability about overestimating and making light of unsafe condition and act which have to manage and control. Eventually, the direct causes which lead to the fatal accident may be consistently arisen. Nevertheless, researches about consciousness of scapegoatism are shortage. Therefore, this study proposed the means to investigate the relationship between consciousness of scapegoatism and accidents through report from KOSHA and conducts the survey with suggested means. This paper will contribute to prevent accidents by identifying relationship between consciousness of scapegoatism and accidents.

  • PDF

The Fashion Product Purchase and Fashion Consciousness of Malaysian Muslim Women (말레이시아 무슬림 여성의 패션제품 구매와 패션의식)

  • Jang, Seonu;Park, Hyewon
    • Journal of Fashion Business
    • /
    • v.25 no.2
    • /
    • pp.63-79
    • /
    • 2021
  • In order to expand the overseas market of the Korean fashion industry, it is necessary to investigate the fashion-related purchases and fashion consciousness of Muslim women, who are increasingly attracting attention as global fashion consumers. Therefore a survey was conducted to identify the fashion design preferences and fashion consciousness of Malaysian Muslim women. A total of 245 responses were collected and analyzed. The survey included questions on demographic characteristics, fashion product purchases, design preferences and environmental awareness. The data were analyzed through frequency, average and standard deviation. The analysis showed that the majority of respondents were young Malaysian Muslim women in their 20s and 30s. They preferred a modern, Sophisticated, and sporty image, and their preference for unpatterned fabrics was high. When choosing fashion products, these women seek to both pursue fashion trends and comply with Islamic laws. When the women buy clothes, they consider practicality and design elements. The women also collected fashion trend information through SNS and the Internet, and ues this information to purchase fashion products through the Internet and shopping malls. This study was based on a practical survey of local consumers. Therefore, it is expected that the results can be used as data for fashion-related studies and to expand overseas markets to reach Muslim women in Southeast Asia.

Influence of Ordering Kiosk Nutrition Information Transparency and Information Quality on the Customer Behavioral Intention in Fast Food Restaurants (패스트푸드 키오스크 영양정보의 투명성과 정보품질이 고객 행동에 미치는 영향)

  • Han, Ji-hee;Oh, Yoon-ha;Ham, Sunny
    • Journal of the Korean Dietetic Association
    • /
    • v.25 no.3
    • /
    • pp.165-177
    • /
    • 2019
  • This study examined the perception and behavior of fast food restaurant customers toward ordering kiosk nutrition information. Specifically, the influence of nutrition information transparency and information quality on behavioral intention and revisit intention were identified. In addition, the difference in the nutrition information transparency and information quality was analyzed according to the health consciousness of the customers. The study employed a self-administered survey that was distributed both online and offline from November 8~22, 2018. The sample of the study was customers who had experienced ordering from the kiosk in a fast food restaurant in the six months prior to taking the survey. A total of 250 (98.0%) respondents completed the survey, which was used for data analysis. As a result, there was a significant relation between transparency and nutrition information quality (P<0.001). The higher the visibility and inferability of the nutrition information, the better the nutrition information quality. Nutrition information quality has a significant impact on the levels of customer satisfaction and revisit intention (P<0.001). For the differences in the transparency and nutrition information quality by health consciousness of customers, the results indicated that groups with high health consciousness (3.74 or higher) perceived a higher transparency and nutritional information quality than those with a lower health consciousness. These findings can form the basis of a strategy in developing nutrition information of ordering kiosks in restaurants. In addition, it can be applied to academia and industry.

Characteristics of Interior Noise at University Reading Room and User's Consciousness on the Noise (대학 독서실에서 발생하는 소음의 특성과 사용자 의식 분석 - C 대학교의 독서실을 대상으로 -)

  • Park, Hyeon Ku;Jong, Hye-Ran;Kim, Sun-Woo
    • KIEAE Journal
    • /
    • v.10 no.4
    • /
    • pp.39-44
    • /
    • 2010
  • Reading room in the university is one of necessary facilities that university student must use. It is, therefore, very important to make reading room comfortable acoustically not only to minimize the annoyance to the users but also to provide efficiency in studying. Present study aims to investigate the current situation of reading room in terms of acoustics and moreover to find out the relationship between the indoor noise and users' satisfaction through questionnaire survey. As a result, the indoor noise level is quite higher than the 1st grade, 35 dB(A), that the Ministry of land, transport and maritime affairs suggests as certificate regulation for environment friendly building and there were lots of noise sources that can provoke users in studying or concentrating. Questionnaire survey illustrates that the sound when opening and closing door, and airborne sound from outdoor transmitted through window are most annoying, which affected users' dissatisfaction.