• 제목/요약/키워드: Consciousness Study

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남성소비자의 패션의식에 따른 쇼핑행동연구 -구매행동, 쇼핑성향, 정보원활용을 중심으로- (The study on the Shopping behavior according to fashion consciousness of Male Consumers)

  • 김주희;박옥련
    • 한국생활과학회지
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    • 제14권1호
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    • pp.167-178
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    • 2005
  • The purpose of this study is to research male consumers' shopping behavior according to their fashion consciousness. For the purpose, the data collected were analyzed by factor analysis, one-way ANOVA, Duncan's multiple range test X2-test, and Pearson's correlation. The results of the study are as follows: 1. Male consumers' fashion consciousness were classified into 4 groups-Impulse Buying Consciousness Group, Brand Consciousness Group, Style Consciousness Group, and Fashion Indifference Group-by the following 6 factors: Impulse Buying Consciousness, Brand Consciousness, Style Consciousness, Trend Consciousness, Price Consciousness, Consumption Expenditure Consciousness. 2. There were significant differences existed among each group according to clothing purchase behavior, shopping orientation, and use of information sources. 3. There were a relationship among male consumers' fashion consciousness, their use of information sources, and their shopping behavior including clothing shopping orientation.

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허영심, 자기의식과 브랜드 의식에 관한 연구 (Vanity, Self-Consciousness and Brand Consciousness)

  • 이승희
    • 패션비즈니스
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    • 제14권5호
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    • pp.93-101
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    • 2010
  • The purposes of this study were to examine the relationship among vanity, selfconsciousness, and brand consciousness. The subjects used for this study were three hundred and eighty-four female college students who live at Seoul and its suburb. For data analysis, descriptive statistics, Cronbach's alpha, Pearson's correlations, and t-test were used. All instruments which were used for this study showed over 0.85 for Cronbach's alpha values. As the results, first, there were significant correlation relationships among vanity, self-consciousness, and brand consciousness in female college students. Second, there were significant differences between high self-consciousness group and low selfconsciousness group on vanity and two vanity variables such as physical view vanity and physical concern vanity. High self-consciousness group had higher scores on total vanity as expected. Also high self-consciousness group had higher scores on physical view vanity and physical concern vanity than low self-consciousness group. Finally, there were significant differences between high self-consciousness group and low self- consciousness group on brand consciousness. That is, compared to low self-c onsciousness group, high self-consciousness group showed higher brand consciousness significantly. Based on these results of this study, fashion brand management marketing strategies such as consumer-brand relationship marketing would be provided to fashion marketers or fashion retailers.

A Longitudinal Study on Adolescent's Community Consciousness and Life Satisfaction using Autoregressive Cross-lagged Model

  • Kim, Hyun-Joo;Park, Hyun-Sun;Park, Hwie-Seo
    • 한국컴퓨터정보학회논문지
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    • 제24권6호
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    • pp.175-182
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    • 2019
  • This study aims to identify causal variables by examining the mutual influences of community consciousness and life satisfaction. We used some data of KCYPS. A longitudinal study of 1952 adolescents selected as a sample was conducted using the Aautoregressive crossover delay model. The results of this study are as follows: First, it showed that life satisfaction is consistently affecting the later life satisfaction with the passage of time. Second, community consciousness showed that the previous community consciousness has a constant influence on the subsequent community consciousness as time passes. Third, the effect of previous life satisfaction on community consciousness was significant. Therefore, the cross-delay effect of life satisfaction on community awareness was stable with time. In other words, life satisfaction level was a causal variable that takes precedence over community consciousness, and the higher the life satisfaction of the previous time, the higher the level of community consciousness in the future. Fourth, the cross-delay effect of community consciousness on life satisfaction was not significant because community consciousness at previous time had no meaningful effect on life satisfaction at later time, so consciousness of community at previous time affects life satisfaction. This study provided some implications basing on this results.

Analysis of the Phenomenon of Integrated Consciousness as a Global Scientific Issue

  • Semenkova, Svetlana Nikolaevna;Goncharenko, Olga Nikolaevna;Galanov, Alexandr Eduardovich
    • International Journal of Computer Science & Network Security
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    • 제22권7호
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    • pp.359-365
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    • 2022
  • Scholars are paying increasingly close attention to brain research and the creation of biological neural networks, artificial neural networks, artificial intelligence, neurochips, brain-computer interfaces, prostheses, new research instruments and methods, methods of treatment, as well as the prevention of neurodegenerative diseases based on these data. The authors of the study propose their hypothesis on the understanding of the phenomenon of consciousness that answers questions concerning the criteria of consciousness, its localization, and principles of operation. In the study of the hard problem of consciousness, the philosophical and scientific categories of consciousness, and prominent hypotheses and theories of consciousness, the authors distinguish "the area of the conscious mind", which encompasses several states of consciousness united by the phenomenon of integrated consciousness. According to the authors, consciousness is a kind of executor of the phenomenological idea of the "chalice", so the search for it should be conducted deeper than the processes in the power of thought consciousness and transconsciousness, to which integrated consciousness can act as a lever. However, integrated consciousness may have the capacity to transcend into lower states of consciousness, which requires further study.

미얀마 노동자 의식의 실태와 조직몰입에 대한 영향 :제조업 생산직노동자의 경우 (The Reality and the Effect on Organizational Commitment of Myanmar Workers' Consciousness :A Case of Blue Collar Worker in Manufacturing Industry)

  • 윤영삼
    • 아태비즈니스연구
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    • 제10권3호
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    • pp.17-35
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    • 2019
  • This paper analyzes the reality of Myanmar workers' consciousness and reports the results of exploratory empirical studies that examined the influence of workers' consciousness on organizational commitment. To accomplish the purpose of the study, we performed conceptual and empirical research and mainly focused on empirical research through questionnaires on 262 workers in the manufacturing industry in Myanmar. Results of this empirical study are summarized as follow. First, the consciousness of the labor union of Myanmar labors such as 'Necessity of Union', 'Necessity of Strong Union', 'Militant Ideology' and 'Democracy' was high. The wage fair consciousness, which is a core consciousness related to the working conditions, is high, and class consciousness and collectivism, which are corporate and social consciousness, are also high but the 'growth ideology' and 'competitiveness ideology' are low. Second, the younger generation, less than high school graduates, and Yangon's workers have highly consciousness increasing the instability of industrial relations. Third, consciousness factors which have significant influence on organizational commitment were labor-management cooperation consciousness (+), democracy (-), competitiveness ideology (+), class consciousness (-) and authoritarianism (+). Lastly, implications and limitations of this empirical study, and suggestions for future research are suggested.

The Relationship between Consumer's Ethical Consumption Consciousness, Life Meaning and Consumer Happiness

  • Goo, Hye Kyoung
    • International Journal of Advanced Culture Technology
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    • 제8권4호
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    • pp.249-254
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    • 2020
  • This study are to show the relation between ethical consumption consciousness, life meaning and happiness of life. Specifically, this study aims to examine the mediation effects of the meaning of life in the relationship of the ethical consumption consciousness and happiness, a survey was conducted by collecting 265 valid questionnaires. SPSS and AMOS statistical package were used to examine the relationships between variables. The results showed that ethical consumption consciousness had a significantly positive effect on life meaning. It was also found that life meaning had a positive effect on happiness of life. This study is significant in the sense that it identifies ethical consumerism consciousness has a positive influence on life meaning and consumer happiness. In particular, the mediating effect of the meaning of life, which is drawing attention in various research fields, was confirmed in the relationship between ethical consumption consciousness and happiness. This study can be used as effective information for further ethical consumption education and suggested implications for enhancing ethical consumption consciousness and happiness in various ways.

The relationship between university students' sexual consciousness, marriage consciousness, childbirth consciousness, and prospective parents' role

  • Lee, Hwa-Myung;Park, Hye Jin;Park, Hyo-Jin;Yoo, Eun-Ju
    • 한국컴퓨터정보학회논문지
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    • 제25권9호
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    • pp.133-141
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    • 2020
  • 본 연구는 대학생의 성의식, 결혼의식과 출산의식 및 예비부모역할과의 관계를 규명하기 위하여 시행되었다. 연구의 대상은 B시에 위치한 B,K대학교에 재학 중인 대학생으로 G-POWER 3.1.9.2 program을 이용하여 ANOVA에서 유의수준(α) 0.05, 검정력(1-β) 0.8, 효과의 크기(fz)를 검증하였다. 연구결과 성의식은 평균 2.91±0.43점, 결혼의식은 3.27±0.40점, 출산의식은 3.32±0.43점, 예비부모역할은 3.35±0.35점으로 나타났다. 대상자의 일반적 특성에 따른 성의식, 결혼의식, 출산의식, 예비부모역할과의 관계를 살펴보았을 때 성의식은 성별(t=6.910, p<.001), 연령(F=3.032 p=.030), 전공(F=5.402, p=.005), 부모성향(F=2.801, p=.027)에 따라 유의미한 차이가 있었다. 대학생의 결혼의식은 가족구성원에 따라 유의미한 차이가 있었으며 출산의식은 학년, 가족구성원에 따라 유의미한 차이가 있었고, 예비부모역할은 학년, 가족구성원에 따라 유의미한 차이가 있었다. 대학생의 예비부모역할은 성의식, 결혼의식, 출산의식에서 유의미한 상관관계를 나타냈다. 부모-자녀관계를 바탕으로 한 예비부모역할에 대한 반복 연구가 필요하고, 성의식, 결혼의식, 출산의식, 예비부모역할과의 관계를 규명하기 위한 연구가 요구된다.

패션 소비자들의 브랜드 민감성과 공적 자기의식에 관한 연구 (Brand Sensitivity and Public Self-Consciousness among Fashion Consumers)

  • 이승희
    • 패션비즈니스
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    • 제14권4호
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    • pp.102-110
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    • 2010
  • The purposes of this study were to examine the relationship between brand sensitivity and public self-consciousness, and the effects of gender and age on brand sensitivity and public self-consciousness. The subject used for this study were three hundred and thirty-five college students (118 male students and 217 female students). For data analysis, descriptive statistics, Cronbach's alpha, multiple regression, and t-test were used. As the results, first, there were the significant differences between male students and female students on brand sensitivity and public self-consciousness. Female students had higher scores on brand sensitivity and public self-consciousness than male students as expected. Second, there were the significant differences between younger college students and older college students on brand sensitivity and public self-consciousness. Older college students had higher scores on brand sensitivity and public self-consciousness than younger college students. Finally, public self-consciousness influenced on brand sensitivity the most significantly, followed by age variable. Based on these results, brand management marketing strategy of fashion products would be provided.

농촌지역주민의 환경보전 의식구조에 관한 연구 (A Study on the Consciousness of Rural Community Residents' Environment Preservation)

  • 김성수;오해섭;고운미
    • 한국환경교육학회지:환경교육
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    • 제12권1호
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    • pp.348-364
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    • 1999
  • The objectives of this study were: (a) to measure the level of rural community residents' environmental preservation consciousness, (b) to identify the variables related to their level of environmental preservation consciousness, and (c) to provide suggestions to improve their environmental preservation consciousness. The major findings of this study were as follows; 1) Personal characteristics- gender, years of education, age, and income- were related to the rural communities residents' the environmental preservation consciousness. 2) Social characteristics- membership in environmental organizations, participation in environmental preservation campaigns, environmental dispute within their communities, experiences of participation in environmental dispute in their communities, participation in environmental education-were related to the rural community residents' the environmental preservation consciousness. Based on the above findings, the following suggestions are offered: 1) To improve rural community residents' environmental preservation consciousness, residents in rural community should be motivated and encouraged to participate in environmental and agriculture-related organizations. 2) To effectively solve environmental disputes among rural community residents and between rural communities, central and local governments should provide opportunities for rural residents to acquire their sound environmental consciousness. 3) Environmental preservation consciousness should be assessed including affective domain, cognitive domain, and behavioral domain. Appropriate environmental education programs should be developed after considering rural residents' personal characteristics including education level, income, gender, years of residency, and are.

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간호대학생의 결혼의식, 직업의식, 양성평등이 출산의지에 미치는 영향 (Effect of marriage consciousness, occupational consciousness, gender equality consciousness on the childbirth will of nursing students)

  • 강은희;김미영;변은경
    • 문화기술의 융합
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    • 제7권3호
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    • pp.7-17
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    • 2021
  • 본 연구는 간호대학생을 대상으로 결혼의식, 직업의식, 양성평등의식이 출산의지에 미치는 영향을 확인하여 출산의지 조절을 위한 기초자료를 제공하고자 시도되었다. 연구참여자는 B시의 간호대학생 242명을 대상으로 실시하였다. 자료분석은 SPSS 21.0 프로그램을 이용하여 실수, 백분율, 평균, 표준편차, t-test, ANOVA, 피어슨 상관계수, 다중회귀분석으로 분석하였다. 대상자의 결혼의식은 3.43±.36점이었고, 직업의식 3.30±.47점, 양성평등의식 3.85±.37점, 출산의지는 3.48±.42점이었다. 일반적 특성에 따른 출산의지의 차이를 분석한 결과 유의한 차이가 없었다. 연구대상자의 출산의지는 결혼의식(r=.260, p<.001), 직업의식(r=.143, p=.026), 양성평등의식(r=.263, p<.001)과 상관관계를 나타내었으며, 결혼의식은 직업의식(r=.279, p<.001)과 상관관계를 나타내었다. 출산의지에 영향을 미치는 요인은 결혼의식(𝛽=.215, p=.001), 양성평등의식(𝛽=.239, p<.001)으로 나타났으며, 설명력은 11.9%로 확인되었다. 본 연구결과를 통하여 간호대학생의 출산의지에 영향을 미치는 요인을 확인하기 위한 반복연구가 필요할 것으로 보인다.