• International Journal of Internet, Broadcasting and Communication
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• v.15 no.3
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• pp.211-218
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• 2023

Due to the implementation of COVID-19 distancing, interest and users in 'home training' are rapidly increasing. Therefore, the purpose of this study is to identify the perception of 'home training' through big data analysis on social media channels and provide basic data to related business sector. Social media channels collected big data from various news and social content provided on Naver and Google sites. Data for three years from March 22, 2020 were collected based on the time when COVID-19 distancing was implemented in Korea. The collected data included 4,000 Naver blogs, 2,673 news, 4,000 cafes, 3,989 knowledge IN, and 953 Google channel news. These data analyzed TF and TF-IDF through text mining, and through this, semantic network analysis was conducted on 70 keywords, big data analysis programs such as Textom and Ucinet were used for social big data analysis, and NetDraw was used for visualization. As a result of text mining analysis, 'home training' was found the most frequently in relation to TF with 4,045 times. The next order is 'exercise', 'Homt', 'house', 'apparatus', 'recommendation', and 'diet'. Regarding TF-IDF, the main keywords are 'exercise', 'apparatus', 'home', 'house', 'diet', 'recommendation', and 'mat'. Based on these results, 70 keywords with high frequency were extracted, and then semantic indicators and centrality analysis were conducted. Finally, through CONCOR analysis, it was clustered into 'purchase cluster', 'equipment cluster', 'diet cluster', and 'execute method cluster'. For the results of these four clusters, basic data on the 'home training' business sector were presented based on consumers' main perception of 'home training' and analysis of the meaning network.

• Journal of The Korean Association of Information Education
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• v.25 no.6
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• pp.935-945
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• 2021

The purpose of this study is to analyze the social perception of Arduino lecture using big data analysis method. For this purpose, data from January 2012 to May 2021 were collected using the Textom website as a keyword searched for 'arduino + lecture' in blogs, cafes, and news channels of NAVER website. The collected data was refined using the Textom website, and text mining analysis and semantic network analysis were performed by opening the Textom website, Ucinet 6, and Netdraw programs. As a result of text mining analysis such as frequency analysis, TF-IDF analysis, and degree centrality it was confirmed that 'education' and 'coding' were the top keywords. As a result of CONCOR analysis for semantic network analysis, four clusters can be identified: 'Arduino-related education', 'Physical computing-related lecture', 'Arduino special lecture', and 'GUI programming'. Through this study, it was possible to confirm various meaningful social perceptions of the general public in relation to Arduino lecture on the Internet. The results of this study will be used as data that provides meaningful implications for instructors preparing for Arduino lectures, researchers studying the subject, and policy makers who establish software education or coding education and related policies.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.22 no.5
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• pp.354-360
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• 2021

People hope to live a healthy and happy life achieving satisfaction by striking a good work-life balance. Therefore, there is a growing interest in well-aging which means living happily to a healthy old age without worry. This study identified important factors related to well-aging by analyzing news articles published in Korea. Using Python-based web crawling, 1,199 articles were collected on the news service of portal site Daum till November 2020, and 374 articles were selected which matched the subject of the study. The frequency analysis results of text mining showed keywords such as 'elderly', 'health', 'skin', 'well-aging', 'product', 'person', 'aging', 'female', 'domestic' and 'retirement' as important keywords. Besides, a social network analysis with 45 important keywords revealed strong connections in the order of 'skin-wrinkle', 'skin-aging' and 'old-health'. The result of the CONCOR analysis showed that 45 main keywords were composed of eight clusters of 'life and happiness', 'disease and death', 'nutrition and exercise', 'healing', 'health', and 'elderly services'.

• Journal of Digital Convergence
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• v.19 no.11
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• pp.1-10
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• 2021

This paper aimed to look at the awareness of foreign workers in social platforms by using text mining, one of the big data techniques and draw suggestions for foreign workers. To achieve this purpose, data collection was conducted with search keyword 'Foreign Worker' from Jan. 1, to Dec. 31, 2020, and frequency analysis, TF-IDF analysis, and degree centrality analysis and 100 parent keywords were drawn for comparison. Furthermore, Ucinet6.0 and Netdraw were used to analyze semantic networks, and through CONCOR analysis, data were clustered into the following eight groups: foreigner policy issue, regional community issue, business owner's perspective issue, employment issue, working environment issue, legal issue, immigration issue, and human rights issue. Based on such analyzed results, it identified national awareness of foreign workers and main issues and provided the basic data on policy proposals for foreign workers and related researches.

• The Journal of Industrial Distribution & Business
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• v.11 no.5
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• pp.45-52
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• 2020

Purpose: In the 4th industrial revolution, services that incorporate various smart technologies in the tourism sector have begun to gain popularity. Accordingly, academic discussions on smart tourism have also started to become active in various fields. Despite recent research, the definition of smart tourism is still ambiguous, and it is not easy to differentiate its scope or characteristics from traditional tourism concepts. Thus, this study aims to analyze the perception of smart tourism exposed online to identify the current point of smart tourism in Korea and present the research direction for conceptualizing smart tourism suitable for the domestic situation. Research design, data, and methodology: This study analyzes the perception of smart tourism exposed online based on 20,198 news data from portal sites over the past six years. Data on words used with smart tourism were collected from the leading portal sites Naver, Daum, and Google. Text mining techniques were applied to identify the social awareness status of smart tourism. Network analysis was used to visualize the results between words related to smart tourism, and CONCOR analysis was conducted to derive clusters formed by words having similarity. Results: As a result of keyword analysis, the frequency of words related to the development and construction of smart tourism areas was high. The analysis of the centrality of the connection between words showed that the frequency of keywords was similar, and that the words "smartphones" and "China" had relatively high connection centrality. The results of network analysis and CONCOR indicated that words were formed into eight groups including related technologies, promotion, globalization, service introduction, innovation, regional society, activation, and utilization guide. The overall results of data analysis showed that the development of smart tourism cities was a noticeable issue. Conclusions: This study is meaningful in that it clearly reflects the differences in the perception of smart tourism between online and research trends despite various efforts to develop smart tourism in Korea. In addition, this study highlights the need to understand smart tourism concepts and enhance academic discussions. It is expected that such academic discussions will contribute to improving the competitiveness of smart tourism research in Korea.

• Journal of Digital Convergence
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• v.20 no.2
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• pp.269-275
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• 2022

As artificial intelligence services targeting humans increase, social demands are increasing that artificial intelligence should also be made on an ethical basis. Following this trend, the government and businesses are preparing policies and norms related to artificial intelligence ethics. In order to establish reasonable policies and norms, the first step is to understand the public's perceptions. In this paper, social data and news comments were collected and analyzed to understand the public's perception related to artificial intelligence and ethics. Interest analysis, emotional analysis, and discourse analysis were performed and visualized on the collected datasets. As a result of the analysis, interest in "artificial intelligence ethics" and "artificial intelligence" favorability showed an inversely proportional correlation. As a result of discourse analysis, the biggest issue was "personal information leakage," and it also showed a discourse on contamination and deflection of learning data and whether computer-made artificial intelligence should be given a legal personality. This study can be used as data to grasp the public's perception when preparing artificial intelligence ethical norms and policies.

• Journal of the Korean BIBLIA Society for library and Information Science
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• v.29 no.2
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• pp.85-108
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• 2018

This study aimed to analyze media reports of the Comprehensive Library Advancement Plan using big data analysis in order to determine trends and implications by period. To do so, related data from 2009 to 2017 were collected from major domestic web portal sites. Words in the collected data were refined through the text mining process and frequency, centrality, and structural equivalence analyses were performed. Results confirmed that, during the implementation of the first and the second phases of the Comprehensive Library Advancement Plan, the focus of the library policy changed from external growth to strengthening internal stability and advancement of library operation, and the media coverage were limited to specific policies such as expansion of library facilities. Findings from this study will serve as useful material for ascertaining the approach to perceive and understand the national library policy represented by the Comprehensive Library Advancement Plan.

• The Journal of the Convergence on Culture Technology
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• v.8 no.6
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• pp.287-294
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• 2022

The purpose of this study is to find out consumers' perceptions of "metaverse," a newly spotlighted technology, through big data analysis as a non-face-to-face society continues after the outbreak of COVID-19. This study conducted a big data analysis using text mining to analyze consumers' perceptions of metaverse before and after COVID-19. The top 30 keywords were extracted through word purification, and visualization was performed through network analysis and concor analysis between each keyword based on this. As a result of the analysis, it was confirmed that the non-face-to-face society continued and metaverse emerged as a trend. Previously, metaverse was focused on textual data such as SNS as a part of life logging, but after that, it began to pay attention to virtual reality space, creating many platforms and expanding industries. The limitation of this study is that since data was collected through the search frequency of portal sites, anonymity was guaranteed, so demographic characteristics were not reflected when data was collected.

• The Journal of the Convergence on Culture Technology
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• v.9 no.3
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• pp.311-320
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• 2023

This paper analyzes viewers' perception of investigative journalism before and after COVID-19, and examines the direction of investigative journalism using big data. Based on the previous research set as a social science model, the relationship between words related to big data TV current affairs programs and investigative journalism in this paper was investigated before and after the appearance of COVID-19. We visualized changes in viewers' perception of investigative journalism by analyzing text data obtained through the use of Textom, with TV current affairs programs and investigative journalism as keywords. Data was collected from 2017 to June 2022 and refined for analysis. We visualized connectivity centrality using Ucinet 6.0 and Netdraw, and clustered the number of keywords and their frequency using Concor analysis. Our study found a clear change in viewer perception before and after the pandemic. As an implication of this thesis, big data analysis was conducted with the investigative journalism as the main keyword, and the direction of the investigative journalism was presented based on the analysis. Furthermore, based on previous research, we suggest effective approaches for investigative journalism after the pandemic to better engage viewers.

• Science of Emotion and Sensibility
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• v.26 no.1
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• pp.101-114
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• 2023

This research aimed to recognize the determinant characteristics affecting consumers' clothing fit evaluation by employing text mining and social network analysis. For this aim, we first extracted text data linked to clothing fit from 2,000 consumer reviews collected from social network services and conducted semantic network examination and CONCOR analysis. As a result, we reported that "pants" and "skirts" were the most commonly associated clothing items with consumers' clothing fit evaluation. And the length of clothing was most commonly investigated. Then, the "waist" and "hip" were the most critical body parts affecting consumers' perception of clothing fit. Further, the four keywords including "wide," "large," "short," and "long" were the most employed ones in consumer reviews when evaluating clothing fit. This study is meaningful in that it specifically recognized the structural relationship and semantic meanings of keywords relevant to consumers' evaluation of clothing fit, which could bring empirical reference information for advanced clothing fit.