• Title/Summary/Keyword: Competitive strategy

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The Influence of Small Firm CEO's Entrepreneurial Attributes in the start-up phase on DFCA* and Business Performance - Focus on Mediating Effects of DFCA - (창업소기업 경영자의 기업가적 속성이 차별화 중심형 경쟁우위와 경영성과에 미치는 영향)

  • Lee, Keel-One;Park, Hyeon Suk
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.10 no.1
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    • pp.69-82
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    • 2015
  • This Research is based on the theory of the prior researches that have demonstrated a positive impact of the entrepreneurship and competitive advantages on business performance. And the purpose of this research which approaches in the viewpoint of combining a entrepreneurial attribute including two factors(entrepreneurship and commercialization capabilities) and the differentiated competitive advantage as a role of core competence is to examine how the combined competence affects the business performance. In order to achieve this purpose, we conduct a survey for CEO of 250 small firms which belong to the start-up phase and are located in the 6 administrative region with the assistance of Small & Medium Business Administration representatives and analyze empirically the survey data by utilizing statistical program(Spss 18.0). As the results, we conclude that the entrepreneurial attributes of small firms' CEO and DFCA have a positive impact on business performance respectively and the entrepreneurship, one of the two entrepreneurial factors, has a positive impact on choosing DFCA. Also we report that DFCA plays a mediating role with regards to relationship between entrepreneurial attributes and business performance. Therefore, this research suggests the followings: First, the CEO of start-up business should focus on building a differential competitive advantage which is the basis for creating competitiveness from the initial point. Secondly, he should make a alignment for core competencies, in order to reach the stable growth phase in the shortest period, through which the entrepreneurial attributes is to be inherent as a discriminatory competitive competence. Third, he should promote to establish a business strategy based on strengthening of entrepreneurship and discriminatory competitive as a growth strategy during start-up phase.

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Software Bundling for Competitive Advantage: Vendor Strategies and Public Policy Implications

  • Kim, Tae-Ha;Shin, Hyung-Deok;Dutta, Amitava
    • Asia pacific journal of information systems
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    • v.20 no.2
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    • pp.39-62
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    • 2010
  • As an engineered product, a software package has multiple dimensions that must be designed judiciously to enhance its competitive viability. Functionality, reliability and price are three such common dimensions. However, many software products are sold as bundles of individual components and the competitive impact of bundling has received less attention in the research literature. In this paper, we examine the implications of software vendors using bundling as an element of competitive strategy. A game theoretic model of the actions of an incumbent and a new entrant is developed and the impact on vendor and consumer welfare is analyzed. Numerical experiments with the model show that (i) increasing bundle size is an effective strategy for the incumbent to increase its payoff at the cost of the entrant's payoff and consumer surplus, especially when the entrant's quality is low (ii) in the presence of bundling, the entrant can still increase its own payoff and consumer surplus at the cost of the incumbent's payoff, by increasing product quality up to the level that best segments market demand with the incumbent and (iii) an increase in bundle size by the incumbent, or an increase in quality by the entrant, can both result in an increase of total surplus. Similar results are observed in a related case where the entrant offers free software bundles. Our results provide insights into how software vendors may strategically use bundling and quality as additional product dimensions in order to stay competitive in the market. These results also inform the competing vendors of the impact of bundling related public policy actions on their respective payoffs.

Strategy of Korean Company for International Standardization (국제표준에 따른 기업의 대응전략)

  • 최성운;백봉기
    • Journal of the Korea Safety Management & Science
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    • v.6 no.1
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    • pp.247-256
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    • 2004
  • Recently, International Standardization is an important issue in competitive world market because of integration of standard, liberalization of international trade and globalization. Consequently, Korean companies need a strategy about corresponding to market circumstance and global standard. In this study, we examine Intellectual Property, Patent and Antitrust Law which are related to standardization. This study suggests company strategy and system integration model to dispose the global standard.

A Study on the Creative Value Innovation Strategy and Creative Value Design

  • Lee, Kang-Koon;Park, Young-H.
    • International Journal of Quality Innovation
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    • v.7 no.3
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    • pp.82-91
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    • 2006
  • In order to achieve sustainable growth in the era of global competitiveness, a speedy and flexible strategy is needed in the fast changing management environment. For this purpose, strengthening the core confidence in the organization along with acquiring competitive advantages that cannot be easily copied by competitors should be done based on dealing with needs from customers and markets positively. In this study, the creative value innovation strategy and creative value design methodology will be presented to improve company competitiveness.

A Strategy on the Effective Operation of Marketing Information Systems through a Global Benchmarking (글로벌벤치마킹을 통한 마케팅정보시스템의 효과적인 활용 전략)

  • Oh, Jae-In
    • Asia pacific journal of information systems
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    • v.8 no.2
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    • pp.161-172
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    • 1998
  • Marketing information systems become a competitive weapon that supports firms in making decisions on the operation of marketing-related activities. However, little research regarding the operating strategy of marketing information systems has been conducted in Korea. Considering that this issue has been studied in the United States, this paper conducted a global benchmarking on the operating strategy of marketing information systems between Korean and the United States firms. The result of this global benchmarking suggests recommendations on supports from three management levels, the mix of 4P, the management of marketing, data from environment, and information sources.

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A Study on Connection Scheme between Corporate and Manufacturing Strategy (경영전략과 제조전략의 연계방안에 관한 연구)

  • 강준모
    • Journal of Korean Society of Industrial and Systems Engineering
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    • v.17 no.30
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    • pp.199-208
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    • 1994
  • The needs for manufacturing decisions to be made in a strategic context has been recognized for many years. A manufacturing strategy is made up of many decisions and each of these needs to be considered in the strategic context. Currently in many industrial componies, starategic developments are predominantly based on corporate marketing decisions. Therefore, the attention of manufacturing managers focused primarily upon the day-to-day part of their task. This study suggests a connection scheme between corporate and manufacturing strategy. The essencial role of manufacturing manager is to make compony competitive.

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A Study on the Effects of IT Use on the Manufacturing Flexibility (정보기술 사용이 제조유연성에 미치는 영향에 관한 연구)

  • 이경희;정상철
    • Journal of Information Technology Applications and Management
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    • v.11 no.2
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    • pp.81-99
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    • 2004
  • Manufacturing flexibility has strategic position in improving competitive advantage as a mechanism that responses environmental uncertainty. Thus this study aims at recognizing strategic meaning of manufacturing flexibility in enhancing the competitive advantage and measuring manufacturing flexibility and ultimately analyzing the effects of IT use on the manufacturing flexibility. Consequently we proved that IT use have an effect on manufacturing flexibility and manufacturing flexibility has an effect on competitive advantage in this study The results of this study are as follows. First, information acquisition and decision support by IT use has a significant effect on enhancing the manufacturing flexibility and manufacturing flexibility has a significant effect on improving the competitive advantage. Theses results are also means that IT use to support AMT usage is more important than AMT itself in the achieving manufacturing flexibility.

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Comparison and Analysis of Competition Strategies in Competitive Coevolutionary Algorithms (경쟁 공진화 알고리듬에서 경쟁전략들의 비교 분석)

  • Kim, Yeo Keun;Kim, Jae Yun
    • Journal of Korean Institute of Industrial Engineers
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    • v.28 no.1
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    • pp.87-98
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    • 2002
  • A competitive coevolutionary algorithm is a probabilistic search method that imitates coevolution process through evolutionary arms race. The algorithm has been used to solve adversarial problems. In the algorithms, the selection of competitors is needed to evaluate the fitness of an individual. The goal of this study is to compare and analyze several competition strategies in terms of solution quality, convergence speed, balance between competitive coevolving species, population diversity, etc. With two types of test-bed problems, game problems and solution-test problems, extensive experiments are carried out. In the game problems, sampling strategies based on fitness have a risk of providing bad solutions due to evolutionary unbalance between species. On the other hand, in the solution-test problems, evolutionary unbalance does not appear in any strategies and the strategies using information about competition results are efficient in solution quality. The experimental results indicate that the tournament competition can progress an evolutionary arms race and then is successful from the viewpoint of evolutionary computation.

A hybrid imperialist competitive ant colony algorithm for optimum geometry design of frame structures

  • Sheikhi, Mojtaba;Ghoddosian, Ali
    • Structural Engineering and Mechanics
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    • v.46 no.3
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    • pp.403-416
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    • 2013
  • This paper describes new optimization strategy that offers significant improvements in performance over existing methods for geometry design of frame structures. In this study, an imperialist competitive algorithm (ICA) and ant colony optimization (ACO) are combined to reach to an efficient algorithm, called Imperialist Competitive Ant Colony Optimization (ICACO). The ICACO applies the ICA for global optimization and the ACO for local search. The results of optimal geometry for three benchmark examples of frame structures, demonstrate the effectiveness and robustness of the new method presented in this work. The results indicate that the new technique has a powerful search strategies due to the modifications made in search module of ICACO. Higher rate of convergence is the superiority of the presented algorithm in comparison with the conventional mathematical methods and non hybrid heuristic methods such as ICA and particle swarm optimization (PSO).

A Study on the Current Status and Strategies of Electrode Commerce in Korea (국내 전자상거래 현황 분석 및 경쟁력 제고 방안에 관한 연구)

  • 황경태;조남재;김정덕
    • The Journal of Society for e-Business Studies
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    • v.3 no.2
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    • pp.17-35
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    • 1998
  • Global Electronic Commerce (EC) is currently being pursued by most of the developed countries. Domestically, EC has just started and still has lots of problems to solve in terms of both technology and institutions. EC has a great potential to affect a country's competitive advantage. For EC to be adopted and diffused early, it is necessary to analyze the current status of EC and to establish the strategies to strengthen the competitive position. Therefore, the major objectives of the study are to review the current status of EC in Korea and to propose for both public and private sectors the strategies to strengthen the competitive advantage.

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