• Progress in Superconductivity
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• v.14 no.2
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• pp.87-91
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• 2012

Metallic magnetic calorimeters (MMCs) are one of the most competitive low temperature detector (LTD) readout sensors. They have the advantages of high time resolution, no heat dissipation, and a wide range of operating temperature. We apply MMCs to our neutrinoless double beta decay ($0v{\beta}{\beta}$) search experiment. A $CaMoO_4$ crystal was employed as both a source of $0v{\beta}{\beta}$ and an energy absorber. The crystal was thermally connected to a MMC sensor. We set a simple thermal model for this detector and measured pulse shapes are compared with a numerical solution of the thermal model.

• World Technopolis Review
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• v.1 no.3
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• pp.186-191
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• 2012

To understand South Korea's economic success several contending paradigms have emerged, ranging from a neo-classical explanation to a statist perspective, and Schumpeterian structuralism. The Korean miracle can be seen as a product of multiple factors involving the strategic choice of export-led growth, timely and active human-capital investment, business activism, and individual innovative ideas. However, South Korea needs more complex and innovative ideas to continue its both economic growth and S&T Development. The ideas of Schumpeterian structuralist needs to be more emphasized. Changing state-society relations and subsequent policy choice are greatly influenced by the industrial life cycle. The industrial life cycle is closely related to the historical sequencing and diffusion of technology. The complex mixture of statist-market-Schumpeterian structuralist perspectives could lead more technologically advanced society in South Korea.

• Management & Information Systems Review
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• v.16
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• pp.37-58
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• 2005

The purpose of this study is to find the 'Integrated Marketing Communication(IMC)' strategies for the reinforcement of brand power in the insurance company. First, from theoretical backgrounds, I have investigated acquisition effects, strategies for changing brand power, decisions on a product differentiation and Brand portfolio, market segmentation and Brand Positioning under various strategic marketing factors based on the reinforcement strategies of brand power. Second, there is a significant difference between insurance company names recalled first and brand names recalled first. Third, in terms of consumers' preferences, there exists a substantial difference between insurance company and brands. From this study, the following conclusions are drawn. First, insurance company and brand power should be carefully developed and used as a tool to secure competitive advantages. Second, insurance company and brand power should be considered and continuously enhanced as an important asset for the insurance company. With growing brand importance, brand management is an essential step for powering brands.

• The Journal of Information Technology and Database
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• v.6 no.1
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• pp.89-101
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• 1999

Increasing number of companies recognize that the understanding of customers and their markets is indispensable for their survival and business success. The companies are rapidly increasing the amount of investments to develop customer databases which is the basis for the database marketing activities. Database marketing is closely related to data mining. Data mining is the non-trivial extraction of implicit, previously unknown and potentially useful knowledge or patterns from large data. Data mining applied to database marketing can make a great contribution to reinforce the company's competitiveness and sustainable competitive advantages. This paper develops the classification model to select the most responsible customers from the customer databases for telemarketing system and evaluates the performance of the developed model using LIFT measure. The model employs the decision tree algorithm, i.e., CHAID which is one of the well-known data mining techniques. This paper also represents the effective database marketing strategy by applying the data mining technique to a credit card company's telemarketing system.

• International Journal of Quality Innovation
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• v.9 no.3
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• pp.145-162
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• 2008

Since the General Administration of Quality Supervision, Inspection and Quarantine of the People's Republic of China published the GB/T19580-2004: Criteria for Excellence Performance of China, many enterprises in China have adopted the Criteria to enhance their organization business management and to assess or self-assess organization performance. On the bases of both the Criteria for Excellence Performance of China and the survey data from China Association for Quality (CAQ), this paper systematically explores the relationships among 'leadership', 'strategy planning', 'customer and market', 'information, analysis and improvement', 'resources management', 'process management', and 'performance results' by using structural equations modeling and validates some of the anecdotal beliefs in quality management. This quantitative analysis provides a guideline for organizations in China to identify causal linkage among core value of total quality management and to identify strengths, deficiency, and opportunities to enhance competitive advantages and ensure the future business success.

• 한국HCI학회:학술대회논문집
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• 2008.02a
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• pp.262-268
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• 2008

Recently, as the demand for multimedia services based on the wireless technologies and mobile devices increases, Full-touch screen mobile devices adopting touch screen keyboards are emerging to cope with the limited display size and take advantage of the flexibility in the design of user interfaces. However, the text entry task, which is one of the main features of the mobile devices, decreases the competitive advantages of the touch screen keyboards over the physical keyboards or keypads due to the lack of physical feedbacks and the frequent occurrence of mistyping. This study aims to introduce a novel text entry method named Fuzzy Touch and compare this method with the conventional text entry method on a touch screen keyboard in terms of the performance (time, number of touch) and the subjective ratings (ease of use, overall preference).

• Culinary science and hospitality research
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• v.8 no.3
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• pp.57-72
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• 2002

The purpose of this study is to compare the quality of service between successful and unsuccessful traditional Korean restaurants, We utilized the 7Ps (product price, promotion, participants, physical evidence, process) theory applied in a previous study (B.H. Booms & M.J. Bitner, 1981). We analyzed the collected data in order to compare the 7P's performances between successful and unsuccessful restaurants. The results this study show that successful statistically significance that prosperous restaurants are affected by other 6Ps except promotion. The results suggest that the most Korean restaurants did not pay enough attention to promotion comparing to European and American restaurants. Thus, Korean restaurants are required to take more interest in promotion to get competitive advantages in the future.

• 한국경영정보학회:학술대회논문집
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• 2008.06a
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• pp.446-453
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• 2008

All are organizations embedded, here in after, Em-organizaion that confronts the ever-growing complexity. It is important to know Em-organization through Individual Mastery. The complexity must be decreased, and clarified in order to derive to get our ontology from the influence of others. The opportunity to learn in practice is embedded in processes that the community developed. Driving strategic innovation is achieving breakthrough performance throughout the value chain. We used to express complex unit on matrix which includes only the federal statutes because the role of information technology should be a source of competitive advantages each other. Therefore, we got the idea that integrated both kinds of knowledge to create differentiation by ourselves. This practice is situated the learning of Strategic CoP in e-class seminar of our graduate school. We suggest theoretically two things. One is matrix-based decision. Another is creating new context through systems thinking.

• Journal of Technology Innovation
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• v.12 no.2
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• pp.47-66
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• 2004

The relationship between innovation policies and locational competitiveness has emerged as an important area in the analysis of economic development, reflecting both the centralisation and decentralisation of globalising economic activities. The underlying spatial and institutional components are subject to a pattern of cumulative causation in which strategic interventions of policy actors exercise a decisive role in shaping competitive advantages, while promoting interactions with local and foreign partners both from the private and public sectors. The Singaporean development experience illustrated these strategic interdependencies of innovation policies and locational competitiveness. Based on her role as a manufacturing and service hub, Singapore is viewed as an infrastructural nodal point which is interconnected to global production networks. Paralleling efforts in the domain of technological innovation, Singapore's policies for locational competitiveness aim at an adaptive harmonisation of the needs of international investors with local developmental objectives. This orientation characterises also current efforts in promoting Singapore as a knowledge agglomeration with a distinct science base, expanding R&D operations and an innovation-driven pattern of economic development. In conclusion, the locational rationale of Singapore's innovation policies provides lessons for dealing with the spatial and institutional implications of technological globalisation.

• IE interfaces
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• v.20 no.3
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• pp.315-326
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• 2007

The service industry is becoming greater importance in the current economy. The service quality has become an important competitive factor in service industry. Until now, 6 sigma method has well accomplished in manufacturing industry. 6 sigma method has been applied to the service industry to improve service quality, but it has not been reported that 6 sigma method is a successful method for service industry to improve service quality. In this paper, we suggest a MAVIC model to improve service quality. It is a model which is combined with advantages of a SERVQUAL model and 6 sigma method. We has proved its effect with applying a MAVIC model to real service techniques.