• Asia Marketing Journal
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• v.21 no.2
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• pp.73-98
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• 2019

As information and communication technology continue its remarkable development, the exchange of information online becomes as prevalent and frequent as face-to-face communication in daily life. Therefore, the management and application of WOM (word of mouth) practices will become more important than ever to companies. Currently, there are various types of communication channels for online WOM, and each channel has its own unique traits. Most of the previous research studies online WOM by examining the information inside a single communication channel, but this research chooses two different communication channels and analyzes the effects of online WOM with each channel's unique characteristics. More specifically, this research focuses on the expectation that the effects of information from Twitter and blogs on product sales may differ because Twitter and blogs, two different communication channels for online WOM, have their own unique traits. Our particular aim is to perform an in-depth examination on the effects of communication channel's volume and valence on product sales, two important attributes of online WOM. Furthermore, while most of the empirical research focuses on online WOM and analyzes its effect on markets of temporary experience goods, such as movies and books, this research highlights focuses on the automobile market, a durable goods market. The results of our analysis are as follows: First, regarding blogs, a positive valence significantly and positively affects the sales of products, and this result indicates that consumers are influenced more by the emotional aspect of a product presented in a post than by the number of blog posts. Second, regarding Twitter, the volume of online WOM significantly and positively affects sales, an indication that as the number of posts increase, the sales increase. Through this research, we suggest that even those firms that sell durable goods can increase sales through the management and application of online WOM. Moreover, according to the characteristics of communication channels, the effects of online WOM on sales differ. As a practical implication of this research, we suggest that companies can and should create marketing strategies appropriate to their targeted communication channels.

• Lingua Humanitatis
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• v.7
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• pp.123-155
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• 2005

This paper concerns different forms of poetic thinking, each of which attempts to investigating truth of being on the ground of its idiosyncratic feature. The horizon evoked via these practices, however, is the Absolute where any plausibility of communication be fundamentally blocked off. Poetry, for instance, relinquishes its semantic auto-referentiality in order to be expressive of something unsayable. Poetic diction, coming-into-being, and sound with no meaning are those three expressive modes that I will examine in terms of the so-called "poetic thinking."

• Journal of information and communication convergence engineering
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• v.8 no.5
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• pp.544-548
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• 2010

The Enterprise Security Management system is a centralized control system based on predefined security policies by organizations. In Korea, there is a Common Criteria security certification according to the strict standards for various features. As the needs of information security product are increasing, the ESM system should be evaluated with quality characteristics. In this paper, we propose evaluation items for functionality and performance of Enterprise Security Management system, and the best practices for evaluation.

• Journal of KIISE:Computing Practices and Letters
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• v.16 no.8
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• pp.863-867
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• 2010

Multi-core processors are becoming increasingly popular. As they are widely adopted in embedded systems as well as desktop PC's, many multimedia applications are being parallelized on multi-core platforms. However, it is difficult to parallelize applications with inherent data dependencies such as encryption algorithms for multimedia data. In order to overcome this limit, we propose a technique to overlap computation and communication using an otherwise idle core in this paper. In particular, we interpret the problem of multimedia computation and communication as a pipeline design problem at the application program level, and derive an optimal number of stages in the pipeline.

• Korean Journal of Fisheries and Aquatic Sciences
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• v.46 no.5
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• pp.513-519
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• 2013

The fishing industry in Europe has faced environmental, economic, and social challenges. Since the early 2000s, a key tool in addressing these challenges has been information and communication technology (ICT), which has helped to modernize fishery systems in European Union (EU) countries. The ICT used in EU fisheries can be categorized broadly as 1) macro-technologies such as satellite and other remote sensing technologies in combination with geographical information systems, 2) micro-technologies adapted for fishing vessels such as echo sounders, ship navigation devices, and mobile communication devices to connect fishermen and consumers, and 3) onshore micro-technologies related to internet technology and mobile devices. The European Monitoring Center on Change has used ICT to effectively manage fisheries bio-resources. This use of ICT has contributed to the development of sustainable and competent fisheries in the 2000s, even though the knowledge-sharing practices involved are contrary to the long tradition of autonomy within the fishery industry.

• Journal of KIISE:Computing Practices and Letters
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• v.7 no.1
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• pp.1-11
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• 2001

본 논문에서는 관계형 데이타베이스인 오라클과 IRS중 하나인 BRS를 사용하여 XML 저장관리 시스템을 설계 및 구현한다. XML저장관리 시스템의 내용 검색과 인덱스 추출을 위해 BRS 검색 시스템을 사용하였으며, XML 문서, 구조정보, DTD, 이미지 등을 저장하기 위해 오라클을 사용하였다. 본 논문에서 구현한 저장관리 시스템은 질의 처리기, 검색결과생성기, XML 객체관리자, XML 인덱스 관리자, 구조검색엔진 등으로 구성된다. 구현된 XML 저장관리 시스템은 XML 문서에 대한 내용검색뿐만 아니라 구조적 특징 또는 대트리뷰트에 기반한 검색을 효율적으로 제공한다. 구현한 저장관리 시스템은 문서 저장 시간, 문서 추출 시간, 내용 검색 시긴 등에 대해서 분할 모델 저장관리 시스템과 비교한다.

• KIISE Transactions on Computing Practices
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• v.22 no.1
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• pp.26-31
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• 2016

Migrim(Migration enhanced Grid Middleware) is a communication middleware between embedded devices and multiple servers. In traditional client-server communication, users' requests are sent to and processed by a designated server even though the server may suffer from a heavy load. In addition, the designated server may not have proper information to process the user's request correctly. Proposed connection migration mechanism and transaction migration mechanism are designed to improve the performance and accuracy of request processing. The connection migration is a procedure for delegating a connection to another server, which results in a well-distributed balancing of load among the servers. The transaction migration is a procedure for delegating a transaction to another server, and improves the accuracy of response.

• Journal of Contemporary Eastern Asia
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• v.20 no.1
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• pp.1-23
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• 2021

With regard to the recent developments in public diplomacy, the increasing fusion of strategic communication appears necessary. China engages in public diplomacy with a strategic purpose to shape its national image abroad. Hosting diplomatic advocacy event is regarded as an instrument with expectations to present reliable and responsible image and promote international collaborations. The present research focuses on the Belt and Road Forum (BRF) in May 2017 with the objective to analyze its outcomes and influence on the international news agenda, news frames, and foreign citizens' comments online. The quantitative content analyses are used to compare the media reports (N=364) and Facebook users' comments on the selected news (N=957) between the US and Pakistan. Results reveal that Pakistani media provided more diverse frames and attributed more positive evaluations to the BRF than the US media. However, Facebook comments expressed more unfavorable opinions toward the BRF and China's image with rare differences between two countries. In conclusion, the BRF has served as an eye-catching advocacy of Chinese foreign policy, as it influenced the news agenda in two selected countries. However, news frames vary due to the differences in media system and the involvement in the BRF. China's public diplomacy practices follow a traditional top-down communication which needs meticulous subdivision of target stakeholders, delicate messaging strategies, and integrated tactics.

• Journal of Practical Engineering Education
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• v.13 no.2
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• pp.321-326
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• 2021

Wireless communication is a core technology constituting the Internet of Things (IoT), but there is no suitable educational equipment to learn various wireless communication technologies used in the Internet of Things through practice. This paper deals with the development of advanced education and training equipment that can perform various IoT wireless communication practices. It uses an Arduino mega board as a device to control various sensors. As wireless network technologies to send and receive the sensing date wirelessly, it makes use of RFID/NFC and Bluetooth among WPAN technologies, WiFi among WLAN technologies and LoRa and 2.4GHz wireless transceiver among WWAN technologies. In addition, GPS, infrared communication, I2C communication, and SPI communication are organized so that various IoT wireless communication technologies can be learned through practice. In addition, since the educational equipment developed in this paper is equipped with two devices, it is designed to perform transmission and reception experiments for wireless network technology within the equipment.

• Journal of KIISE:Computing Practices and Letters
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• v.11 no.4
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• pp.312-333
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• 2005

SIP(Session Initiation Protocol) has been proposed for session control protocol of Internet multimedia communication system like VoIP(Voice over IP). SIP has complicated session control steps to support various kinds of audio and video formats and to assure service quality of real time data communication. Up until now, existing protocol analyzers can not provide such detailed information of SIP based communication system. In this paper, therefore, we propose a new protocol analyzer as a tool that can analyze and diagnose SIP based multimedia communication system throughout the session initiation, data exchange and session change steps. The propose traffic analyzer, which is called STAT(SIP based Traffic Analysis Tool), Is implemented on Winder's environment so that it is generally usable and extensible. Since STAT analyze low level packets captured via Ethernet broadcasting property, it is able to provide session status and real time traffic monitoring information without any affection to the communication system. The STAT which is implemented in this paper. therefore, is expected to be a useful tool for developing and managing of a SIP based multimedia communication system.