• Title/Summary/Keyword: Cologne

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COLOGNE BRAND PREFERENCES OF TEENAGERS IN THE PHILIPPINES: MANAGERIAL IMPLICATIONS

  • Ramirez, Roderick V.;Madamba, Jeanette Angeline B.;Tan, Reynaldo L.
    • Asia-Pacific Journal of Business
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    • v.6 no.2
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    • pp.19-33
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    • 2015
  • Studies focusing on the constantly changing buying behavior and product preferences of a booming teen market are rare and this is particularly true in the Philippines. To address this gap in the literature, this study focused on the supermarket brands of cologne preferred by teens in the Philippines such as Lewis & Pearl (L&P), Johnson's Baby Cologne, Juicy, Bench, Ellips, Fiona, Bambini and Baby Flo which are manufactured by various competing companies. Essentially, this study presented and described the profile and buying behavior of cologne users and non-cologne users and determined whether preferential differences existed between these brands. The respondents consisted of 473 teens all over the Philippines stratified in terms of general location via the three major groups of islands in the Philippines: Luzon, Visayas and Mindanao. Respondents came from selected schools in Quezon City in Metro Manila, Sariaya in Quezon Province, Cebu City, and Digos City to represent the Greater Metro Manila Area, Luzon, Visayas and Mindanao, respectively. Findings showed that almost all of the respondents used cologne at varying degrees. In general, teens use several scents and brands of cologne and continually shift from one scent/brand to another scent/brand. This made it difficult for any company to capture loyal consumers. The most popular brands used by teenagers were Bench (61.7%), Lewis and Pearl (59%), Juicy (42%), Afficionado (32%), Fiona (19.3%), Penshoppe (18%), Bambini (12.6%), Ellips (11.3%) and Zen Zest (7.5%). Fragrance or scent is the top priority of teenagers in choosing a cologne brand, followed by brand name, affordability, bottle design and endorser. The spray bottle type of colognes is preferred even if cologne spray bottles are priced higher than the splash cologne bottle type. Managerial implications of these findings for market players, marketing scholars and prospective investors are presented.

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Experimental and Experiential Cultural Space : Focusing on Cologne City Library in Germany (실험과 체험의 공간: 독일 쾰른 시립도서관의 사례를 중심으로)

  • Choi, Jeongyoon;Kim, Jae-Woong
    • The Journal of the Korea Contents Association
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    • v.18 no.5
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    • pp.11-22
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    • 2018
  • This study examines the structure and contents of the various programs offered by the Cologne City Library in Cologne, Germany, and discusses its implications for the role of the changing public libraries in the era of the Fourth Industrial Revolution. The Cologne Municipal Library, which has continuously played a leading role in the education of German libraries since its opening, has been transforming itself to become a center for producing information and knowledge and developing culture in accordance with the dynamic era of the Fourth Industrial Revolution. Currently, the Cologne Municipal Library plays a role as a multi-cultural space in the community where local members can experience various cultures, such as movies, music and games, and create a culture, beyond the traditional functions of library collection and preservation. The program of the City Library in Cologne, Germany, will help to redesign the functions and roles of public libraries in Korea in the future, and plan library contents for local members.

Proportional Analysis of Cologne Cathedral (독일 쾰른 대성당의 비례 분석에 관한 연구)

  • Kim, Hosung;Park, Jin-Ho;Hong, Minkee
    • Journal of architectural history
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    • v.24 no.2
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    • pp.7-16
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    • 2015
  • This article deals with a proportional analysis of Cologne Cathedral with regard to the medieval tradition of geometry and figurate numbers that were commonly used in the medieval period. It first outlines symbolic and geometric notions of the geometry and numbers during the medieval period, and then, interprets the proportional design of the plan and section of the cathedral in analogy with the notion. It concludes that the proportional design of the cathedral was not quite arbitrary but carefully designed for the systematic and symbolic quality of the medieval aesthetic tradition.

HOPF'S BOUNDARY TYPE BEHAVIOR FOR AN INTERFACE PROBLEM

  • Beygmohammadi, Maryam;Sweers, Guido
    • Journal of the Korean Mathematical Society
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    • v.54 no.1
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    • pp.249-265
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    • 2017
  • Interface problem here refers to a second order elliptic problem with a discontinuous coefficient for the second order derivatives. For the corresponding boundary value problem, the maximum principle still holds but Hopf's boundary point lemma may fail. We will give an optimal power type estimate that replaces Hopf's lemma at those boundary points, where this coefficient jumps.

VERTICAL DISTRACTION OF ALVEOLAR BONE FOR PLACEMENT OF DENTAL IMPLANT (치과 임플란트 식립을 위한 치조골의 수직적 신장술)

  • Oh, Jung-Hwan;Lazar, Frank;Zoeller, Joachim E.
    • Journal of the Korean Association of Oral and Maxillofacial Surgeons
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    • v.28 no.4
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    • pp.326-329
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    • 2002
  • Adequate alveolar bone height and width are required for the successful placement of dental implants. Conventional therapeutic regimens for alveolar atrophy are bone grafts or augmentation using allografts and membrane (GBR). Conventional graft techniques have some limitations and complications such as infection, soft tissue problem and high resorption rate. Recently, distraction osteogenesis of alveolar bone is considered as a new alternative for ridge augmentation. Distraction osteogenesis was originally defined and popularized by Ilizarov for lengthening of long bone. Some clinicians have tried to apply distraction osteogenesis in treatment of maxillofacial discrepancies. It was also used to augment alveolar bone. Cologne study group successfully applied the technique for augmentation of alveolar bone and designed several miniplate-distractor systems fabricated by Martin Medizintechnik GmbH in Germany. Vertical distraction of alveolar bone was successfully completed in 104 patients with miniplate-distractor systems. The mean distance of distraction was 10.2mm (range: 6-15 mm) and the mean length of segment was 45 mm (range: 6-127 mm). 162 dental implants in 54 patients were placed immediately or 4 weeks later after removal of the distractor. The results of our study show that vertical distraction of alveolar bone is an effective and reliable technique to restore alveolar atrophy and alveolar vertical defect caused by trauma or tumor.

A low-luminosity type-1 QSO sample Optical spectroscopic properties and activity classification

  • Tremou, Evangelia;Zuther, Jens;Marin, Macarena Garcia;Eckart, Andreas
    • The Bulletin of The Korean Astronomical Society
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    • v.39 no.2
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    • pp.43.1-43.1
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    • 2014
  • We report on the optical spectroscopic analysis of a Low Luminosity Quasi Stellar Objects (LLQSOs) sample at $z{\leq}0.06$ based on the Hamburg/ESO QSO survey (HES). To better relate the low-redshift Active Galactic Nucleus (AGN) to the QSO population it is important to study samples of the latter type at a level of detail similar to that of the low-redshift AGN. Powerful QSOs, however, are absent at low redshifts due to evolutionary effects and their small space density. Our understanding of the (distant) QSO population is, therefore, significantly limited by angular resolution and sensitivity. The LLQSOs presented here offer the possibility to study the faint end of this population at smaller cosmological distances and, therefore, in greater detail. This, in turn, provides information about the key ingredients with respect to fueling and feedback of QSOs, and their relative importance/strength. Here, we present results of the analysis of visible wavelength spectroscopy provided by the HES and the 6 Degree Field Galaxy Survey (6dFGS). Interesting differences in the taxonomy of the sources having both types of spectra have been noticed and will be discussed.

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Return Migration in Regional Innovation Systems

  • Sternberg, Rolf;Muller, Claudia
    • Journal of Technology Innovation
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    • v.13 no.2
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    • pp.71-95
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    • 2005
  • This study aims to explore and understand the role of return migrants in the regional innovation system of a transition economy (China) by analyzing the activities of returning entrepreneurs in two emerging high-tech industries in Shanghai. The empirical analysis is based on in-depth interviews with founders of high-tech companies and experts in Shanghai. The results of the analysis reveal that return migrants are a significant factor for the Shanghai innovation system, which is presently in a transition from a former manufacturing site to a metropolitan region comprising a range of industries (including high-tech) and services. First of all, return migrants are important for the Shanghai RIS in terms of numbers. Second, they engage in activities in the medium range of high-tech which reflects prevailing weaknesses of the framework conditions for innovation in Shanghai. However, due to their international background, returning entrepreneurs are able to overcome these weaknesses, and thus contribute to the development of high-tech industries in Shanghai and to a reduction of the technological lock-in.

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