• Korean Journal of Cognitive Science
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• v.23 no.1
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• pp.109-132
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• 2012

According to recent embodied cognition approach, understanding of actions is not based on abstract symbolic process but based on mental simulation of sensory-motor information related to those actions. As supporting evidence, motor resonance effect is a facilitation/interference effect of motor response in terms of similarity between observed action and concurrent own action. In the current research, we investigated this effect in the situation to perceive a complex social action perception and how it would be modulated by perspectives of construals of the social action scene. For this purpose, we created three kinds of fighting action scenes of two people in terms of body actions of the subject(ie., hitting, stepping, biting), and described them in two perspectives; active and passive. During the experiment, subjects had to verify the congruency of the picture and the description first, and if they are congruent, they had to do two different actions in terms of color of following cues. In the first experiment, subjects' response time for stepping on a pedal and pressing a button were analyzed for measuring motor resonance effect for the foot movement. In the second experiment, voice response time with a microphone and button pressing time were analyzed for the mouth movement motor resonance effect. Results showed the facilitation of the foot movement(in Exp1), and the mouth movement(in Exp2) only when the action scene was described in active perspective. Our results indicate that the motor resonance effect can be occurred during perception of social actions in the real life situation, but it can be also modulated by the perspective of the mental construal of the action event.

• Korean Journal of Cognitive Science
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• v.27 no.4
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• pp.501-539
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• 2016

The human mind is a self-evolving system that develops along a multidimensional hierarchical pathway in response to traumatic stimulus. In absence of trauma, a mind integrated in conflict-free state is called monistic. When the monistic mind responses to a traumatic stimulus, a response polarity forms toward stimulus polarity within the mind, turning it into a bipartite structure. Dialectical interaction between the two opposites, originating from their incompatibility, creates a new third polarity in the upper dimension. Thereby, the mind turns into a trinity structure. When the interaction among the three polarities becomes optimized, the plasticity of the mind gets maximized into the "far-from-equilibrium state," and the function of three polarities is synchronized. Through this recalibration, the mind returns back to its monistic structure. If the mind with the recurred monistic structure responds to another traumatic stimulus, this cycle of hierarchical transformation repeats itself in this cyclical and fractal growth process through synchronization of basic trinity system. Applying this concept to the process of post-traumatic growth (PTG), this paper explores how the mind transforms traumatic experiences into PTG and proposes a 'PTG Clock' that shows a fundamental sequence in the development of the human mind. The PTG Clock consists of seven hierarchical phases, and each of the first six phases has two opposite sub-phases: shocked/numbed, feared/intrusive, paranoid/avoidant, obsessional/explosive, dependent/depressive, and meaningless/searching for meaning. The seventh, the synchronization phase, completes one cycle of the mind's transformation, realizing a grand trinity system, where the mind synchronizes its biological, social, and existential dimensions. At that point, the mind becomes more susceptible to not only the stimulus of its own traumatic experience but also the pain of others. Thereby, the PTG Clock sets out on a journey to another cycle of transformation in higher dimensions. The validity of this transformational process for the PTG Clock will be examined by comparing it to Horowitz's theory of stress response syndrome.

• Korean Journal of Cognitive Science
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• v.17 no.2
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• pp.103-118
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• 2006

The main purpose of this paper is to investigate the effects of discourse topic and morpho-syntactic verbal information on the resolution of null pronouns in the Korean narrative text within the framework of the construction-integration theory (Kintsch, 1988, Singer & Kintsch, 2001, Graesser, Gernsbacher, & Goldman. 2003). For the purpose of this paper, two conditions were designed: an explicit condition with both a consistently maintained discourse topic and the person-specific verb modals on one hand, and a neutral condition with no discourse topic or morpho-syntactic information provided, on the other. We measured the reading tines far the target sentence containing a null pronoun and the question response times for finding an antecedent, and the accuracy rates for finding an antecedent. During the experiments each passage was presented at a tine on a computer-controlled display. Each new sentence was presented on the screen at the moment the participant pressed the button on the computer keyboard. Main findings indicate that processing is facilitated by macro-structure (topicality) in conjunction with micro-structure (morpho-syntax) in pronoun interpretation. It is speculated that global processing alone may not be able to determine which potential antecedent is to be focused unless aided by lexical information. It is argued that the results largely support the resonance-based model, but not the minimalist hypothesis.

• Journal of The Korean Association of Information Education
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• v.12 no.3
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• pp.355-363
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• 2008

In order to enhance the effect of Problem-based Learning, the role of scaffold as a learning support strategy is necessary. Collective intelligence provides scaffolding in the sense that it integrates users' knowledge, information, experiences, values, etc. Based on these factors, collective intelligence determines the direction of behavior, revises the direction continuously, and provides problem-solving methods. Teaching and learning situations emphasize learners' initiative, voluntary, and active participation. Thus, this study was conducted to find out if collective intelligence can be an effective and attractive alternative of learning strategy. Specifically, this study purposed to examine how collective intelligence performs the role of scaffold on the Web and what types of scaffolding are provided to learners. According to the results of this study, collective intelligence had a positive effect on learners' learning attitude, confidence, interest, etc. in the affective aspect, but its effect on the cognitive aspect was different according to learners' school year and learning level. Because collective intelligence had a positive effect on learners, we identified scaffolding types explanation, suggestion of direction, illustration and feedback in the cognitive aspect, and positive response and encouragement in the affective aspect.

• The Journal of the Korea Contents Association
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• v.17 no.6
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• pp.452-469
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• 2017

The purpose of this study is to examine consumer's cognitive, affective and behavioral responses to in-store's servicescapes in restaurant by confirming the effect of service environment factors such as ambient, layout, interior and auditory on perceived service quality and image as cognitive responses, and the effect of perceived service quality and image on affective satisfaction as affective response, and the effect of affective satisfaction on repurchase intention as a behavioral responses. To this end, the research hypothesis was verified by structural equation model analysis using SPSS 21.0 and AMOS 20.0 statistical packages. The results of study are as follows. First, ambient environment, interior environment and auditory environment had significant influence on perceived service quality, but interior environment had no effect. Second, ambient environment and layout environment had a significant influence on the image, while the interior environment and auditory environment had no effect. Third, perceived service quality had a significant effect on emotional satisfaction, but had no effect on image and repurchase intention. Finally, image had a significant effect on emotional satisfaction and repurchase intention. Therefore, the marketing manager of the restaurant will need to plan and implement a service marketing strategy that will increase consumers' visit by enhance the perceived service quality level by improving ambient environment, layout environment and auditory environment, and increase image by improving ambient environment and layout environment.

• Korean Journal of Cognitive Science
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• v.22 no.4
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• pp.469-494
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• 2011

It is well known that visual objects belonging to the same perceptual category compete for category-specific, limited-capacity attentional resource. However, it remains to be seen how perceptually identical objects interact with each other during visual analyses. Perceptually identical objects might suppress each other as much as categorically identical objects do. Alternatively, they might cooperate to generate a perceptual representation which is long lasting and robust to noise. Such possibilities were tested in the current research with three behavioral experiments using the Stroop task. As results, relative to a single distractor, Stroop interference was diluted by two different distractors of a category while it was enhanced by two perceptually identical distractors (Experiment 1). This redundancy effect disappeared when two different distractors associated with the same response were presented (Experiment 2), and it was not affected by the between- vs. within-hemisphere distractor presentations (Experiment 3). These findings indicate that the redundancy effect of distractors may be mediated by perceptual representations based on hemisphere-independent attentional resources. Overall, the current study supports the hypothesis that Stroop interference is constrained by category-specific attentional resources and further suggests that redundant presentations of a stimulus overcome such attentional constraints by facilitating perceptual processing.

• The Journal of the Korea Contents Association
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• v.9 no.1
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• pp.270-284
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• 2009

There is a big attention to digital convergence products(DCP) nowadays. However, consumers' response on the DCP is not always positive. These products may not match consumers' value and consumers may not know how to use them, because the DCP is generally innovative products. DCP marketers should learn that why consumers do not purchase them. Thus, this paper examines and identifies the consumers' purchase-avoiding psychological factors and antecedents on DCP. In detail, It is empirically checked that how the relationship between purchase-preventing factors such as complexity, incongruence, uncertainty, and unreasonability and purchase-avoiding psychological factors such as dissonance, innovation resistence, and perceived loss is. Also, these purchase-avoiding psychological factors' influence on the purchase-intention is empirically checked. As results, complexity and incongruence have an effect on the innovation resistence significantly. Uncertainty and unreasonability influence perceived loss variable. Unreasonability also influences consumers' cognitive dissonance variable. Additionally, cognitive dissonance have an influence on innovation resistence positively, and such innovation resistence influence consumer's purchase-intention negatively. Therefore, marketers should think twice about the roles of these purchase-preventing factors before launching.

• Korean Journal of Cognitive Science
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• v.13 no.1
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• pp.23-40
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• 2002

This study is to examine brain regions that are involved in picture encoding in normal adults using fMRI methods. In Scan 1, the picture encoding was studied during a semantic categorization task in comparison with word. In Scan 2 task type effects were studied both during a picture naming task and during a semantic categorization task with pictures. Subjects were asked to make decision either by pressing a mouse button (Scan 1) or by responding subvocally (naming or saying yes/no) (Scan 2). Regardless of stimulus type, left prefrontal, bilateral occipital, and parietal activations were observed during semantic processing in comparison with fixation baseline. Processing of word stimulus relative to picture resulted in activations in prefrontal and parieto-temporal regions in the left side while that of picture stimulus relative to word resultd in activations in bilateral extrastriatal visual cortices and parahippocampal regions. In spite of the same task demands, stimulus-specific information processings were involved and mediated by different neural substrates; the word encoding was associated with more semantic/lexical processings than pictures and the picture processing associated with more perceptual and novelty related information processings than word. Activations of dorsal part of inferior prefrontal region, i.e., Broca's areas were found both during the picture naming and during the semantic tasks subvocally performed Especially, during the picture naming task, greater occipital activations were found bilaterally relative to the semantic categorization task. indicating a possibility that greater and higher visual processing was involved in retrieving the name referred by picture stimuli.

• Korean Journal of Cognitive Science
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• v.21 no.2
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• pp.359-386
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• 2010

In order to evaluate the domain-specific model and process-specific model of spatial and nonspatial working memory (WM), this study manipulated the memory load of the delayed response task and examined how the neural correlates of memory load effect was influenced by the stimulus domain (face and location) at the maintenance stage of WM using an event-related fMRI experiment. One or three face stimuli were presented as target stimuli and participants were asked to maintain the face itself (face WM) or the location of face stimuli (spatial WM). The results of recognition judgment accuracy showed no difference between face WM and spatial WM, and showed equivalent memory load effects of both WM. As a result of brian image analysis, memory load effect at maintenance stage showed that inferior, middle, and superior PFC were recruited by both face WM and spatial WM, and showed that VLPFC was the commonly activated area by both WM, supporting functional specialization of PFC by process components of WM. This study provides evidence for process-specific model in which maintenance of WM is associated with VLPFC.

• Korean Journal of Cognitive Science
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• v.20 no.4
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• pp.507-533
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• 2009

This paper examines the time course and processing patterns of filler-gap dependencies in Korean relative clauses, using an eyetracking method. Participants listened to a short story while viewing four pictures of entities mentioned in the story. Each story is followed by an auditorily presented question involving a relative clause (subject relative or dative relative). Participants' eye movements in response to the question were recorded. Results showed that the proportion of looks to the picture corresponding to a filler noun significantly increased at the relative verb affixed with a relativizer, and was largest at the filler where the fixation duration on the filler picture significantly increased. These results suggest that online resolution of the filler-gap dependency only starts at the relative verb marked with a relativiser and is finally completed at the filler position. Accordingly, they partly support the filler-driven parsing strategy for Korean, as for head-initial languages. In addition, the different patterns of eye movements between subject relatives and dative relatives indicate the role of case markers in parsing Korean sentences.