This study was performed to explore the effect of customer satisfaction and switching barriers on customer royalties in medical services. 900 households, 1% sample were randomly selected from K city located in Kangwon province. Interview survey was performed with structured questionnaire for the entire people, 923 persons who experienced medical service utilization during one year before survey on time, september, 2002. In comparison of switching barriers by sociodemographic characteristics, lower income group and lower educated group showed the higher level of recognition level on availability of changing the service provider significantly. In terms of economic loss as one of switching barriers, the group of over aged 61, the lower income group and the lower educated group felt higher than other groups. Also, the time loss of switching barrier was recognized in 41-60 aged group and employee in service industry highly. For the perceived risk factor as another switching barrier, the high educated group showed the higher recognition level in performance risk and felt higher social risk than other groups. In analysis of customer satisfaction and loyalty levels by switching barrier components, the lower level of availability of changing the service provider and the higher level of recognition for economic and time loss, they showed the higher satisfaction and loyalty levels. In final step, multiple regression analysis showed the positive relationship between customer satisfaction, switching barrier and customer loyalties. Besides, the moderating effect of switching barrier in relationship between customer satisfaction and loyalties was significant and this results suggests that the influence of customer satisfaction to customer loyalties might be weakened in high level of recognition for switching barrier. In conclusion, perceived risk of economic and time loss as switching barrier is an important factor and should be considered in planning of marketing strategy carefully in terms of defensive marketing.
The purpose of this study is to find out the orientations and characteristic in clothes buying of each age group of elderly women, based on the actual self-image and the ideal self-image of clothing. Grasping the diversity of their clothes' buying orientations will be helpful in making a better merchandise production planning for apparel, and in launching new brands into the market. The study will also provide useful data in developing sales strategies which enable to supply goods that meet consumers' needs and tastes in the quality market, and consequently will help to classify the market. Samples were 488 women of 55 and over, dwelling in Pusan Metropolitan City. The data was analysed by using MANOVA, ANOVA, and the Cronbach's $\alpha$ reliability was also applied. The conclusions based on the theoretical background and the result of questionnaire surveys were as follows: 1. The order of priority of buying orientations based on clothes's actual self-image was 'practicality', 'cautiousness' and 'economical effectiveness' without regard to age. The items that showed the significant differences in 50's were 'cautiousness', 'experimentation', 'fashion-consciousness' and ostentatiouness, and in 70's were 'economical effectiveness', 'experimentation', 'impulsiveness' and 'environmental friendliness', and none in 60's. 2. The order of priority based on clothes' ideal self-image was the same as that of actual one, and there was no significant difference between age groups.
A deep understanding of the dietary patterns and nutrient intake is important for assessment of possilbe nutritional risk and for establishing nutrition improvement strategies. This study was conducted toexamine the dietary characteristics of a nutritionally poor elderly group compared to the middle-and highly-nourished group. Elderly participant was recruited from local elderly centers in Suwon city in 1998. Trained dietitians interviewed 119 elderly(35 males, 84 females) aged 60 years and over for collecting dietary data(24-hour recall) and related variables. Male and female subjects were grouped into high, middle, and low according to the mean nutrient adequancy ratio(MAR) tertiles. An analysisof the percentage of RDA(Recommended Daily Allowances of Korea) for each of the 10 nutrients showed that the male low-MAR group consumed below the RDA in all kinds of nutrients, and the female low-MAR group consumed nutrients below the RDA except vitamin C. An evaluation of nutrient density by Index of Nutritonal Quality(INQ) also showed a similar tendency. Thus, the INQ level of the male low-MAR group was significantly lower than the middle-or high-MAR group, especially in protein, vitamin A, thiamin, riboflavin, and phosphorus(p<0.05). Moreover, INQ level of female low-MAR group was significantly lower than that of the high group(p<0.05) in all nutrients. The female low-MAR group's daily food intake were also lower than those of the high-MARgroup in gains, fish, fruits, oil and beverages. The energy distribution from carbohydrates, fats and proteins showed that the male low-MAR group had significantly higher carbohydrate and lower fat proportions compared to each gender high-MAR group, respectively. The male and female low-MAR group had low scores about eating all side dishes. These findings indicate that a moderate increase of the meat/egg/fishes intake was needed by the male low-MAR group for improving nutrition adequacy, and an overall increase of the food quantity and quality was desired for the female low-MAR group. These data could be used for planning a community elderly nutrition program and establishing strategies for tailored guidelines for the individuals.
Before the Conference of Parties (COP) 21 of the United Nations Framework Convention on Climate Change (UNFCCC) in 2015, most parties of UNFCCC had submitted their intended nationally determined contributions (INDCs) and to achieve their voluntary targets, some parties consider using international market mechanisms. As one of such mechanisms, Japan promoted its own bilateral mechanism called Joint Crediting Mechanism (JCM). In this study, feasibility studies and projects under JCM have been analyzed by project type, sector, country and region, which could provide some implications in designing Korea's future climate policy to achieve Korea's targets of 11.7% using international market mechanism in INDC. Since 2010, JCM has promoted 542 projects and feasibility studies in 44 countries according to the Institute for Global Environmental Strategies (IGES) database. Among 542 projects, about 80% were feasibility studies implying that JCM was more focused on project identification. However, current trends of JCM show that more projects will be soon implemented based on these feasibility studies. For sectoral categorization, projects were categorized into seven sectors-energy technology, energy efficiency, renewable energy, waste management, city, strategic planning and projects related to the country's efforts to reduce emissions from deforestation and forest degradation (REDD+). JCM projects were mitigation focused with more than 70% of projects were related to energy efficiency, renewable energy and energy technology. At the regional and country level, JCM is highly focused on Asia and especially, more than 100 projects were developed in Indonesia. Based on the analysis of JCM, in order to develop bilateral international mechanism for Korea, it is worthwhile to emphasize that Korea considers Asian countries as her partner. In addition, Korea may consider the collaboration with Multilateral Development Banks (MDBs) to implement projects identified by Korea and Asian partner countries. Furthermore, strategically, it is recommendable to develop jointly with Japan who has already capacity and networks with other Asian countries to mitigate GHG emissions. Such financial resources from MDBs and Japan may contribute to meet the 11.3% of GHG reduction target from abroad according to INDC of Korea.
The purpose of this study is to explain the increasing trend of the aged population and its demographic characteristics. This study is based on the data for the aged population above 65 years old published by the Bureau of Statistics, Economic Planning Board. The increasing trend of the aged population has been analyzed and projected from 1955 to the year 2000. Some demographic charicteristics of the aged population including marital status, educational status and status of economic activities have also been analyzed in order to identify the problems associated with aging of population in Korea. The study offers the following conclusion. 1. The aged population index, the proportion of aged population to total population was 3.6 in 1975 and projected to be 6.6 in 2000. There has been steady increase of the aged population is reflected in changes of population structure. The proportional change of the aged population index was 100.0 in 1955, 109.0 in 1975 and 200.0 in 2000 respectively. 2. As for marital status of the aged population 77.6 per cent of male were married while 24.3 per cent of female were married in 1975. 22 per cent of male were widowed while it spouses died declined remarkable the mortality rate declined. 3. As the educational status of the aged, 77 per cent never attended school and 18 per cent attended from a primary school. This is very low and the number of educated men is higher than that of educated women. The rank ordering of schooling is city, Eub and Myeon in that aged. 4. The dependency ratio of the aged population was 5.9 in 1955, 6.1 in 1975 and will be 9.8 in 2000. It is gradually increasing as indicated above 20 per cent of aged population was economically active of these, they are employed in the following occupations as listed in order of the magnitude of the aged population employed. The employment status of the aged workers shows that a greater number of persons are self-employed than workers for another employer. In particular, temporary employees comprise 56.0 per cent of those employed.
The Journal of The Korea Institute of Intelligent Transport Systems
/
v.20
no.5
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pp.157-171
/
2021
As smartphones spread and ICT technologies develop, taxi services have changed from hovering to platform-based calls and reservations. This has improved the mobility and accessibility of taxi users but caused problems, such as digital observing (no-responses to calls) for either short-distance services or services during the peak-demand periods. Digital Observing means ignoring and not accepting calls when they occur, which require improvement. Therefore, this study aims to derive measures to mitigate discrepancies in taxi supply and demand by adjusting the expected revenue of each taxi service using reinforcement learning based on the Taxi operation data. The results confirmed that the average complete response rate to calls would increase from 50.29% to 54.24% when incentives are applied, and an improvement of 5.86% can be achieved in short-distance sections of less than 5,000 won incentives. It is expected that the improvement will increase profitability for drivers, reduce the waiting time for passengers, and improve satisfaction with taxi services overall.
Revitalized alley-type urban commercial streets have recently received a lot of attention as a preferred place for people. The purpose of this study is to present implications in the planning and design methods for the making of alley-type urban commercial street. For that, theoretical review and case analysis were conducted on the street spatial characteristics of 'Jeonridan-gil' and 'Mangmidan-gil' in Busan, about site overview, street spatial composition, building use, streetscape and street furniture. The implications through the study are as follows. (1) Street environment should be created to improve the pedestrian space and environment. (2) The existing main use and the newly introduced use need to be coexisted. (3) The identity of the street must be maintained through adaptive reuse, etc. (4) The voluntary formation of the private sector and the planned making of the public need to be cooperated.
Asia-pacific Journal of Multimedia Services Convergent with Art, Humanities, and Sociology
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v.9
no.12
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pp.987-997
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2019
Walk score, walkablity index of built environmental condition, has developed and used in everyday life in United States. The purpose of this study is to produce walk score in Seoul, and to develop computer-based walk score system for improving it's usage. This study covers city of Seoul, and the unit of spatial analysis is 100m × 100m grid cell. This study uses same methodology with walk score in US, the Geographic Information Systems(GIS) is used for calculating the values of walk score(N=58,062). This study implemented Java-based system that utilizes walk score dataset(latitude, longitude, and walk score). This system provided search functions including both lat/long-based and address-based options. Meanwhile, this system was designed to provide the closest value of walk score in dataset if location did not match the certain points in dataset. This study has significance to provide walk score system being easily available to all.
This study is about the investigation of the walking environment of the First Experimental Elementary School in Shapingba District of Chongqing City and the Zaozilanya Elementary School in Yuzhong District and the analysis of the pedestrian's consciousness. The improvement plan is obtained by comparing and analyzing the walking environment around the school. The survey results are as follows. According to the survey results of the walking environment around the school, the sidewalks of the two schools are relatively narrow, and there are more pedestrians crossing the road. There is a phenomenon of parking in both schools. The phenomenon of parking in Zaozilanya Elementary School is even more serious. In investigating the most important elements of the school's pedestrian environment, the setting of the signpost, the setting of the crosswalk and signal lights, the setting of the fence, the setting of the vehicle's deceleration facilities, and the control of the school gate are all necessary. Therefore, in order to create a safe and comfortable improvement plan for the surrounding environment of the school, first of all, in the improvement of the facilities around the school, the setting of the fence, the setting of the speed bump, the improvement of the crosswalk and the signal light. Second, in terms of restrictions, the scope of protection around the school needs to be expanded, and restrictions on parking and restrictions on vehicle traffic need to be implemented. Third, in terms of education and publicity, it is not only necessary to provide safety guidance for students to go to school, but also to provide drivers with driving safety education and publicity.
This study was proceeded with interest on residents' perception of local festival(Boryeong City, Korea) and tried to examine the relation with their participation level and satisfaction. This study used 'festival visiting experience' as moderating variable with the expectation of difference in residents' perception according to visit. This study result indicated that residents can recognize local festival negatively if they feel they have no benefit from the festival even though the festival has many visitors with growing reputation. Also, festival visiting experience has no moderating effect on residents' participation intention in this study. The facts also find that the residents-oriented festival planning and promotion is more important in the partnership with local government and private sector-local residents. Further, it is very important to notice internal customer as well as external customer to ensure residents' satisfaction and participation.
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