• 제목/요약/키워드: Choice experiment

검색결과 301건 처리시간 0.028초

반복적 의사결정시 위험선호성향의 변화 (Changes in risk-taking behavior in repetitive choice situation)

  • 이강인;조성구
    • 한국경영과학회:학술대회논문집
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    • 대한산업공학회/한국경영과학회 1992년도 춘계공동학술대회 발표논문 및 초록집; 울산대학교, 울산; 01월 02일 May 1992
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    • pp.282-292
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    • 1992
  • It is not rare to observe that a decision-maker frequently changes his choice strategy in the repetitive gamble choice situation. This change in risk preference attitude, however, is not well explained with the existing gamble choice models, such as Bell's disappointment-elation model which is an interesting extension of the classical MEU model. The paper shows that this change in risk preference attitude should be interpreted as a systematic transition of "d" and "e", the disappointment and elation constants of Bell's model. A laboratory experiment is also performed to identify the factors which greatly affect the decision-makers' risk preference attitude change. The number of consecutive successes/failures and the amount of remaining capital found to be statistically significant factors.significant factors.

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Dietary fat preference and effects on performance of piglets at weaning

  • Weng, Ruey-Chee
    • Asian-Australasian Journal of Animal Sciences
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    • 제30권6호
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    • pp.834-842
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    • 2017
  • Objective: An experiment was to evaluate the interplay of dietary lipid sources and feeding regime in the transition from sow milk to solid food of abruptly weaned piglets. Methods: Soon after weaning, 144 piglets were selected and were trained over a 15 day period to experience gradually reducing dietary fat content from 12% to 6% for lard (L), soybean oil (S), and coconut oil (C) and their feeding behavior and diet preference then tested in a behavior observation experiment. Another 324 weaned piglets were used in three consecutive feeding experiments to measure the effect of different dietary fats on performance and feed choice in the four weeks after abrupt weaning. The lipid sources were used as supplements in a 3% crude fat corn/soya basal diet, with 6% of each being included to form diets 9C, 9S, and 9L respectively, and their effects on performance measured. Combinations of these diets were then further compared in fixed blends or free choice selection experiments. Results: Piglets pre-trained to experience reducing lipid inclusion showed different subsequent preferences according to lipid source, with a preference for lard at 9%, soybean oil at 3%, and coconut oil at 6% inclusion rate (p<0.001). Following abrupt weaning, whilst after 4 weeks those fed 9C had the heaviest body weights (18.13 kg, p = 0.006). Piglets fed a fixed 1:1 blend of 9C+9S had a poorer feed conversion ratio (FCR = 1.80) than those fed a blend of 9C+9L (FCR = 1.4). The 9C and 9L combination groups showed better performance in both fixed blend and free choice feeding regimes. Conclusion: After abrupt weaning, they still have dependence on high oleic acid lipids as found in sow milk. A feeding regime offering free choice combination of lipids might give the possibility for piglets to cope better with the transition at weaning, but further research is needed.

부정적 미래 상상과 그에 따른 부정성의 지연중성화 감소 (Imagining Negative Futures to Reduce the Delay Neutralization of Negativity)

  • 신연순;김혜영;한상훈
    • 감성과학
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    • 제16권3호
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    • pp.293-304
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    • 2013
  • Procrastination is an irrational choice to delay high-priority work in order to avoid its unpleasantness, despite the fact that the negativity will not cease if the work still remains undone. We hypothesized that (1) people underestimate the future negativity (i.e., delay neutralization) and (2) in order to complete work in a timely manner, one should project oneself into the future so as to recognize that the negativity associated with an activity does not diminish over time. Especially, negative future thinking that is unrelated to the consequence was hypothesized to reduce delay neutralization of negativity. In the present study, undergraduate students made a series of choices between delayed-but-longer and immediate-but-shorter assignment by employing an inter-temporal choice paradigm. We tracked how positive and negative episodic future thinking influenced the degree to which negativity is neutralized over time (Experiment 1). Following this, we confined the experimental condition to negative thinking about the future (Experiment 2). Participants neutralized negativity involved in assignment as a function of time, suggesting that procrastination arises from the delay neutralization of the negativity. Critically, such neutralization was significantly reduced when participants imagined a negative future event, but this did not occur when they imagined a positive future event (Experiment 1), or when participants did not think about the future (Experiment 1, 2). Our findings suggest that, prior to making a decision between work and indulgence, imagining negative future events can be an effective way to reduce the neutralization of delayed negativity and, in turn, procrastination.

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선택실험법을 이용한 산양삼의 경제적 가치평가 (Estimation on Economic Value for Cultivated Wild Ginseng using Choice Experiment)

  • 김의경;김동현
    • 한국산림과학회지
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    • 제102권3호
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    • pp.338-344
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    • 2013
  • 이 연구는 산양삼의 상품 속성에 대하여 소비자들이 얼마만큼의 가치를 부여하고자 하는지를 파악하고 그것에 대한 경제적 가치를 평가하고 한다. 이를 위해 선택실험기법을 이용하였으며, 선택실험기법에 사용된 속성은 재배연령, 식재방법, 산양삼의 몸통 크기, 산양삼의 수염뿌리 길이, 색채 등과 같이 외관 특징에 기초하였다. 분석을 위해 모집단은 서울을 포함한 수도권에 거주하는 일반시민을 대상으로 하였으며, 조사방법은 설문면접조사로 총 173부의 설문지를 획득하였다. 분석결과, 모형은 안정적인 범위에 속하였으며, 응답자는 직파삼에 대하여 가장 높은 가 치를 부여한 반면 몸통크기에 대해서는 상대적으로 그 가치가 낮은 것으로 나타났다.

진로 교육 프로그램이 초등학생의 진로 성숙과 자아개념에 미치는 영향 (The Effects of Career Education Program On Elementary Schooler's Career Maturity and Self-Concept)

  • 서현정
    • 초등상담연구
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    • 제4권1호
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    • pp.99-122
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    • 2005
  • The purpose of this study was to find out the effects of a career education program during a discretional activity class in elementary school. It established the following questions to achieve the objectives. First, does a career education program In a discretional activity class have an effect on elementary schooler's career maturity? Second, does a career education program in a discretional activity class make an influence on elementary schooler's self-concept? To settle these subjects, it assigned two classes in 5th grade of A elementary school, city of Anyang, Gyeonggi-do, experiment group and control group. It was applied the experiment group a career education program. As for measurement, it was used career maturity level test for elementary and middle schoolers' and 'the self-concept diagnostic test'. It was examined career maturity and self-concept of the groups through the pre-test post-test, applying cross-tabulation analysis to career choices pattern and t-test to career maturity level and self-concept. The results were as follows: First, students of experiment group showed meaningful differences in career choice pattern, career choice attitude, and career choosing skills compared to control group, and that presented a career education program made a positive impact on elementary schooler's career maturity. Second, it showed that there was a significant difference in self-concept, showing students of experiment group took better place. it is believed that a career education program had a potent influence on the self-concept of elementary students.

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Choice Experiments의 합리성 제고 및 타당성 검증을 위한 설문지 디자인 연구 - 예제 도입 방안을 중심으로 - (A Questionnaire Design Strategy for Enhancing the Rationality and Testing for the Validity of Choice Experiments Using Example Choice Questions)

  • 김용주
    • 자원ㆍ환경경제연구
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    • 제14권1호
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    • pp.1-24
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    • 2005
  • 진술선호법 연구의 질을 좌우하는 결정적인 요소 중의 하나는 설문지 디자인이다. 본 연구는 Choice Experiments(속성가치선택법) 연구결과의 합리성을 제고함과 아울러 타당성을 검정하기 위한 기술적인 방법으로서 선택질문(choice questions)과 유사한 '예제'를 이용하는 방법에 관하여 논한다. 라돈(radon) 방사능 저감에 대한 지불의사 추정 사례를 이용하였다. 비합리적인 응답을 가려내기 위한 '예제' 디자인을 이용한 사례에서, 설문지 디자인에 관하여 논한 후 한다. 비합리적 응답의 색출 및 제거는 모형의 설명력 증대를 가져왔다. 한편 설문디자인의 영향을 직접적으로 받는 발산적(divergent) 타당성은 닻효과(anchoring effect) 검증을 중심으로 논하였다. 예제의 내용을 기술적으로 디자인하여 두 부차표본들을 만들고 이에 대한 추정모형들간의 동질성을 평가함으로써 닻효과를 검증하였다. 다양한 닻효과 검증 결과는 혼재되었다. 예제 디자인의 장단점에 대해서도 논하였다.

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The Effect of Advertisement Vividness and Regulatory Focus on Consumer Choice

  • Park, Kikyoung
    • 유통과학연구
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    • 제15권7호
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    • pp.25-33
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    • 2017
  • Purpose - This study aims to explore how a combination of the advertisement presentation vividness and consumers' regulatory focus affects choice. In addition, it seeks to the understanding for the psychological process by using consumers' response with experimental designs. Research design, data, and methodology - This research conducted two experiments based on the scenario. Specifically, Experiment 1 used a 2 (vividness of advertisement presentation: picture vs. word) × 2 (regulatory focus: prevention focus vs. promotion focus) between-subjects design. Experiment 2 used a 2 (vividness of advertisement presentation: detailed description vs. less detailed description) × 2 (regulatory focus: prevention focus vs. promotion focus) between-subjects design. Results - Two studies showed that prevention-focused individuals, when presented with a vivid presentation, were more likely to choose the advertised option compared with advertisements presented less vividly appearance. In contrast, promotion-focused individuals showed no difference in choice shares regardless of advertisement presentation vividness. In addition, these effects were mediated by the imagery toward the advertised information. Conclusions - The current research found how consumers' inherent motivation affects the extent of imagery in a purchase decision and a new perspective to previous studies with regards to regulatory focus. Further, this research suggested new advertisement strategies to corporations.

Forecasting Market Shares of Environment-Friendly Vehicles under Different Market Scenarios

  • Bae, Jeong Hwan;Jung, Heayoung
    • 자원ㆍ환경경제연구
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    • 제22권1호
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    • pp.3-29
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    • 2013
  • The purpose of this study is to estimate consumer preferences on hybrid cars and electric cars by employing a choice experiment reflecting the various market conditions, such as different projected market shares of green vehicles and $CO_2$ emission regulations. Depending on different market scenarios, we examine as to which attribute and individual characteristic affect the preferences of potential consumers on green vehicles and further, forecast the potential market shares of green cars. The primary results, estimated by a conditional logit and panel probit models, indicate that sales price, fuel cost, maximum speed, emission of air pollutants, fuel economy, and distance between fuel stations can significantly affect consumer's choice of environment-friendly cars. The second finding is that the unique features of electric cars might better appeal to consumers as the market conditions for electric cars are improved. Third, education, age, and gender can significantly affect individual preferences. Finally, as the market conditions become more favorable toward green cars, the forecasted market shares of hybrid and electric vehicles will increase up to 67% and 14%.

변압기의 구성요소 선정에 따른 특성고찰 (Special quality analysis by component type choice of transformer)

  • 이오걸;김수용
    • 대한전기학회:학술대회논문집
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    • 대한전기학회 2003년도 하계학술대회 논문집 C
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    • pp.1601-1603
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    • 2003
  • Investigated about topology of each component of transformer and material choice method and property in this paper. Component of transformer is bobin winding, insulating paper, Varnish etc. And experiment and investigated special quality by primary winding of transformer and composition of secondary winding. Investigated loss of transformer and EMI decrease method. Investigated method to select winding size that consider frequency.

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The Effect of Hyperparameter Choice on ReLU and SELU Activation Function

  • Kevin, Pratama;Kang, Dae-Ki
    • International journal of advanced smart convergence
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    • 제6권4호
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    • pp.73-79
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    • 2017
  • The Convolutional Neural Network (CNN) has shown an excellent performance in computer vision task. Applications of CNN include image classification, object detection in images, autonomous driving, etc. This paper will evaluate the performance of CNN model with ReLU and SELU as activation function. The evaluation will be performed on four different choices of hyperparameter which are initialization method, network configuration, optimization technique, and regularization. We did experiment on each choice of hyperparameter and show how it influences the network convergence and test accuracy. In this experiment, we also discover performance improvement when using SELU as activation function over ReLU.