• Human Ecology Research
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• 제51권4호
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• pp.455-472
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• 2013

This paper's aim is to explore how China's country image affects the product evaluations and purchase intentions through three major hypothesize. Four hundred eighty-nine Korean adult consumers, who have the purchase experiences of goods made in China before, were invited to take part in this investigation. Data analyses were conducted by reliability test, confirmatory factor analysis and structural equation modeling with SPSS ver. 19.0 and AMOS ver. 18.0. This study focused on multi-dimensional country image and found that China's country image contains 5 elements (people, evolution, politic, economic and culture). Empirical verification through structural equation modeling indicates that the data offer substantial supports, such that China's country image represents the predominant influence on product evaluations and people, evolution, and politic image showed positive effects. Also, China's country image has a positive influence on the product purchase intentions directly (culture image) and indirectly (people, politics, and evolution image) through the product evaluations. Practical implications of findings will be discussed and suggested as follows. First, this study complements the lack of researches on China among the studies regarding country image. Secondly, research results would help us to understand the perception on China's country image of Korean consumers' and to seek the criteria by which consumers evaluate goods made in China. Finally, this research can help Chinese companies to make market strategies effectively when they entering Korean market by exploring the factors which have strong influences on Korean consumers' purchase behaviors.

• Journal of Biosystems Engineering
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• 제24권5호
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• pp.439-444
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• 1999

Automated greenhouse production systems often require crop growth monitoring involving accurate quantification of plant physiological properties. Conventional methods are usually burdensome, inaccurate, and harmful to crops. A thermal image analysis system can accomplish rapid and accurate measurements of physiological-property changes of stressed crops. In this research a thermal imaging system was used to measure the leaf-temperature changes of several crops according to water deficit. Thermal images were obtained from lettuce, cucumber, pepper, and chinese cabbage plants. Results showed that there were significant differences in the temperature of stressed plants and non-stressed plants. The temperature differences between these two group of plants were 0.7 to 3$^{\circ}C$ according to species.

• 대한전자공학회:학술대회논문집
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• 대한전자공학회 2002년도 ITC-CSCC -3
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• pp.1662-1665
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• 2002

This paper proposes a novel semantic feature detection (SFD) method for real-time image transmission of sign language and finger spelling. We extract semantic information as an interlingua from input text by natural language processing, and then transmit the semantic feature detection, which actually is a parameterized action representation, to the 3-D articulated humanoid models prepared in each client in remote locations. Once the SFD is received, the virtual human will be animated by the synthesized SFD. The experimental results based on Japanese sign langauge and Chinese sign langauge demonstrate that this algorithm is effective in real-time image delivery of sign language and finger spelling.

• 유통과학연구
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• 제17권6호
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• pp.85-90
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• 2019

Purpose - In China, electric vehicle industry has been increased attention as a environmental friendly transportation to solve pollution problems, and still growing to solve a technological gap issues in automobile industry. Although the interest of electric vehicle is getting bigger, there are not many studies that showing consumers' intention to purchase an electric vehicle. Because of this phenomenon, this study tried to find the factors which can affect the purchase intention of electric vehicle. Research design, data, and methodology - Drawing on the Planned Behavior Theory(TPB), this study examined attitude toward the behavior, subjective norm of environmental protection, and the influence of economic benefits on purchase intention through survey. we measure 233 Chinese samples. Results - The results showed that attitude toward electric vehicles, subjective norms of environmental protection, and economic benefits had a significant effect on purchase intention. To be specific, the consciousness of environmental protection, economic considerations, product image and its characteristic are all considerable aspects from the standpoint of Chinese consumers. In addition, we found that the higher the age group, the weaker relationship between attitude toward electric vehicle and purchase intention. Conclusion - This study suggests that diverse factors related to the purchase intention of electric car in China market and Chinese consumers. Especially, economic benefit factors, which have a statistically significant and significant influence on the purchase intention of electric vehicles, are not significant variables in the existing electric vehicle research. This result is considered to be the result of the fact that the electric vehicle is not only an automobile having an environmentally friendly factor but also a product which makes it consider the economic situation. Put together, the results of this paper give us the theoretical basis for establishing an electric vehicle marketing strategy in the rapidly changing Chinese market. Also, this paper will provide new ventures for marketing and distribution strategies for Korean companies that are looking to expand into China.

• 한국콘텐츠학회논문지
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• 제14권12호
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• pp.545-554
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• 2014

본 논문에서는 깊이 카메라를 이용한 실시간 사용자 한자 학습 시스템을 제안한다. 사용자 학습 방법으로는 사용자가 화면에서 손을 움직여 한자를 입력하고, 입력 제스처와 미리 저장된 템플릿을 매칭하여 사용자가 한자를 올바르게 썼는지 판단한다. 이를 위해 본 논문에서는 손가락 검출 및 검증을 통한 손 영역 검출 및 추적 방법과 스트로크의 연속성을 분석하기 위해 적응적 체인 코드를 제안한다. 손가락 검출로는 깊이 값을 이용하여 손 영역을 검출 후, 손가락의 축을 생성, 손가락의 두께를 이용하여 검증한다. 손 영역 추적으로 생성된 스트로크는 추적된 점들과 순서 그리고 길이 정보가 포함되어 있다. 이들을 이용하여 사용자가 올바른 입력을 했는지 확인하기 위해 적응적 체인 코드 방법을 제안한다. 이 방법은 매칭 속도와 스트로크 안에서 잘못 입력된 부분을 찾는데 매우 효율적이다. 실험 결과에서는 본 논문에서 제안한 시스템이 실시간으로 동작하며 학습 과정과 오류 검출에 매우 효과적임을 보여준다.

• Journal of the Optical Society of Korea
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• 제20권1호
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• pp.94-100
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• 2016

A novel optical design for high resolution, large field of view (FOV) and multispectral remote sensing is presented. An f/7.3 Korsch and two f/17.9 Cook three-mirror optical systems are integrated by sharing the primary and secondary mirrors, bias of the FOV, decentering of the apertures and reasonable structure arrangement. The aperture stop of the Korsch system is located on the primary mirror, while those of the Cook systems are on the exit pupils. High resolution image with spectral coverage from visible to near-infrared (NIR) can be acquired through the Korsch system with a focal length of 14 m, while wide-field imaging is accomplished by the two Cook systems whose focal lengths are both 13.24 m. The full FOV is 4°×0.13°, a coverage width of 34.9 km at the altitude of 500 km can then be acquired by push-broom imaging. To facilitate controlling the stray light, the intermediate images and the real exit pupils are spatially available. After optimization, a near diffraction-limited performance and a compact optical package are achieved. The sharing of the on-axis primary and secondary mirrors reduces the cost of fabrication, test, and manufacture effectively. Besides, the two tertiary mirrors of the Cook systems possess the same parameters, further cutting down the cost.

• 한국의류학회지
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• 제34권12호
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• pp.2006-2021
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• 2010

An authentic national spirit in media (particularly films), traditional images, and color preferences is expressed through movies that are melted in local traditions. This study suggests a direction regarding the characteristics for historical costumes by examining traditional color images and cultural preference in the Chinese film (1987), a representative film that deals with Chinese history and traditions. This movie can illustrate the correlation between the temporal backgrounds and the costumes in the movie with the criteria of Eastern color systems. The results of this research are summarized as follows. First, the image of Chinese traditional colors represented in many parts of and the cultural preferences that underlies their works through the expression of traditional colors. The scenes of traditional costumes and colors express the visual embodiments of the costumes that reflect a specific status, ceremony, or ritual. Second, the traditional colors used in the movie are based on the Yin-Yang theory. Particularly, Red, Yellow, Black is mostly used for ordinary clothing. Third, there are some differences in the use of color arrangements, that change regarding the use of traditional colors according to images and situations that follow the intention of the director. Planning the color arrangements is considered an engaging connectivity between traditions and images in the movie and it is extended or reduced based on cultural preferences. Fourth, the increase and decrease of color arrangements is distinctively represented as the story of the movie proceeds.

• 커뮤니케이션디자인학연구
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• 제65권
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• pp.70-81
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• 2018

1949-66년, 신중국 성립 후, 새로운 정권의 기반을 다지고, 국가적 이미지를 수립하기 위해 "무산계급 혁명교육" 은 새로운 시대 속 문예창작의 주요 노선이 되었다. 이 시기 중국 애니메이션은 이데올로기와 정치적 교육을 강조하면서 그 주요한 내용들이 소련의 문예사상과 창작방식에 대한 교조적 수용의 결과라는 오해를 낳게 된다. 정치적 특징을 강하게 드러내는 이 시기의 애니메이션 작품들은, 한편 창작자들의 주체적 수용과 중국 전통문화의 계승이라는 문화적 자각이 계속 작동되고 있었다는 사실을 발견할 수 있다. 이것은 이 시기 애니메이션의 소재, 서사, 캐릭터 등이 중국의 '문이재도' 문예관의 사상적 특징과 전통적 표현방식을 계승하고 있었다는 사실에서 알수 있다. 따라서 소련 '교조주의'와는 구별되는 독자적 창작 스타일을 보인다는 사실을 발견할수 있다. "혁명 영웅 캐릭터", "혁명 사상의 신화적 표현", "독특한 나레이터 서술 방식" 이라는 1949-1966년 사이의 중국 애니메이션의 특징점은 곧 '문이재도'(文以?道) 문예관이 성립된 후 전통 예술창작의 중요한 표현수단이었던 '영웅 캐릭터', '신화 이야기', '설서 예술' 의 사상적 계승과 발전이라는 측면에서 새롭게 해석될 수 있다.

• 한국식생활문화학회지
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• 제24권2호
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• pp.126-136
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• 2009

The purpose of this study was to investigate Chinese customers' perceptions of Korean foods and their satisfaction toward Korean cuisine restaurants. The subjects of this study were 202 Chinese individuals who visited Korean cuisine restaurants in Shanghai, China. The subjects viewed Korean foods as favorite foods and perceived them as fresh and seasonal, and mostly composed of cereals and vegetables however they did not view Korean cuisine as good for health. As compared to customers visiting a Korean restaurant for the first time, those who had visited Korean restaurants previously agreed more strongly with the following items: 'Korean food has a beautiful color', 'Korean food is familiar', 'Korean food smells good', 'Korean food is healthy', 'Korean food is nutritious', and 'Korean food is salty and spicy'. In addition, as compared to occasional visitors, frequent visitors of Korean cuisine restaurants more strongly agreed with the followings: 'Korean food has a beautiful color', 'Korean food is expensive', 'Korean food is healthy', 'Korean food is nutritious', 'Korean food is salty and spicy', and 'Korean food includes many fermented foods'. The subjects considered 'appearance of menu', 'variety of menu', 'nutrition of menu', and 'Chinese characters for menu and ingredients' as the most important attributes when choosing Korean cuisine restaurants. The frequent customers of Korean cuisine restaurants considered 'kind service', 'employee knowledge of Korean foods', 'operation hours of restaurant', and 'cleanliness of restaurant' as the most important restaurant attributes. In addition, the frequent customers of Korean cuisine restaurants were more satisfied than the occasional customers with the followings: 'nutritional quality of menu', 'quick service', 'cleanliness of restaurant', 'appearance and signboard of restaurant', and 'image of restaurant'. The implications of the data are discussed.

• 한국의상디자인학회지
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• 제25권4호
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• pp.107-122
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• 2023

This study analyzed the style, dimensions, fabric patterns, colors, and fabrics of a traditional Chinese women's dress from the Zhou Dynasty, and reconstructed it in the form of a virtual garment using 3D CLO. Based on ancient flat image data and three-dimensional portrait data, who wore them, how they were worn, and how they were coordinated was analyzed. In order to analyze the size and pattern of the straight Ju Chines dress, data from the excavation report and the tomb owner's anthropometric measurements were combined to infer the wearing condition and organize the sculptural features. Dimensional analysis was carried out using a well-preserved small-scale woven cotton cloth as a restoration model, and the horizontal and vertical dimensions were reasonably estimated using the shape proportioning method. The analysis of the colors and patterns of the fabrics was based on the colors and patterns of the fabrics excavated from Masan Tomb No. 1 during the Eastern Zhou, Qin, and Han periods. Finally, a virtual model was created using data from the excavation report and the age and height information of the owner of the excavated robe, and the pose and size of the virtual model were determined using 3D CLO. Based on the previous research data, the garment was virtually sewn and simulated. The shape, pressure, and strain of the garment in different postures was also compared. Through the research direction of pattern and 3D restoration, this research maximizes the restoration of Chinese traditional women's dress and presents it in a more intuitive, comprehensive, and vivid way.