• Title/Summary/Keyword: Chinese Broadcasting

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Movie Experience Sharing on Social Networking Sites of Cinema: Interplay between Telepresence and Customer Delight

  • Zong-Yi Zhu;Hyeon-Cheol Kim
    • International journal of advanced smart convergence
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    • v.12 no.4
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    • pp.224-236
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    • 2023
  • This study aims to investigate the effects of telepresence on young moviegoers' flow experiences and social interactions, and the impact on consumer delight, trust, and experience sharing behavior on cinema mobile social network site pages. Given the scarcity of telepresence research, indirect telepresence on experience sharing via two experiences and social interactions is also included. The study used pages from Korean cinema mobile social network sites, and 175 Chinese moviegoers residing in Korea participated. We found that telepresence positively impacts the activity in both human-human and human-computer interactions. We further contend that telepresence positively affects perceived enjoyment and attentional focus. However, perceived enjoyment does not significantly affect consumer delight. We found that consumer delight positively influences consumer trust and movie experience sharing. Moreover, we illustrated that telepresence significantly and indirectly influences consumer movie experience-sharing behavior through attention focus and consumer delight. Our results provide crucial insights for future study and practical managerial.

Effect of Using Home Training App on Quality of Life in the Untact Era (홈 트레이닝 앱 사용이 언택트 시대의 삶의 질에 미치는 영향)

  • Chen, Qiuying;Lee, Sang-Joon
    • The Journal of the Institute of Internet, Broadcasting and Communication
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    • v.22 no.6
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    • pp.155-163
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    • 2022
  • In order to avoid the spread of Covid-19, outdoor activities are decreasing worldwide and the time spent at home is increasing. As physical activity declines, the number of people who feel bored, restless and immune deficient is increasing. As indoor life becomes more permanent, multiple approaches to home workout are becoming active. This paper examines how the Covid blue (boredom and social anxiety) produced in the no-touch era affects quality of life through the use of home training applications. Questionnaires were collected from Chinese people using a website dedicated to Chinese questionnaires, and finally 383 appropriate data were analyzed using SPSS24.0 and AMOS24.0. The research results showed that the actual experience of using home workout had a positive impact on quality of life. The higher the user's sense of social unease about being late in the untact, It was found that the higher the social anxiety perceived by users about the untact era, the higher the interactivity and exercise satisfaction with the home workout app. Home workout application can improve exercise satisfaction and quality of life, which are more positive effects beyond the result of resolving consumers' boredom. Therefore, it can be used as a channel for digital services.

Analysis of Barrage Culture and User Analysis in New Media Content in the Chinese Market

  • Pan, Yang;Kim, KiHong;Li, SuoWen
    • International Journal of Internet, Broadcasting and Communication
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    • v.14 no.3
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    • pp.115-130
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    • 2022
  • Barrage is an interactive method based on video, and the video itself is visualized from the viewer's point of view to play people's emotions, and it already has an advantage in communication by attracting people's attention using stories and plays. Advances in digital and mobile technology have enabled video viewing anytime, anywhere. Due to the nature of the barrage site that relies on the same video content or playback to participate in video sharing through computers or mobile clients, a barrage that can express users' feelings and thoughts will be added, breaking down the limit of content acceptance by a single user. Barrage satisfy users' entertainment needs, and their influence is growing. Gradually, they are heading to offline movie theaters and TV from barrage videos on the Internet. Attempts to function as offline ammunition facilitated technological innovation for media convergence by converging mobile media with PCs and screens. At the same time, the trend of media convergence shown by coal screens is also a trend of overall technological development. A barrage is an extension of human communication skills. The properties of the barrage fit well with the need for experiential marketing (via video). It can provide a visual experience and create an atmosphere of "surrounding and watching" and eliminate loneliness. Barrage itself provides a function to comment on videos, which is a trigger point for the reason, and donation adds to the amount of information in the video, adding to the fun of the video. Through the barrage, sarcastic, teasing, and expressing emotions can bring entertainment experiences, and users can produce and communicate their shooting text while consuming the satisfaction brought by the shooting. At the same time, Barrage attaches great importance to the needs of the masses, is more individual and diversified, and has commercial significance in line with the current development trend of the Internet. As a new interactive method, barrage contains huge potential value. However, the impact of the interactive way of barrage should also be viewed from a dialectical point of view, how to solve the difficulties in the development of barrage. The way to solve the difficulties in the development of barrage is worth studying. This research will analyze the reasons for the development of barrage and the analysis of Chinese barrage websites, the case analysis of barrage videos, the exploration of the characteristics and values of barrage, and the problems in the process of barrage communication. Provide reference for the development of industrial culture.

A Comparative Study on Government Policy for Animation Industry between Korea and China (한국과 중국의 문화콘텐츠 산업정책 비교 : 애니메이션 산업정책을 중심으로)

  • Kim, Young-Jae
    • Cartoon and Animation Studies
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    • s.13
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    • pp.45-65
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    • 2008
  • The animation industries of Korea and China shares the effort for transition from work-for-hire Industry Into creative industry. In spite of similar industry background and characteristics, and the aggressive government policy to support this industry transition at the same point of time, the current status of animation industries in Korea and China are showing very different statistics as of the end of 2007. The production amount of Chinese original animation has grown rapidly since 2004, which has made China the top class country in the world in original animation production amount, and more than 600 million audience of Chinese TV animation has firmly established the Chinese domestic animation market basis. On the other hand, despite the Korean government support, original animation production of Korea has been showing a slow and sluggish growth, and Korean animations are losing the domestic market basis with only 1% TV ratings due to unfavourable Korean TV stations' programming practices against Korean animations. This different status of animation Industries of two countries are the result of different government policies and the fallacy of Korean government. While the Chinese government has focused its industry policy on the facilitating the domestic market by establishing the stable broadcasting TV distribution and encouraging the animation production through organic cooperation between related government agencies, Korean government spent lots of effort into facilitating the development of original animation projects, without cooperative structure In the government, and without sincere consideration on the importance of establishment of domestic market consumer basis.

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Relationship Analysis between Fine Dust and Traffic in Seoul using R (R을 이용한 서울시 교통량과 미세먼지 발생의 상관관계 분석)

  • Hwang, Seung-Yeon;Moon, Jin-Yong;Kim, Jeong-Joon
    • The Journal of the Institute of Internet, Broadcasting and Communication
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    • v.19 no.4
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    • pp.139-149
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    • 2019
  • As of 2018, a large amount of Chinese fine dust is flowing into Korea in westerlies. However, the amount of fine dust generated in Korea can not be ignored. Even 52% of the causes of fine dust are domestic factors. Especially in Seoul, where the population is densely populated, the dust levels are high enough to be comparable to other regions. In Seoul, the dust levels are different from each other district. In order to understand the difference of fine dust generation by distinction, it is judged based on the highest traffic volume among the causes of fine dust generation in Seoul. Comparing the traffic volume and the fine dust concentration in 2017, it is possible to know the effect of traffic volume actually, how much it affects.

Evacuation Safety Assessment of Elderly and Children in High-rise Hotels in China

  • Yuanyuan Zhang;Hasung Kong
    • International Journal of Internet, Broadcasting and Communication
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    • v.16 no.2
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    • pp.227-236
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    • 2024
  • Chinese high-rise hotels are large in size, densely populated, and have a lot of combustibles. Once a fire occurs, the fire and smoke spread rapidly, and once a fire accident occurs, it is easy to cause a large number of deaths. Fires have a greater impact on special populations such as elderly and children who move slowly. At present, research mainly focuses on the impact of high-rise building structures on evacuation consequences, but there is very little research on the safety evacuation consequences of elderly people and children in high-rise hotels. This paper focuses on the elderly and children living in high-rise hotels in China. We studied three scenarios in which the elderly and children were placed on high floors, middle floors, and low floors. For the above three scenarios, use pathfinder software for simulation, According to the simulation results, when the elderly and children are mainly concentrated in the lower floors (2nd and 3rd floors), the evacuation time is the shortest, 147 seconds. The evacuation time for the elderly and children on the middle floor (6th and 7th floors) is the longest, at 191.5 seconds. Compared to being placed on high floors, safely staying on low floors for all ages reduces evacuation time by 44.5 seconds and improves evacuation efficiency by 23.24%. The final safety evacuation plan is that in daily safety management, hotels should arrange elderly and children occupants on lower floors as much as possible to reduce the total evacuation time and improve personnel evacuation efficiency. This has great guiding significance in the safety management of high-rise hotels.

The Effect of The Characteristics of One-Person Media on Intention of Usage: Focusing on The Mediating Effect of Perceived Value (1인 미디어의 특성이 사용의도에 미치는 영향: 지각된 가치의 매개효과를 중심으로)

  • Chen Yu, Fei;Chen, Xing
    • Journal of Digital Convergence
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    • v.20 no.5
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    • pp.357-362
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    • 2022
  • This study classified the characteristics of one-person media into two factors: interactivity and entertainment, and investigated the effect on intention of usage and the mediating effect of perceived value. In order to confirm this, this study conducted an empirical analysis targeting Chinese people who have experience watching one-person media real-time broadcasting and Chinese students studying in South Korea. As a result of the analysis, it was found that the interactivity and entertainment of one-person media had a positive (+) effect on intention of usage, and the partial mediating role of the perceived value was also verified in the relationship between the characteristics of one-person media and the intention of usage. Based on the above results, characteristics such as interactivity and entertainment of one-person media were identified as important factors that can increase users' intention to use. In addition, it also introduces the significance of this study, and reviews the limitations of the study and the direction of follow-up research.

Efficiency Analysis of Chinese Blockchain Concept Stock Listed Companies

  • Yan, Hai-Shui;Kim, Hyung-Ho;Yang, Jun-Won
    • International journal of advanced smart convergence
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    • v.9 no.3
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    • pp.17-27
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    • 2020
  • With the continuous development and application of Internet technology, in recent years, new technologies such as cloud computing, big data, the Internet of Things, and AI are becoming more and more familiar to the general public. The development of a digital society has entered a new period of development. In this paper, we used on the 2018 annual data of 50 listed companies with blockchain concept stocks in China. Using data envelopment analysis (DEA) to study and analyze the input-output efficiency, it can be concluded that the input-output efficiency of 50 listed companies is very different. Inefficient companies are as high as 62%. Most companies have a large room for improvement in input-output efficiency due to uneconomical scale or inefficient technology. In order to better improve the company's input-output efficiency, one must improve the efficiency of resource utilization, optimize the company's research and development costs and the input and management of technical personnel; the second is to increase technological innovation and business innovation.

A Big Data Study on Viewers' Response and Success Factors in the D2C Era Focused on tvN's Web-real Variety 'SinSeoYuGi' and Naver TV Cast Programming

  • Oh, Sejong;Ahn, Sunghun;Byun, Jungmin
    • International Journal of Advanced Culture Technology
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    • v.4 no.2
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    • pp.7-18
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    • 2016
  • The first D2C-era web-real variety show in Korea was broadcast via tvN of CJ E&M. The web-real variety program 'SinSeoYuGi' accumulated 54 million views, along with 50 million views at the Chinese portal site QQ. This study carries out an analysis using text mining that extracts portal site blogs, twitter page views and associative terms. In addition, this study derives viewers' response by extracting key words with opinion mining techniques that divide positive words, neutral words and negative words through customer sentiment analysis. It is found that the success factors of the web-real variety were reduced in appearance fees and production cost, harmony between actual cast members and scenario characters, mobile TV programing, and pre-roll advertising. It is expected that web-real variety broadcasting will increase in value as web contents in the future, and be established as a new genre with the job of 'technical marketer' growing as well.

Fisheries Education and Research System in P.R.China (중국(中國)의 수산업분야(水産業分野) 교육(敎育) 및 연구체제(硏究體制))

  • Kang, Il-Kweon
    • Journal of Fisheries and Marine Sciences Education
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    • v.5 no.2
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    • pp.80-89
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    • 1993
  • Notwithstanding Korea and P. R.China are located in the neighborhood each other geographically, the break of diplomatic relations of them continued a long term, and the difference of ideology and social structure of two countries was acting as a barrier to understand each other in many fields. Two countries established formal diplomatic relation in 1992, and then the interchange and mutual cooperation between both countries are being performed rapidly, but the field of fisheries education and research system is continuing in the early stage yet. It can be easily expected that the interchange and mutual cooperation in the field of fisheries through the ocean contribute not only to the international friendship, but to the rational management of fisheries resources. In accordence with the necessity mentioned above, the author considered the general situation of fisheries education and research system in P. R. China. P. R. China runs two kinds of fisheries education system which are regular and irregular system. The regular education system is the principal means of cultivating fisheries scientists and technicians. And there are three grade levels in regular education : the tasks of which are undertaken by the fisheries universities, fisheries colleges and fisheries high schools. Adult education system in fisheries are of the following types : fishery cadet training courses, evening schools, correspondence courses and broadcasting or TV programs. The fisheries research in P. R. China is undertaken by the research institutes under the Bureau of Aquatic Products, and the basic research of oceanography is undertaken by the oceanographic institutes under the Chinese Academy of Science.

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