• Journal of Korea Entertainment Industry Association
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• v.14 no.4
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• pp.105-120
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• 2020

This study explores the process of the actual content production and distribution, by creating a YouTube channel to promote the popular music contents produced by the researcher, which thus reflects the reality where the production of video contents rapidly increases. A YouTube channel titled "Alida Music", of which the focus was to promote indie musicians, was created on February 2019. The contents of 10 indie musicians were produced in one-take live format. The information of the indie musicians was displayed in the form of a screen business card, with their e-mail address and SNS account at the top. Therefore, this promotional design was named "Card Live". Promotional video contents marked with the QR code in the lower right on the screen were produced, along with the promotional phrase "Communicate directly with the artist through the QR code", which allows viewers to watch other contents of the indie musician when they scan the QR code. This research conducted a study on how to improve and promote "Card Live" contents of "Alida Music", which were produced through this process. A group interview targeting five indie musicians, among whom one participant deemed significant was selected to conduct a one-to-one in-depth interview. As a result of the study, the following three conclusions were drawn. First, YouTube was found to be the medium with the greatest influence and highest efficiency at the lowest cost. Second, the evaluation of the participants on "Card Live" were divided into the three categories: need for one-take live, the design elements of "Card Live", and scanning issues of the QR code. Third, there is a need for promotional methods that can effectively utilize the media aspects of YouTube: the channel management issues such as raising public awareness as well as the number of subscribers of "Alida Music" should be resolved and measures to effectively use various media including other SNS should be developed. In terms of its content, it is imperative to recruit diverse performers to make various contents, as well as to come up with ways to link "Card Live" contents with offline. Based on these results, "Card Live" contents should be further revised and complemented in order to provide interesting contents to consumers, which will further develop "Alida Music" as a platform where various musicians and companies meet, thereby inducing contracts with popular music agencies and generating advertising revenues. However, since this study was carried out only with the limited number of participants, future studies should include more participants to bring forth a variety of promotional plans and improvement measures. Also, in the era of consuming contents through smart devices, the fact that some features of "Card Live" were available only on PC, did not fully reflect the characteristics of the times. In the future research, various contents that smartphone users can access and view freely without PC should be produced.

• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.17 no.5
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• pp.205-221
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• 2022

In this study, the authors investigated the effect of salesperson's Selling Influence Tactics (SIT) on customers' psychological obligation, trust in salespersons and repurchase intentions in the offline cosmetics purchase channel. In addition, we examined the moderating effect of service quality perceived by customers. To this end, a survey was conducted on 298 customers who had purchased cosmetics through the offline sales channel, and the authors conducted hypothesis testing through a structural equation model. As a result of the study, first, among salesperson's sales influence tactics, emotional appeal tactics (H1a), customer ingratiation tactics (H1d), and personal appeal tactics (H1e) were found to affect the psychological obligation of customers, and emotional appeal tactics (H2a), rational persuasion tactics (H2b), information provision tactics (H2c), and customer ingratiation tactics (H2d) were found to affect trust in salespeople. Third, it was found that the psychological obligation did not have a positive (+) effect on the customer's repurchase intention, and the customer's trust in the salesperson had a positive (+) effect on the repurchase intention. Third, perceived service quality showed a significant moderating effect between psychological obligation and repurchase intention, trust in salesperson and repurchase intention. In previous studies on salesperson's Selling Influence Tactics (SIT), many studies examined salesperson's Selling Influence Tactics (SIT) by specifying sub-variables in a limited way, and studies confirming marketing factors such as repurchase intention were also insufficient. Therefore, the results of the empirical research confirmed based on this study are expected to help the standard or direction of the salesperson's Selling Influence Tactics (SIT) in future studies. In addition, this study describes implications for providing help in employee education and management for small business owners who manage and operate offline cosmetics stores, and sales strategies that should be strategically established to improve perceived service quality for customers.

• Journal of Navigation and Port Research
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• v.27 no.3
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• pp.283-288
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• 2003

Recently, the growth of applications and services over high-speed Internet increases, ATM networks as wide area back-bone has been a major solution. As the conventional TCP/IP suite is still the standard protocol used to support upper application on current. Internet, the issues regarding whether TCP/IP will operate efficiently on top of an ATM infrastructure and how to control its QoS still remain for studies. TCP uses a window-based protocol for flow control in the transport layer. When TCP uses the UBR service in ATM layer, the control method is only buffer management. If a cell is discarded in ATM layer, one whole packet of TCP will be lost; this fact occur the most TCP performance degradation. Several dropping strategies, such as Tail Drop, EPD, PPD, SPD, FBA, have been proposed to improve the TCP performance over ATM. In this paper, to improve the TCP performance, we propose a packet dropping scheme that is based on comparison with EPD, SPD and FBA. Our proposed scheme is applied to schemes discussed in the previous technology. Our proposed scheme does not need to know each connection's mean packet size. When the buffer exceeds the given threshold, it is based on comparison between the number of dropped packet and the approved packet. Our results are reported and discussed for comparing these discarding schemes under similar conditions. Although the number of virtual channel (VC) is increased, the simulation results showed that the proposed scheme can allocate more fairly each VC than other scheme.

• Journal of Digital Convergence
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• v.12 no.8
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• pp.295-302
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• 2014

Essential to the establishment of such 3D spatial information are the laser scanning technology to obtain high-precision 3D point group data and the photography-metric camera to obtain high-resolution multispectral image information. The photography-metric camera, however, lacks in usability for its broad scope of utilization due to the high purchase price, difficult purchase channel, and low applicability. This study thus set out to investigate a technique to establish multi-dimensional ortho-image data with a single lens reflex digital camera of high speed and easy accessibility for general users. That is, the study remodeled a single lens reflex digital camera and calibrated the remodeled camera to establish 3D multispectral image information, which is the essential data of 3D spatial information. Multi-dimensional ortho-image data were collected by surveying the reference points for stereo photos, taking multispectral shots of the objects, and converting them into ortho-images.

• Journal of rehabilitation welfare engineering & assistive technology
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• v.7 no.2
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• pp.19-26
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• 2013

This paper propose a surface EMG signal based gait phase recognition method that selects features and channels adaptively. The proposed method can be used to control powered artificial prosthetic for lower limb amputees and can reduce overhead in real-time pattern recognition by selecting adaptive channels and features in an embedded device. The method can enhance the classification accuracy by adaptively selecting channels and features based on sensitivity and specificity of each subject because EMG signal patterns may vary according to subject's locomotion convention. In the experiments, we found that the muscles with highest recognition rate are different between human subjects. The results also show that the average accuracy of the proposed method is about 91% whereas those of existing methods using all channels and/or features is about 50%. Therefore we assure that sEMG signal based gait phase recognition using small number of adaptive muscles and corresponding features can be applied to control powered artificial prosthetic for lower limb amputees.

• Journal of Digital Convergence
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• v.11 no.8
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• pp.191-197
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• 2013

In this paper, we implemented a paper currency recognition system using IR(infrared) sensor. The system has 32 channel IR sensor to measure the reflection and penetration quantity of light. The IR image of paper currency of 10-bit gray scale is used to differentiate the real and counterfeit paper currency with image information from 0 to 4095. The characteristics of IR image are recognized by brightness and darkness and the positions of bright and dark portions are different between real and counterfeit paper currency. The price of IR sensors were relatively high, however, it is good price in these days due to mass production to apply to counterfeit detection area. We used a software table having the IR characteristics of real paper currency to compare with the IR images of the input paper currency. The performance of the implemented system shows 1-2% error rates for Euro real paper currency and 0% error rates for various counterfeit paper currencies of several countries.

• Convergence Security Journal
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• v.12 no.1
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• pp.35-42
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• 2012

Increase of data traffic and the advent of new real-time services require to change from the traditional TDM-based (Time Division Multiplexing) networks to the optical networks that soft and dynamic configuration. Voice and lease line services are main service area of the traditional TDM-based networks. This optical network became main infrastructure that offer many channel that can convey data, video, and voice. To provide high resilience against failures, Packet-optical networks must have an ability to maintain an acceptable level of service during network failures. Fast and resource optimized lightpath restoration strategies are urgent requirements for the near future Packet-optical networks with a Generalized Multi-Protocol Label Switching(GMPLS) control plane. The goal of this paper is to provide packet-optical network with a hierarchical multi-layer recovery in order to fast and coordinated restoration in packet-optical network/GMPLS, focusing on new implementation information. The proposed schemes do not need an extension of optical network signaling (routing) protocols for support.

• Journal of Digital Convergence
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• v.11 no.12
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• pp.459-465
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• 2013

This paper is a study on an object extraction method which using color features of an object and background in the image. A human recognizes an object through the color difference of object and background in the image. So we must to emphasize the color's difference that apply to extraction result in this image. Therefore, we have converted to HSV color images which similar to human visual system from original RGB images, and have created two each other images that applied Median Filter and we merged two Median filtered images. And we have applied the Mean Shift algorithm which a data clustering method for clustering color features. Finally, we have normalized 3 image channels to 1 image channel for binarization process. And we have created object map through the binarization which using average value of whole pixels as a threshold. Then, have extracted major object from original image use that object map.

• International Journal of Oral Biology
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• v.37 no.3
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• pp.121-129
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• 2012

Previous clinical studies have demonstrated that gabapentin, a drug that binds to the voltage-gated calcium channel ${\alpha}2{\delta}1$ subunit proteins, is effective in the management of neuropathic pain, but there is limited evidence that addresses the participation of glial cells in the antiallodynic effects of this drug. The present study investigated the participation of glial cells in the anti-nociceptive effects of gabapentin in rats with trigeminal neuropathic pain produced by mal-positioned dental implants. Under anesthesia, the left mandibular second molar was extracted and replaced by a miniature dental implant to induce injury to the inferior alveolar nerve. Mal-positioned dental implants significantly decreased the air-puff thresholds both ipsilateral and contralateral to the injury site. Gabapentin was administered intracisternally beginning on postoperative day (POD) 1 or on POD 7 for three days. Early or late treatment with 0.3, 3, or 30 ${\mu}g$ of gabapentin produced significant anti-allodynic effect in the rats with mal-positioned dental implants. On POD 9, in the mal-positioned dental implants group, OX-42, a microglia marker, and GFAP, an astrocyte marker, were found to be up-regulated in the medullary dorsal horn, compared with the naive group. However, the intracisternal administration of gabapentin (30 ${\mu}g$) failed to reduce the number of activated microglia or astrocytes in the medullary dorsal horn. These findings suggest that gabapentin produces significant antinociceptive effects, which are not mediated by the inhibition of glial cell function in the medullary dorsal horn, in a rat model of trigeminal neuropathic pain.

• Journal of Digital Convergence
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• v.10 no.9
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• pp.101-110
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• 2012

In recent days, lots of social commerce newly emerged business types of e-commerces are on the basis of social network. Therefore social commerce with social network might be powerful communication channel among customers and has suggested new paradigm in transaction model on the internet. In general, major roles of social commerce sites are to promote transaction with high discount rate and/or lots of event and to activate markets of local area. As characteristics of social commerce such as dynamic, rapid, and open, this research was assumed that design factors of sites that are different from existing e-commerce sites might be influential elements in decision making of purchase. This research is to empirically investigate which factors affect purchase decision making behaviors for 20s respondents who are major users of social commerce services. As a result major factor, easy-to-use, affecting decision making factors was identified and this result can give implication to researchers and persons in charge of fields who have interests in commerce site design and upgrade.