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Business Strategies of Japanese Newspaper Companies: Top-level Managers' Perception and Reacting toward the Newspaper Crisis (일본 신문기업의 경영전략 연구: 경영진의 위기인식과 대응책을 중심으로)

  • Kim, Young-Ju;Jung, Jae-Min
    • Korean journal of communication and information
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    • v.51
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    • pp.65-86
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    • 2010
  • This paper reviews the problems and opportunities of Japanese newspaper industry. In the focus are particularly issues related to causes of the crisis and reacting strategies overcoming the crisis. To answer the questions, we conducted in-depth interviews with top-level managers of major newspaper companies in Japan. Secondary data were gathered to complement the interview. Top managers mainly perceived the causes of the crisis as young readers' alienation from newspaper due to the change of media environment and structural factors such as increasing production/distribution costs and diminishing appeals for advertisers. They are implementing several strategies to overcome this crisis - developing newspaper content for young readers; packaging customized on-off line advertisement; extending news distribution via online and mobile platforms; diversifying business into diverse sectors such as real-estate; enhancing brand equity of newspaper; and collaborating with rival newspaper companies in operating news site and joint printing/distribution. Lessons from the case of Japanese newspaper industry may be useful starting points for the Korean newspaper companies agonizing for diminishing circulation and advertising revenues.

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How does the Stock Market Reacts to Information Security Investment of Firms in Korea : An Exploratory Study (기업의 정보보안 투자에 시장이 어떻게 반응하는지에 대한 탐색적 연구)

  • Park, Jaeyoung;Jung, Woojin;Kim, Beomsoo
    • Journal of Information Technology Services
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    • v.17 no.1
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    • pp.33-45
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    • 2018
  • Recently, many South Korean firms have suffered financial losses and damaged corporate images from the data breaches. Accordingly, a firm should manage their IT assets securely through an information security investment. However, the difficulty of measuring the return on an information security investment is one of the critical obstacles for firms in making such investment decisions. There have been a number of studies on the effect of IT investment so far, but there are few researches on information security investment. In this paper, based on a sample of 76 investment announcements of firms whose stocks are publicly traded in the South Korea's stock market between 2001 and 2017, we examines the market reaction to information security investment by using event study methodology. The results of the main effects indicate that self-developed is significantly related to cumulative average abnormal returns (CAARs), while no significant effect was observed for discloser, investment characteristics and firm characteristics. In addition, we find that the market reacts more favorably to the news announced by the subject of investment than the vendor, in case of investments with commercial exploitation. One of main contributions in our study is that it has revealed the factors affecting the market reaction to announcement of information security investment. It is also expected that, in practice, corporate executives will be able to help make an information security investment decision.

Predicting Health Communication Patterns in Follower-Influencer Networks: The Case of Taiwan Amid COVID-19

  • Chang, Angela;Jiao, Wen
    • Asian Journal for Public Opinion Research
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    • v.8 no.3
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    • pp.246-264
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    • 2020
  • As netizens increasingly utilize social media to obtain and engage with information, this study aims to determine the extent to which the follower-influencer interaction is manifested and strengthened. To analyze information related to the novel coronavirus disease (COVID-19), a total of 62,119 online posts from 11 Internet forums were examined to find a relationship between followers and influencers in Taiwan. These forums are PTT, SOGO, Ck101, Plurk, Mobile01, TalkFetnet, Gamez, PlaySport, Dcard, Eyny, and PCDVD. The variables that were the best predictors of influencer classification were strong influences, engagements, and hot values across 11 Internet forums. Learning the response to the COVID-19 pandemic is vital because public actions could have been fueled by stigmatizing terms that may harm public health and well-being. The results questioned the conventional diffusion of traditional news sources because the influencers brought widespread attention to the health threat issues in the early outbreak stages. This study enhances the understanding of forum types, follower engagement, and influencers' impact maximization in social networks. The conclusion provides insight into the relationships and information diffusion mechanisms to ensure accurate health information dissemination.

Appropriation of Letter in Critical Fashion - Focusing on Fashion Design Examples after the Year 2000 - (크리티컬 패션의 문자 전유 - 2000년대 이후의 패션디자인 사례를 중심으로 -)

  • Jung, Junghee
    • Fashion & Textile Research Journal
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    • v.24 no.5
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    • pp.530-544
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    • 2022
  • Based on a follow-up study on critical fashion's strategies for object appropriation, this study aims to understand the appropriation of art as a social or cultural phenomenon influencing modern fashion, as well as to analyze and comprehend how to specifically approach the appropriation of critical fashion's letters through the appropriated interpretation. To explain the theoretical background of critical fashion's appropriated interpretation, it examined the related literature and data. Moreover, a fashion book-based literature review and a case study were conducted using sources, such as exhibition books, exhibited works, news, fashion magazines, and fashion sites, to examine letter appropriation strategies. In the critical fashion, the appropriation of subversive letters subverts meanings by providing experiences different from those based on real images of letters, which are displaceable. The appropriation of such subversive letters to challenge the value of modernism aims to subvert social value by bringing and relocating existing objects while focusing on their external forms. The appropriation of referential letters focuses on delineating the distance between the subjects who quote something and the quoted something and reprograms the existing letter objects with an introspective and reflective attitude. In other words, critical fashion designers can effectively express their messages through the appropriation of letters, such as graffiti and typography, which are manifestations of challenge or resistance. Appropriating letters as a creative action pursues unmarginalized humans who possess their existence.

An Exploratory Study on Local Community Food Issues in the Context of COVID-19: Focusing on Social Big Data through Regional Issues (코로나19 상황에서 지역사회 먹을거리 이슈에 관한 탐색적 연구: 지역별 이슈를 통한 소셜 빅데이터를 중심으로)

  • Choi, Hong-Gyu
    • The Journal of the Korea Contents Association
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    • v.21 no.8
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    • pp.546-558
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    • 2021
  • This study focused on analyzing the contents of social big data produced in the online space, dealing with issues related to food in the community in the context of COVID-19. First, this study analyzed food-related issues that spread through regional websites and online community(cafes) after social distancing was implemented due to COVID-19. Next, this study analyzed the contents of food-related issues that spread through media news, SNS, and portals. As a result, there were more food-related posts on the homepages of other regions compared to the metropolitan areas such as Seoul and Gyeonggi, but in the case of online communities, there were more food-related issues in online communities registered in Seoul and Gyeonggi regions. Food-related keywords in regional online communities mainly contained content related to the local economy. In the media articles, SNS, and search portal issues, content that can be discussed in the consumption process of local community food-related policies, information, and products mainly appeared. Based on the results of the study, it was found that there is no specialized information sharing system for each community, that online communities can contribute to providing food information applicable to reality, and that it is possible to verify the performance of regional food policies through social media.

Water leakage accident analysis of water supply networks using big data analysis technique (R기반 빅데이터 분석기법을 활용한 상수도시스템 누수사고 분석)

  • Hong, Sung-Jin;Yoo, Do-Guen
    • Journal of Korea Water Resources Association
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    • v.55 no.spc1
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    • pp.1261-1270
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    • 2022
  • The purpose of this study is to collect and analyze information related to water leaks that cannot be easily accessed, and utilized by using the news search results that people can easily access. We applied a web crawling technique for extracting big data news on water leakage accidents in the water supply system and presented an algorithm in a procedural way to obtain accurate leak accident news. In addition, a data analysis technique suitable for water leakage accident information analysis was developed so that additional information such as the date and time of occurrence, cause of occurrence, location of occurrence, damaged facilities, damage effect. The primary goal of value extraction through big data-based leak analysis proposed in this study is to extract a meaningful value through comparison with the existing waterworks statistical results. In addition, the proposed method can be used to effectively respond to consumers or determine the service level of water supply networks. In other words, the presentation of such analysis results suggests the need to inform the public of information such as accidents a little more, and can be used in conjunction to prepare a radio wave and response system that can quickly respond in case of an accident.

A Study about the News Searched on Web-site Related to HRT and Analysis of Perimenopausal and Postmenopausal Patient Who Visited Dept, of Ob&Gy Korean Medicine Hospital (폐경후 호르몬대체요법에 대한 인터넷 웹싸이트 자료 내용 및 학술 연구 경향 분석과 국내 한방병원 내원환자에 관한 연구)

  • Kim, Dong-Il
    • The Journal of Korean Obstetrics and Gynecology
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    • v.19 no.1
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    • pp.219-235
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    • 2006
  • Purpose : To investigate the medical information related to HRT online and the medical treatment of perimenopausal and postmenopausal women in the Dept. of Ob&Gy Korean Medicine Hospital, after the discontinuance of the WHI trial in U.S, July 2002. Methods : With the key-words "HRT", "Hormone Replacement therapy", "호르몬 대체요법(HRT)", 갱년기 증후군(perimenopausal syndrome)", “폐경기후증후군(postmenopausal syndrome)", I searched for the information from July 2002 to 2005 on DAUM, the representative portal site in Korea, and I've got a grasp of the tendency of the informational propagation on HRT. Moreover, I investigated chief complaints and tendency of give up HRT of the perimenopausal and postmenopausal women(aged between 47 and 60) who visited Dept. of Ob&Gy Korean Medicine Hospital for 2 years and 6 months since July 2002. Results : 1) Searching for the news on DAUM, I found; 2 articles on the methods of HRT: 4 on the positive effects of HRT: 4 on the general items including the positive effects of HRT: 19 on the side effects of HRT: 1 on the insignificant effect of HRT :4 on the apprehensions about HRT: 3 on the strengthening of the criteria on medical fees review: 3 on the discontinuance of HRT: 8 on the alternative materials and medicines to HRT: 4 on the guidance for the phyto-estrogen. 2) I analyzed chief complaints of 120 women. The majority of chief complaints were vasomotor symptoms like hot flush and sweating. There were only 4 patients who wanted to give up HRT. Conclusion : The side effects of HRT were objectively dealt with online but there was not enough effective and continuous guidance. In the case that a woman not on HRT wishes to overcome perimenopausal period through KM therapy, this information may have affected her decision. However, not many women who were already on HRT terminated the therapy for fear of side effects and switched to KM therapy. Promotion of KM therapy in improving health during perimenopausal and postmenopausal period is desperately needed.

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An Efficient Damage Information Extraction from Government Disaster Reports

  • Shin, Sungho;Hong, Seungkyun;Song, Sa-Kwang
    • Journal of Internet Computing and Services
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    • v.18 no.6
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    • pp.55-63
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    • 2017
  • One of the purposes of Information Technology (IT) is to support human response to natural and social problems such as natural disasters and spread of disease, and to improve the quality of human life. Recent climate change has happened worldwide, natural disasters threaten the quality of life, and human safety is no longer guaranteed. IT must be able to support tasks related to disaster response, and more importantly, it should be used to predict and minimize future damage. In South Korea, the data related to the damage is checked out by each local government and then federal government aggregates it. This data is included in disaster reports that the federal government discloses by disaster case, but it is difficult to obtain raw data of the damage even for research purposes. In order to obtain data, information extraction may be applied to disaster reports. In the field of information extraction, most of the extraction targets are web documents, commercial reports, SNS text, and so on. There is little research on information extraction for government disaster reports. They are mostly text, but the structure of each sentence is very different from that of news articles and commercial reports. The features of the government disaster report should be carefully considered. In this paper, information extraction method for South Korea government reports in the word format is presented. This method is based on patterns and dictionaries and provides some additional ideas for tokenizing the damage representation of the text. The experiment result is F1 score of 80.2 on the test set. This is close to cutting-edge information extraction performance before applying the recent deep learning algorithms.

The Relationship between the Media Exposure of Hospital Physicians and Patient Volume - a University Hospital Case - (병원의료진의 언론노출과 진료실적간의 관계 - 일개 대학병원 사례를 기준으로 -)

  • Kim, Sung Cheol;Kim, Tae Kyung;Kim, Tae Hyun;Park, So Hee;Lee, Sang Gyu
    • Korea Journal of Hospital Management
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    • v.21 no.1
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    • pp.51-61
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    • 2016
  • This study attempted to investigate how mass media marketing of a hospital influences patient volume. Additionally, the association of patient volume with exposure time and the type of mass media was examined. Data from a university hospital in Bundang (from January 2014 to November 2014) were used. Degree of physicians' mass media marketing was measured by the number of media exposure. Linear mixed model for repeated measures data was run to identify the associations between the number of media exposure and patient volume. First, the number of hospital physician's mass media exposure and new patients and the first visit patients were positively associated. Second, broadcasting media which has relatively significant in patient volume is TV programs such as cultural programs and news. Third, hospital physicians with higher ranks who were exposed to press media receive more patient appointment. Also, nonsurgical hospital physicians who were exposed to press media receive more patients. Fourth, medical treatment activities for hospital staff who hold the rank of Professor in case of making an appearance at press media have relatively increased. Hospital physician's media exposure, particularly TV programs, was significantly related to patient volume for outpatients.

A Study on the Emotional Expression of High Concept-Reflected Fashion (하이컨셉(High Concept)을 통해 본 패션의 감성적 표현에 관한 연구)

  • Baek, Jeong-Hyun;Bae, Soo-Jeong
    • Journal of the Korean Society of Costume
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    • v.60 no.9
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    • pp.120-135
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    • 2010
  • Since emotion, creativity, and imagination has become the source of creating added value, the purpose of this study is to grasp the concept of high concept which has appeared as a major key word of modern culture and analyze the types of emotional expression found in modern fashion. Study methods were focused on literature review and case study. The literature review was conducted by news stories at home and abroad. The examples of case study were collected in fashion collection journals and related Internet web sites with their focus on from 2000 S/S to 2009 F/W to analyze emotional expression found in high concept-reflected fashion. The concept of 'high concept' suggested by Pink, Daniel H. lays on stress on ability to creative emotional value or cultural artistic value hidden behind the functional value, to make stories, and to combine ideas which do not seem to be connected with existing things. As a result of study, The forms of emotional expression found in high concept-reflected fashion included: art collaboration and art inspiration which were expressed through cross-category of culture and art; multi-culture design which expresses a mixture between western fashion and oriental costumes; funology design which expresses efficient value by high technology and fun value through humorous elements; and emotional digital design which can be transformed in function, shape and the use of materials representing light which is effectively used for fashion to represent fantasy or illusion connected with digital technology.