• 지역과문화
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• v.6 no.1
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• pp.1-27
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• 2019

The study explores the way how sharing economy services of accommodation and car rental, one of social issues actively discussed today are settled in the process of sharing economy building in local destinations. The result shows that average consumers expressed their favorable attitude toward the sharing economy services. However, the consumer's attitude didn't directly affect the consumer's positive perception that there is need for local sharing economy service network and the educational system for local residents and the network helps the economy. Instead consumer's knowledge of sharing economy services and their eagerness to learn the knowledge as parameters related the consumer's attitude to their perceptions; the consumer's attitude affected indirectly their perceptions. The study shows that local communities and their residents' efforts are not enough simply to activate the sharing economy services in the development process of tourist resources, while it asks consumers to learn information and knowledge of the sharing economy. Therefore, consumers and residents should interact and communicate closely with each other to help the development of local destinations and tourist resources based on sharing economy.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.13 no.4
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• pp.1857-1862
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• 2012

It is very difficult to construct and manager public transit, like subway, in small city. In this paper, we suggest full electric vehicle sharing service framework as a public transit system in small city. The suggested system will reduce environment pollution and increase resource usage efficiency. The simulation result shows that the suggested electric vehicle sharing system can reduce traffic congestion and lower city road stress.

• Journal of Broadcast Engineering
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• v.27 no.2
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• pp.228-239
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• 2022

In this paper, we propose an unmanned vehicle scratch detection deep learning model for car sharing services. Conventional scratch detection models consist of two steps: 1) a deep learning module for scratch detection of images before and after rental, 2) a manual matching process for finding newly generated scratches. In order to build a fully automatic scratch detection model, we propose a one-step unmanned scratch detection deep learning model. The proposed model is implemented by applying transfer learning and fine-tuning to the deep learning model that detects changes in satellite images. In the proposed car sharing service, specular reflection greatly affects the scratch detection performance since the brightness of the gloss-treated automobile surface is anisotropic and a non-expert user takes a picture with a general camera. In order to reduce detection errors caused by specular reflected light, we propose a preprocessing process for removing specular reflection components. For data taken by mobile phone cameras, the proposed system can provide high matching performance subjectively and objectively. The scores for change detection metrics such as precision, recall, F1, and kappa are 67.90%, 74.56%, 71.08%, and 70.18%, respectively.

• Journal of Distribution Science
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• v.15 no.12
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• pp.73-84
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• 2017

Purpose - Over recent years, O2O and shared economy have been an eye-catching topic. Many researches on O2O and shared economy have been published gradually. The emerging enterprise of chauffeured car services developed rapidly in the past two years. Therefore, it is necessary to explore the influencing factors of use intention of the chauffeured car services users. Through active use of O2O and shared economy, put up with operation strategy in line with their use intention. Research design, data, and methodology - After collecting 324 respondents in China with questionnaires, this study begin the empirical research with users of Chauffeured Car Services, and analyzes data with IBM SPSS 24.0 and IBM AMOS 24.0. Results - Personal Propensity to Trust significantly affects the Initial Trust of chauffeured car services users. Firm Reputation significantly affects the Initial Trust and use intention of chauffeured car services users. Initial Trust significantly affects the use intention of chauffeured car services users. Performance Expectancy and Effort Expectancy significantly affect chauffeured car services users' use intention. Social Influence also significantly affects the use intention of chauffeured car services users. Conclusions - First, Initial Trust significantly affects the use intention of chauffeured car services users. Thus, the enterprise should make efforts to improve users' initial trust in order to attract their attention. For this reason, chauffeured car services enterprises should conduct questionnaires to deeply explore what needs can improve users' initial trust. Second, performance expectancy and effort expectancy significantly affect chauffeured car services users' use intention. When users enjoy chauffeured car services, they attach great importance to the convenience, simplicity and efficiency, which reflects that chauffeured car services' desire for greater development in the O2O and shared economy market. Therefore, they need to grasp users' needs (convenience, simplicity and efficiency) and carefully improve the quality of chauffeured car services. Finally, social influence also significantly affects the use intention of chauffeured car services users. It means friend recommendation or mass media influences users' intention. So, it is more important to increase differentiated benefits, advertising and publicity of chauffeured car services.

• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.10 no.3
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• pp.123-131
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• 2015

With a prospective of rapid deployment of IOT, a systematic approach to derive a business strategy for various possible scenarios of IOT applications is in great demand. In this paper, a conceptual framework that can be utilized for the purpose of assessing the market potential and of setting up an initial business strategy for IOT deployment is suggested. The framework consists of utilization of well-known value curve analysis, ecosystem analysis and house of quality tools. The value curve analysis is utilized to identify value-enhancing components of consumers as well as relative strengths of suppliers. The ecosystem analysis is used to identify relevant players of the supply chain and their mutual relationships. The house of quality is suitable for developing the initial business strategy of the supplier by converting consumer requirements identified by value curve analysis into technical requirements for the supplier. In this paper, we applied our proposed framework to two services that have high potentiality of being benefited by IOT: car-sharing service and telehealth service.

• The Journal of Korean Institute of Electromagnetic Engineering and Science
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• v.25 no.10
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• pp.983-994
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• 2014

In this paper, we analyze the telecom services and their socio-economic effect of using open spectrum, which is to access sharing spectrum. For this, we suggest a concept and a classification of open spectrum as spectrum access model and make a survey for analyzing the socio-economic effect of spectrum, 2,605 MHz which is candidated for sharing between 2.9~5.925 Hz in Korea. From survey results, we propose Mobile Telecommunications Assist Service and WiFi as the most effective services and Smart Car Service and M2M, IoT, and RFID/USN Service as the effective services to open spectrum.

• KSII Transactions on Internet and Information Systems (TIIS)
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• v.9 no.9
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• pp.3377-3395
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• 2015

Recently, several approaches to share road conditions and/or digital contents through VANETs have been proposed, and such approaches have generally considered the radial distance from the information source as well as the TTL to provision an ephemeral, geographically-limited information sharing service. However, they implement general MANETs and have not been tailored to the constrained movement of vehicles on roads that are mostly linear. In this paper, we propose a novel application-level mechanism that can be used to share road conditions, including accidents, detours and congestion, through a VANET. We assign probabilities to roads around each of the intersections in the neighborhood road network. We then use the graph representation of the road network to build a spanning tree of roads with the information source as the root node. Nodes below the root represent junctions, and the edges represent inter-connecting road segments. Messages propagate along the branches of the tree, and as the information propagates down the branches, the probability of replication decreases. The information is replicated until a threshold probability has been reached, and our method also ensures that messages are not delivered to irrelevant vehicles, independently of their proximity to the source. We evaluated the success rate and performance of this approach using NS-3 simulations, and we used IDM car following and MOBIL lane change models to provide realistic modeling of the vehicle mobility.

• Asia pacific journal of information systems
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• v.29 no.3
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• pp.407-413
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• 2019

This editorial on 'Smart Services and Internet of Things (IoT)' focuses on the topics related to the applications of IoT to consumer products and services, which have become 'smarter' thanks to IoT. This special issue explores, in different ways, the phenomena of smart services and the role of IoT in business innovation across different contexts such as product-service system, car auction, tourism industry, communicating platform, online travel agency, self-service retail, and bike sharing. We hope that this special issue will provide a significant step forward in enabling researchers and practitioners to understand smart services and IoT.

• Proceedings of the Korea Information Processing Society Conference
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• 2017.04a
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• pp.466-468
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• 2017

카 쉐어링 서비스는 경제위기 이후 실용적 소비패턴 의식의 확산과 환경의식의 고취, 스마트폰 확산을 통한 서비스 이용 편의성이 증가됨으로 인해 새로운 대중교통으로 자리매김을 하고 있다. 시장이 발전하고 많은 사람들이 이용하면서 다양한 카 쉐어링 업체들이 생겨나고 있다. 또한 각 업체들에서 사용하는 인증방식은 단순 ID/PW 로그인 방식이기 때문에 보안에 취약하다. 본 논문에서 제안하는 모델은 차량의 데이터가 등록되어 있는 다양한 업체들의 클라우드를 클라우드 서비스 브로커를 통해 사용자들에게 편리성을 제공하고 바이오정보를 이용하여 더욱 강력한 인증을 통해 안전한 서비스를 제공하고자 한다. 본 논문에서 제안한 모델을 통해 안전한 토인과 사용자의 편의성이 증대되기를 기대한다.

• Journal of Multimedia Information System
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• v.9 no.1
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• pp.11-20
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• 2022

In this paper, we have recently created self-driving cars and self-parking systems in human-friendly cars that can provide high safety and high convenience functions by recognizing the internal and external situations of automobiles in real time by incorporating next-generation electronics, information communication, and function control technologies. And with the development of connected cars, the ITS (Intelligent Transportation Systems) market is expected to grow rapidly. Intelligent Transportation System (ITS) is an intelligent transportation system that incorporates technologies such as electronics, information, communication, and control into the transportation system, and aims to implement a next-generation transportation system suitable for the information society. By combining the technologies of connected cars and Internet of Things with software features and operating systems, future cars will serve as a service platform to connect the surrounding infrastructure on their own. This study creates a research methodology based on the Enhanced Security Model in Self-Driving Cars model. As for the types of attacks, Availability Attack, Man in the Middle Attack, Imperial Password Use, and Use Inclusive Access Control attack defense methodology are used. Along with the commercialization of 5G, various service models using advanced technologies such as autonomous vehicles, traffic information sharing systems using IoT, and AI-based mobility services are also appearing, and the growth of smart transportation is accelerating. Therefore, research was conducted to defend against hacking based on vulnerabilities of smart cars based on artificial intelligence blockchain.