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검색결과 384건 처리시간 0.026초

상황 인식 기반의 유비쿼터스 마케팅 시스템 개발 (Development of Ubiquitous Marketing System based on Context Awareness)

  • 최동운;송행숙;박인철;김수용
    • 한국산학기술학회논문지
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    • 제9권3호
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    • pp.702-709
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    • 2008
  • 본 논문에서는 개인화와 이동성을 결합하여 제공될 수 있는 유비쿼터스 위치 기반 서비스 기반의 u-마케팅 시스템 프로토타입을 개발하였다. u-마케팅 시스템은 기존 모바일 마케팅 시스템을 보다 더 효율적으로 지원하는 u-LBS 기반 기술을 활용한 u-마케팅 콜센터이다. 지금까지의 모바일 마케팅이 불특정 다수의 고객에게 일방적으로 홍보 내용을 전달하는 스팸 방식에 마케팅이었다면, u-마케팅 시스템은 u-LBS 기반 기술을 활용하여 이동통신사 가입 회원의 성별, 연령, 거주지, 직업과 그리고 휴대폰의 위치정보나 GPS를 통하여 가입자의 위치정보를 활용함으로써 회원사가 원하는 맞춤형 타겟 마케팅을 지원할 수 있는 위치기반의 유비쿼터스 마케팅 시스템이다.

나르시시즘과 이상화 - 카레르의 소설과 오종의 영화에 나타나는 주인공 사례분석을 통하여 (Narcissism and Idealization through the Analysis of Carrère's novel and Ozon's Film)

  • 오정민
    • 비교문화연구
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    • 제19권
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    • pp.101-126
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    • 2010
  • Narcissism is a pathological phenomenon and narcissistic subject always needs to put itself on the top and has interest in nothing but its own determination. The protagonist of Adversary by ?mmanuel Carr?re does pay careful attention to what others are thinking of him while he does not distinguish difference between object of love and himself. So he can be allegedly narcissistic subject. And it can be said that the behaviors of Mary in the movie Under the sand by Ozon are included in narcissism in that narcissistic subject has the characteristics that idealizes the object of libido. However, in this study, the heroine is examined based on such a point that the object of love and extreme idealization incline toward others. We call this case reverse-narcissism. In Part 2, it is investigated what relation narcissism as an unconscious psychological tool has with Oedipus complex, which plays an important role in forming human psyche. For instance, disappointment caused by prohibition at the oedipal stage is too severe, which creates superego and its idealization to protect in such a way that narcissistic regression can not be done. Cases of extremely big gap between ego and ideal type are perversion, impostor, mania, paranoia, etc, where narcissistic and oedipal elements are combined to affect.

인공지능 기반의 자동차사고 감지 시스템 적용 사례 분석 (A Review of AI-based Automobile Accident Prevention Systems)

  • 최재경;공찬우;임성훈
    • 대한안전경영과학회지
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    • 제22권1호
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    • pp.9-14
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    • 2020
  • Artificial intelligence (AI) has been applied to most industries by enhancing automation and contributing greatly to efficient processes and high-quality production. This research analyzes the applications of AI-based automobile accident prevention systems. It deals with AI-based collision prevention systems that learn information from various sensors attached to cars and AI-based accident detection systems that automatically report accidents to the control center in the event of a collision. Based on the literature review, technological and institutional changes are taking place at the national levels, which recognize the effectiveness of the systems. In addition, start-ups at home and abroad as well as major car manufacturers are in the process of commercializing auto parts equipped with AI-based collision prevention technology.

영화 <김씨표류기>: 현대 글로벌 소비사회의 사회학적 보고서 ('Castaway on the moon': A sociological report on the global consumer society)

  • 신정아;최용호
    • 비교문화연구
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    • 제25권
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    • pp.7-33
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    • 2011
  • In this paper we attempt to read a film by Haejoon LEE entitled 'Castaway on the moon' from the Bauman's modernity perspective that draws our attention to uncomfortable problems relative to wastes and wasted lifes in the global consumer society we all live in. The so-called consumer society is a post-modern society designed according to the following two criteria: on the one hand, beauty and ugliness and on the other hand, competence and incompetence. Classified as ugly as well as incompetent in this society, the two heros in this film are condemned to live their lifes isolated. Miss Kim is confined to her small room while Mr. Kim is exiled to an uninhabited island called 'Bamsum' in the Han River. In these spaces, neither inside nor outside, they perform what we would like to call 'surplus act', using wastes at their disposal. In this paper we ask ourselves whether or not this act is able to challenge the two criteria and the solidarity of the two wasted lifes can bring about change in the consumer oriented society. As well as Bauman, Agamben will help us approach this question from a theoretical point of view.

The Effect of CAPTCHA Exposure on Traveler's Online Behaviors

  • Jungkeun, Kim;Suh-Young Irene, Park;Jihoon, Jhang
    • Journal of Smart Tourism
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    • 제2권4호
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    • pp.5-10
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    • 2022
  • CAPTCHA (Completely Automated Public Turing test to tell Computers and Humans Apart) is everywhere. This research explores whether and how travelers' upfront exposure to a CAPTCHA influences their subsequent behaviors. In the travel decision-making context, we investigated the relationship between CAPTCHA and travelers' hotel preferences and intent to use cryptocurrency during the trip. In two experimental studies, we found that travelers exposed to a CAPTCHA (vs. not) preferred a robot-staffed to a human-staffed hotel (Study 1) and a pro-environmental to a quality hotel (Study 2). Exposure to a CAPTCHA also influences travelers' intent to use cryptocurrency during travel (Study 2). Preference for a pro-environmental hotel does not depend on the formats of CAPTCHA ("I am not a robot" or "I am human") while intent to use cryptocurrency is higher when travelers were exposed to the "I am not a robot" than "I am human" CAPTCHA. The results of two exploratory studies suggest several potential mechanisms by which CAPTCHAs affect travelers' behaviors and call for more research on this topic.

ISO20000 기반의 콜센터 시스템을 이용한 NTIS서비스 개선에 관한 연구 (A Study on NTIS Service Enhancement of a ISO20000 based Call Center System)

  • 임철수;김성제;최희석;이병희;정옥남;김재수
    • 한국정보처리학회:학술대회논문집
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    • 한국정보처리학회 2009년도 춘계학술발표대회
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    • pp.497-499
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    • 2009
  • 서비스 중인 정보시스템의 사용자 콜은 고객의 서비스 만족도 제고를 위한 서비스 개선의 가장 기초적이고 유용한 정보가 된다. 이 논문에서는 ISO20000 IT서비스 국제 규격 인증을 받고, 대한국민소프트웨어기술대상 우수상을 받은 표준운영절차(SOP; Standard Operation Procedures)에 따라 서비스 중인 NTIS의 콜센터에 축적된 사용자의 콜 정보를 분석하고, 이 정보를 바탕으로한 서비스 개선 현황을 점검한다. 서비스 개선은 간단한사용자 인터페이스 수정에서부터 서비스프로세스 개선, 홍보 자료 작성, 향후 서비스 개선 계획의 유용한 기초 자료로 활용 가능할 것으로 기대된다.

병원원보에 나타난 간호사와 의사의 이미지 비교 (The Portrayal of Nurses and Physicians in Hospital Administration Journals)

  • 박선아;권혜진;김혜진
    • 임상간호연구
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    • 제16권2호
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    • pp.33-42
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    • 2010
  • Purpose: The current study was done to describe how nurses are portrayed in hospital administration journals as compared with physicians. Methods: A content analysis of the pictures was conducted using the framework of Goffman. The data were collected from all issues of four hospital administration journals published in 2005, 2006, and 2007 (n=465). Results: Overall, the analysis indicates that nurses were portrayed from the perspective of femininity and mothering. In group scenes, nurses were pictured as peripheral, compared with physicians. Sometimes the photos did not focus on nurses at all. Nurses were also placed standing in the periphery not like physicians at the center of the scene. In terms of professional portrayal, the photos in general present positive image of nurses similar to that of physicians. However, the number of photos including nurses was relatively small. Conclusion: The results of this study indicate that nurses appear less frequently in mass media and when they do it is at the periphery of the scene. It is, then, necessary to make greater effort to call upon mass media to cover more nurses showing a positive images of the profession. All stake holders such as individual nurses, hospitals and related associations should make a combined effort toward that end.

Newar Scholars and Tibetan Buddhists - Contribution in the Development of Scholastic Buddhism in Tibet

  • Thapa, Shanker
    • 대순사상논총
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    • 제19권
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    • pp.81-98
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    • 2005
  • Nepal's role in the expansion of Mahayana Buddhism beyond the Himalaya is very significant. Nepal became the center of Mahayana Buddhism after the Muslim invasion of Nalanda Mahavihara in the 1199 A.D., which she maintained almost for 300 years. During this period, Nepal had produced a large number of profound Buddhist scholars. Most of them were the teachers of eminent Tibetan Buddhists. Some of the Nepalese Gurus also has continued lineage in Tibet until now. During that time, every Tibetan had desire to go to Nepal for higher Buddhist learning. As a matter of fact, many Tibetans made arduous journey across the Himalaya to fulfill the dream. Tibetan studied various forms of tantra, precepts, logic, doctrine, Sutra, Sadhana, Doha, Charyagiti, meditation etc. under direct supervision of Nepalese teachers. Great Tibetan scholars such as Marpa, Rwa Lo, Chag Lo, Khon phu ba, Klog Lo, Gos Lo, and others were the product of Nepal's scholarly tradition. They have significant place in the history of Tibet. Nepalese scholars also frequently visited Tibet where they taught Buddhism in various monasteries. They also had major role in propagating tantra in Tibet. Tibetans firmly believe that it is not possible to attain enlightenment without practicing tantra. The contribution of Nepalese scholars was so profound that Tibet produced many eminent scholars who developed scholastic tradition in Tibet. But after 14th century, Nepal's scholarly tradition ceased to continue. Then after, Tibetans started to call them 'the dull'.

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일개 보건소의 양약-한약 병용투여 현황 보고 : 2019년 의무기록에 대한 후향적 분석 (Current Status of Combination Western and Korean medicine in Public Health Center in a Rural Area)

  • 박성준;최성훈;박찬종;이근희;공규동;홍지은;추홍민;강경호
    • 대한예방한의학회지
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    • 제24권2호
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    • pp.57-62
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    • 2020
  • Objectives : This study is retrospective chart review research on the combined-prescription of Western and Korean medicine in Public Health Center in rural area. Methods : Researchers reviewed medical records of patients who was prescribed Korean medicine and Western medicine from 1st, Jan, 2019 to 31st, Dec, 2019 in Public Health Center. 50 patients' medical records were included. Results : Total number of treatment is 3,808 cases and 1.3% of them is prescribed Korean medicine and Western medicine simultaneously. Prescription of Korean medicine is 153 cases and Western medicine is 160. Jowiseunggi-tang and Diroba tablet were the most frequently prescribed Korean medicine and Western medicine. Furthermore, Korean Medicine Doctors of Public Health Center use muscular skeletal disease system code(M code among KCD code) for prescription and Western Medicine Doctors use diseases of the circulatory system(I code among KCD code) frequently. Conclusions : We analyze 50 patients who were prescribed both Korean medicine and Western medicine. Mostly, patients were prescribed medicine for different diseases in each clinic. In western medicine clinic, drugs about circulatory or endocrine disease were prescribed frequently and in Korean Medicine clinic, drugs about muscular skeletal disease were most frequently prescribed. This result imply the real world's combination of prescription status that was different from result of National health insurance corporation database. Senior patients in rural area take medicine long period and have various underlying disease. We call for some attention about senior and rural area patients' prescription status in interaction studies of Korean medicine and Western medicine.

구조방정식모형을 활용한 이동지원센터 서비스 이용에 관한 연구 (A Study on Mobility Support Center Service Using Structural Equation Model)

  • 김성회;김경석
    • 한국산학기술학회논문지
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    • 제19권7호
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    • pp.343-353
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    • 2018
  • 교통약자의 이동편의를 제공하기 위하여 대다수 지방자치단체에서는 교통약자 이동지원센터를 운영하고 있다. 이동지원센터는 교통약자의 이동편의 증진을 위하여 다양한 개선방안을 제시하고 있으나 부족한 차량대수, 차량대수 대비 높은 수요 등의 문제점이 발생하고 있다. 그러나 이를 해결하고 서비스를 개선하기 위한 단순 특별교통수단 증차는 예산상의 문제가 될 수 있으며, 이용자의 의견을 수렴하지 않은 문제점이 있다. 따라서 이동지원센터 이용 시의 문제점을 파악하고 이용자 의견을 반영한 서비스 개선을 통해 이용자에게 쾌적한 이용 환경을 제공해야 한다. 본 연구는 구조방정식모형을 활용하여 교통약자 이동지원센터의 서비스 중요도를 파악하였으며, 중요도와 만족도 설문조사 결과를 IPA분석으로 동시에 분석하였다. 또한 분석 결과를 토대로 서비스 개선 우선순위를 제시하였다. 분석을 위해 천안시 특별교통수단을 이용하는 실제 이용자와 보호자를 대상으로 설문조사를 진행하였으며, 설문조사 자료의 요인과 신뢰성을 분석하기 위하여 요인분석과 신뢰도분석을 실시하였다. 분석 결과 요금체계의 경우 일반 대중교통 대비 저렴한 요금으로 만족도가 매우 높아 서비스에 영향을 미치지 않는 것으로 나타났으며, 차량이용의 경우 편의 서비스 보다 중요도가 높게 분석되었다. IPA 분석 결과 우선적으로 개선이 필요한 항목은 정시성, 친절도, 대기시간, 콜센터 응대로 분석되었다.