• Title/Summary/Keyword: CRM source

Search Result 24, Processing Time 0.032 seconds

A Study on the Application of e-CRM for Buyer Relationship Commitment in Korea Export Firms (수출업체의 바이어 관계결속을 위한 e-CRM 적용에 관한 연구)

  • Hong, Seon-Eui
    • International Commerce and Information Review
    • /
    • v.7 no.2
    • /
    • pp.3-23
    • /
    • 2005
  • This paper object is application of electronic Customers Relationship Management(e-CRM) for buyer relationship commitment in korea export firms. So, I'd like to suggest some applications of e-CRM needed to strengthen the export firms in korea. These applications are as follows First, the export companies are required to e-CRM logical architecture that is needs to achievement of buyer relationship commitment. Second, Buyer data source is classify in to three large group by outside data, transaction data and support data. Third, a concept and function of buyer information database. Fourth, e-CRM campaign management for export marketing. Fifth, interaction of buyer and customizing. finally, a point to be considered of korea export companies are national character, data mining out of buyer information database, difference of data gathering and sustaining up date of buyer's new information.

  • PDF

A Study on the Introduction of Customer Relationship Management(CRM) to the Local Government (지방정부에서 e-컨텐츠 기반기술을 활용한 고객관계관리(CRM) 도입의 핵심요인 연구)

  • Kim, Young-Hoan;Park, Hwie-Seo
    • Journal of the Korea Society of Computer and Information
    • /
    • v.10 no.4 s.36
    • /
    • pp.295-304
    • /
    • 2005
  • A Core Study on the Introduction of CRM to use e-contents to the Local Government. This study extracted the core principles about the Introduction of CRM that used E-Contents fundamental technology in the local government, and showed the considerations and the examined details to introduce the real CRM.. It integrated the success factors of CRM and the source that took the success by using the intentional result in order to build the concept model for the Introduction of CRM. And the concept model of CRM showed what factors can gain according to an administrative organ and the function and role of the administration. This study result will be the base for experienced survey in case that the local government will introduce CRM to use e-contents fundamental technology hereafter. And it will offer the foundation to show the directions about application of CRM in the local government and to apply the standards and the administrative guidelines to the CRM's officials.

  • PDF

Diffusion of Internet Shopping Behavior:A Longitudinal Study for Experienced Shoppers

  • Kim, Tae-Hwan
    • International Commerce and Information Review
    • /
    • v.7 no.3
    • /
    • pp.77-94
    • /
    • 2005
  • This paper object is application of electronic Customers Relationship Management(e-CRM) for buyer relationship commitment in korea export firms. So, I'd like to suggest some applications of e-CRM needed to strengthen the export firms in korea. These applications are as follows First, the export companies are required to e-CRM logical architecture that is needs to achievement of buyer relationship commitment. Second, Buyer data source is classify in to three large group by outside data, transaction data and support data. Third, a concept and function of buyer information database. Fourth, e-CRM campaign management for export marketing. Fifth, interaction of buyer and customizing. finally, a point to be considered of korea export companies are national character, data mining out of buyer information database, difference of data gathering and sustaining up date of buyer's new information.

  • PDF

A Study on the Characteristics of Airline's CRM (Crew Resource Management) Training Programs and Flight Crews' Satisfaction (항공사 CRM 훈련과정 특성에 따른 승무원 훈련만족도 연구)

  • Yeom, Kwang Yul;Kim, Kee Woong;Park, Sung Sik
    • Journal of the Korean Society for Aviation and Aeronautics
    • /
    • v.22 no.3
    • /
    • pp.50-59
    • /
    • 2014
  • It has been focused on that the major reasons of aircraft accidents resulted not from human error but from the failure of teamwork or communication in 1980's. Such opinions were suggested in the workshop, so called, "Resource Management on the Flight Deck" by NASA in 1979. The researchers agreed the fact the source of human error was originated from the failure in teamwork, communication or even in leadership of captain. Due to the rapid development of aircraft technologies, the reasons for aircraft accident could be easily found out. According to the analysis results of the technology, most of reasons for the accident might directly be connected not to human error or stick-Rudder skill but to situational awareness, communication, leadership or decision making in the aircraft. This paper has tried to research empirically the satisfaction of flight crews who have gone thorugh CRM training in the commercial airline. Based on the quantitative scale by J. Ford et al. (2014), this paper has proved which characteristics of CRM training has a positive impact on the overall satisfaction of CRM training. It was proven that the teamwork and decision making programs among CRM training have a major effect to the satisfaction level of flight crews.

Correlation between the Properties of Superpave Binder and Engineering Properties of Recycled Aged CRM Mixtures (재생 CRM 바인더와 혼합물의 성능 상관성 연구)

  • Kim, Hyun Hwan;Jeong, Kyu Dong;Lee, Moon Sup;Lee, Soon Jae
    • International Journal of Highway Engineering
    • /
    • v.18 no.2
    • /
    • pp.1-9
    • /
    • 2016
  • PURPOSES : The performance properties (indirect tensile strength, rutting resistance, and resilient modulus) of recycled aged CRM mixtures and their correlation with Superpave binder properties (viscosity, high failure temperature, $G^*sin{\delta}$, and stiffness) were investigated. METHODS: A series of Superpave binder tests was performed by using a rotational viscometer, DSR, and BBR to evaluate the performance properties. In addition, the CRM mixes were artificially aged through accelerated aging processes, and their properties were evaluated. The correlation between the properties of recycled aged CRM binders and the engineering properties of recycled aged CRM mixtures was experimentally determined. RESULTS : The rut depth values decreased and the ITS values increased with increasing high failure temperature. In general, the resilient modulus properties seemed to be poorly correlated with the high-temperature values, regardless of the aggregate source. CONCLUSIONS: The recycled aged CRM binders and mixtures can lead to satisfactory performance, and the properties of these binders are strongly correlated with the engineering properties of the mixtures.

Service System of Social Network with CRM Application (CRM 어플리케이션에서의 소셜 네트웍의 서비스 시스템)

  • Mohan, Subaji;Upadhyaya, Bipin;Choi, Eun-Mi
    • Information Systems Review
    • /
    • v.12 no.1
    • /
    • pp.1-22
    • /
    • 2010
  • Demands onenterprise applications are changing drastically in terms of service and value. Currently enterprises have started to view these applications as service systems, as they combine technology with organizational networks designed to deliver services that satisfy the needs of customers and marketing operations. Social networking is playing a crucial role in this direction and provides organizations with the critical data that enable to build strong relationships with their customers and partners. Enterprises have started using this concept, by integrating social networking services with their enterprise applications such as CRM. In this paper, we combine an open source social networking engine with a CRM (Customer Relationship Management) application to constitute a social CRM system. This can bring the customers closer to the enterprise and facilitate better communication with them. Social Networking Analysis constructs were used to analyze the effectiveness of service system. In the current competitive and economically challenging conditions, salespeople needs to quickly and effectively establish meaningful communication with customers. Our approach can address this issue, by handling the changing customer demands in minimal time, and increases service quality and business value.

Coincidence Summing Corrections in HPGe Gamma Ray Spectrometry in Marinelli-beakers with Efficiency (효율을 적용한 마리넬리 비이커에서 HPGe 감마선 분광분석법의 동시합성보정)

  • Jang, Eun-Sung;Lee, Hyo-Yeong
    • Journal of the Korean Society of Radiology
    • /
    • v.12 no.5
    • /
    • pp.557-563
    • /
    • 2018
  • Coincidence summing correction effects are known to be greater as the efficiency of the detector increases and as the distance between the source and the detector increases. A point source($^{60}Co$) was used to vary the distance in the direction of the detector's center axis and in the radial direction to obtain the P/T ratio for Coincidence summing correction calibration. In this study, values for coincidence summing corrected calibration of the values in the central and radial directions were applied to the mixed volume source(450 ml CRM source) to compare the overall peak efficiency change according to P/T with Geant4. In addition, the efficiency obtained from the mapping method is applied to the seaweed, a marine sample, and the compatibility of the P/T ratio with the detector and sample very dose together. The efficiency corrected to 1,836 keV was applied to the energy zone affected by the efficiency of 500 keV and the relative error of the measured and corrected values was well matcched by the 3.2 % peak efficiency correction. As with 450 mL CRM source, the larger the volume, the lower the P/T ratio was by ${\pm}5%$. This is due to the increased scattering of gamma-rays emitted as the source becomes farther away from the detector, and this change in P/T has been confirmed to affect the Coincidence summing corrected peak efficiency.

A Study on the Problem and Improvement of CRM in Financial Institutions (금융기관의 CRM문제점과 개선방안에 관한연구)

  • Lee, Sang-Youn;Oh, Sung-Taek;Kim, Moon-Jung
    • The Journal of Industrial Distribution & Business
    • /
    • v.1 no.1
    • /
    • pp.33-41
    • /
    • 2010
  • In the age of globalization, effective and efficient corporate management is becoming more important as domestic and international business circumstances changes. In the middle of endless changes in business circumstances, fast reaction to customers and market, and offering customized goods and service became essential. In this respect, CRM designed to utilize customer information scientifically and systematically, has become an essential system and marketing strategy to enhance corporate competitiveness. CRM has placed the importance of customers in the front of marketing and has focused every process and business minds on customers. Recent change in the market and the trend of establishing and introducing CRM system has lead us to concentrate on the introduction of CRM in the financial institutions. This study searched for several views about CRM in academic and industrial papers. Through theoretical approach on CRM, the background of the introduction of CRM, the purpose of CRM, the characteristic and application of CRM, and the expected effect of CRM will be discussed. This study is focused on financial institutions where CRM is widely used. And through documents about examples of the introduction of CRM, the status of the establishment of domestic CRM and the necessity and trend of CRM will be discussed. Also the problem of CRM in the financial institutions and the improvement of CRM in domestic banks will be analyzed. When discussing CRM in the financial area, customers are the main source of corporate profit and through relationship management with the customers enhancing loyalty and maximizing profit can be obtained. Especially in CRM in financial institutions, maintaining existing customers makes higher profit ratio, so repurchasing and cross selling becomes important for obtaining lifetime value of existing customers who contribute to most of the profit of corporations. As a result, CRM should be completely customer oriented. CRM in financial institutions is not merely marketing work, but organizational competence which is made up of standardized work process through total process integration inside the corporation. Corporations which plan to introduce CRM should analyze the characteristics and conditions of corporations and establish purpose and strategy of CRM. And they need long term view to find out the factors which best fit for the introduction of CRM. To enable this, strategy composed of daily marketing activity and CRM concept is necessary. Also continued improvement through drill and training for operating organization should be followed to maintain CRM well. And corporate culture must settle customer as the center of corporate value. The race for introducing and improving CRM has already begun. CRM should not be regarded as a choice. It should be accepted as something essential. In this reality financial institutions should solve subdivision problem of customers and necessity of customers with the mind of 'customer's profit is my profit'. Customer focused management should not be emphasized only by words. Efforts like viewing from the customer's point must be nurtured to provide methods to help customers. That is, we should not just follow what is done in foreign countries. We should solve the problem of our customers according to the situation of our country, our industry, our corporation. Then we can gain the trust of customers, and the value derived from the customers will become the background of CRM which will lead the corporation to success.

  • PDF

Development of Isotope Dilution LC-MS/MS Method for Accurate Determination of Arsenobetaine in Oyster Certified Reference Material

  • Lee, Woo Young;Yim, Yong-Hyeon;Hwang, Euijin;Lim, Youngran;Kim, Tae Kyu;Lee, Kyoung-Seok
    • Bulletin of the Korean Chemical Society
    • /
    • v.35 no.3
    • /
    • pp.821-827
    • /
    • 2014
  • An isotope dilution liquid chromatography tandem mass spectrometry (ID LC-MS/MS) method has been developed and applied to the determination of arsenobetaine (AsB, ${(CH_3)_3}^+AsCH_2COO^-$) from oyster candidate certified reference material (CRM). The exact matching isotope dilution approach was adopted for accurate determination of AsB using $^{13}C_2$-labeled AsB as an internal standard. Efficiencies of different AsB extraction methods were evaluated using a codfish reference material and a simple sonication method was selected as the method of choice for the certification of the oyster candidate CRM. The hydrophilic interaction liquid chromatography (HILIC) combined with electrospray ionization tandem mass spectrometry (ESI/MS/MS) in selected reaction monitoring (SRM) mode was optimized for adequate chromatographic retention and robust quantification of AsB from codfish and oyster samples. By analyzing 12 subsamples taken from each 12 bottles systematically selected from the whole oyster CRM batch, the certified value of AsB was determined as $6.60mg{\cdot}kg^{-1}{\pm}0.31mg{\cdot}kg^{-1}$ and it showed excellent between-bottle homogeneity of less than 0.42%, which is represented by relative standard deviation of 12 bottles from the CRM batch. The major source of uncertainty was the certified value of the AsB standard solution.