• Title/Summary/Keyword: C2C E-commerce

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A Study on the Change and Development Strategies of E-Commerce Industry in China

  • Byoung-Goo KIM;Chunsu LEE
    • The Journal of Industrial Distribution & Business
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    • v.15 no.5
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    • pp.1-15
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    • 2024
  • Purpose: The purpose of this study is to explore the development and characteristics of e-commerce in China and analyze the current status of e-commerce platforms in China. Research design, data and methodology: To explore the development of e- commerce in China, this study collects and analyzes Chinese journals and secondary sources. It also conducts a case analysis of the success strategies of leading Chinese e-commerce companies. Results: The analysis showed that China's e-commerce is active in various forms of e-commerce, including B2B, B2C, and C2C, and that the development of e-commerce in China has been divided into three main stages. The Chinese government has been actively implementing various policies to promote the development of e-commerce. Conclusions: In this context, this paper specifically examines the development process of e- commerce in China, the current status of the Chinese e-commerce market, and the characteristics of the Chinese e-commerce market. In addition, the paper analyzes representative B2B, B2C, and C2C companies in China's e-commerce market. The results of the analysis show that Huichongwang, a B2B company, Jingdong, a B2C company, and Taobao, a C2C company, have achieved rapid growth through their core strategies and capabilities. The study also analyzed in detail the problems faced by the Chinese government and companies.

The Solutions of Problems in E-Commerce in China (중국 전자상거래의 문제점과 해결방안)

  • Choi, Seok-Beom;Lee, Young-Chan
    • International Commerce and Information Review
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    • v.8 no.2
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    • pp.187-210
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    • 2006
  • China continues to experience an expansion of its e-Commerce industry. This is true both for B2C and for B2B sectors. B2C websites are created by various players. B2C E-commerce is divided into three categories in China: online direct sale, online retail, and online booking services. Online retail remains the major form of B2C business, and online booking services and online direct sale also maintained rapid growth. The rapid growth of B2C E-commerce in China was due to three factors. Firstly, the number of Internet users is increasing, which expands E-commerce user base. Secondly, users' acceptance and recognition of E-commerce are gradually increasing. Lastly, improvement on payment, logistics and credit also provides a better and better industrial environment for B2C e-commerce. The B2C sector has seen a low transaction volume in spite of its large number of websites. The B2B sectors has seen a higher transaction volume and more stable growth than the B2C sector. There is a wide range of the total market size estimated by different sources. China's C2C market witnessed rapid growth in 2005, the market growth may slow down in 2006 and 2007, due to heavy market competition, challenges to the business model and slow corporate user growth. But there is the bottlenecks in E-commerce in China. The purpose of this paper is contribute to development E-commerce in China by finding the solutions of the bottlenecks in E-commerce in China.

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Uncertainty Avoidance, Individualism and the Readiness of Business-to-Consumer E-commerce

  • XU, Jun;CHENG, Chen
    • The Journal of Asian Finance, Economics and Business
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    • v.8 no.1
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    • pp.791-801
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    • 2021
  • This study aims to test whether and to what extend national culture affects the readiness of business-to-consumer (B2C) e-commerce across the world. We regress two sets of data at national level: (1) the ratings of two main dimensions of Hofstede's national culture framework, uncertainty avoidance and individualism, and (2) UTCTAD B2C e-commerce index value. A sample of 83 countries was tested in this study. Several control variables at national level are included in our regression model. We find that these two cultural dimensions have an effect on the readiness of B2C e-commerce in various ways. We find that countries with high individualism score have high index value of B2C e-commerce development. We discuss the implications of these findings for B2C e-commerce developing strategies. We then call for designing relative policies with full consideration on national culture to promote the development of B2C e-commerce. In addition, we identify the limitations of the study and propose recommendations for future research. This study is the first one to use UNCTAD data on B2C e-commerce to explore the relationships between two dimensions of Hofstede's national culture and the readiness of B2C e-commerce and adds to the knowledge of literature in this research field.

A Study on the Evaluation of Consumer Satisfaction on the Purchase through the C2C Electronic Commerce-Focusing on the Fashion Products- (C2C 전자상거래 구매시 고객 서비스 요인과 만족도에 관한 연구 -패션 제품을 중심으로-)

  • 이승희;김향미
    • Journal of the Korean Society of Costume
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    • v.54 no.5
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    • pp.71-81
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    • 2004
  • The purpose of this study was to investigate the customer service factors and evaluation of consumer satisfaction on the purchase through the C2C E- commerce, focusing on the fashion goods. 190 college students who have purchased products via C2C E-commerce were surveyed. For data analysis, descriptive statistics, 1-test, Pearson's correlations, and multiple regression were used. As the results, 50.5% of respondents have purchased fashion products through C2C. Out of 4 C2C characteristics factors. there was statistically the significant difference in only 'entertainment factor' between males and females. All five SERVQUAL's factors used for measuring service factors in this study were correlated to customer satisfactions scores. Also. results of multiple regression revealed that assurance, empathy, and reliability were significantly to related to customer satisfaction. Based on these results, fashion marketing strategy for C2C development would be suggested.

B2B Collaborative Commerce - e-Hub Exchanges -

  • Chong, Michael-H.
    • Proceedings of the CALSEC Conference
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    • 2001.02a
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    • pp.11-30
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    • 2001
  • Session Agenda ㆍ E-Business Economy - B2B · What is C-Commerce? - Marketplace or Businessplace? ㆍ C-Commerce Business Models - Horizontal, Industry, Private ㆍ C-Commerce via Exchange Solution Models - Marketplace Exchange - Supply Chain Exchange - Product Development Exchange ㆍ Integration is key... NOT Functionality(omitted)

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Business Blogging e-Hub:An Innovative Approach to e-Business

  • Wang, Guo-An
    • International Commerce and Information Review
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    • v.7 no.4
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    • pp.23-36
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    • 2005
  • With the rapid development of the Internet, e-business has been entering a new phase. However, there're still some problems to be settled and needs for breakthrough. The paper proposes an innovative approach to e-business models with the aim to resolve the problems. The paper reviews the exiting e-commerce models and points out some of the common weaknesses of the models, and presents the "Business Blogging e-Hub"model for e-business. With the characteristics of all-sided information, multi-dimensional interactivity and trans-model e-commerce platform, the proposed model is created and derived from the integration of the "classical"e-commerce models as B2B, B2C and C2C with the technology and essence of blogging, and is thus sure to meet rapidly changing business needs.

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An Study of Low Growth of B2C Electronic Commerce in South Korea - Price, Costs, Law and Policy (한국 B2C 전자상거래의 저 성장 요인 연구 - 가격, 비용, 법률과 정책)

  • 박주상
    • The Journal of Society for e-Business Studies
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    • v.7 no.3
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    • pp.159-170
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    • 2002
  • As the Internet has been spread widely and rapidly in Korea since mid 1990s, the growth of electronic commerce was expected to be so at first. It was generally believed that the Internet and electronic commerce would increase the market efficiency and decrease the asymmetry of information. Electronic commerce seemed to replace the traditional market by lowering price and creating consumer-driven market, The actual situation of market, however, is not. The fact-finding research tells the different result that the amount of B2C electronic commerce in Korea is very small contrary to expectations. This study is for the analysis of low growth of B2C electronic commerce in Korea, and to find solutions.

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A Study on Association between Type of E-commerce and Demographic variables

  • JEONG, Dong-Bin
    • East Asian Journal of Business Economics (EAJBE)
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    • v.9 no.3
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    • pp.83-100
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    • 2021
  • Purpose - The purpose of this study is to comprehensively understand the recent status of domestic e-commerce market and provide useful information for the revitalization of domestic on-line economy. This study looks over the association between type of e-commerce and demographic variables for each purchase ordering and sales order business. The demographics under consideration is administrative district, occupation and business organization type and type of e-commerce is B2B, B2C and B2G to deal with. Research design, data, and methodology - From January 2017 to December 2017, about 14000 samples are extracted from all businesses with experience in purchasing or selling products or services through e-commerce. The association between the two categorical variables considered by using two major statistical techniques such as chi-square test and correspondence analysis can be quantitatively and visually detected. Result - This study shows the association between the type of e-commerce with the administrative district and the occupation is completely different, but B2B and B2C are identical for organization type, with respect to both purchase and sales orders. Conclusion - The association between the type of e-commerce with the administrative district and the occupation is completely different, but B2B and B2C are identical for organization type, with respect to both purchase and sales orders.

The Effects of Use of Instant Messenger on Purchase Intention: The Context of Chinese C2C E-Commerce

  • Kwahk, Kee-Young;Ge, Xi;Lee, Jeong-Min
    • Asia pacific journal of information systems
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    • v.22 no.2
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    • pp.1-20
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    • 2012
  • In recent years, C2C e-commerce has become more and more popular in China. Chinese C2C buyers use an instant messaging more commonly during transactions compared to other countries, which seems to be an interesting phenomenon. Based on the Chinese market, this study aims to examine the role of instant messenger in the C2C e-commerce context and to find how it impacts buyers' purchase intentions. In addition to use of instant messenger, we brought in two antecedents of purchase intention-trust for vendor and customer satisfaction-to establish a theoretical research model. Through an online questionnaire survey, we tested and analyzed the research model and its related hypotheses. Structural equation modeling was used to analyze the data, and the results indicated that use of instant messenger did not directly influence purchase intention but had positive effects both on trust for vendor and customer satisfaction, which in turn influenced purchase intention. In conclusion, we discussed the research findings and suggested some implications for researchers and practitioners.

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A Case Study on the Success Factors of B2C Reverse Auction Business Model (사례 연구를 통한 B2C 역경매 사업 모델의 성공 요인 분석)

  • Kim, Changhee;Lee, Gyusuk;Kim, Soowook
    • Journal of Information Technology Services
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    • v.15 no.3
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    • pp.247-263
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    • 2016
  • The purpose of the study is to derive success factors of B2C reverse auction business model, a business model contributes to the recent innovative practices in e-commerce and service sector. Electronic reverse auction has been traditionally used to ensure the procurement convenience and purchasing efficiency in B2B or B2G settings, however, e-RA is now expanding its basis toward B2C commerce industry along the huge success of an online e-RA travel service provider Priceline.com. Recently, B2C e-RA business model is getting the spotlight in the Korean venture industry with a variety of startups in diverse areas. However, e-RA does not work perfect in all kinds of trade settings. Therefore, we conducted a multiple case study to find out the success factors of B2C business model as follows : First, large supplier basis is an important factor that constructs a quasi-perfect competition environment. Second, the high online and mobile accessibility or e-readiness of Korean consumers was also a critical aspect of the success of e-RA. Lastly, e-RA performs best when the supplier switching cost is low and the trading occurs infrequently.