• 한국식생활문화학회지
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• 제34권6호
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• pp.719-725
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• 2019

This study examined the relative importance and the effective utility of fermented milk by consumers. The questionnaire was developed by an in-depth interview and literature review and was surveyed on-line. Statistical analysis was carried out descriptive analysis, ANOVA, paired t-test, and conjoint analysis using the SPSS package. First, an analysis of the consumption status of fermented milk found that the consumption frequency was 1-2 times/week (36.2%), 3-4 times/week (26.5%). The product choice attributes of fermented milk were found to be the same with 'taste' (3.93) and 'manufacturing date/expired date' (3.92), rated the highest, followed in order by, 'sanitary quality' (3.82), 'origin of ingredient' (3.81). Comparative analysis of the importance and satisfaction level of the choice attributes of fermented milk showed that the choice attributes with lower satisfaction compared to importance were 'taste', 'nutrients', 'manufacturing data/expired date', 'sanitation quality', 'price', 'manufacturing method' and 'certification of quality' (p<0.001, p<0.01). 'Price' and 'certification of quality' were the choice attributes of fermented milk classified as 'Focus Here' because of its high importance and low satisfaction. The preferred combination of relative importance in choice attributes of the fermented milk was 'domestic resource', 'Eat with spoon', and 'none additives'. Therefore, it is believed that sales will increase if dairy companies can improve the 'price' and 'certification of quality'. In addition, the use of domestic ingredients in the development of new fermented milk products in the future could be an important marketing factor in consumer choice.

• 한국비블리아학회지
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• 제30권2호
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• pp.33-50
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• 2019

FRBR을 대체한 개념모델인 LRM 개발에 따라 목록원칙, 목록규칙, 입력형식 측면에서 LRM 수용 방안이 모색되어야 한다. 이에 본고는 BIBFRAME 측면에서 LRM의 표현형 및 대표표현형 속성 적용시 고려사항을 파악하기 위해 문헌연구와 전문가 면담을 실시하였다. 분석 결과 우선, BIBFRAME에는 표현형 개체가 없지만 BIBFRAME 저작에서 LRM의 저작과 표현형을 수용하는데, 이는 저작과 표현형을 각각 저작으로 보고 두 저작을 상호 연계하는 방식으로 표현형 개념을 유지하고 있다. 둘째, BIBFRAME에서는 대표표현형 속성과 이를 제공한 소스가 된 표현형을 연계하는 것을 고려해야 할 것이다. 셋째, LRM에서 저작 유형에 따라 대표표현형 속성의 내용이 달라지므로 BIBFRAME에서 대표표현형 속성으로 사용될 수 있는 언어, 연주매체, 대상이용자, 축척 등의 속성에 대한 클래스 변경을 고려해야 한다. 넷째, BIBFRAME에는 저작을 중심으로 다양한 표현형 간의 네트워크가 생성될 수 있도록 관계의 확장이 요구된다. 본고는 LRM과 BIBFRAME을 표현형 및 대표표현형 속성에 중심을 두어 비교 분석하였으나 앞으로 LRM에 따른 목록원칙 및 목록규칙과의 비교 연구도 필요할 것이다.

• 경영과학
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• 제27권3호
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• pp.149-160
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• 2010

This paper focuses on frequent flyer programs (FFPs), which have long been used by most airlines as a powerful marketing tool. Since the preference for FFPs reward services and the customer perceived values of mileage points differ among FFPs members, airlines should design a customer-oriented reward service based on customer preference to motivate the use of mileage points. The intention for using mileage points is affected by various kinds of attributes such as reword items, consuming mileage points for rewards and time of usage. In this paper, we focus on evaluating customer perceived values of attributes of FFPs reward services. A conjoint analysis model is applied to get the preference value of each attribute. Some empirical experiments are conducted in relation to Korean customers. From the empirical survey, the preference values of attributes are evaluated for different scenarios with respect to the number of mileage points. With the preference values of attributes, we can find several implications for airlines regarding the development of various FFPs strategies.

• 마케팅과학연구
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• 제4권
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• pp.197-211
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• 1999

The purpose of the research is (1) to identify the usage of Quick Response technologies (QRT) by apparel retailers and the improvement of store attributes by QRT, and (2) to test a conceptual model which examines Consumer Satisfaction(CS) with apparel retail stores. A convenience sample of 32 retailers and 200 apparel consumers participated in the survey research. The most used technology is sales captured at the item level and the store attribute most improved by QRT is fast turnaround of goods. Disconfirmation(DC) (i.e., QRT based, non-QRT based attributes) had significant effects on CS with apparel retail stores. DC of QRT based attributes (e.g. reduced stockout) have more influence on CS than DC of non-QRT based attributes (e.g., location of store).

• 한국항만경제학회:학술대회논문집
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• 한국항만경제학회 2006년도 국제학술대회
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• pp.291-309
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• 2006

In order to obtain and maintain competitive advantage, under rapidly changing maritime environment, liners should make efforts to reinforce their logistics service capabilities. Most of all, for this, shipping lines should accurately recognize and evaluate their logistics service attributes. In the present research, various logistics service attributes for ocean carriers were selected from previous studies and the observed data for 6 main service attributes were collected through a questionnaire survey to 31 maritime experts. Moreover, shipping lines' relative logistics service capabilities were measured by an additional survey process. The comparative gravity between core evaluation factors were measured by AHP technique and the relative capability levels of 2 Korean liners and 5 foreign shipping companies were assessed by utilizing a fuzzy model. The empirical result presents that Korean liners are superior at customer service capability but inferior at freight rate competitiveness. This research shows that Korean liners are ranked at high position for overall logistics service capabilities and focusing on the differentiation strategy but not on the cost related strategy.

• Journal of Contemporary Eastern Asia
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• 제22권2호
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• pp.39-58
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• 2023

This study examined China's public and government agenda setting in response to the Shanghai lockdown due to the COVID-19 pandemic. It employed content analysis, correlation, and Granger's causality tests to analyze 1,717 Weibo posts published by the public and the Shanghai Municipal Government from March 12 to June 1, 2022. The results showed that (1) pandemic statistics were the central attribute in the government agenda, while civil life, community management, and government and policies were the central attributes in the public agenda; (2) the government's agenda unidirectionally influenced the public agenda in terms of government policy attributes; and (3) the government and public agendas reciprocally influenced each other in terms of economic attributes. This study contributed to the existing literature by examining agenda-setting dynamics in a city closure event during the COVID-19 epidemic. It also extended existing methods by modeling implicit relationships between attributes in the public and government agendas.

• 한국통신학회논문지
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• 제22권2호
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• pp.215-224
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• 1997

This paper addresses the vertical class fragmentation in distributed object-oriented databases. In the proposed vertical fragmentation, after producing the attribute fragment by partitioning attributes, then the method fragment is produced by gathering methods referring the attribute in each fragment. For partitioning attributes, we define query access matrix(QAM) and method access matrix(MAM) to express attributes that method refers, and extend QAM, MAM and attribute usage matrix(AUM) to universal class environment for representing relationship among other classes through class hierarchy and class composite hierarchy.

• 한국작물학회지
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• 제51권2호
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• pp.154-162
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• 2006

Cheese analogs using lipoxygenase-defected soymilk and ${\alpha}$-chymotrypsin modified soy protein isolate (SPI) were prepared. Color, textural properties, sensory attributes and melting spreadability of cheese analogs were evaluated and compared with mozzarella cheese, and relationships between textural properties, sensory attributes and melting spreadability of cheese analogs were analyzed. Off-flavors were not mostly discriminated. Cheese analogs containing 10% SPI untreated and containing 6% and 8% SPI treated by ${\alpha}$-chymotrypsin in ${\Delta}E$ value of color were the most similar to mozzarella cheese. Quality characteristics and melting spreadability of cheese analogs were highly affected and improved by ${\alpha}$-chymotrypsin modification. Sensory attributes and melting spreadability of cheese analogs containing 6% SPI treated by ${\alpha}$-chymotrypsin were the most similar to mozzarella cheese, while in textural properties, cheese analogs containing 10% SPI were the most similar with mozzarella cheese. Hardness in sensory attributes was highly positively correlated with hardness (r>0.65), adhesiveness (r>0.56), chewiness (r>0.77) and gumminess (r>0.76) in textural properties, while it was highly negatively correlated with melting spreadability (r>-0.68).

• 한국지구물리탐사학회:학술대회논문집
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• 한국지구물리탐사학회 2009년도 특별 심포지엄
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• pp.35-45
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• 2009

Reservoir Characterization (RC) using 3-D seismic attributes analysis can provide properties of the oil sand reservoirs, beyond seismic resolution. For example, distributions and temporal bed thicknesses of reservoirs could be characterized by Spectral Decomposition (SD) and additional seismic attributes such as wavelet classification. To extract physical properties of the reservoirs, we applied 3-D seismic attributes analysis to the oil sand reservoirs in McMurray formation, in BlackGold Oilsands Lease, Alberta Canada. Because of high viscosity of the bitumen, Enhanced Oil Recovery (EOR) technology will be necessarily applied to produce the bitumen in a steam chamber generated by Steam Assisted Gravity Drainage (SAGD). To optimize the application of SAGD, it is critical to identify the distributions and thicknesses of the channel sand reservoirs and shale barriers in the promising areas. By 3-D seismic attributes analysis, we could understand the expected paleo-channel and characteristics of the reservoirs. However, further seismic analysis (e.g., elastic impedance inversion and AVO inversion) as well as geological interpretations are still required to improve the resolution and quality of RC.

• 대한간호학회지
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• 제34권2호
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• pp.225-234
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• 2004

Purpose: The purpose of this study was to develop a tool that measures the quality of nursing service, to measure the quality of nursing service perceived by consumers, and to identify the gaps between ideal and actual nursing services. Method: A questionnaire was developed and distributed to 300 people who had been hospitalized in one of six general hospitals with quality of nursing services in five provincial cities in Korea. For data analysis, the SPSS/WIN(ver 10.0) program was used. Result: The 20 attributes included in the instrument of quality of nursing service is abstracted into 2 factors: tangibility and intangibility. In quality analysis, 15 of 20 attributes are minus scores, meaning that those nursing services are perceived as generally low. However among the minus scores' attributes, only two attributes are significant statistically. Gaps between importance and performance of the nursing service exists in 19 among 20 attributes. Conclusion: Nursing service quality (performance-expectation) needs to be improved, and Gaps (importance-performance) reduced. In addition, a tool measuring nursing service quality has to be developed so nurses can deal successfully with the quality and gaps of nursing service perceived by consumers.