• Asia Marketing Journal
• /
• v.20 no.3
• /
• pp.1-15
• /
• 2018

Dongwon Systems established in 1977 to exclusively supply Dongwon tuna cans, the parent company. Instead of its stable management and profits by relying on the parent company, the company was not complacent and started innovating and challenging new markets. Dongwon Systems decided to expand the business area and pioneer new markets so that it becomes the first domestic company to successfully expand into independent businesses other than parent company products. Such success of Dongwon Systems was driven by its differentiated B2B strategies. Unlike the characteristics of usual B2B companies, Dongwon Systems has been thinking both of its client companies and end-consumers. In this case-study, we will explore how Dongwon Systems became the No.1 packaging solution company in Korea through technology innovation in the aspects of unique B2B marketing strategy. The key success factor can be summarized in three ways; product and technology development with customer centric mind-set, systematically extending new markets through business diversification, and marking Southeast Asia as a bridgehead for its global strategy. It is expected that the current case study of Dongwon Systems will be able to provide implications for B2C companies as well as B2B companies that try to expand their business portfolio and global business areas through B2B marketing case analysis.

• The International Journal of Costume Culture
• /
• v.4 no.2
• /
• pp.124-137
• /
• 2001

The digitalization of the fashion industry refers to 'the reception of the digital environment by the industry.'Re paper presented 3 conceptual categories of 'technological environment','information environment'and 'business environment'concerning the scope of digitalization, including from the introduction and use of new technical media to new ways of thinking following the paradigm changes. And it demonstratively analyzed digitalization factors and digitalization level of fashion businesses related to the factors by 7 fashion categories. The analytic result and its suggestions are as follows. First, the five digitalization factor of the fashion industry are defined : manufacturing Process automation, computer systemization, information networking, e-business, and small batch production. Second the digitalization degree of fashion firms decreases in the order of information networking, small batch Production, manufacturing Process automation, computer systemization, and e-business, with information networking on the top and e-business, recent focal point of interest, at the bottom. Third, as for the digitalization of each clothing category, men's formal dress and unisex display the highest level of the general digitalization.

• Asia pacific journal of information systems
• /
• v.7 no.2
• /
• pp.103-135
• /
• 1997

Today, many organizations are reengineering themselves to develop new ways to thrive in a foreign and unforgiving business environment. However, it is reported that many companies involved in the project of business process reengineering are dissatisfied with their results. Therefore, we developed an exploratory framework based on three constructs such as critical success factors, organizational maturity level, and performance and applied these to help analyze current practice in business process reengineering. To proceed with our research, this paper was organized around two research questions in business process reengineering. We addressed: (1) To what extent does certain critical success factors correlate with performance? and (2) How does the relationships between critical success factors and performance differ by organizational maturity level? From the research results, we could find relationships between critical success factors(i.e., project management, change management, objective management) and performance, and could verify differences in performance of organizations grouped by organizational maturity level.

• Journal of Korea Society of Industrial Information Systems
• /
• v.8 no.3
• /
• pp.111-119
• /
• 2003

The concept of revenue management have been used mainly in the service-industries like hotel and air transportation which handles perishable asset. Recently however, it is being increasingly applied to many other areas including travel, railway and medicine. This paper tries to introduce the concept into the internet business. Revenue management used in the service industry is a good system for the management of perishable asset. Internet business can be classified as various industries according to the characteristics of the individual companies. Contents providers and internet service providers are very similar to service industry, and revenue management system is suitable to them. This paper develops the ways to apply the revenue management concept to ISP business.

• Environmental and Resource Economics Review
• /
• v.9 no.5
• /
• pp.903-924
• /
• 2000

This paper examines the alternative method to measure the state of overall economic activity. The macroeconomic variables, used for business cycle, take more than a month after a period for collection and aggregation. The electricity generation data is compiled in mechanical ways just after the period. Based on this fact, we develop the two stage estimation method for coincident economic indicators in order to detect the business cycle in an earlier period, using Stock-Watson's Dynamic Factor Model. Using monthly data from 1970 to 1999, it is found that the experimental coincidence economic indicators are well-fitted to data and also that the estimates of two stage estimation method have good explanatory power, equivalent to the experimental coincidence economic indicators. While the RMSE of coincidence economic indicators is found to be 1.27%, that of the experimental coincidence economic indicators is found to be 1.31% and that of the two stage estimation method is around 1.44%. If we take consideration into the fact that it measures the business cycle in one month earlier, we come to the conclusion that the two stage estimation is of great use.

• Journal of Korean Society of Industrial and Systems Engineering
• /
• v.19 no.38
• /
• pp.217-224
• /
• 1996

Recently groupware has been popularly adopted by corperations to gain competitive position. In Korea, one of major function of those systems is the Electronic Authorizing System because korean firms have authorizing system but western firms do not. Thus researches on EAS has never been produced before. The purpose of this research is to build the research framework for productivity measurement of EAS. The research model of EAS has investigated three dimensions including Business process, ease of system use and media richness to meet this end. Based on this model, author conducted case study with mailing questionaires. The result of research shows that the factors of the business process and ease of system use raise the productivity but the factor of electronic media a little decreases it. Also author finds business process affects the productivity in three ways such as changing layout of papers for authorizing, changing business process and removing waiting time for authorization. Finally, based on the result of research, this paper adds some recommendations for EAS builder.

• Journal of Information Technology Services
• /
• v.6 no.3
• /
• pp.209-224
• /
• 2007

Currently, the world has experienced a mass exodus of workforce from the manufacturing industry to service related industry. In addition, the changes of industry structure toward service industry have been gradually accelerated. We have felt that it is time to conduct researches about IT service systematizing and discovering the essence of service itself with scientific and synthetic ways based on Service Science. For Service Science researchers, service identification is regarded as a difficult activity when they contact it for the first time and they want to apply it real environment. In reality, there exist mismatches between business and IT service to identify service since service is identified from the business point of view in Service Science area and it is identified from the technical point of view in IT service area. In this paper, we have conducted researches about service identification placed on the first priority and regarded as difficult area in service-oriented business area. To lessen aforementioned difficulties, we propose procedures and methods for extracting and identifying service in the viewpoint of business process. We conducted case study and comparison with existing researches to verify the applicability and the excellence of our proposal.

• Journal of Korean Society for Quality Management
• /
• v.37 no.2
• /
• pp.32-45
• /
• 2009

The importance of quality logistics service has kept growing in fierce competitions. Accordingly, many have tried to assess the logistics service quality and attempted to propose the strategic ways to manage it. However, it has been known that service quality is a multi-dimensional construct and not all quality attributed are viewed as equally important to customers. In other words, each quality attribute has different implications for customer satisfaction. To this respect, the current study attempted to identify the satisfying/dissatisfying quality factor through the Kana approach. In so doing, several satisfying and dissatisfying quality factors in logistics service quality were identified. Further, several academic and practical implications for logistics service quality were proposed.

• Journal of Fashion Business
• /
• v.12 no.6
• /
• pp.34-45
• /
• 2008

This research was designed to find decision factors through color assortment planning process by Korean women's clothing merchandisers and to look for if there exists difference with American women's clothing merchandisers. A merchandise assortment is a collection of various quantities of styles, colors, sizes, and prices of related merchandise, usually grouped under one classification within a department. The subjects were 20 women's clothing merchandisers who work for clothing retail stores from 5 to 22 years in US and Korea. The authoring process was done for qualitative data analysis. The decision factors of color assortment planning were identified with four stages; information search, qualitative evaluation, quantitative evaluation, and selection. There were differences of color assortment decision factors due to different business types, business sizes, fashion-ability, sourcing ways, and merchandise turnover. Noticeable color assortment decision factor differences caused by country difference were not found except considering the target market ethnicity and skin color in US market. Korea merchandisers seem to be more sensitive to present sales data usages and spot order availability in color assortments because of more local production use than American merchandisers.

• Proceedings of the Safety Management and Science Conference
• /
• 2009.11a
• /
• pp.373-385
• /
• 2009

In business aspects, the corporate usually confronted with various risks. such as the management problems of the quality, the environment, the safety & health, the ethics, and the social responsibility. Overall monitoring of these aspects is required to the top manager ceaselessly. In the past ways, for these problems, the government has been controlled the corporate to keep them. But nowadays, the needs of self management of these topics is rising up for the business continuity especially to the multi-national corporate. To prove their soundness they issued the management status report periodically. Internal audit will works not only the self confirming tool but also the best supporting tool for the policy managements in such circumstances. So, an effective internal audit will lead the business continuity management to the future.