• 제목/요약/키워드: Business art

검색결과 698건 처리시간 0.026초

중·미·일 애니메이션영화 창작스타일 비교연구 (China, the United States and Japan's animation film creation style of comparative study)

  • 양건화
    • 한국철학논집
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    • 제39호
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    • pp.221-235
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    • 2013
  • 본 논문은 중 미 일 애니메이션영화를 통해 그 창작스타일을 분석하기 위해 삼국의 주요 예술적 특징 및 그 표현 스타일을 사례를 통해 비교하여 각각 자신들의 전통 회화예술, 심미적 습관, 사유방식과 깊이 연계되어 있으며 독특한 애니메이션영화 예술형식을 만들어냈음을 발견할 수 있게 된다. 미국은 사실주의 예술표현과 뉴테크놀로지에 대한 활용을 중시한다. 일본은 전통 회화예술과 스토리텔링 애니메이션의 표현을 중시한다. 상업적인 측면에서 볼 때, 그들은 그들의 국가와 글로벌 엔터테인먼트 마켓의 다양한 서로 다른 수요에 따라 각기 다른 시장의 수요를 만족시켜왔으며, 서로 다른 비즈니스 방식을 개발하였다. 내용적 측면에서 보면, 보편적 가치인 선악관을 알리고 개인주의의 영웅관을 만족시키며, 다양한 상업적인 예술 애니메이션영화를 개발하여 전세계적으로 수많은 관중의 사랑을 받아왔다. 미국과 일본 양국에 비해 중국은 50-80년대에 사회주의 의식형태의 수요와 사고에 기초하여 애니메이션영화를 창작하였다. 80년대 개혁개방 이후에서야 다시 엔터테인먼트 마켓과 관중의 다양성의 수요에 따라 창작하게 된다. 그러나 그 결과는 여전히 지금의 중국 애니메이션영화에까지 영향을 주고 있다. 창작 동력과 원작 인재가 끊어지게 되었고 다양한 창의적 스타일과 상업시장 운영의 매카니즘이 결손되었다. 일본은 미국 스타일로부터 시종 자신의 위치와 성공을 찾게 되었다. 오늘날의 중국은 미국과 일본 스타일 중에서 자신의 창작 스타일과 위치를 찾고 정부관리방식, 업계규범, 국제화 인재양성 및 경험 등을 체계적으로 분석하는 것이 그 근본이라 하겠다.

전문가 집단에 의한 천연염재 평가와 포지셔닝 (Evaluation of Natural Dye Stuffs and Positioning by Expert Groups)

  • 노의경
    • 한국의류산업학회지
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    • 제14권4호
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    • pp.669-676
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    • 2012
  • This study aims to compare the properties of natural dye stuffs, such as color, dyeability, fastness, and marketability, to analyze the differences noted by expert groups regarding the properties of the stuffs, and to make a positioning of the stuffs. A survey of experts in academia, business, and the art of natural dyeing was conducted, with an evaluation of 23 types of the stuff's properties. There is a correlation between the properties of the stuffs, and evaluating dye stuffs differs according to the group to which it belongs. X-axis relates to color and Y-axis refers to fastness in the positioning of the stuff. There are different relationships between properties according to their group. Color is significantly associated with marketability in art experts however, fastness is closely connected with marketability in business. The stuffs can be divided into five clusters. Cluster I includes indigo and persimmon, and is marked by excellent color, dyeability, fastness, and marketability, Cluster II contains safflower and sappan wood, which are excellent colors, yet suffer from low marketability on account of their medium to low fastness. Cluster III includes red, purple, and brown dyes, and onion and rhubarb, and has medium properties. Cluster IV is mugwort and yellow dyes, except onion and rhubarb, and features low properties. Cluster V is loess, featuring medium color and low fastness.

스키타이계(系) 장식품(裝飾品)에 나타난 동물투쟁문(動物鬪爭文)에 대(對)한 연구(硏究) (A Study on the Art Style of Animal Fight in Scytian Ornaments)

  • 김문자
    • 패션비즈니스
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    • 제4권3호
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    • pp.67-78
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    • 2000
  • This is a study on the art style of amimal fight in Scytian ornaments which had been popular in Steppe region of Eurasia. Animals were considered to have magical power and to provide protection against evil or disaster and representations of them thus occupied an important place in life. This style reflected the mythology, the ethical and aesthetic ideals of the warrior-nomad. With a magnificent understanding of composition and the essential nature of the material, craftsmen fashioned utilitarian objects in animal form: weaponry, horse trappings, clothes, ornaments and jewellery and other everyday objects were all decorated with zoomorphic motifs. Without copying nature, they accurately conveyed the essence of every beast depicted. The highly stylized modelling uses bold accentuated planes, while distinctive features associated with particular species are emphasized and exaggerated. The purpose and meaning of the animal motifs used in Scythian ornaments appears that in some cases the work was intended to be purely ornamental, while many times the motifs had symbolic meaning (such as the successful dominance of the aggressor over the victim portrayed in the attack scenes). Magical use of symbols may have been intended to guarantee the power of the aggressor.

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A study on the Scythian Bracelets

  • Kim, Moon-Ja
    • 패션비즈니스
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    • 제8권3호
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    • pp.1-9
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    • 2004
  • Scythians kept herds of horses, cattle, and sheep, lived in tent-covered wagons, and fought with bows and arrows on horseback. They developed a rich culture characterized by opulent tombs, fine metalwork, and a brilliant art style. The excavations of royal burials have provided the most complete record of the jewelry of the Scythians. Typical art objects were in the form of stags or other animals, hammered or stamped out of gold and often inlaid with colored stones or glass. The Bracelet consisted of two of distinct technique : One made from heavy forged gold bars, terminated with more delicate spiraled finals. Another technique used beaten gold foil, perhaps as thick as a piece of paper with fabulous designs repousse and chased (impressed in relief into the gold with small hammers and chisels) into the metal. They also used stones and clay dies to form gold foil into people repeated also motifs for use in torques and belts. The Scythian Bracelet were divided into 4 styles according to the shape, Bracelets with ends shaped like beasts style, Spiral style, Layers style, Crown with openwork style. Scythian Bracelet in the Black Sea region had completely degenerated, stifled by motifs and shapes of Greek origin, retaining its representational realism and its full emotional vitality.

Influence of Emotional Experience at the Beauty Salon on Store Preference

  • Heo, Sunyoung;Kim, Sungnam
    • 패션비즈니스
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    • 제20권6호
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    • pp.19-31
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    • 2016
  • Identifying the factors of emotional experience that arouse emotional responses will contribute to determining the relationship between the visual attributes of a salon and the emotional responses of humans, as well as the relationship between service factors and the emotional response of humans. The aim of this study is to examine the effect of the various e motional responses of customers on store preference and to thereby propose marketing strategies for offering an insightful service. The emotionally expressed vocabulary used by customers during their visit is also explored. 300 customers with previous experience of beauty shop services were surveyed and their responses were analyzed using SPSS 20.0 to define the problems. All the emotional experiences at the beauty salon influence the service satisfaction and re-visitation intention. The results showed that, as the customer's level of satisfaction with a service experience increases, the re-visitation intention increases. Of these results, only the service experience influences the recommendation intention. As the effective delivery of positive emotional services influences customers' revisiting intentions, beauty industry workers should be aware of each phase of the customers' emotions and try to provide customer-oriented services to appease these emotions. In addition, workers should strive to create service systems that induce customers' positive emotional responses rather than to offer merely stereotyped services.

영화(映畵) "Moulin Rouge" 이미지의 패션 디자인 연구(硏究) - 여주인공(女主人公) Satine 의상(衣裳)을 중심(中心)으로 - (A Study on Fashion Design Image in Moulin Rouge - Focusing on Satine -)

  • 박효혜;조규화
    • 패션비즈니스
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    • 제9권1호
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    • pp.99-112
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    • 2005
  • The purpose of this study is to create party wear of heroine Satine's image. This study analyzed the costume and its image of the film "Moulin Rouge" which the director Baz Luhrmann filmed the club 'Moulin Rouge' has existed in Paris, France. Catherine Martin, who got the Academy awards in movie costume and art director with this film, made the costume which was added more gorgeous and modern sense for the image beauty for costume in film from the costume design which appeared in the art work of Toulouse-Lautrec painted Moulin Rouge. In the costume form, S-silhouette robe with gored skirt was appeared as usual garment and gorgeous corset style costume which was outer garment like underwear exposed of the body, pleasant apolaustic and decorated excessively was appeared for costume design. Based on the above study, this study created the party wear of the graceful eroticism image and the prostitute eroticism image of heroine Satine. The costume design of Satine's image was planned along the character which was analyzed through this study.

현대(現代) 건축양식(建築樣式)과 복식(服飾)의 미의식(美意識) 비교연구(比較硏究) - 형태주의(形態主義)(Formalism)와 브루탈리즘(Brutalism)을 중심(中心)으로 - (A Comparative Study Between the Modes of Modern Architecture and the Aesthetic Senses in Fashion art - Mainly Around Formalism and Brutalism -)

  • 조경희;양취경
    • 패션비즈니스
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    • 제1권4호
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    • pp.34-48
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    • 1997
  • Dresses of the 1950s and 60s when the range and changes of fashion were wide and heavy were closely related with various styles of that time's architecture from the form, use of material, structure to the color. In this, study, characteristics of formalism and brutalism, main architectural streams of that period, such as line, structure, function, material, texture and color are analyzed in detail and these characteristics and those of dress are compared and analyzed to see if there are common aesthetic senses between them. It is particularly noteworthy that at that time formalistic architecture represented joy and abundance through enriched creation of appearance and flowing, symbolic linear beauty while the brutalistic produced young and vivid liveliness through functional, reasonable and moderate beauty, and this young and joyful atmosphere coincided exactly with frank, lively aesthetic senses of the young generation's fashion. Therefore, we can see common significance in the following fact ; architectural modes and fashion art of the 1950s and 60s were the result of more humane and enriched expressions from economical growth, and also product of that time's desire to adapt itself realistically to the rapid, complicated pop culture resulted from mass production.

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20세기(世紀) 화장문화(化粧文化)에 관(關)한 연구(硏究) (A Study on the Make-Up of the Twentieth Century)

  • 조은별;조규화
    • 패션비즈니스
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    • 제1권4호
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    • pp.55-66
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    • 1997
  • This study is an indepth analysis of the environment surrounding the evolvement of western make-up culture, its transition during the twentieth century and its cultural characteristics with an aim to analyze people's aesthetic sense during the twentieth century and the western make-up culture which stands as the foremost important measure of its reflection. In order to accomplish this task, I have centered my studies on previous records, documents, articles, magazines, and pictorial data on art and motion pictures all of which involve the art of clothing and make-up. First, 'total fashion' make-up which seeks general harmony of color and figure in order to achieve unified beauty with other elements of beauty such as clothing is emphasized. Second, twentieth century make-up has expressed women's social status and value of each different time culture. Third, make-up has transformed its role from that of expressing only women's beauty to that of expressing resistance and opinion. Fourth, in the midst of material-centered societies spread due to high level of industrialization, development of highly functional make-up(biocosmetics) emerged as people became more conscious of nature and started to aggressively pursue protection.

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현대 패션에 나타난 큐비즘스타일패션 연구: 2010 S/S - 2013 S/S 파리컬렉션을 중심으로 (A Study on Cubism Fashion Style Appearing in Modern Fashion: Focused on the 2010 S/S-2013 S/S Paris Collection)

  • 최예리;최정욱
    • 패션비즈니스
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    • 제18권2호
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    • pp.14-28
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    • 2014
  • This study analyzed the group of experts who were related to cubism, selected among the works of 2010~2013 Paris Collection based on F.G.R.(Focus Group Research). According to the results of this study, there were appeared first, 'a one-piece dress' second, 'H silhouette' third, 'cotton', in case of item distribution and frequency. The analysis was done by using the manner of expression, cubical expression, exaggeration, distortion, dismantlement, geometrical division of face, mix-match look, wraparound repetition, asymmetric structure, etc. Based on the outcomes of the analysis on figurative design elements, this study adjusted three manners appearing on cubism fashion style. First, it was 'avant garde manner' of constitution or 'dismantlement' which was compiled into multi-view representations of overlaps and viewpoints by repetitive use of color tone trimming detail. Second, it was 'geomagnetic block placement' which expresses cubism with geometric partitioning of surface and separation of panel by cutting disintegration. Finally, it was 'distortion and simplification of silhouette' which is a distortion created by constitution-line pressed thin with silhouette. It maximizes the beauty of human body outline, which was distorted by three-dimensional-manipulation, and simplified by ellipsis for another shape for the extension or expansion of detail trimming.

현대 패션에 나타난 초현실주의 메이크업 (Surrealistic Make-up Represented in Modern Fashion)

  • 주영주;김성남
    • 패션비즈니스
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    • 제18권2호
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    • pp.42-53
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    • 2014
  • The purpose of this study is to clarify how modern fashion show makeup reflects surrealism: it also proposes fashion show make-up expressed by focusing on objects. This study aims to research make-up characterized by surrealistic object expression, which is frequently used in the 21st century modern fashion shows, and reviews the concept of the objects positioned importantly in the history of modern makeup. In this study, the influence of the object over modern makeup, particularly fashion show makeup is reviewed together with the characteristics of the object. As a result of reviewing the concepts of modern fashion show makeup by applying objects, the conclusions that are gained are as follows. Fashion show makeup expressed in today's modern time tends to emphasize the artists' unique expressions and personality, while many artists attempt to use various expression ideas and techniques. Objects are variously expressed in makeup and in the $21^{st}$ century, this is the due to the development of digital technology and expansion of designers' imagination Furthermore, surrealistic makeup achieves eminence in styling by showing the formative limits of human beings. The types of surrealistic techniques are expressed as transposition, distortion, and optical illusion in makeup. Expansion of material became the momentum in order to provide unique ideas in fashion show makeup. Moreover, the object of surrealism has a considerable influence on the development of makeup. In this regard, more positive attempts for new designs are being expected.