• Title/Summary/Keyword: Business administration major

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A Coherent Model in Upholding General Deterrence Theory and Impact to Information Security Management

  • Choi, Myeong-Gil;Ramos, Edwin R.;Kim, Man-Sig;Kim, Jin-Soo;Whang, Jae-Hoon;Kim, Ki-Joo
    • Journal of Information Technology Applications and Management
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    • v.16 no.3
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    • pp.73-86
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    • 2009
  • To establish an effective security strategy, business enterprises need a security benchmarking tool. The strategy helps to lessen an impact and a damage in any threat. This study analyses many aspects of information security management and suggests a way to deal with security investments by considering important factors that affect security manager's decision. To address the different threats resulting from a major cause of accidents inside an enterprise, we investigate an approach that followed ISO17799. We unfold a criminology theory that has designated many measures against the threat as suggested by General Deterrence Theory. The study proposes a coherent model of the theory to improve the security measures especially in handling and protecting company assets and human lives as well.

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Analyzing Market Integration of Wild Caught Fish Species (자연산 어류의 시장 통합성 분석)

  • Kim, Do-Hoon
    • The Journal of Fisheries Business Administration
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    • v.44 no.1
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    • pp.71-79
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    • 2013
  • This study is aimed to estimate market integration of wild caught fish species on the Korean market, using both multivariate and bivariate cointegration analysis. For the analysis of market integration between wild caught fish species, major four fish species those are most popular fish in the market and caught by the large purse seine fishery-chub mackerel, jack mackerel, hairtail and spanish mackerel-were selected as analytical target fish species. And their real monthly price data from January 2000 to December 2011 were used in the analysis. The results of the multivariate cointegration test for four wild caught fish species showed that there would be long-term equilibrium relationships among prices of four wild caught fish species, and consequently, the markets for wild caught fish species were estimated to be integrated. The results of exclusion test and bivariate cointegration test also supported that there would be a clear evidence to suggest that all target wild caught fish species were cointegrated each other.

Testing the Mediating Role of Perceived Risk of COVID-19 and the Moderating Role of Age in the Relationship between COVID-19 related Information Sensitivity and Personal Preventive Behaviors

  • Hong, Kyung-Wan;Kim, Hyeon-Cheol
    • International Journal of Internet, Broadcasting and Communication
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    • v.14 no.2
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    • pp.1-9
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    • 2022
  • The influence of information sensitivity during the COVID-19 pandemic on perceived risk and personal preventive behaviors of consumers in China had been investigated. The participants were Chinese individuals experiencing the pandemic as it happened. Participants voluntarily completed an online questionnaire to provide their COVID-19 information sensitivity, their perceived COVID-19 risk, preventive behavior and their respective age. Our study discovered that COVID-19 information sensitivity positively influence perceived risk and preventive behavior. Moreover, young individuals show higher levels of online information sensitivity, which influenced their personal protective behavior when compared to that of middle-aged and elderly participants. Furthermore, Perceived risk significantly affected preventive behaviors. The results of this study may assist the government and marketeers in comprehending information sensitivity which can affect consumers' protective behavior toward reducing COVID-19 infections.

Linking Consumer Needs and Engagement Dimensions with Social Media Brand Pages to Brand Attachment Formation Process

  • Hong, Kyung-Wan;Kim, Hyeon-Cheol
    • International Journal of Internet, Broadcasting and Communication
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    • v.14 no.3
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    • pp.30-39
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    • 2022
  • This study investigates the influence of consumer needs pertaining to brand social media pages on the consumer brand attachment formation process. We collected 278 valid responses from females who have experienced the food brands' social media pages. Following the data analysis, we developed the results as follows. First, we examined the significant influence of attachment to brand social media page needs and socialization needs on consumer content consumption engagement and content contribution engagement on brand social media pages. Then we determined that consumer engagement significantly influenced consumer brand attachment. Finally, we found consumer consumption engagement exerted a significant mediation effect on the relationship between consumer needs and brand attachment. Based on the results, we outlined the potential theoretical and marketing strategy implications of this research.

An Integrated Model for Investigating the Impacts of Telepresence on Cultural Heritage Attachment in Virtual Museum

  • Hong, Kyung-Wan;Kim, Hyeon-Cheol
    • International journal of advanced smart convergence
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    • v.11 no.2
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    • pp.44-52
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    • 2022
  • The purpose of our study is to examine the influence of telepresence on cultural heritage attachment in the context of virtual museum. We determined the effect of telepresence on visitors' aesthetic and educational experiences and how these experiences affect visitors' perceptions of virtual museum service value. Moreover, we investigate the effect of perceived virtual museum service value on museum attachment and cultural heritage attachment. A total of 143 visitors were sampled through an online survey focusing on Chinese virtual museum visitors. The results show that all the paths presented significant effects. Additionally, it was found that telepresence indirectly influences cultural heritage attachment through education experience and perceived virtual museum value. The theoretical and practical implications are also provided. An important implication is that online virtual museum is essential to raise visitors' education experience and their cultural heritage attachment. Thus, virtual museum should take initiative to enhance virtual reality to ensure traditional culture education and formation their cultural heritage attachment.

Effects of Ethical Management of Retail Enterprises in Korea on Corporate Image and Purchase Intention

  • Su, Shuai;Jeong, Young-Jun;Choi, Jin-Young;Kim, Sun-Woong
    • Asian Journal of Business Environment
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    • v.5 no.1
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    • pp.27-35
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    • 2015
  • Purpose - The study aims to investigate the effects of ethical management on corporate image and purchase intention. Research design, data, and methodology - The study employs monthly time series data from October 2013 to November 2013, analyzing variables to verify hypotheses. These concern three questions on marketing communication, five on public interest business activities, four on donation & sponsorship, two on donation & sponsorship activities, six on corporate image, four on volunteer service, and five on demographic characteristics. Results - Hypothesis 1, "Ethical management in marketing communication, public interest business, donation & sponsorship, and volunteer service positively affects corporate image," was partially adopted with significant regression of marketing communication, public interest business activity, and donation & sponsorship. Hypothesis 2, "Ethical management such as marketing communication, public interest business, donation & sponsorship, and volunteer service positively affects purchase intention," was partially adopted with significant regression of marketing communication and public interest business. Hypothesis 3, "Corporate image positively affects purchase intention," was adopted at significant regression. Conclusions - Ethical management influenced purchase intention and corporate image.

A Study on Fisheries Business Trends during the Period of Japanese Colonial Rule in Tongyeong based on Fisheries Status, Catches and Issues (통영지역의 일제강점기 수산관련 주요 동향에 대한 분석 -어업현황, 어획고, 주요 이슈 등을 중심으로-)

  • Lee, Dong-Ho
    • The Journal of Fisheries Business Administration
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    • v.46 no.2
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    • pp.75-92
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    • 2015
  • Generally, the outcomes of the historical study in some domain would be a most fundamental and basic reference for understanding the essential and core component of them. Specially in case of social science, the importance of historical research much more emphasized that would be divided into independent academic field. In Korean history including fisheries business and industry, the most remarkable historic event would be the period of Japanese colonial rule that one of the most obstacle should overcome. Though the fisheries business and industry of Korea have considerable own history, the research and study of that not so much have been performed or investigated including the period of Japanese colonial rule. Most of the existing research of fisheries history have merely focused on partial topics like 'Fishermen's Association', 'Fisheries Industry Despoliation'. And the historical study of fisheries business and industry's overall status and trend in local area except Pusan also not enough. The aims of this study are exploring the fisheries trends and status during the period of Japanese colonial rule in Tongyeong and finding out the overall major fisheries business issues that would be a better understanding the Korean fisheries industry. Achieving that Objectives, over 800 articles of media, the Japanese government-general of Korea, and other historical data were gathered, refined and analyzed. This paper focused on of major fisheries topics and issues that including overall fisheries status, trends, fisheries catches, local fisheries cooperatives and fisheries exhibition during the period of Japanese colonial rule in Tongyeong. The result of this study shows that the status of fisheries in Korea had been deteriorated for exploitation of Japanese imperialism and Japanese fisheries capitalist during that period. Though the level of Tongyeong in fisheries was very high in terms of catches ratio and population of fisherman, the distribution networks of fishermen's association was not good enough. And the Tongyeong fisheries exhibition in 1922 has positive aspects for considering both composition of organization and educational activity. Even though the results and findings would be a helpful guidelines for understanding the fisheries business trends and status under the rule of Japanese imperialism, more research and study of that should be accomplished.

A Case Study of Profit Optimization System Integration with Enhanced Security (관리보안이 강화된 수익성 최적화 시스템구축 사례연구)

  • Kim, Hyoung-Tae;Yoon, Ki-Chang;Yu, Seung-Hun
    • Journal of Distribution Science
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    • v.13 no.11
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    • pp.123-130
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    • 2015
  • Purpose - Due to highly elevated levels of competition, many companies today have to face the problem of decreasing profits even when their actual sales volume is increasing. This is a common phenomenon that is seen occurring among companies that focus heavily on quantitative growth rather than qualitative growth. These two aspects of growth should be well balanced for a company to create a sustainable business model. For supply chain management (SCM) planners, the optimized, quantified flow of resources used to be of major interest for decades. However, this trend is rapidly changing so that managers can put the appropriate balance between sales volume and sales quality, which can be evaluated from the profit margin. Profit optimization is a methodology for companies to use to achieve solutions focused more on profitability than sales volume. In this study, we attempt to provide executional insight for companies considering implementation of the profit optimization system to enhance their business profitability. Research design, data, and methodology - In this study, we present a comprehensive explanation of the subject of profit optimization, including the fundamental concepts, the most common profit optimization logic algorithm -linear programming -the business functional scope of the profit optimization system, major key success factors for implementing the profit optimization system at a business organization, and weekly level detailed business processes to actively manage effective system performance in achieving the goals of the system. Additionally, for the purpose of providing more realistic and practical information, we carefully investigate a profit optimization system implementation case study project fulfilled for company S. The project duration was about eight months, with four full-time system development consultants deployed for the period. To guarantee the project's success, the organization adopted a proven system implementation methodology, supply chain management (SCM) six-sigma. SCM six-sigma was originally developed by a group of talented consultants within Samsung SDS through focused efforts and investment in synthesizing SCM and six-sigma to improve and innovate their SCM operations across the entire Samsung Organization. Results - Profit optimization can enable a company to create sales and production plans focused on more profitable products and customers, resulting in sustainable growth. In this study, we explain the concept of profit optimization and prerequisites for successful implementation of the system. Furthermore, the efficient way of system security administration, one of the hottest topics today, is also addressed. Conclusion - This case study can benefit numerous companies that are eagerly searching for ways to break-through current profitability levels. We cannot guarantee that the decision to deploy the profit optimization system will bring success, but we can guarantee that with the help of our study, companies trying to implement profit optimization systems can minimize various possible risks across various system implementation phases. The actual system implementation case of the profit optimization project at company S introduced here can provide valuable lessons for both business organizations and research communities.

A Study on the Parcel Warehouse & Distribution Center Network (소포물류센터 네트워크 구축에 관한 연구)

  • Noh, Seung-J.;Rim, Suk-Chul;Hong, Min-Sun
    • IE interfaces
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    • v.16 no.4
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    • pp.411-420
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    • 2003
  • This paper deals with how Korea Post establishes a nation wide network of the parcel warehouse & distribution centers(PWDC). The state-of-the-art of the parcel service business in Japan and U.S. are introduced for benchmarking purpose. Potential customers of the PWDC and their major goods are identified. Current major customers of the Korea Post were interviewed to figure out the potential demand of the PWDC service. Five-year volume estimation of the Korea Parcel Service(KPS) is presented based on the past 30-month B-C volume of the four major door-to-door delivery service companies in Korea. Yearly construction plan of the PWDCs is proposed; and the networking strategy of PWDC is discussed.

Determinants of Entrepreneurial Intention among University Students in Korea and China : Moderating effect of Nationality and Major (한국과 중국 대학생의 창업의도에 미치는 영향요인 : 국적과 전공의 조절효과)

  • Yue, Ming;Yun, Hyeon-Jin;Park, Sangmoon
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.9 no.4
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    • pp.87-96
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    • 2014
  • This study examines the relationships between the Theory of Planned Behavior(TPB) and entrepreneurial intention. Based on the TPB, we compare the on the effects of TPB on the Entrepreneurial intention with nationality and majors among university students in Korea and China. For empirical analysis, we collected total 359 survey data from university students majoring in Computer Science and Business area both in Korea and China. Empirical results show that personal attitude and perceived behavior control, except subjective norms, have positive relationships with Entrepreneurial Intention. These relationships have differ according to nationality and majors. China students have shown positive effect of personal attitude, without significants relationship with perceived behavior control. For students majoring in Computer Science have shown positive relationships with personal attitude and subjective norms, differing from those majoring in Business with personal attitude and perceived behavior control variables. This study suggests implications for entrepreneurial intention researches.

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