• Title/Summary/Keyword: Business Consulting

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Economic Effectiveness of Advanced Enterprise Welfare System (선진기업복지제도 도입지원사업의 경제적 효과성 분석)

  • Kwon, Jin-A;Ahn, Young-Gyu;Kim, Hyun-Soo;Park, Kyung-Il
    • The Journal of the Korea Contents Association
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    • v.17 no.10
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    • pp.216-230
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    • 2017
  • The purpose of this study is to analyze the economic effectiveness of advanced enterprise welfare system utilizing DEA(Data Envelopment Analysis) and contribute to the adoption and implementation of the system conducted by Korea Workers' Compensation & Welfare Service(COMWEL). We classified 48 sample data into 3 categories : A category(basic consulting & intensive consulting, adoption) is 36, B category(basic consulting & intensive consulting, non-adoption) is 5, and C category(only basic consulting, adoption) is 7. A consulting fee is used as input variable, earning per employee and average employee tenure are used as output variables. As a result from DEA, we find out the fact that the economic effectiveness of A category is better than the economic effectiveness of B and C category and it comes to the conclusion that the consulting service provided by COMWEL has a positive effect on the adoption and implementation of advanced enterprise welfare system. Therefore, COMWEL is required to perform consulting service to small & medium business more actively and is needed to look at the reason why some businesses hesitate to accept the relevant system.

The effects of expert's consulting on management performance in small and medium sized enterprises (전문가의 지도가 중소기업의 경영성과에 미치는 영향)

  • Kim, Tae-Sung;Koo, II-Seob
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.7 no.3
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    • pp.39-44
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    • 2012
  • The purpose of this study is verify the effects of management consultant on management performance for technical consulting through 235 small and medium sized enterprises in korea. Management effects has been applied to the industry for the strengthening the competitiveness regardless of the management consultant. however, it has been argued that the applied to the small and medium sized enterprises. The reliance analysis for the measurement material on the questionnaire was verified by Cronbach's alpha coefficient. ability of the management consultant, performance of the management consultant, conditions of the Enterprise were verified through the structural analysis by using SPSS statistic package. The influence evaluation among the groups was evaluated by the structure.

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The Effects of the Perceived Quality on Brand Image and Customer Loyalty -Focusing on Multi-Function Printer- (지각된 품질이 브랜드이미지와 고객충성도에 미치는 영향 -복합기제품을 중심으로-)

  • Song, Keo-Young;You, Yen-Yoo
    • Journal of Digital Convergence
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    • v.11 no.3
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    • pp.263-272
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    • 2013
  • This study was conducted to look into consulting areas that can secure loyalty customers by clarifying relations between perceived quality factors, brand image and customer loyalty in terms of a multi-function printer. To accomplish the study purpose, this study carried out a validation analysis, a reliability analysis and a structural equation model analysis by setting up a study model and a hypothesis based on precedent studies and collecting data from purchase decision-makers. The findings of the study are summarized as follows. First, effects of perceived quality components of a multi-function printer on brand image were product quality, sales man's service and service quality in order of majority. Second, brand image of a multi-function printer has a positive impact on customer loyalty. This study is meaningful as it expanded the scope of study related to a multi-function printer up to the administrative field. This study is expected to help industries, who have similar business structure of a multi-function printer, establish a business strategy and support practical work and administrative consulting.

Influence of Supply Chain Configuration and Annual Sales on Performance in the Development of Automotive E/E Parts (자동차 전장부품 개발에서 공급사슬형상, 기업 매출 특성이 성과에 미치는 영향)

  • Song, Min;Hwang, Seung-June;Park, Geun-Wan;Baik, Jae-Won
    • Journal of Korean Society of Industrial and Systems Engineering
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    • v.40 no.4
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    • pp.10-20
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    • 2017
  • The proportion of software in the automotive industry is steadily increasing due to the rapid technological development of automobile E/E parts. Because the automotive E/E technology is now on the basis of intelligent automobile and advanced safety automobile technology. The purpose of this study is to investigate the effect of organizational capability (organizational resource capability and management capability), process capability (process capability, customer Requirement management capability), performance dimension (motivation, participation level). In this study, we conducted questionnaires and statistical analysis on engineers (members of the Korea Advanced Automotive Technology Association) who perform research and development activities in the R&D organization of the automotive E/E part in South Korea. ANOVA is applied for the verification of the difference in performance measured by organizational capability, process maturity, and motivation participation level according to company characteristics (level of processing : supply chain configuration, annual sales, total SW development ratio). According to the results of this study, in order to improve the performance of ASPICE or ISO 26262-related consulting project, a different consulting approach strategy considering the characteristics of organization and personnel is needed. In summary, the analysis results for the three main treatment levels are as follows. The difference in organizational capacity, process capability and performance was found to be statistically significant according to supply chain configuration and annual sales, but it was found that the difference of response according to the proportion of total SW was not significant.

A Study on the Promotion of Retail Business on Primary Fisheries Cooperatives in Korea (수협 단위조합 소매사업 발전 방안에 관한 연구)

  • Park, Joon-Mo
    • The Journal of Fisheries Business Administration
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    • v.44 no.1
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    • pp.39-57
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    • 2013
  • This study aims to examine problems of retail business operated by primary fisheries cooperatives and provide some suggestions for enhancing their retail business function. It reveals that although sales business function of fisheries cooperatives is very important for the members of Korean fisheries cooperatives, their performance and efficiency outcomes have been disappointing. The research offers six suggestions in two categories to resolve the issues. In the first category as a marketing plan for retail business of primary fisheries cooperatives, first, enhance of marine products business using local specialty goods. second, expanded of on-line shopping mall and third, joint marketings among primary cooperatives are necessary. In second category as an assistance plan of National Federation of Fisheries Cooperatives(NFFC) for primary fisheries cooperatives, First, we needed to making logistics system for fisheries. Second, conducting retail business consulting for primary fisheries cooperatives. Finally, human resource development programs are needed. Primary fisheries cooperatives have to discipline faithfully as a cooperatives for NFFC roles as a cooperatives. So making marine products sales business as a core of a economy business of primary fisheries cooperatives in Korea is very important.

Comparative Analyses of Social Media on Its Impacts on Consumer Behavior in On-line Markets (온라인 시장에서 소셜미디어가 소비자 행동에 미치는 영향 비교분석)

  • Shin, Young-Ho;Kim, Sun-Geun
    • Journal of Distribution Science
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    • v.15 no.10
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    • pp.81-92
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    • 2017
  • Purpose - One of the main objectives of this paper is to identify the most effective type of social media and to analyze the priority of blogs by their informational attributes in the aspect of their impacts on word-of-mouth intention(WOM) in on-line markets. Research design, data, and methodology - We set 'attitude' variable in the middle to see if there is mediating effects between blog information and word-of-mouth intention. We conducted a survey by questionnaire and received 206 answers. Employing the OLS statistical methods through the SPSS package, we tested our hypotheses. Results - Some of the main results are the followings. First, blog, micro-blog, and profile-based services showed significant effects on WOM, while Internet community and mini-homepages are not significant. Second, blog has positive impacts on WOM. Third, attitude has perfect mediating effects between blog and WOM. Fourth, in terms of effects on WOM, interactivity shows the first priority and reliability and usability follows. Finally, attitude has a more significant effect for users of 3 types of blog compared with those of 2 types. Conclusions - In this paper, we analyzed the effects of social network services by type and identified the priority among various attributes of information contained in blogs. It would provide businesses with viable strategic options to establish public relations in their sales promotion.

Integrative Analysis on Service Quality and User Satisfaction of Wired and Mobile Internet: A Case Study in Korea

  • Cho, Sung-Bin;Sung, Min-Je
    • Management Science and Financial Engineering
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    • v.13 no.2
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    • pp.79-97
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    • 2007
  • This paper investigates the relationship of service quality and user satisfaction in the wired and mobile Internet services based on the integrative framework of both systems. Given a moderate level of reliability and validity, the commonly driven dimensions for measuring service quality include responsiveness, assurance, empathy, convenience, usefulness, and diversity. User satisfaction is measurable by the dimensions of communication/entertainment, finance/economics, location/geography, and information/consulting. We apply the MANOVA tests to evaluate whether each of the service quality dimensions has an overall influence on user satisfaction. Next, multiple regression analyses are conducted to check if unique positive effect exists between each combination of service quality dimensions and user satisfaction dimensions. The results show that service quality must be taken care of with respect to the assurance dimension in order to enhance customer satisfaction in the dimensions of location/geography, which will contribute to increasing the utilization of mobile service. For improving user satisfaction in the dimension of information/consulting, service quality must be supported with respect to assurance and empathy in the mobile Internet market, in addition to diversity, which is the only significant service quality in the wired Internet service.

Machine Learning Frameworks for Automated Software Testing Tools : A Study

  • Kim, Jungho;Ryu, Joung Woo;Shin, Hyun-Jeong;Song, Jin-Hee
    • International Journal of Contents
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    • v.13 no.1
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    • pp.38-44
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    • 2017
  • Increased use of software and complexity of software functions, as well as shortened software quality evaluation periods, have increased the importance and necessity for automation of software testing. Automating software testing by using machine learning not only minimizes errors in manual testing, but also allows a speedier evaluation. Research on machine learning in automated software testing has so far focused on solving special problems with algorithms, leading to difficulties for the software developers and testers, in applying machine learning to software testing automation. This paper, proposes a new machine learning framework for software testing automation through related studies. To maximize the performance of software testing, we analyzed and categorized the machine learning algorithms applicable to each software test phase, including the diverse data that can be used in the algorithms. We believe that our framework allows software developers or testers to choose a machine learning algorithm suitable for their purpose.

Determinants of Technology Transfer for Convergence Management Strategy of Small and Medium Enterprises (중소기업의 융복합 경영전략을 위한 기술이전의 결정요인에 관한 연구)

  • Lee, Dae-Yong;Kim, Sun-Geun
    • Journal of Digital Convergence
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    • v.14 no.3
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    • pp.83-94
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    • 2016
  • The objective of this paper is to examine the determinants of technology transfer for Small and Medium Enterprises. Based on IP-MARKET, KIPRIS, and Wintelips, we employ the logistic regression analysis using all data related with technology transfer in markets for intellectual property rights from 2008 through 2012. Our main results are as followings: (i)the more inventors the higher possibility; and (ii)the more claims and forwards the higher possibility of success in technology transfer in Small and Medium Enterprises.

Web Enabled Expert Systems using Hyperlink-based Inference

  • Yong U. Song;Kim, Wooju;June S. Hong
    • Proceedings of the Korea Inteligent Information System Society Conference
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    • 2003.05a
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    • pp.319-328
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    • 2003
  • With the proliferation of WWW, providing more intelligence to Web sites has become a major concern in e-business industry. In recent days, this trend is more accelerated by prosperity of CRM (Customer Relationship Management) in terms of various aspects such as product recommendation, self after service, etc. To accomplish this goal, many e-companies are eager to embed web enabled rule-based system, that is, expert systems into their Web sites and several well-known commercial tools are already available in the market. Most of those tools are developed based on CGI so far but CGI based systems inherently suffer over-burden problem when there are too many service demands at the same time due to the nature of CGI. To overcome this limitation of the existing CGI based expert systems, we propose a new form of Web-enabled expert system using hyperlink-based inference mechanism. In terms of burden to Web server, our approach is proven to outperform CGI based approach theoretically and also empirically. For practical purpose, our this approach is implemented in a software system, WeBIS and a graphic rule editing methodology, Expert Diagram is incorporated into the system to facilitates rule generation and maintenance. WeBIS is now successfully operated for financial consulting in the web site of a leading financial consulting company in Korea.

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