• The Journal of Asian Finance, Economics and Business
• /
• 제7권3호
• /
• pp.177-190
• /
• 2020

This study aims to present explicit findings from an internal perspective, namely the interaction patterns of marketing communication between pentahelix elements and testing the expectations of tourists towards tourism activities through a simulation model between variables. This study is divided into two methods of analysis, namely qualitative explorative, where the study aims to invest in communication patterns and patterns of interaction between pentahelix stakeholders in Sitiwinangun Tourism Village, West Java, Indonesia with involve 17 informants who came from pentahelix elements (Government, academics, community, business and media). Second, quantitative method to measure the extent of effectiveness rather than collaboration activities and the role of marketing communication to tourist satisfaction is done by an analytical approach involving 30 tourists through customer satisfaction surveys. The results of this study illustrate that the involvement of each pentahelix element has not been maximized. The pattern of interaction and communication between elements also shows the gap between interests, expectations, and reality. This study provides a real picture that to realize a tourism program that is profitable, holistic, and sustainable requires collaboration that is wrapped with transparent and interactive communication patterns. The marketing communication concept approach combined with collaboration theory between stakeholders can be useful for sustainable tourism.

• 전자공학회논문지
• /
• 제50권4호
• /
• pp.97-107
• /
• 2013

수중무선통신시스템은 AUV간 수중 무선통신, 해양환경 모니터링, 양식장 관리, 항만 감시, 자원 탐사 및 개발, 지형 및 지질 조사 등 다양한 산업에 활용 가능하다. 하지만 수중 무선 통신은 지상 무선 통신과는 달리 물이 가지고 있는 매질의 특성때문에 전력손실, 주위 잡음 및 인위 잡음, 멀티패스 등으로 인한 높은 에러율 그리고 긴 전송지연 등과 같은 요소들을 고려하여야 한다. 따라서 본 논문에서는 ALOHA 기반의 Media Access Control(MAC) 프로토콜과 CSMA/CA 기반의 MAC 프로토콜을 혼합하여 수중 환경에 적합한 MAC 프로토콜을 제안한다. 성능을 평가하기 위해 수학적 분석 모델을 제시하고, 구현을 통해 기존 MAC 프로토콜과 비교함으로써 성능의 개선점을 검증한다.

• 한국언론정보학보
• /
• 제80권
• /
• pp.193-223
• /
• 2016

본 연구는 1960년대 전반기 한국 유선라디오 방송사업의 운영과 변모과정을 1963년 12월에 출범한 전국유선방송협회의 활동을 중심으로 살펴보고자 한다. 본고는 유선방송의 기술적 재정적 운영뿐만 아니라 재송신되는 방송프로그램의 편성과 운영에 대한 구체적인 해명, 그리고 국가와 관계 속에서 시장 내 행위자로서 유선방송사업자가 가진 자율성에 대한 검토가 필요하다는 문제의식으로부터, 1960년대 전반기 유선라디오 방송의 기술적 재정적 운영 및 프로그램 편성, 그리고 유선방송업자들의 협동체적 조직으로 출범했던 전국유선방송협회의 초기 사업구상 등을 살펴보았다.

• 한국IT서비스학회지
• /
• 제9권4호
• /
• pp.243-259
• /
• 2010

It is expected that the next generation mobile communication system will be a service-driven developed system capable to realize the human-centric mobile convergence services. and it is different from the technology-driven development approach of the second and the third generation mobile communication systems. As a preliminary research work on such service-driven system development approach for the next generation mobile communication system. we developed the scenario based service analysis process (2SAP) framework to derive core service technologies and functionalities. In this paper. we propose the next generation mobile convergence service business model creation methodology based on research results of the 2SAP framework. To achieve this goal, we first establish a service model contains several components such as infrastructures. operations. and provision of services that are indispensible for providing next generation mobile services. Then, the next generation mobile services and its corresponding business models can be created by adding service and value flows to the developed service model after defining necessary components of business model including actors, their relationships, and roles.

• 동아시아식생활학회지
• /
• 제23권6호
• /
• pp.862-870
• /
• 2013

This study examines the effect of communication type of food service employees on the self-efficiency and organizational commitment. To accomplish the purpose of the study, a survey was conducted to employees of food service companies located in Seoul, from August 5, 2013 to August 25, 2013 as a method of empirical study. The results of this study was analyzed using the SPSS WIN 12.0 and statistical reliability analysis, factor analysis, frequency analysis, correlation analysis and multiple regression analysis were conducted for hypothesis verification. The analysis results of this study are as follows. First, the R-square of regression result for 'communication type will have a positive effect on self-efficiency' was .220. Also, it was found that factors of consideration (Beta=.286, t=5.622), instruction (Beta=.303, t=5.970) and business (Beta=.214, t=4.217) had positive effects on self-efficiency. Values for factors of consideration and instruction were higher than business. Second, the R-square of regression result for 'communication type will have a positive effect on organizational commitment' was .429. Also, it was found that factors of consideration (Beta=.453, t=10.428), instruction (Beta=.380, t=8.749) and business (Beta=.282, t=6.477) had positive effects on organizational commitment. Values for factors of instruction and business were high but value of consideration factor turned out the highest. Third, the R-square of regression result for 'self-efficiency will have a positive effect on organizational commitment' was .334. Also, it was found that out of the factors of positivity (Beta=.369, t=8.423), confidence (Beta=.415, t=8.833) and negativity (Beta=-.072, t=-1.536), positivity and confidence had positive effects on organization commitment, and only positivity and confidence showed high values in organization commitment. Upon analyzing the effect of factors of self-efficiency (positivity, confidence, negativity) on organizational commitment, it was found that positivity and confidence showed high relevance but the negativity factor did not have any correlation.

• 한국전자거래학회지
• /
• 제18권2호
• /
• pp.131-152
• /
• 2013

본 연구는 국내 준정부기관에서 활용하고 있는 페이스북 소통매체 활용정도가 조직구성원들이 인지하는 조직문화 및 감정노동과 어떠한 영향 관계가 있는지 조사해보는데 그 목적을 두었다. 국내 K준정부기관 직원 총 101명을 대상으로 자료를 수집 후 분석한 결과, 조직 내 페이스북 소통매체 활용정도는 인지된 조직문화 하위요인 중 집단문화, 발전문화, 위계문화, 합리문화 모두에 유의미한 영향을 미치는 것으로 나타났으며, 감정노동 하위요인 중 감정표현의 빈도와 감정표현의 다양성에 유의미한 영향을 미치는 것으로 나타났다. 서비스직이 아닌 일반 사무직 종사자, 연구원 및 공무원 등을 대상으로 감정노동을 조사한 최초 실증연구이며, 본 연구 결과는 향후 조직 내 효과적인 소통 방법 구상을 위한 기초 자료로 활용될 수 있다.

• 아태비즈니스연구
• /
• 제13권1호
• /
• pp.125-139
• /
• 2022

Purpose - This study examines how employees' perception of HR department expertise affect their satisfaction of education and training. Moreover, this study explores that the HR department's communication activities moderate the main effects between satisfaction of education and training opportunities. Design/methodology/approach - This study predicts the positive relationship between employees' perceptions of HR department expertise and their satisfaction of education and training. Furthermore, the HR department's communication activities will strengthen this positive relationship. To test these hypotheses, this study used the Human Capital Corporate Panel (HCCP) datasets, especially individual-level 2017 data. The final number of samples is 1,947 for the analyses. In addition, this study utilized a hierarchical regression model with SPSS program. Finding - The results analyzed with the hierarchical regression model showed that the perceptions of HR department expertise had a positive relationship with satisfaction of provided educational and training. In addition, the HR department's communication activities moderated the relationship between perception of HR department expertise and satisfaction of education and training opportunities. Research implications or Originality - This study suggests academic and practical implications for future research in the human resource development filed by clarifying the critical factors to increase employees' satisfaction and transferability of education and training.

• 한국통신학회:학술대회논문집
• /
• 한국통신학회 2006년도 하계종합학술발표회 논문 초록집
• /
• pp.306-306
• /
• 2006

• 한국통신학회:학술대회논문집
• /
• 한국통신학회 2006년도 하계종합학술발표회 논문 초록집
• /
• pp.335-335
• /
• 2006

• 한국통신학회:학술대회논문집
• /
• 한국통신학회 2006년도 하계종합학술발표회 논문 초록집
• /
• pp.374-374
• /
• 2006