• Title/Summary/Keyword: Business Analytics

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Practical Text Mining for Trend Analysis: Ontology to visualization in Aerospace Technology

  • Kim, Yoosin;Ju, Yeonjin;Hong, SeongGwan;Jeong, Seung Ryul
    • KSII Transactions on Internet and Information Systems (TIIS)
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    • v.11 no.8
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    • pp.4133-4145
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    • 2017
  • Advances in science and technology are driving us to the better life but also forcing us to make more investment at the same time. Therefore, the government has provided the investment to carry on the promising futuristic technology successfully. Indeed, a lot of resources from the government have supported into the science and technology R&D projects for several decades. However, the performance of the public investments remains unclear in many ways, so thus it is required that planning and evaluation about the new investment should be on data driven decision with fact based evidence. In this regard, the government wanted to know the trend and issue of the science and technology with evidences, and has accumulated an amount of database about the science and technology such as research papers, patents, project reports, and R&D information. Nowadays, the database is supporting to various activities such as planning policy, budget allocation, and investment evaluation for the science and technology but the information quality is not reached to the expectation because of limitations of text mining to drill out the information from the unstructured data like the reports and papers. To solve the problem, this study proposes a practical text mining methodology for the science and technology trend analysis, in case of aerospace technology, and conduct text mining methods such as ontology development, topic analysis, network analysis and their visualization.

Care Cost Prediction Model for Orphanage Organizations in Saudi Arabia

  • Alhazmi, Huda N;Alghamdi, Alshymaa;Alajlani, Fatimah;Abuayied, Samah;Aldosari, Fahd M
    • International Journal of Computer Science & Network Security
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    • v.21 no.4
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    • pp.84-92
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    • 2021
  • Care services are a significant asset in human life. Care in its overall nature focuses on human needs and covers several aspects such as health care, homes, personal care, and education. In fact, care deals with many dimensions: physical, psychological, and social interconnections. Very little information is available on estimating the cost of care services that provided to orphans and abandoned children. Prediction of the cost of the care system delivered by governmental or non-governmental organizations to support orphans and abandoned children is increasingly needed. The purpose of this study is to analyze the care cost for orphanage organizations in Saudi Arabia to forecast the cost as well as explore the most influence factor on the cost. By using business analytic process that applied statistical and machine learning techniques, we proposed a model includes simple linear regression, Naive Bayes classifier, and Random Forest algorithms. The finding of our predictive model shows that Naive Bayes has addressed the highest accuracy equals to 87% in predicting the total care cost. Our model offers predictive approach in the perspective of business analytics.

A Study on the Development of Realtime Online Maketing System Using Web Log Analytics (웹 로그분석을 이용한 실시간 온라인 마케팅 시스템 설계 및 개발에 관한 연구)

  • Oh, Jae-Hoon;Kim, Jae-Hoon;Kim, Jong-Woo
    • The Journal of Society for e-Business Studies
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    • v.16 no.3
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    • pp.249-261
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    • 2011
  • The rapid growth of e-business market makes new online companies to start and existing offline companies to join in this area. As the number of players of this market grows rapidly, the competition among them is very intense. Many companies invest huge resources to online marketing including search advertisement, email advertisement and banner advertisement. Because these traditional online marketing activities mainly focus on how to invite visitors to their web sites, ROI of these marketing activities are getting lower. Many companies are looking for a new marketing method to escape this situation. In this paper, we propose ROMS (Realtime Online Marketing System) which supports tools to improve conversion ratio of e-commerce sites, ROMS gathers behavioral data of visitors and analyzes it in realtime. ROMS supports live chats, visitor profiling, context analysis, event detection, and live marketing. With ROMS, personalized offers based on visitors' realtime context can be made for each visitor.

A Study on Adaptive Learning Model for Performance Improvement of Stream Analytics (실시간 데이터 분석의 성능개선을 위한 적응형 학습 모델 연구)

  • Ku, Jin-Hee
    • Journal of Convergence for Information Technology
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    • v.8 no.1
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    • pp.201-206
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    • 2018
  • Recently, as technologies for realizing artificial intelligence have become more common, machine learning is widely used. Machine learning provides insight into collecting large amounts of data, batch processing, and taking final action, but the effects of the work are not immediately integrated into the learning process. In this paper proposed an adaptive learning model to improve the performance of real-time stream analysis as a big business issue. Adaptive learning generates the ensemble by adapting to the complexity of the data set, and the algorithm uses the data needed to determine the optimal data point to sample. In an experiment for six standard data sets, the adaptive learning model outperformed the simple machine learning model for classification at the learning time and accuracy. In particular, the support vector machine showed excellent performance at the end of all ensembles. Adaptive learning is expected to be applicable to a wide range of problems that need to be adaptively updated in the inference of changes in various parameters over time.

Cost Management of Ecotourism Programs: A Case Study of the Community Enterprises in Thailand

  • DUNGTRIPOP, Wilawan;SRISUWAN, Praphada
    • The Journal of Asian Finance, Economics and Business
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    • v.8 no.7
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    • pp.181-193
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    • 2021
  • Thailand's tourism industry contributed to over three trillion baht in 2019. Tourist attractions across Thailand attract tourists around the world with their natural scenery, lifestyles, and cultures, especially in those called "second-tier cities". Community enterprises play a vital role to drive the tourism industry to local areas. However, most community enterprises lack professional accounting knowledge. This research aims to provide guidelines for ecotourism cost management of community enterprises in Thailand. Participatory Action Research (PAR) was employed to investigate the current circumstances of the Banlaem enterprise by using in-depth interviews to identify problems in cost management. Then, the focus and small group meetings were organized to monitor and evaluate solutions. The results reveal that the cost of VIP-Two Days trip was generating the highest net profit and margin, followed by VIP-One Day trip, but net losses were detected on the Students-One Day trip, even though income was greater than the variable costs, revenues didn't cover fixed costs. Thus, accounting knowledge could be a major concern of these enterprises. They should systematically record revenues and expenses, set appropriate labor costs, reduce production costs by using seasonal seafood and make use of vegetables in their gardens, and price products according to their production costs.

A Study on the Portfolio Performance Evaluation using Actor-Critic Reinforcement Learning Algorithms (액터-크리틱 모형기반 포트폴리오 연구)

  • Lee, Woo Sik
    • Journal of the Korean Society of Industry Convergence
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    • v.25 no.3
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    • pp.467-476
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    • 2022
  • The Bank of Korea raised the benchmark interest rate by a quarter percentage point to 1.75 percent per year, and analysts predict that South Korea's policy rate will reach 2.00 percent by the end of calendar year 2022. Furthermore, because market volatility has been significantly increased by a variety of factors, including rising rates, inflation, and market volatility, many investors have struggled to meet their financial objectives or deliver returns. Banks and financial institutions are attempting to provide Robo-Advisors to manage client portfolios without human intervention in this situation. In this regard, determining the best hyper-parameter combination is becoming increasingly important. This study compares some activation functions of the Deep Deterministic Policy Gradient(DDPG) and Twin-delayed Deep Deterministic Policy Gradient (TD3) Algorithms to choose a sequence of actions that maximizes long-term reward. The DDPG and TD3 outperformed its benchmark index, according to the results. One reason for this is that we need to understand the action probabilities in order to choose an action and receive a reward, which we then compare to the state value to determine an advantage. As interest in machine learning has grown and research into deep reinforcement learning has become more active, finding an optimal hyper-parameter combination for DDPG and TD3 has become increasingly important.

Factors Influencing Post-Adoption Resistance to Self-Order Kiosks at Fast-Food Restaurants: A Focus on the New-Silver Generation

  • Hwaran Lee;Eunkyung Kang;Kyung Young Lee;Minwoo Lee;Sung-Byung Yang
    • Journal of Smart Tourism
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    • v.3 no.2
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    • pp.23-36
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    • 2023
  • Due to the phenomenon of aging, a new consumer segment known as the "new-silver generation" is emerging. Unlike the previous silver generation, this generation possesses significant economic power and consuming willingness, attracting attention from consumer goods companies. However, both the new-silver generation and the elderly face challenges in adopting contactless or self-service technologies such as self-order kiosks, resulting in negative reactions. Therefore, this study aims to investigate the attitude and response of the newsilver generation towards kiosks, as well as the factors influencing their resistance to such technology. By applying theoretical perspectives from the innovation resistance model, technostress theory, and the value-based model, this study identifies influencing factors for innovation resistance among the new-silver generation when using contactless technologies implemented in fast-food restaurants. The findings indicate that a lower awareness of new technologies and services corresponds to decreased adoption resistance, while a higher perceived value leads to more positive behaviors and attitudes among the new-silver generation utilizing kiosks at fast-food restaurants.

An Analysis of the Positive and Negative Factors Affecting Job Satisfaction Using Topic Modeling

  • Changjae Lee;Byunghyun Lee;Ilyoung Choi;Jaekyeong Kim
    • Asia pacific journal of information systems
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    • v.34 no.1
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    • pp.321-350
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    • 2024
  • When a competent employee leaves an organization, the technical skills and know-how possessed by that employee also disappear, which may lead to various problems, such as a decrease in organizational morale and technology leakage. To address such problems, it is important to increase employees' job satisfaction. Due to the advancement of both information and communication technology and social media, many former and current employees share information regarding companies in which they have worked or for which they currently work via job portal websites. In this study, a web crawl was used to collect reviews and job satisfaction ratings written by all and incumbent employees working in nine industries from Job Planet, a Korean job portal site. According to this analysis, regardless of the industry in question, organizational culture, welfare support, work system, growth capability and relationships had significant positive effects on job satisfaction, while time and attendance management, performance management, and organizational flexibility had significant negative effects on job satisfaction. With respect to the path difference between former and current employees, time and attendance management and organizational flexibility have greater negative effects on job satisfaction for current employees than for former employees. On the other hand, organizational culture, work system, and relationships had greater positive effects for current employees than for former employees.

An Exploration of MIS Quarterly Research Trends: Applying Topic Modeling and Keyword Network Analysis (MIS Quarterly 연구동향 탐색: 토픽모델링 및 키워드 네트워크 분석 활용)

  • Kang, Eunkyung;Jung, Yeonsik;Yang, Seonuk;Kwon, Jiyoon;Yang, Sung-Byung
    • Journal of Intelligence and Information Systems
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    • v.28 no.2
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    • pp.207-235
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    • 2022
  • In a knowledge-based society where knowledge and information industries are the main pillars of the economy, knowledge sharing and diffusion and its systematic management are recognized as essential strategies for improving national competitiveness and sustainable social development. In the field of Information Systems (IS) research, where the convergence of information technology and management takes place in various ways, the evolution of knowledge occurs only when researchers cooperate in turning old knowledge into new knowledge from the perspective of the scientific knowledge network. In particular, it is possible to derive new insights by identifying topics of interest in the relevant research field, applied methodologies, and research trends through network-based interdisciplinary graftings such as citations, co-authorships, and keywords. In previous studies, various attempts have been made to understand the structure of the knowledge system and the research trends of the relevant community by revealing the relationship between research topics, methodologies, and co-authors. However, most studies have compared two or more journals and been limited to a certain period; hence, there is a lack of research that looked at research trends covering the entire history of IS research. Therefore, this study was conducted in the following order for all the papers (from its first issue in 1977 to the first quarter of 2022) published in the MIS Quarterly (MISQ) Journal, which plays a leading role in revealing knowledge in the IS research field: (1) After extracting keywords, (2) classifying the extracted keywords into research topics, methodologies, and theories, and (3) using topic modeling and keyword network analysis in order to identify the changes from the beginning to the present of the IS research in a chronological manner. Through this study, it is expected that by examining the changes in IS research published in MISQ, the developing patterns of IS research can be revealed, and a new research direction can be presented to IS researchers, nurturing the sustainability of future research.

Empirical Study on Digital Core-Banking System

  • Kang, Hee Yong;Weon, Dal Soo
    • International Journal of Internet, Broadcasting and Communication
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    • v.9 no.2
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    • pp.48-57
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    • 2017
  • In the last few years, banks have experienced more challenging market than any other times. They need to find new ways to reconnect with their customers and rebuild their trust. But in the race to the future some banks are taking clear lead. Research works show that while high perform leading banks are different, they also share some common characteristics and principles that have allowed them to move ahead to profitable growth. Cost cutting is no longer enough to succeed in tomorrow's world. Instead, the IT function needs to work shoulder-to-shoulder with the business to support the growth agenda. Therefore "C" level's attention is moving from cost reduction towards customer experience, speeding to market for new offerings, analytics and distribution channel enhancements, taking advantage of several levers that will shape the technology agenda for the high performing organization. Next generation of digital core-banking solutions will improve pre-existing capabilities, introduce new innovations and drive qualities such as flexibility and scalability to support time to market.