• 제목/요약/키워드: Business & Industry

검색결과 7,321건 처리시간 0.028초

Determinants of Key Account Management Performance in Business-to-Business Relationship: The Garments Industry in Bangladesh

  • Ahmmed, Kawsar;Noor, Nor Azila Mohd
    • 유통과학연구
    • /
    • 제12권11호
    • /
    • pp.5-13
    • /
    • 2014
  • Purpose - This study traces the determinants of key account management performance in the garments industry in Bangladesh. The key account management approach involves significant challenges for marketers to manage their strategically important customers and use this approach as a strategic weapon in their selling efforts. This study examines three categories of determinants of key account management performance including operational variables, organizational variables, and relational variables by exploring data from 100% export oriented readymade garments companies in Bangladesh. Research design, data, and methodology - Data were collected from 30 readymade garments manufacturers, considering a company as a unit of analysis. Using the data, instrument validity and reliability and, subsequently, data normality were examined using the Statistical Package for the Social Sciences (SPSS) software to isolate the important determinants of key account management performance. Results - The instruments are reliable and the data are reasonably normal. Conclusion - The study explored and validated the adapted instruments of various operational, organizational, and relational antecedent factors of key account management performance, most of which were thus far ignored.

e스포츠 비즈니스의 주요 성공요인과 이용효과와의 관계에 관한 실증연구 (An Empirical Study on the Relationship between the Key Success Factors and the Usage Effect of the e-Sports Business)

  • 이경진;김창수
    • 한국정보시스템학회지:정보시스템연구
    • /
    • 제20권2호
    • /
    • pp.109-134
    • /
    • 2011
  • The purpose of this paper is to present an overview of the characteristics of the e-sports business at a crucial point in the era of information and knowledge. That is, an investigation was conducted surrounding the key success factors of e-sports as a newly growing industry, and the relationship between the key success factors and the usage effect. In order to do this, the key success factors were extracted from interviews with e-sports experts in conjunction with a survey that was conducted to gather empirical data. The key points of the statistical analysis of the survey are as follows. First, the success factors of a policy do not have a significant effect on the usage. Second, some administrative success factors of the e-sports business include the distribution of e-sports in the form of franchise chain, the establishment of policies to prevent the excellent members of e-sports from seceding, making a good impression as a high-class sport, the frequent notice of the break-even point, and educating people on how to use the e-sports machine. Third, the development and distribution of excellent e-sports software was analyzed as a technical success factor of the e-sports business. Finally, there is no doubt that results of this study can be used to facilitate the growth of the e-sports business as a new industry related to the IT industry.

Developmental Role of Chamber of Commerce and Industries in Bangladesh: A Case Study of Sylhet Chamber of Commerce and Industries

  • Bhuiyan, Bashir Ahmed;Latif, Abdul
    • 아태비즈니스연구
    • /
    • 제2권1호
    • /
    • pp.1-22
    • /
    • 2011
  • Chamber of commerce and industry plays important role for development of business community and creating vibrant competition. Present paper compares chambers operations in Bangladesh, especially, Sylhet Chamber of Commerce and Industry(SCCI) by reviewing global models of chambers practices. The study identifies important gaps between international standards and Bangladesh practices. Mostly practiced chambers model in the world are: Continental Model, Anglo-Saxon Model and Mixed model or Asian model. Like other Asian countries, chambers in Bangladesh including SCCI, have been following Mixed Model. The empirical study found that SCCI is performing different developmental functions like accumulating members, collecting revenue, fulfilling corporate social responsibility and providing business development services to its members and business community. The notable constraining factors of SCCI operations are: short term orientation in assembling members, limited functional activities, lack of creative endeavors in diversifying services, linkage between SCCI and academic institutions, poor research involvement etc. The necessary suggestions for improvement of chambers performance include adoption of creative measures in various operations, providing training to the members, assisting entrepreneurs in obtaining industrial finance and extending support in the establishment of specialized industrial zone for attaining long term developmental objectives.

  • PDF

지속가능한 공급사슬(Supply Chain)을 위한 비즈니스 프로세스 모델 연구 (A Study on the Business Process Model for sustainable Supply Chain)

  • 안경림;이주연
    • 디지털산업정보학회논문지
    • /
    • 제10권1호
    • /
    • pp.181-193
    • /
    • 2014
  • The environment of supply chains is rapidly changed to global and eco-freindly work process. However, at current environment, it is not easy to grasp work flow and to analyze energy efficiency. Improving energy efficiency and visibility for goods flow can contribute to increases in customer attitudes and reductions in overall production costs Additionally, it can lead to increases in work efficiency and reductions in overall production costs. Until recently, efforts to improve energy performance focused on manufacturing industry. Those efforts have expanded to the supply chain. In this paper, we perform business process modeling about supply chain for visibility and sustainability - information and component flows - from assembly plants to logistics. This paper defines the work and information flows by modeling the underlying logical structures of the supply chain and the business processes that determine impact of visibility and sustainability. We model processes using the modeling methodology specified by UN/CEFACT. This methodology explains business process functionality and business transactions by UML diagram. The output of this paper would be useful in grasping work flow and capturing the used energy.

음악 산업에 있어 성공적 비즈니스 모델인 SK Telecom의 멜론(MelOn) (Successful Business Model on Music Industry: SK Telecom MelOn)

  • 유필화;이석규;김경식
    • Asia Marketing Journal
    • /
    • 제8권3호
    • /
    • pp.141-159
    • /
    • 2006
  • 2004년 11월 16일 출시된 세계 최초의 유비쿼터스 음악 서비스인 SK Telecom의 멜론은 국내 음악 산업에서 새로운 비즈니스 모델로 성공을 거두었다. 멜론의 성공 배경에는 차별적인 서비스 특징 뿐만 아니라 기술적 측면과 고객 지향적 측면에서 핵심 역량을 갖추고자 한 노력이 있다. 또한, 경쟁사 대비 비교 우위의 마케팅 믹스 활동도 간과할 수 없다. 본 사례에서는 멜론이 출시되기까지의 과정과 많은 사람들이 아직까지 생소해 하는 온라인 음악 서비스에 대해 소개하고, 성공을 향한 멜론의 노력과 이를 통해 달성된 가시적 성과를 설명하였다. 그리고 지금보다 발전된 성과를 도출시키기 위해서 해결해야 할 전략적 과제를 제시하였다.

  • PDF

조선산업 환헤지가 환율 및 환율변동성에 미치는 영향과 정책적 시사점 (The effect of shipbuilding industry foreign exchange hedge on exchange rate, volatility of exchange rate and the policy implication)

  • 문호성
    • 한국항만경제학회지
    • /
    • 제27권1호
    • /
    • pp.235-245
    • /
    • 2011
  • 본 논문은 조선산업의 경기가 환율 및 환율 변동성에 유의미한 영향을 미치는 것을 보이고 있다. 조선업 경기중에서 수주량과 건조량이 환율 및 환율 변동성에 선제적이 장기적인 영향을 미치는 것으로 나타났다. 이것은 조선업의 경기가 환율 및 환율 변동성을 파악하는 데 중요한 요인임을 시사한다. 이것은 선물환 매도와 같은 조선산업의 환헤지가 영향을 미치는 것으로 짐작된다. 본 논문 결과는 정책당국이 외환시장 안정을 위해 조선업 경기에 대한 모니터링이 필요함을 정책적 시사점을 제시하고 있다.

안면도 국제 꽃박람회의 지역 화훼산업의 발전방안 (International Flower Exhibition in Anmyon-Do and Its Implications for Flower Industry in Chungnam Region)

  • 권용대
    • 농업과학연구
    • /
    • 제28권2호
    • /
    • pp.162-172
    • /
    • 2001
  • There have been various flower exhibitions in many countries such as Netherlands, Japan and China so as to encourage the growth of flower industry since they recognize the value of flower as cultural goods. Chungnam Province government, also endeavoring to make the. regional flower industry into high valued agriculture and exporting industry, plans to open the international flower exhibition in Anmyon-Do from April 26th, 2002. This flower show, first held by local government and featuring mega-event tourism, is expected to contribute to initiating flower industry and related business in Chungnam region. However, the flower exhibition may not be said to succeed if it does not play enough to trigger the role in expanding its effect on post growth of regional flower industry. This paper aimed at suggesting strategies of maintaining festival boom of post Anmyon-Do flower fair and contributing to take off of flower agriculture and its related industry as follows; 1) inviting various flower business activities into exhibition places 2) establishing flower village town attracted by tourists 3) devising the flower R&D center 4) organizing helping center for infant flower business group.

  • PDF

한국 유통산업이 한국 경제에 미치는 상호영향력에 관한 실증적 연구 (An Empirical Study on Mutual Influence between Economic Index and Distribution Industry in Korean)

  • 임병진
    • 산경연구논집
    • /
    • 제10권9호
    • /
    • pp.53-60
    • /
    • 2019
  • Purpose - The objective of this paper is to discover if there exists a relationship between the economic index and distribution industry index in Korean. Because of the distribution industry boom in the recent years, a lot of interest in the relationship between the economic index and distribution industry index in Korean and the economy has been generated. This article examine on the mutual influence between economic index and distribution industry index in Korean. Research design, data, and methodology - For this purpose, we use the vector-auto regression model, impulse response function and variance decomposition of the economic index and distribution industry index, Granger causality test using weekly data on the economic index and distribution industry price index in korea. The sample period is covering from January 2, 2010 to August 31, 2019. The VAR model can also be linked to cointegration analysis. Cointegration Analysis makes possible to find a mechanism causing x and y to move around a long-run equilibrium (Engle and Granger, 1987). This equilibrium means that external shocks may separate the series temporarily at any particular time, but there will be an overall tendency towards some type of long-run equilibrium. If variables are found to have this tendency they are said to be cointegrated and a long-run relationship between these series is established. These econometric tools have been applied widely into economics and business areas to analyze intertemporal linkages between different time series. Results - This research showed following main results. First, from the basic statistic analysis of the economic index and distribution industry index in Korean, the economic index and the distribution industry index in korea have unit roots. Second, there is at least one cointegration between the economic index and distribution industry index in Korean. Finally, the correlation between of the economic index and the distribution industry index in korea is (+) 0.528876. Conclusions - We find that the distribution industry price index Granger cause the economic index in korea. As a consequence, the distribution industry index affect the economic index in Korean. The distribution industry index to the economic index is stronger than that from the economic index to the distribution industry index.

산학 기술 협력 참여기업의 참여목적, 참여프로그램, 만족도 평가 (A Study on Evaluation of Purpose, Program and Satisfaction for Participating Company for Industry-University Technology Cooperation)

  • 이상천;배성문;박종훈
    • 산업경영시스템학회지
    • /
    • 제39권4호
    • /
    • pp.40-48
    • /
    • 2016
  • The engineering knowledge and technology is core driving forces of continuous growth in knowledge based society. Companies, the government, and universities are the subjects of an innovation and the cooperation between them is very important. Nowadays, the main purpose of industry-university cooperation moves to train experts and develop a new product. A shift of the paradigm came from the change of recognition that the final consumers of the program are companies and the universities are supporters of the program. In this paper, we investigate the purpose, participation and satisfaction of companies to industry-academy technology cooperation through empirical studies. The need to expert training, product development and process development makes companies participate industry-academy technology cooperation and companies have different purpose of participation by the business type. Companies often feel that expert training, subsidiary purpose of industry-academy technology cooperation, is more important than product development or process development. This result is caused by the real world environment of small and mid-size companies, lacking of technology experts. The participation of companies to each technology cooperation program (technology transfer, joint technology development, consigned technology development, technology consulting, co-op. lab.) is also different by business type. The companies' satisfaction with the purpose of process development is relatively higher than that with the purpose of product development and companies show also different satisfaction value by business type and participating program. The results of this study can give a contribution to the design of demand oriented industry-academy technology cooperation model.