• Title/Summary/Keyword: Beauty business

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An Analysis of the Pattern and Formation of Corset Look on the Domestic Market (국내 시판 코르셋 룩의 패턴 및 구성 실태분석)

  • Jung, Hyun-Jung;Rha, Soo-Im
    • Journal of Fashion Business
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    • v.14 no.5
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    • pp.66-77
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    • 2010
  • This study aimed at examining the pattern and detailed formation of corset look which has established itself as a sort of fashion look as people began to wear underwear as part of outer garment. The study tried to present basic materials helpful for developing and creating the design and pattern of corset look. First, the collected corset look of each brand was copied and then developed. According to the result, corset look's representative silhouette turned out to be hourglass silhouette that tightened up the waist with an emphasis on expressing the beauty of the body. However, unlike corsets of the past, corsets today are being created with focus on the design rather than using lots of incision lines. Second, The bust girth of corset look items turned out to have little function to compress and deform the body like the corset of the past that was far smaller than the body. In addition, the corset style that used the lines of corset alone as motive turned out to have the larger waist girth. Third, the dismantling of collected corset look showed that the materials and formation features of corset look have become simple and that the simplification of corset look has made the items of corset look everyday clothes which can be worn practically and universally.

A Study on Cubism Fashion Style Appearing in Modern Fashion: Focused on the 2010 S/S-2013 S/S Paris Collection (현대 패션에 나타난 큐비즘스타일패션 연구: 2010 S/S - 2013 S/S 파리컬렉션을 중심으로)

  • Choi, Yeree;Choi, Jeongwook
    • Journal of Fashion Business
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    • v.18 no.2
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    • pp.14-28
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    • 2014
  • This study analyzed the group of experts who were related to cubism, selected among the works of 2010~2013 Paris Collection based on F.G.R.(Focus Group Research). According to the results of this study, there were appeared first, 'a one-piece dress' second, 'H silhouette' third, 'cotton', in case of item distribution and frequency. The analysis was done by using the manner of expression, cubical expression, exaggeration, distortion, dismantlement, geometrical division of face, mix-match look, wraparound repetition, asymmetric structure, etc. Based on the outcomes of the analysis on figurative design elements, this study adjusted three manners appearing on cubism fashion style. First, it was 'avant garde manner' of constitution or 'dismantlement' which was compiled into multi-view representations of overlaps and viewpoints by repetitive use of color tone trimming detail. Second, it was 'geomagnetic block placement' which expresses cubism with geometric partitioning of surface and separation of panel by cutting disintegration. Finally, it was 'distortion and simplification of silhouette' which is a distortion created by constitution-line pressed thin with silhouette. It maximizes the beauty of human body outline, which was distorted by three-dimensional-manipulation, and simplified by ellipsis for another shape for the extension or expansion of detail trimming.

Pattern Development of Figure Skating Wear for Schoolgirls (학령기 여아를 위한 경기용 피겨 스케이팅복 패턴 설계에 관한 연구)

  • Park, Sanghee
    • Journal of Fashion Business
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    • v.18 no.2
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    • pp.54-65
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    • 2014
  • This study developed basic pattern for competition figure skating wear for school girls. Figure skating wears are difficult for making basic patterns based on standard size chart, because girls' body size are slimmer and more slender compared to the general girl's and the competition wears such as, swim suit with sleeves are, closely in contact with the player's body. The competition wears for school girl was made with consideration of changing of the body shape, physical exercises, and various specificities according to stretch material. To raise artistic effect while doing beautiful motions, and to assist in facile technique motions, competition wears need to have enough ease on the side line from waist to armpit, from armpit to wrist, and in trunk girth including crotch girth. Also, to stand out in beauty, a costume designing has a proper skirt position, length, flare width, and a tight bodice according to the player's body proportion. Most of the customers are displeased at the high price, unfitness of size, insufficient design, and difficulty in access, since they are not sold in sporting goods store. Therefore, a competition wear's basic pattern was made through scientific and emotional process including concerns on material properties, room for activities, and ideal body proportion. Systemizing the basic patterns of production method will solve high repairing expenses, unsuitable sizing, and improve accessibility for purchase.

Aesthetic Characteristics of Traditional Korean Patterns Expressed on Contemporary Fashion Design - from 1990 to 2005 -

  • Hyun, Sun-Hee;Bae, Soo-Jeong
    • Journal of Fashion Business
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    • v.11 no.6
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    • pp.139-156
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    • 2007
  • The purpose of this study is to analyze the aesthetic characteristics of traditional Korean patterns appearing on fashion collections from 1990 to 2005. Traditional Korean patterns have been used as an important element to express a Korean image since the 1990s. Frequently used patterns included several kinds of geometric patterns, plant patterns(flower, peony, Four Gracious Plants), and Chinese character patterns. Specifically, since the 2000s, animal patterns such as tiger, Chinese phoenix, and giraffe which were not often used, plant patterns such as arabesque, peony, and flower, and a variety of Chinese character patterns appeared. For the expression techniques, while embroidery and printing was often used in the 1990s, they became varied into printing, beading, embroidery, gold and silver leaf, and hand painting after 2000 as a result of designers' active attempts. The aesthetic characteristics of fashion design with its focus on traditional patterns were analyzed. First, Chinese character patterns and phoenix pattern which were mainly used for a court suit, and show the excellence and unique originality of Korean culture. Second, traditional Korean patterns directly and indirectly imply symbolistic significance of lucky sign and illustrate the use of various lucky sign patterns. Third, traditional Korean patterns such as arabesque or peony were expressed by colorful embroidery to add decorative beauty. Finally, traditional Korean patterns reflect a naturalistic worldview and are completed finished as the design.

A Comparison of Chinese Women's Lower Body Features in Shanghai and Hong Kong

  • Cha, Sujoung
    • Journal of Fashion Business
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    • v.17 no.6
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    • pp.141-157
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    • 2013
  • In this study, we analyzed the figure type and lower-body size of Shanghai and Hong Kong adult women in their early twenties using the data obtained from 3D whole body scanners. We also provided concrete information related to women's lower bodies, in terms of crotch width, crotch length, inseam, outseam, slope of waist, etc., among women in Shanghai and Hong Kong. The result may be useful to the Chinese apparel industry when designing trouser pants for adult women. According to the results of the factor analysis for categorizing the body shape of the lower half, 5 factors were obtained: obesity of the lower half factor, height of the lower half factor, length from waist to the crotch factor, factor related to legs, and shape of the abdomen factor. After performing a cluster analysis according to the factor analysis, three clusters were set: Cluster 1 was represented as the lower half growth type, which has a high value in height of the lower half factor and grows in the abdomen part. Cluster 2 was represented as thin legs type, which has a low value in most part compared to the length of leg bones and factors about legs that have high value. Cluster 3 was represented as the obesity type having a high value in the obesity of the lower half factor. Overall, thin legs type achieved a high rate in Shanghai adult women and obesity type received a high rate in adult women living in Hong Kong.

The 1970's Fashion Trend at Vogue Magazine: If you can't wrap it, tie it, sling it, fling it

  • Ahn, Insook
    • Journal of Fashion Business
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    • v.17 no.6
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    • pp.76-87
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    • 2013
  • The purpose of this study is to understand how the silhouette changed throughout 1970s and assess how US women express their identities through their dress, which may explain societies' attitudes through the way women dresses. US Vogue fashion magazines were used to explore all the information on fashion and style trends, social trends, beauty, and travel. A content analysis was performed on the issues of the March and September for the years 1970 to 1979. The findings for this study about the 1970s were all about perpetual change, constantly moving forward with innovation. The color ranged from bright, cheery and bold to deep and passionate to subtle neutrals. There were a few constant colors through the decade like white, black and navy. Occasionally the trend would completely change from one season to the next within the same year. They would be full and oversized and then be slim and body conscious. The one trend that stayed true for the entire decade was wrapping. Skirts, pants, dresses, tops, shoes and jewelry; everything wrapped in one-way or another. Clothes steadily became more revealing as the years progressed. Fabrics over all were soft and knitted. Casual and comfortable was the phase heard most often. In the 1970s there was constant change in prints. They were bold and large or subtle and small, ethnic or floral. Hair was mostly smooth and sleek however towards the style moved to a fuller look.

The Effects Caused by Lavender and Rosemary for Salivary Cortisol, Stress Levels and Mood Alteration

  • Lee, Aeran;Cho, Hongbum
    • Journal of Fashion Business
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    • v.17 no.6
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    • pp.18-27
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    • 2013
  • This study is being conducted in order to confirm the effects of inhaling method for aromatherapy on cortisol which is a stress hormone by the saliva test method. An attempt is being made to dertermine if there are any differences between the effect of lavender and rosemary when concidering their effects on the cortisolsl. The test shows a statistically significant decrease in the cortisol levesl(Table 4), and as far as the comparison of the effects between lavender(N=10) and rosemary(N=10) is concerned, the lavender group show a p-value of .005 which means that there are no statistical significances; while the rosemary group show p-values of .081 meaning that there is a decrease in cortisol levels, which is statistically significant(Table 5). It has been proven that the saliva test method is a practical and scientific method when confirming the effects of aromatherapy and also a convenient method for both of the test coordinator and the subjects. Results of all 20 subjects showed similar results obtained by means of conventional blood tests. However, the rosemary group shows statistically significant decrease in cortisol level compared to the lavender group, thus proving that the test method for studying the effect of aromatherapy on stress is valid. Further studies should be conducted in order to investigate the differences in the effects of the cortisol level at different concentrations of the aroma.

Classification of Cosmetics Consumers who use a Department Store by the Q-Methodology (Q방법론을 활용한 백화점 화장품 소비자 유형)

  • Whang, Sangmin;Shin, Saeyoung
    • Journal of Fashion Business
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    • v.20 no.5
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    • pp.30-44
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    • 2016
  • In this study, we used the Q methodology, which is considered an effective way to identify and assess the characterization of the human subjective consciousness, and we intended to carry out a scientific approach to classify cosmetics consumers in a department store. The purpose of this study is to identify the dimension of recognition and the characterization of Korean women who use a department store, as well as to classify cosmetics consumers in a department store. The analyzed data was divided into the top 10 questions and 10 sub-items, and it was then classified into six consumer types, depending on typicality of three factors. The three factors were 'effectiveness', 'goal' and 'congestion of shopping'. We named and analyzed the features of each type through in-depth Q workshops in which 22 professionals participated. This study is meaningful as it used the Q-methodology instead of statistics which had been used before to classify the consumers, so that the 'subjective' estimation was analyzed into 'objective' types. The results of this study are expected to be useful for creating a marketing strategy for the cosmetics industry.

Preliminary Results-Nature as Metaphor : Innovative Visualization of Accounting Information with Lotus Plants

  • Raungpaka, Voraphan;Savetpanuvong, Phannaphatr;Tanlamai, Uthai
    • Journal of Information Technology Applications and Management
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    • v.20 no.2
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    • pp.1-14
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    • 2013
  • Learning accounting has always been a challenge for non-accounting students and managers. Understanding accounting information requires more than a numerical description of financial and income statements. Current accounting practice presents accounting reports in the form of tables with values or in two or three dimensional graphs generated by a spread sheet program. The present study proposes an alternative visualization with metaphor from nature as a learning device for novice users and managers. After surveying various kinds of plants, the lotus flower was chosen as an attractive analogy because every part of the plant from leaves to roots is usable and can have economic value. Moreover, lotus flowers, whether man-made or natural, can easily be part of a familiar, natural ecology representing both beauty and serenity. Results from online survey respondents (n = 220) showed that there was no significant difference on overall usability of the Lotus visualization between expert users and novice users. However, verbally-oriented users differed Significantly from visually-oriented users in their usability assessment, perceived usefulness, and intention to use the Lotus visualization.

Analysis of Manpower Demand in the Nail Art/Makeup Industry and Its Relationship with NCS Education and National Technical Qualification (네일미용·메이크업 산업체의 인력 요구분석과 NCS 교육, 국가기술자격과의 관계)

  • Boo, Aejin
    • Journal of Fashion Business
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    • v.19 no.5
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    • pp.188-198
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    • 2015
  • This study analyzed the qualifications necessary and manpower required in the Jeju nail art and make-up industry. We aimed to investigate the relationship between NCS education and national technical qualifications. For this study, 164 participants were given a questionnaire, and the collected data were analyzed via frequency analysis and multiple regression analysis using SPSS Ver. 18.0. The results of this study are as follows: 1. Matching job seekers with available positions was more difficult in nail art businesses than in makeup businesses. The main routes by which practitioners found jobs were Internet job sites and acquaintances. In addition, experience was the first consideration in hiring employees. 2. Those in high positions had less intention of employing students who had received NCS education, than those in lower positions. Intention to employ NCS graduates was high in businesses that found their employees through Internet job sites, vocational training institutes, acquaintances, or colleagues. Nail art workers prioritized NCS educational units in the following order: nail care, nail shop hygiene, gel nails, cosmetic nail removal, and tips/wraps. Makeup workers had the following priorities: basic makeup, wedding makeup, makeup shop safety, and hygiene management. They also mentioned basic occupational skills such as communication skills, interpersonal skills, and problem solving skills. Moreover, the new national licensing system was found to reflect competency in the most important skill sets.