• 유통과학연구
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• 제17권8호
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• pp.87-97
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• 2019

Purpose - This study focuses on the effectiveness of the athlete endorsement on the purchase intention of customers and investigates the attributes of the athlete identification. The Athlete Identification is defined by the expertise, trustworthiness, attractiveness, toughness and transgression. Athlete identification and athlete endorsement help marketers with a thorough look at the trend of using famous sports player to promote products. Research design and methodology - 450 questionnaires were delivered to respondents in Ho Chi Minh city and 433 were returned completed. Descriptive statistics, reliability, exploratory factor analysis, confirmatory factor analysis and structural equation modeling were conducted to test the relationship between independent and dependent variables. Results - The expertise, trustworthiness, attractiveness and toughness exert positive impacts on athlete identification. Transgression affects negatively athlete identification and athlete endorsement. This research confirmed results of previous studies. Conclusions - The athlete first needs to create their own Identification from a set of attributes in order to be out-standing in the sport and leisure industry before becoming an endorser for a particular product. From the company's perspectives, decision makers should choose an acclaimed sports player to boost the purchase intention of consumers.

• 셀메드
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• 제13권9호
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• pp.35.1-35.4
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• 2023

Objective: A case report on the improvement of athlete's foot using Ortho-Cellular Nutrition Therapy (OCNT). Methods: A Korean male in his 50s is suffering from athlete's foot for 10 years. Results: Keratinization of the soles and deformity of the toenails were alleviated after undergoing OCNT. Conclusion: Application of OCNT to patients with athlete's foot can help protect the skin barrier and improve symptoms.

• 한국콘텐츠학회논문지
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• 제14권9호
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• pp.450-462
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• 2014

이 연구는 축구선수들이 지각하는 변혁적 리더십과 정서지능, 선수만족의 인과적 관계를 규명하는데 그 목적이 있었다. 연구대상으로는 고등학교, 대학교, 실업 축구선수 495명이었고, 그들은 유층집락무선표본추출법에 추출되었으며, 직접배포와 수거법에 의해 3종류의 설문지(변혁적 리더십, 정서지능, 선수만족)에 응답하였다. 결과분석은 변인간의 인과적 관계를 규명하기 위하여 구조방정식모형이 적용되었다. 도출된 결과로는 변혁적 리더십은 정서지능에 직접적인 영향을 미치며, 변혁적 리더십은 선수만족에 직접적 영향을 미치는 것으로 나타났으며, 정서지능 또한 선수만족에 직접적인 영향을 미치는 것으로 나타났다. 더불어 정서 지능은 변혁적 리더십과 선수만족의 매개적 역할을 하는 것으로 밝혀졌다. 결론적으로 축구지도자들의 정서지능과 리더십 함양은 선수만족과 직결된다는 인식의 필요성을 강조하였으며, 정서지능과 변혁적 리더십 함양을 위한 교육프로그램 개발의 필요성을 제언하였다.

• Journal of Sport and Applied Science
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• 제8권1호
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• pp.1-10
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• 2024

The purpose of this study was to examine the structural relationship among organizational justice, athlete satisfaction, team commitment, and organizational citizenship behavior toward college athletes. To achieve this purpose, this study employed a convenience sampling method via a questionnaire dissemination. A total of 285 responses were collected from college athletes. Among those, 21 responses were excluded as they were not completed, leaving 264 usable data. The data was computed in SPSS 28.0 and AMOS 28.0, and analyzed with correlation analysis, reliability analysis, confirmatory factor analysis, and structural equation modeling analysis. Overall, organizational justice had a positive influence on athlete satisfaction, team commitment, and organizational citizenship behavior. Athlete satisfaction had a positive influence on team commitment and organizational citizenship behavior. However, there was no relationship between team commitment and organizational citizenship behavior. These findings provided empirical foundational data on the impact of organizational justice on psychological and behavioral outcomes and the overall efficiency and effectiveness of organizations, with a focus on college athletes who played a central role in the context of college sports setting.

• 한국체육학회지인문사회과학편
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• 제55권1호
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• pp.221-233
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• 2016

본 연구는 Rhind & Jowett(2012)이 개발한 코치-선수관계 유지 척도(CARM-Q)를 국내 프로 스포츠 상황에서 활용될 수 있도록 프로야구 코치-선수관계 유지 척도를 재검증하는 것이다. 1차 예비조사는 2014년 국내 프로야구 1군에 등록된 프로야구 코치(29명)와 선수(103명) 총 132명을 대상으로 코치-선수관계 유지에 대한 자료를 수집하였다. 수집된 자료는 최대우도추정법을 사용하여 잠재적 기본구조를 확인하였다. 코치-선수관계 유지 척도의 타당도를 검증하기 위해 최종 273명(코치 62명과 선수 211명)을 연구대상자로 선정하였다. SPSS 18.0과 AMOS 16.0 프로그램을 이용하여 탐색적 요인분석(EFA), 확인적 요인분석(CFA), 내적일관성, 검사-재검사 신뢰도 분석 그리고 상관관계 분석을 통해 6요인 25문항 프로야구 코치-선수관계 유지 척도가 완성되었다. 분석결과 6요인으로 구성된 한국형 프로야구 코치-선수관계 유지 척도가 재검증되었다. 전반적으로 본 연구에서 확인된 프로야구 코치-선수관계 유지 척도를 다 집단 분석을 통해 드림과 나눔 팀, 또는 1군과 2군 간 경로의 차이를 비교하여 결과를 제공해 보는 것도 의미가 있을 것이다.

• 대한견주관절학회:학술대회논문집
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• 대한견주관절학회 2002년도 아시아견관절학술대회
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• pp.23-38
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• 2002

[ ${\cdot}$ ] Instability in the overhead athlete complicated ${\cdot}$ Consider other pathologies: Internal Impingement SLAP ${\cdot}$ Diagnose by Hx, Px, MRI, EUA, and arthroscopy

• Nutrition Research and Practice
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• 제11권1호
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• pp.51-56
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• 2017

BACKGROUND/OBJECTIVES: The purpose of this study was to assess the accuracy of a dietary reference intake (DRI) predictive equation for estimated energy requirements (EER) in female college tennis athletes and non-athlete students using doubly labeled water (DLW) as a reference method. MATERIALS/METHODS: Fifteen female college students, including eight tennis athletes and seven non-athlete subjects (aged between 19 to 24 years), were involved in the study. Subjects' total energy expenditure (TEE) was measured by the DLW method, and EER were calculated using the DRI predictive equation. The accuracy of this equation was assessed by comparing the EER calculated using the DRI predictive equation ($EER_{DRI}$) and TEE measured by the DLW method ($TEE_{DLW}$) based on calculation of percentage difference mean and percentage of accurate prediction. The agreement between the two methods was assessed by the Bland-Altman method. RESULTS: The percentage difference mean between the methods was -1.1% in athletes and 1.8% in non-athlete subjects, whereas the percentage of accurate prediction was 37.5% and 85.7%, respectively. In the case of athletic subjects, the DRI predictive equation showed a clear bias negatively proportional to the subjects' TEE. CONCLUSIONS: The results from this study suggest that the DRI predictive equation could be used to obtain EER in non-athlete female college students at a group level. However, this equation would be difficult to use in the case of athletes at the group and individual levels. The development of a new and more appropriate equation for the prediction of energy expenditure in athletes is proposed.

• 대한정형외과스포츠의학회:학술대회논문집
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• 대한정형외과스포츠의학회 2004년도 The 7th korea-japan joint meeting of orthopaedic sports medicine
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• pp.61-61
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• 2004

• 한국체육학회지인문사회과학편
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• 제54권3호
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• pp.31-43
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• 2015

본 연구는 댄스스포츠선수의 경기력 저해요인과 결정요인을 분석하였다. 구체적으로 개방형 질문을 통해 경기력 저해요인과 결정요인을 구성하는 내용을 규명하였으며, 저해요인을 고려해서 경기력 결정요인의 구조를 확인한 다음 도출된 개념적 구조에 대한 타당성을 검증하였다. 이를 위해 25명의 댄스스포츠전문가 집단에게 개방형 질문을 실시하여 귀납적 내용분석 절차를 통해 저해요인과 결정요인을 분석한 후, 결정요인을 구조화하기 위해 1차 조사 100명과 2차 조사 137명의 댄스스포츠선수를 대상으로 탐색적 요인분석과 확인적 요인분석을 통해 댄스스포츠 경기력 결정요인을 도출하였다. 자료 분석 결과를 토대로 얻어진 본 연구의 결론은 다음과 같다. 첫째, 경기력을 저해하는 요인으로는 파트너와의 불협화음, 컨디션, 대회 환경, 체력의 한계, 경제력의 한계이다. 둘째, 댄스스포츠선수들의 경기력 향상을 위한 결정요인으로는 1차 조사에서는 8개의 하위요인의 26개 구성문항을 확인하였고, 2차 조사에서는 7개의 하위요인의 26개 구성문항으로 분석되었고, 확인적 요인분석에서 3개 문항이 삭제되면서, 최종적으로 댄스스포츠선수의 경기력 결정요인은 「파트너십」 5문항, 「투자능력」 2문항, 「정신적인 요인」 2문항, 「트레이닝 요인」 3문항, 「신체적인 요인」 3문항, 「지도자의 능력」 3문항, 「대회의 환경」 5문항으로 총 7개의 요인과 23문항이 최종 확정되었다.

• Genomics & Informatics
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• 제17권1호
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• pp.11.1-11.7
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• 2019

Athletic performance is a complex multifactorial trait involving genetic and environmental factors. The heritability of an athlete status was reported to be about 70% in a twin study, and at least 155 genetic markers are known to be related with athlete status. Mitochondrial DNA (mtDNA) encodes essential proteins for oxidative phosphorylation, which is related to aerobic capacity. Thus, mtDNA is a candidate marker for determining physical performance. Recent studies have suggested that polymorphisms of mtDNA are associated with athlete status and/or physical performance in various populations. Therefore, we analyzed mtDNA haplogroups to assess their association with the physical performance of Korean population. The 20 mtDNA haplogroups were determined using the SNaPshot assay. Our result showed a significant association of the haplogroup F with athlete status (odds ratio, 3.04; 95% confidence interval, 1.094 to 8.464; p = 0.012). Athletes with haplogroup F ($60.64{\pm}3.04$) also demonstrated a higher Sargent jump than athletes with other haplogroups ($54.28{\pm}1.23$) (p = 0.041). Thus, our data imply that haplogroup F may play a crucial role in the physical performance of Korean athletes. Functional studies with larger sample sizes are necessary to further substantiate these findings.