• Journal of Service Research and Studies
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• v.13 no.3
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• pp.127-146
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• 2023

Recently, digital advertising has shifted towards delivering messages through short ads of less than 15 seconds, and on social media, ads need to convey the message within 5 seconds before consumers skip them. Although the length of advertisements has decreased, advancements in artificial intelligence algorithms and big data analysis have made it possible to deliver personalized messages that cater to consumers' interests. In this changing landscape, the importance of delivering tailored messages through short and efficient ads is increasing. In this study, we examined the effects of message framing as part of effective message delivery. Specifically, we examined the differences in the effects of two framings, "health" and "environment," for vegan products. The growing consumer interest in health and the environment has elevated the interest in vegan products, and the vegan market is expanding rapidly. Consumers purchase vegan products not only for personal health benefits but also due to their ethical responsibility towards the environment, which can be considered ethical consumption. Previous research has not shown the differences in the effects between health and environment message framings, and the research has been limited to vegan food products. This study investigates the differences in the effects of health and environment message framings using a dish soap product category. By identifying which advertising messages, either health or environment, are more effective in promoting vegan products, this study provides insights for companies to enhance their message framing strategies effectively.

• Journal of Service Research and Studies
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• v.13 no.3
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• pp.1-19
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• 2023

Despite the growing importance of video-based social media content, such as vlogs, as a marketing tool in the travel industry, there is limited research on the characteristics that enhance engagement among potential travelers. This study explores the influence of emotional valence in YouTube travel content on viewer engagement, specifically likes and comments. We analyzed 4,619 travel-related YouTube videos from eight popular tourist cities. Using negative binomial regression analysis, we found that both positive and negative emotions significantly influence the number of likes received. Videos with higher positive emotions as well as negative emotions receive more likes. However, when it comes to the number of comments, only negative emotions showed a significant positive influence, while positive emotions had no significant impact. These findings offer valuable insights for marketers seeking to optimize engagement strategies on YouTube, considering the unique nature of travel products. Further research into the effects of specific emotions on engagement is warranted to improve marketing strategies. This study highlights the powerful impact of emotions on viewer engagement in the context of social media, particularly on YouTube.

• Journal of Life Science
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• v.33 no.9
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• pp.730-735
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• 2023

In the past decade, numerous studies have been carried out to quantify aging with the help of artificial intelligence. Using DNA methylation data, various models have been developed; these are commonly called epigenetic clocks. Epigenetic age acceleration is usually associated with disease conditions. Schizophrenia is a mental illness associated with severe mental and physical stress. This disease leads to high mortality and morbidity rates in young people compared with other psychological disorders. In the past, the research community considered this disease to be related to the accelerated aging hypothesis. In the current study, we wanted to investigate the epigenetic age acceleration changes in schizophrenia patients to obtain epigenetic insights into the disease. To measure the epigenetic age acceleration, we used two different DNA methylation clock models, namely, Horvath clock and Epi clock, as these are pan-tissue models. We utilized 450k array data compatible with both clocks. We found a slower epigenetic acceleration in the patients' samples when we used the Epi clock. We further analyzed the differentially methylated CpG sites between the control and cases and performed pathway enrichment analysis. We found that most of the CpGs are involved in neuronal processes.

• Proceedings of the Korea Water Resources Association Conference
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• 2023.05a
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• pp.10-10
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• 2023

본질적으로 복잡하고 다양한 특성을 가지는 우리나라(도시, 농어촌, 도서산간, 섬 등)의 물 공급 시스템은 생활수준의 향상, 기후변화 및 가뭄위기, 소비환경 중심의 요구와 한정된 수자원을 잘 활용하기 위한 운영 및 관리가 매우 복잡하다. 이로 인한 수자원 고갈과 가뭄위기 등에 관련한 대책 및 방안으로 대체수자원인 지하수 활용방안들이 제시되고 있다. 따라서, 물 관리 시스템과 관련한 디지털 기술은 오늘날 플랫폼과 디지털 트윈의 도입을 통해 네트워크와 가상현실 세계의 연결이 통합되어진 4차 산업혁명 사업이 현실화되고 있다. 물 관리 시스템에 사용된 새로운 디지털 기술 "BDA(Big Data Analytics), CPS(Cyber Physical System), IoT(Internet of Things), CC(Cloud Computing), AI(Artificial Intelligence)" 등의 성장이 증가함에 따라 가뭄대응 위기와 도시 지하수 물 순환 시스템 운영이 증가하는 소비자 중심의 수요를 충족시키기 위해서는 지속가능한 지하수 공급을 효과적으로 관리되어야 한다. 4차 산업혁명과 관련한 기술성장이 증가함으로 인한 물 부문은 시스템의 지속가능성을 향상시키기 위해 전체 디지털화 단계로 이동하고 있다. 이러한 디지털 전환의 핵심은 데이터에 관한 것이며, 이를 활용하여 가치 창출을 위해서 "Digital Groundwater Technology/Twin(DGT)"를 극대화하는 방식으로 제고해야 한다. 현재 당면하고 있는 기후위기에 따른 가뭄, 홍수, 녹조, 탁수, 대체수자원 등의 수자원 재해에 대한 다양한 대응 방안과 수자원 확보 기술이 논의되고 있다. 이에 따른 "물 순환 시스템"의 이해와 함께 문제해결 방안도출을 위하여 이번 "기획 세션"에서는 지하수 수량 및 수질, 정수, 모니터링, 모델링, 운영/관리 등의 수자원 데이터의 플랫폼 동시성 구축으로부터 역동적인 "DGT"을 통한 디지털 트윈화하여, 지표수-토양-지하수 분야의 특화된 연직 프로파일링 관측기술을 다각도로 모색하고자 한다. "Digital Groundwater(DG)"는 지하수의 물 순환, 수량 및 수질 관리, 지표수-지하수 순환 및 모니터링, 지하수 예측 모델링 통합연계를 위해 지하수 플랫폼 동시성, ChatGPT, CPS 및 DT 등의 복합 디지털화 단계로 나가고 있다. 복잡한 지하환경의 이해와 관리 및 보존을 위한 지하수 네트워크에서 수량과 수질 데이터를 수집하기 위한 스마트 지하수 관측기술 개발은 큰 도전이다. 스마트 지하수 관측기술은 BD분석, AI 및 클라우드 컴퓨팅 등의 디지털 기술에 필요한 획득된 데이터 분석에 사용되는 알고리즘의 복잡성과 데이터 품질에 따라 영향을 미칠 수 있기 때문이다. "DG"는 지하수의 정보화 및 네트워크 운영관리 자동화, 지능화 등을 위한 디지털 도구를 활용함으로써 지표수-토양층-지하수 네트워크 통합관리에 대한 비전을 만들 수 있다. 또한, DGT는 지하수 관측센서의 1차원 데이터 융합을 이용한 지하수 플랫폼 동시성과 디지털 트윈을 연계할 수 있다.

• Journal of the Korea Society for Simulation
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• v.32 no.3
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• pp.43-53
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• 2023

In this detailed and comprehensive study, our primary focus has been placed on accurately gauging the number of visitors and their real-time locations in commercial spaces. Particularly, in a real cafe, using security cameras, we have developed a system that can offer live updates on available seating and predict future congestion levels. By employing YOLO, a real-time object detection and tracking algorithm, the number of visitors and their respective locations in real-time are also monitored. This information is then used to update a cafe's indoor map, thereby enabling users to easily identify available seating. Moreover, we developed a model that predicts the congestion of a cafe in real time. The sophisticated model, designed to learn visitor count and movement patterns over diverse time intervals, is based on Long Short Term Memory (LSTM) to address the vanishing gradient problem and Sequence-to-Sequence (Seq2Seq) for processing data with temporal relationships. This innovative system has the potential to significantly improve cafe management efficiency and customer satisfaction by delivering reliable predictions of cafe congestion to all users. Our groundbreaking research not only demonstrates the effectiveness and utility of indoor location tracking technology implemented through security cameras but also proposes potential applications in other commercial spaces.

• KIPS Transactions on Software and Data Engineering
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• v.12 no.8
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• pp.355-364
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• 2023

As advanced cyber threats continue to increase in recent years, it is difficult to detect new types of cyber attacks with existing pattern or signature-based intrusion detection method. Therefore, research on anomaly detection methods using data learning-based artificial intelligence technology is increasing. In addition, supervised learning-based anomaly detection methods are difficult to use in real environments because they require sufficient labeled data for learning. Research on an unsupervised learning-based method that learns from normal data and detects an anomaly by finding a pattern in the data itself has been actively conducted. Therefore, this study aims to extract a latent vector that preserves useful sequence information from sequence log data and develop an anomaly detection learning model using the extracted latent vector. Word2Vec was used to create a dense vector representation corresponding to the characteristics of each sequence, and an unsupervised autoencoder was developed to extract latent vectors from sequence data expressed as dense vectors. The developed autoencoder model is a recurrent neural network GRU (Gated Recurrent Unit) based denoising autoencoder suitable for sequence data, a one-dimensional convolutional neural network-based autoencoder to solve the limited short-term memory problem that GRU can have, and an autoencoder combining GRU and one-dimensional convolution was used. The data used in the experiment is time-series-based NGIDS (Next Generation IDS Dataset) data, and as a result of the experiment, an autoencoder that combines GRU and one-dimensional convolution is better than a model using a GRU-based autoencoder or a one-dimensional convolution-based autoencoder. It was efficient in terms of learning time for extracting useful latent patterns from training data, and showed stable performance with smaller fluctuations in anomaly detection performance.

• The Mathematical Education
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• v.62 no.3
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• pp.303-326
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• 2023

Mathematics is a discipline with a strong systemic structure, and learning deficits in previous stages have a great influence on the next stages of learning. Therefore, it is necessary to frequently check whether students have learned well and to provide immediate feedback, and for this purpose, intelligent tutoring system(ITS) can be used in math education. For this reason, it is necessary to reveal how the intelligent tutoring system is effective in personalized adaptive learning. The purpose of this study is to investigate the functions and applications of intelligent tutoring system for personalized adaptive learning in mathematics. To achieve this goal, literature reviews and surveys with students were applied to derive implications. Based on the literature reviews, the functions of intelligent tutoring system for personalized adaptive learning were derived. They can be broadly divided into diagnosis and evaluation, analysis and prediction, and feedback and content delivery. The learning and lesson plans were designed by them and it was applied to fifth graders in elementary school for about three months. As a result of this study, intelligent tutoring system was mostly supporting personalized adaptive learning in mathematics in several ways. Also, the researcher suggested that more sophisticated materials and technologies should be developed for effective personalized adaptive learning in mathematics by using intelligent tutoring system.

• Journal of the Korea Institute of Information Security & Cryptology
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• v.33 no.4
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• pp.671-685
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• 2023

By applying artificial intelligence to image editing technology, it has become possible to generate high-quality images with minimal traces of manipulation. However, since these technologies can be misused for criminal activities such as dissemination of false information, destruction of evidence, and denial of facts, it is crucial to implement strong countermeasures. In this study, image file and mobile forensic artifacts analysis were conducted for detecting image manipulation. Image file analysis involves parsing the metadata of manipulated images and comparing them with a Reference DB to detect manipulation. The Reference DB is a database that collects manipulation-related traces left in image metadata, which serves as a criterion for detecting image manipulation. In the mobile forensic artifacts analysis, packages related to image editing tools were extracted and analyzed to aid the detection of image manipulation. The proposed methodology overcomes the limitations of existing graphic feature-based analysis and combines with image processing techniques, providing the advantage of reducing false positives. The research results demonstrate the significant role of such methodology in digital forensic investigation and analysis. Additionally, We provide the code for parsing image metadata and the Reference DB along with the dataset of manipulated images, aiming to contribute to related research.

• Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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• 2022.05a
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• pp.27-30
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• 2022

The plasma process, which has many advantages in terms of efficiency and environment compared to conventional process methods, is widely used in semiconductor manufacturing. Plasma Sheath is a dark region observed between the plasma bulk and the chamber wall surrounding it or the electrode. The Plasma Sheath Monitoring Sensor (PSMS) measures the difference in voltage between the plasma and the electrode and the RF power applied to the electrode in real time. The PSMS data, therefore, are expected to have a high correlation with the state of plasma in the plasma chamber. In this study, a model for predicting the state of nitrogen ions in the plasma chamber is training by a deep learning machine learning techniques using PSMS data. For the data used in the study, PSMS data measured in an experiment with different power and pressure settings were used as training data, and the ratio, flux, and density of nitrogen ions measured in plasma bulk and Si substrate were used as labels. The results of this study are expected to be the basis of artificial intelligence technology for the optimization of plasma processes and real-time precise control in the future.

• Journal of Broadcast Engineering
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• v.28 no.3
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• pp.293-301
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• 2023

Unstandardized medical data collection and management are still being conducted manually, and studies are being conducted to classify CT data using deep learning to solve this problem. However, most studies are developing models based only on the axial plane, which is a basic CT slice. Because CT images depict only human structures unlike general images, reconstructing CT scans alone can provide richer physical features. This study seeks to find ways to achieve higher performance through various methods of converting CT scan to 2D as well as axial planes. The training used 1042 CT scans from five body parts and collected 179 test sets and 448 with external datasets for model evaluation. To develop a deep learning model, we used InceptionResNetV2 pre-trained with ImageNet as a backbone and re-trained the entire layer of the model. As a result of the experiment, the reconstruction data model achieved 99.33% in body part classification, 1.12% higher than the axial model, and the axial model was higher only in brain and neck in contrast classification. In conclusion, it was possible to achieve more accurate performance when learning with data that shows better anatomical features than when trained with axial slice alone.