• Title/Summary/Keyword: Art Market

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The Publicness of Public Art : Focused on the "Golden market, Golden Age" Public Art Project (공공미술의 공공성과 주체간 관계의 특성 -<황금시장 황금시대> 공공미술 사업 사례를 중심으로-)

  • Nahm, Kee-Bom;Nam, Miyoung
    • Journal of the Economic Geographical Society of Korea
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    • v.16 no.1
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    • pp.118-134
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    • 2013
  • This paper analyzes the pubic nature of New Genre Public Arts. It is very sensitive to the social issues and supports democracy and communities with the diverse civic participation. Therefore, it is be widely known without doubt that new genre public arts is more public in nature compared to the previous public arts. This research observes the practices of new genre public art and focuses on the problems of the revealing nature of new genre public art through the analysis of the interrelations among government, artists, and the residents by through observation on the , Seoul City Gallery project from October 2008 to January 2009. The implementation of the project is divided into three constituent parts: local government for funding, artists for planning and implementing, and residents. Local government supports and commands the public art works to create more competitive and harmonious city. Artists emphasize the revitalization of community and take the residents as the passive objects of enlightenment. Whereas, the residents hope to use the funds to improve economic conditions. Artists accept the top-down commands of government, whereas residents tend to passively participate and become objects for enlightenment by artists, after all, might be alienated by the project. These kinds of communications and relationships raise the issue of the possibility of failure of public arts projects.

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A Study about Drama CD development possibility in Korea contents market. (Focus on Educational Contents) (Drama cd의 한국 마켓에서의 발전 가능성 연구: Educational Content를 중심으로)

  • Cho, Hyung-ik;Kim, Jiseong
    • Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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    • 2016.05a
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    • pp.203-207
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    • 2016
  • Drama CD는 One source multi use의 한 사례로써 다양한 콘텐츠 사업이 잘 연계되어 있는 일본에서는 이미 널리 활용되고 있는 콘텐츠이며 그에 따라 수익창출도 상당한 수준이다. 일본에 이웃한 한국에도 일본의 Drama CD가 영향을 미쳐, Drama CD가 발표되어왔고 일반 드라마 제작 이전의 테스트 베드로써 활용하는 수준까지 이르고 있다. 그러나 한국 콘텐츠 분야에서 Drama CD의 마켓 쉐어는 아직 그 입지가 크지 않으며, 또한 자체적인 잠재력에 비해 오락적 요소로서만 한정되어 활용되어 왔다. 본 논문에서는 Drama CD가 한국 시장에 One source multi use의 한 사례로써 Educational Content를 중심으로 가능성이 있는지에 대해 알아보고, 이와 함께 Drama CD를 활용할 수 있는 Educational Content 사업분야와 시장성에 대해 알아보고자 한다.

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The Regulation of Market-Dominating Enterprises in Media Industries (미디어산업에서의 시장지배적지위 남용행위 분석 -시장획정 및 시장지배력 판단과 남용행위 유형분류를 중심으로-)

  • Oh, Jeong-Ho
    • Korean journal of communication and information
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    • v.44
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    • pp.180-222
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    • 2008
  • This study briefly examines the regulation of market-dominating enterprises in terms of market definition, judgement about market dominance, judgement about abuse of market-dominant position, and types of abuse of market-dominant position. This study explores Korea Fair Trade Commission's judgemental cases regarding the prohibition of abuse of market-dominant positions under 'Korea Monopoly Regulation and Fair Trade Act' and focuses on 21 cases related with Korean media industry. Based on this case analysis and literature review, this study derives major issues, problems, and possible alternatives in the regulation of market-dominating enterprises in media markets. And this study suggests implications about monopoly regulation and fair competition policy of Korean media industry.

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From Tradition to National Trend: A New Strategy for Creating Brand Image of Night Market from the Perspective of Regional Culture -Take night markets in Changzhou, China as an example

  • Pu, Xi
    • International Journal of Advanced Culture Technology
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    • v.11 no.4
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    • pp.210-215
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    • 2023
  • As a public space providing night commercial services, night market represents the regional culture of a region or city to a certain extent. With the development of material economy and the continuous improvement of spiritual civilization, the modern night market has also begun to show some new changes. is an important strategy for the development and transformation of modern night market to build the brand image of night market and turn the traditional night market into a new "national tide" night market". Based on the regional cultural perspective, this paper takes many night markets in Changzhou, China as the object of study, and aims to summarize the effective ways to construct a new night market image. We are designed the following conclusions. The first is to deploy rational and unique features. The second is to enrich the business style and to perfect matching. The third is to regulate management and promote multiple effects. Therefore, it is expected that a new strategy will be proposed to create a night market brand image from a local cultural perspective.

Analysis on Trends of Artworks Blockchain Platform

  • Lee, Yo-Seob
    • International Journal of Advanced Culture Technology
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    • v.7 no.3
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    • pp.149-157
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    • 2019
  • Recently, the blockchain platform is changing the art market. Changes are taking place in many areas, including artists, collectors, art investors, and auction. The platform that provides distribution history information on artworks on a blockchain basis can be used when information on the work history is suspected or needs verification, and can be used to manage the distribution history information of stolen and lost artworks and confiscated artworks by the police. Several companies currently operate these platforms, but they operate various blockchain platforms according to their contents. In this paper, we will compare and analyze features of artworks blockchain platform.

Marketing Plans for Modern Art Gallery: The Current Literature Analysis

  • Soon-Mi KIM;Kyoung-Cheul JUNG
    • The Journal of Industrial Distribution & Business
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    • v.15 no.8
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    • pp.29-35
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    • 2024
  • Purpose: This study delves into research on the core marketing plans for Modern Art Gallery. It begins with a review of existing literature to purposely get other researchers' contributions and views on the topic. Importantly and pertinent to this research, the review would enable the researcher to identify the existing gaps and how to address them to achieve the research objectives. Data and methodology: The researcher systematically reviewed the sources that met the inclusion criteria. The objective was to get the correct insights about other scholars' contributions and perspectives. The comprehensive outline of all the methods and methodologies is to promote the replicability of this study by other scholars or researchers. Results: The following four solutions are the critical findings vis-a-vis the marketing plan of Modern Art Gallery, its application, and its benefits to it. (1) Marketing Penetration Approach, (2) Product Innovation/ Development Approach, (3)Market Betterment and Development Strategy, and (4) Diversifying Approach. Conclusions: The findings give a direction in the future of the practitioners and stakeholders in the field. It is sufficient to state that this research's findings are helpful and valuable to Modern Art Gallery and other pertinent stakeholders such as learners, cultural departments, and researchers.

Leisure Lifestyle and Culture and Art Consumption: Cases of Art Gallery Visitors (여가 라이프 스타일과 문화 예술 소비에 관한 연구: 미술관 관람객을 중심으로)

  • Lee, Guiohk;Park, Jowon
    • Review of Culture and Economy
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    • v.19 no.2
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    • pp.3-28
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    • 2016
  • The present study attempted the segmentation of the art gallery visitors on the basis of leisure lifestyles. For this purpose, leisure lifestyle surveys were administered at Korea's three representative art galleries, the National Museum of Modern and Contemporary Art, Seoul Museum of Art, and Seoul Art Center's Hangaram Art Museum. A total of 314 questionnaires were analyzed to identify leisure lifestyle factors. On the basis of the lifestyle factors, a cluster analysis was performed, and then the differences of demographics, museum visiting behaviors, and general cultural consumption among the clusters were examined. The cluster analysis revealed four groups of lifestyles, 'culture and art lovers', 'active homebodies', 'low leisure spenders', and 'omnivorous culture and sports participants'. The four groups revealed the differences in terms of demographics, museum visiting behaviors, and general cultural consumption. On the basis of the findings, the marketing strategies targeting the segmented art gallery markets were discussed.

Estimating multiplicative competitive interaction model using kernel machine technique

  • Shim, Joo-Yong;Kim, Mal-Suk;Park, Hye-Jung
    • Journal of the Korean Data and Information Science Society
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    • v.23 no.4
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    • pp.825-832
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    • 2012
  • We propose a novel way of forecasting the market shares of several brands simultaneously in a multiplicative competitive interaction model, which uses kernel regression technique incorporated with kernel machine technique applied in support vector machines and other machine learning techniques. Traditionally, the estimations of the market share attraction model are performed via a maximum likelihood estimation procedure under the assumption that the data are drawn from a normal distribution. The proposed method is shown to be a good candidate for forecasting method of the market share attraction model when normal distribution is not assumed. We apply the proposed method to forecast the market shares of 4 Korean car brands simultaneously and represent better performances than maximum likelihood estimation procedure.

A Study on Nail Art Applying the Paranoiac Critical Method of Salvador Dali (살바도르 달리(Salvador Dali)의 회화에 나타난 편집광적 비판방법(Paranoiac Critical Method)을 활용한 네일아트에 관한 연구)

  • Jeong, Seung-Eun;Kim, Jeong-Mee
    • Journal of the Korea Fashion and Costume Design Association
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    • v.16 no.2
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    • pp.151-161
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    • 2014
  • This study suggests method of expression of nail art utilizing Salvador Dali's Paranoiac Critical Method and produced the actual works based on discussions on Salvador Dali's painting, Paranoiac Critical Method, Nail Art's artistry and technique of expression. The result of the study is as follows: 1) Characteristic of Dali's painting is a Paranoiac Critical Method. If suggesting this characteristic in a method of expression of nail art, a good work which can be expressed on a small space, a nail, representing Dali is selected and 5 tips which are very similar to the rate of the painting are used in order to obtain an aesthetic effect just like a painting. And after composing on tips using the whole paining or part of painting, actual techniques of expression such as Hand Painting, Protranse or Water Decal are used. 2) the result of nail art produced utilizing Dali's Paranoiac Critical Method is as follows. Most of all, for nail art I with the topic of "The Persistence of Memory" (1931), after giving changes to 5 tips for the watch which is a part of the painting, Hand Painting technique is used using Acrylic Painting with colors which are similar colors to the painting. Then for nail art II which adopted "Slave Market with Invisible Bust of Voltaire" (1940), the whole painting is divided into 5 tips and Protranse technique which attaches printed paper onto nails was used. Lastly, for nail art III with the subject of "The Enigma of Desire My Mother, My Mother, My Mother" (1929), Water Decal which is emphasizing the parts of the painting and composing on 5 tips and copying printed picture onto Water Transfer Paper in order to attach on the nails is used. These nail arts show aesthetic characteristics such as fantasy, unconsciousness, grotesque, infinity, non-realism and horror just like paintings.

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Study on Methods for Arts Sponsorship Using Smart Contracts and Non-fungible Tokens (스마트 계약과 대체 불가능 토큰을 활용한 예술 후원 방법에 대한 연구)

  • Lee, Eun Mi
    • The Journal of the Convergence on Culture Technology
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    • v.8 no.1
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    • pp.523-529
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    • 2022
  • Art sponsorship contributed to the development of culture and art by supporting art activities to be financially stable. Various problems in the non-fungible tokens (NFTs) market, such as speculative transactions, are also expected to be improved through sound art sponsorship. This study proposes methods of implementing art sponsorship using NFTs and smart contracts. First, we propose a method of posting the acknowledgement of art sponsorship using NFT metadata. Second, we propose a method to remit sponsorship funds according to the project schedule using time-locked wallets. Third, we propose a method to remit sponsorship funds when major events of the project occur or requirements are met using Event-Driven Execution. The proposed methods can be used to share the fact about art sponsorship and safely fund it. However, many decisions about art projects must be made based on information generated outside the blockchain, which can lead to Oracle problems, so further research is needed.