• Journal of Korea Multimedia Society
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• v.23 no.3
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• pp.490-498
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• 2020

This study researched the elements about seafood culture among the archetypes of 『Jasan Urbo』. We built a hypothesis on 100 species of fish presented in 『Jasan Urbo』 to extract archetypes from them. To prove this hypothesis, we analyzed the properties of archetypes according to recipes. Next, we grasped the food preferences of past ages by inspecting 'taste' words of the literature. Finally, we examined the relations between dominant features of cuisine and fish preferences. We have found four attributes of maritime cultural archetypes. Our research has limitations since we could not had accounted the whole fish species of 『Jasan Urbo』. However, we achieved the huge outcome by our research, in which we applied various extraction methods of archetypes and acquired the dominance of maritime cultural archetypes and preferences.

• Journal of Technology Innovation
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• v.4 no.1
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• pp.1-26
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• 1996

Traditional studies of new venture performance have focused on the characteristics of entrepreneurs and have shown conflicting results on the relationship between the characteristics and performance of new ventures. Recently, some researchers have broadened their search to include aspects of the industry and the strategy of new ventures. The purposes of this study are to identify wtrategic archetypes of new ventures based on the taxonomic approach and to explain the differences in new venture characteristics and performance among strategic archetypes. To find the strategic archetypes, 114 new venture CEOs from various industries were asked to describe their ventures' competitive strategy through 19 questionnaire items on competitive methods. Using factor analysis and subsequent cluster analysis, four archetypes were identified such as : versatile type, technology-driven type, market-oriented type, and cost reduction type. The results imply that there exist different types of venture strategy even among new technology-based venture firms in Korea, and show the differences in performance among strategic archetypes: market-oriented type and versatile type are better than cost reduction type in terms of growth rate and profitability. Because the venture strategy in identified as a major determinant of the venture performance in this study, the choice of venture strategy suitable for firm's industrial characteristics and internal resource bases becomes a very strategic decision for firm's sustained growth. Further studies are needed to strengthen some methodological limitations of the study.

• International Journal of Contents
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• v.15 no.2
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• pp.13-19
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• 2019

This research demonstrates a clear visual outline of character influence-relations in creating Jungian character archetypes in films using R computational technology. It contributes to the integration of Jungian analytical psychology into film studies by revealing character network relations in film. This paper handles character archetypes and their influence on developing other character archetypes in films in regards to network analysis drawn from Lynn Schmidt's analysis of 45 master characters in films. Additionally, this paper conducts a character network analysis visualization experiment using R open-source software to create an easily reproducible tutorial for scholars in humanities. This research is a pioneering work that could trigger the academic communities in humanities to actively adopt data science in their research and education.

• Journal of the Korean housing association
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• v.26 no.5
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• pp.89-96
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• 2015

This project was conducted as part of the Building America program that proposed the overall mission to achieve 30-50% reduction in existing building energy use. The purposes of this project were to analyze architectural styles and features named as archetypes of existing homes within the Great Lakes regions that include Michigan and identify the dominant type that would offer significant potential for energy-efficient retrofit. Housing archetypes were analyzed according to vintage, style, and construction characteristics in two target cities within the region. The findings from an intensive case study targeting the City of Ann Arbor established a fundamental framework for characterizing local housing archetypes and determined the dominant housing archetype that needed energy-efficient retrofit. An extended case study then conducted in Grand Rapids additionally refined this framework for the future application. This paper explained the process and data collection method to develop the framework that can be utilized by other researchers to determine the target housing types for energy-retrofit research.

• Korean System Dynamics Review
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• v.9 no.2
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• pp.27-43
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• 2008

This study investigates market barriers in increasing the market share of Alternative Fuel Vehicles (AFVs). In particular, this study first conceptualizes the AFVs market model with the aid of generic system archetypes suggested by Wolstenholme. Among four generic system archetypes suggested by Wolstenholme, the market structure of AFVs can be explained by the 'relative achievement' archetype. Starting from the generic system archetype, this study extends the model boundary step by step to take account of various model assumptions necessary to simulate the model numerically. If there is a significant network effect on vehicle operating costs, it is difficult to achieve the shift to AFVs even in the long term without a policy intervention because the car market is locked into the current structure. There are several possible policy options to break the 'locked-in' structure of the car market, such as subsidies on vehicles, subsidies on fuels, and a niche management policy.

• Proceedings of the Korea Society for Simulation Conference
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• 2001.10a
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• pp.13-19
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• 2001

Unlike that of most management science methodologies, the focus in systems thinking is not on \\\"solving\\\" problems or seeking an optimal solution. Conventional problem solving does not explicitly consider the context of the problem. This implies that the \\\"hospital financial management problem\\\" could be neatly isolated from its environmental and external factors. System thinking and system archetypes, in contrast, acknowledges the messiness of the world and views a problem in the context of its environment. This is one reason why qualitative variables play an important role in system thinking, as these variables represent conditions or phenomena that cannot be measured or accounted in a strictly quantitative approaches. In this paper we present specific healthcare system archetypes which consider such external influences in the healthcare industry in Australia and observe their behavior over time. behavior over time.

• Cartoon and Animation Studies
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• s.51
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• pp.83-105
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• 2018

In the actantial model of Algirdas Julius Greimas, a story makes 3 kinds of relationships with 6 actants, and, in these relationships, the desires of subjects and objects are operated. And, when the subject performs its desire, there are both assistance of helper and disturbance of opponent. And, the object of desire wanted by the subject is provided by sender and receiver. Using this actantial model, this study analyzed the narrative structure of the animation 'Dalbitgungjeon', and, by rearranging the subject of capacity, examined general stream of communication. Korean animations have tried to approach using archetypes of Korean culture as motifs with various perspectives. But, it is true that, compared with foreign animations dramatized using cultural archetypes, Korean animations still have something to be desired. Thus, this study analyzed the narrative structure of 'Dalbitgungjeon' which was recently producted using archetypes of Korean culture as its motif, and, rearranging the subject of capacity, examined general stream of communication. By doing this, this study tried to search for the method of producing an animation equipped with more advanced narrative structure. Of course, narrative structure of Greimas has been studied in various aspects. However, there are still not enough animation researches using cultural archetypes of Greimas. Considering such aspects, this study focused on searching for a method of using the formation of cultural archetypes based on the analysis of fables of Greimas.

• Journal of the Korean Society of Costume
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• v.60 no.6
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• pp.89-100
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• 2010

This study is intended to analyze current status of costume in the cultural industry and explore feasibility of integrating costume as important cultural contents in the digital era. Among the websites for contents as the cultural archetypes, some have strong foundations while others don't. First, as for various archetypal characters restored based on the Korean history, most of their clothes focus on shapes and colors but lack details. They should be produced in 3D to provide back views or textile patterns to users. To ease understanding of the history of costume, user-friendly services such as launch of a pop-up window when users click on specific contents in question should be available for detailed information. At least there should be a link to other related sites where users can conveniently find more details. Second, some sites have too much data under one subject, increasing complexity and undermining orderliness. As a result, it takes long time to identify the site map. In this case, it is required to rearrange the contents with Quick View by subject and related links for in-depth study. Third, each subject is important to develop the archetypes for a variety of purposes. Creation of design derived from them or their commercialization can be an example but these activities should not restrict imagination of users or degrade the value of the archetypes. Last, it is needed to adopt validation system to detect the needs for a regular update (renewal) and to fix errors. We found many servers whose operation is not stable in general. When these technical issues are addressed for stable operation, users will rely on the sites to utilize them for their purpose of developing the cultural archetypes. In conclusion, advancement of www.culturecontent.com is essential. Based on efficient management and operation of the system, the quality of contents would be increased and multi-faceted advertising campaigns focusing on needs should be launched, to promote application of the contents. This is the recommendation for the future of the cultural archetype industry in Korea.

• Proceedings of the Korea Society of Design Studies Conference
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• 2002.05b
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• pp.130-131
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• 2002

• International Journal of Knowledge Content Development & Technology
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• v.2 no.1
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• pp.37-49
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• 2012

This research aims to perform a contextual study of the wedding customs, wedding procedures, and wedding costumes included in Korean traditional wedding culture, making use of cultural contents which form cultural archetypes. The range of wedding customs studied are set limits from the Joseon dynasty to ancient times, and, for wedding procedures and costumes, to the Chosun dynasty, when a wedding ceremony became the norm. Only wedding ceremonies performed among ordinary classes are included as subjects for this research; wedding ceremonies and costumes for court are excluded. The cultural archetypes developed within these boundaries suggest prior cultural content, developed beforehand. The research methods are focused on document records inquiry and genre paintings during the Joseon era, using museum resources as visual materials. The following is the outcome of this research: Firstly, wedding customs and procedures observed among folk materials are presented in chronological order. Secondly, the brides' and grooms' wedding costumes are also presented chronologically, differentiated by class-characteristics.