• Title/Summary/Keyword: Antecedent

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The Laration of Image Characteristics of Perfume on Loyalty (향수의 이미지 특성과 고객충성도와의 관계)

  • An, Chae-Yun;Jang, Seong-Ho
    • The Journal of the Korea Contents Association
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    • v.18 no.7
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    • pp.362-374
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    • 2018
  • The purpose of this study is to examine the effect of product quality and value of perfume on purchase intention, and, as an antecedent, an empirical analysis was conducted regarding the effect of image characteristics of a perfume on the quality and value of perfume perceived by consumers, in order to study consumer behaviors towards perfume as a product and find issues related to development and sales of perfumes. The result shows that refreshingness and modernity influence perceived quality and value of perfume, while stimulation and romantic quality did not have an effect. Also, the perceived quality and value had an effect on purchase intention, with the former being more influential than the latter. This study is meaningful in two aspects: First, it is an empirical study of consumers' quality perception based on image characteristics. Second, it verified through empirical analysis that perceived quality is more influential than perceived value on perfume purchase intention of consumers. These findings suggest that consumers today, unlike consumers in the past who purchased perfume based on the brand, focus on quality when choosing a perfume. This study can help perfume companies realize the importance of having consumers perceive good quality of the product rather than relying on brand power.

Complete Rupture of the Origins of Rectus Femoris Occurred During Relay Race - A Case Report - (릴레이 경주 중에 발생한 대퇴직근 기시부의 완전 파열 - 증례보고 -)

  • Jeon, Seung-Ju;Jeon, Ho-Seung;Moon, Chan-Sam;Noh, Haeng-Kee;Ha, Seung-Joo
    • Journal of Korean Orthopaedic Sports Medicine
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    • v.7 no.2
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    • pp.151-155
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    • 2008
  • During sports activity, rectus femoris muscle can be commonly injured as the quadriceps contracts forcefully to extend the knee and flex the hip, and rectus femoris muscle has a high percentage of type II muscle fibers which enable it to produce rapid forceful activity and the muscle is the only biarticular muscle of the quadriceps. Avulsion fractures by the traction of rectus femoris from the anterior inferior iliac spine in children are often reported. Rarely, complete rupture of proximal musculotendinous junction of rectus femoris muscle in adult may occurs by chronic repetitive stimulation and may mimic soft tissue neoplasm in the case of no history of antecedent trauma. However, there has been no report of acute complete rupture of origins of the rectus femoris muscle during relay race till now. So, we report a case of acute complete rupture of origins of the rectus femoris muscle occurred during relay race in middle-aged man, diagnosed by magnetic resonance image and treated by surgical repair with review of current literature.

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A Study for Asymmetric Trust between Marketing Channel Members (유통경로 상에서 경로구성원 쌍방의 비대칭 신뢰에 관한 연구)

  • 함도훈;이수동;김주영;김구성
    • Journal of Distribution Research
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    • v.9 no.3
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    • pp.69-96
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    • 2004
  • This study is based upon the assumption that trust is a pedestal of much importance in the relationship behavior marketing channel members conduct in their arena. Unlike the existing studies that consider trust to be a circular simple concept with the emphasis on mutually symmetrical relationship level, this study focuses on the asymmetrically different levels of asymmetric trust concept. The major results of this study are as follows: First, among the individual characteristics which could affect on trust, reputation plays a significant role in transaction. Second, in the domain of the relation between trust and relationship characteristics, opportunistic behavior is shown to influence upon trust. Communication is turn out not to be a significant factor in trust; in a further analysis, it is also shown to influence upon willingness to make future relationship behavior. Third, willingness to make future relationship behavior plays a significant influence on trust, which shows that trust is the very core factor in the long-term relationship behavior. We can find that the antecedent factors influencing upon the trust build-up are different between agents and buyers and the established trust influences upon the future relationship behavior. This study tries to show how trust is established and what role the trust conducts.

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Influencing Factors on Repurchase Intentions of Bank's Corporate Customers (기업고객의 은행거래 지속의도에 대한 영향요인)

  • Kang, Young-Soo;Kim, Ju-Young
    • Proceedings of the Korean DIstribution Association Conference
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    • 2005.02a
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    • pp.125-158
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    • 2005
  • This study tried to identify major factors which determine repurchase intentions. We consider customer satisfaction, service quality, switching cost and consumption emotions which are recently proposed in the related literatures. To test them empirically, we collected 374 questionnaires among 620 from corporate customers of major banks and 112 from employees of a major bank in corporate banking and analyzed them by LISREL 8.12.. The result of this study can be summed up as follows. First the most important determinant factor in repurchase intentions is customer satisfaction. Second, it is desirable to measure service quality not only in terms of 'process service quality', a process of service delivery to customers, but also 'outcome service quality', what customers receive from services or from service providers. Third, positive consumption emotions have positive influence upon customer satisfaction, negative consumption emotions have negative influence upon customer satisfaction and repurchase intentions. Fourth, switching cost, even though small in its influence, has been proved to be antecedent in repurchase intentions along with customer satisfaction and negative consumption emotions. As precedents in customers' repurchase intentions, customer satisfaction and process service quality are revealed to exercise the biggest influences. Also, positive consumption emotions, negative consumption emotions, outcome service quality and switching cost can be used as determinants in predicting corporate customers' repurchase intentions.

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Antecedents and Consequences of Supplier's fairness perception (중소공급업체 공정성 지각의 선행요인과 결과요인)

  • Kim, Do-Heon;Kim, Sang-Deok
    • Journal of Distribution Science
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    • v.9 no.2
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    • pp.61-72
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    • 2011
  • The object of this research is to examine the factors leading to intercompany win-win by finding the antecedents and consequences that affect a supplier's fairness perception. We assume that the antecedent factors of a supplier's fairness perception are vertical coordination, cooperation support, information sharing, and legalistic plea. We assume that the consequential factors of a supplier's fairness perception are supply chain dependence and supply chain flexibility. The object industry is an electronic parts manufacturing company. We tested our model by using the SPSS 17.0 and the LISREL 8.5. For measurement validation, we verified by using a confirmatory factor analysis and a reliability analysis. For hypothesis analysis, we did a path analysis with the LISREL 8.5. By checking the modification index and expecting parameter changes, we modified the model. First, the buyer's vertical coordination had a positive effect on the supplier's distributive fairness perception and procedural fairness perception. Second, the buyer's cooperation support had no effect on the supplier's distributive fairness perception and procedural fairness perception: we suppose that the buyer's requests were burdensome, although they cooperated with the supplier. Third, the buyer's information sharing had a positive effect on distributive fairness perception but had no direct effect on procedural fairness perception. Fourth, the buyer's legalistic plea had a negative effect on the supplier's distributive fairness perception. and a negative effect on the supplier's procedural fairness perception at a 0.1 significance level. Fifth, although procedural fairness perception had no direct effect on supply chain dependence, fairness perception had an effect on supply chain dependence and supply chain flexibility both directly and indirectly.

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Runoff Characteristics of Non-point Source Pollutants from Different Forest Types During Rainfall Events (활엽수림, 침엽수림 및 혼효림 지역의 강우시 비점오염물질 유출특성)

  • Shin, Minhwan;Shin, Dongsuk;Lee, Jaewoon;Choi, Jaewan;Won, Chulhee;Seo, Jiyeon;Choi, Yonghun;Choi, Joongdae
    • Journal of Korean Society on Water Environment
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    • v.26 no.3
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    • pp.507-517
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    • 2010
  • Long-term monitoring was conducted to identify the runoff characteristics of non-point source according to the three forest types (deciduous forest, coniferous forest and mixed forest) in this study. Rainfall events of each deciduous forest, coniferous forest, and mixed forest were 10, 8, 12, respectively. Average runoff depth and coefficients of each forest type were founded to be coniferous forest and were followed by others in turns : deciduous forest, and mixed forest because various conditions (i.e., rainfall property, Antecedent Precipitation Index (API), soil property, slope, and forest management) could change runoff characteristics. In the analysis of the first flush phenomenon, it showed that SS and T-P were sensitive for the first flush phenomenon. The first flush phenomenon of them were showed differently by rainfall intensity, rainfall duration, and amount of rainfall. The research results indicated that range of the Event Mean Concentration (EMC) values in deciduous forest were 0.8~2.4 mg/L for $BOD_5$, 2.0~13.4 mg/L for $COD_{Mn}$, 1.3~2.9 mg/L for DOC, 1.150~3.913 mg/L for T-N, 0.010~0.350 mg/L for T-P and 3.1~291.8 mg/L for SS and in coniferous forest were 0.8~2.2 mg/L for $BOD_5$, 1.9~3.6 mg/L for $COD_{Mn}$, 1.0~2.0 mg/L for DOC, 1.025~2.957 mg/L for T-N, 0.002~0.084 mg/L for T-P and 0.8~5.4 mg/L for SS. Also, range of the EMC values in mixed forest were 1.3~2.3 mg/L for $BOD_5$, 2.4~4.8 mg/L for $COD_{Mn}$, 1.1~2.1 mg/L for DOC, 0.385~2.703 mg/L for T-N, 0.016~0.080 mg/L for T-P and 2.3~30.0 mg/L for SS.

Evaluation and complementation of observed flow in the Hancheon watershed in Jeju Island using a physically-based watershed model (유역모형을 활용한 제주도 한천 유역의 관측유량 평가 및 보완)

  • Kim, Chul Gyum;Kim, Nam Won
    • Journal of Korea Water Resources Association
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    • v.49 no.11
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    • pp.951-959
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    • 2016
  • This study was conducted to evaluate observed runoff data collected every 10 minutes at stream gauging stations in Jeju Island using a physically-based model, SWAT. The Hancheon watershed was selected as study area, and ephemeral stream algorithm suggested by previous research was incorporated into the model, which is able to simulate ephemeral runoff pattern of Jeju streams. Simulated runoff and runoff rates were compared to observations during 2008-2013, which showed 'very good' performance rating in Nash-Sutcliffe model efficiency (ME) and determination coefficient ($R^2$). Some observations had problems such that runoff rates were very high for some rainfall events with little amount of antecedent rainfall, and were very low or missing with much rainfall comparing to previous researches. Additionally, regression equation between precipitation and simulated runoff was generated with high degree of correlation. The equation can be utilized to simply predict reasonable runoff, or to investigate and complement the abnormal or missing data of observations on the assumption that modelling results were sufficiently reliable and satisfactory. As results, minimizing the error in calibrating the model by evaluation of observed data would be helpful to accurately model the rainfall-runoff characteristics and analyze the water balance components of watersheds in Jeju Island.

Analysing the Relationship among Tourism Omnichannel Selecting Factor, Satisfaction and Purchasing Intention on the Tourism Purchasing Stage (관광구매단계에서의 관광옴니채널 선택요인, 만족도, 구매의도 등에 관한 영향관계 분석)

  • Park, Hyun-Jee;Park, Jung-Hwan;Lee, Joung-Sil;Kim, Young-Ha;Oh, Am-Suk;Park, Bong-Gyu
    • Journal of Digital Convergence
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    • v.15 no.10
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    • pp.173-182
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    • 2017
  • On the tourism purchasing stage, this study is focused on analyzing the relationship among tourism omnichannel selecting factor, satisfaction and purchasing intention considering the moderator effects of tourism experience and perceived risk. Based upon antecedent studies and literature about tourism omnichannel, We presented the study model and hypotheses. For the accurate analysis, we did field survey with 400 respondents. The results are as follows. First, the positive relationship are found between channel selecting factors during purchasing and tourism omnichannel satisfaction. Secondly there is a positive relationship between tourism omni-channel satisfaction and tourism purchasing intention. Thirdly tourism experience is proved as a positive moderating effect between channel selecting factors during purchasing and tourism omni-channel satisfaction. But the moderating effect of perceived risk is negative between them.

A Study on Transformational Leadership of CEO and Organizational Innovation - The Moderating Role of Organizational Structure - (CEO의 변혁적 리더십과 조직혁신의 관계 - 조직구조의 조절효과를 중심으로 -)

  • Chung, Dong-Seop
    • Management & Information Systems Review
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    • v.33 no.5
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    • pp.55-70
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    • 2014
  • Recent research on organizational innovation, such as. new managerial processes, practices, suggests it can be an important source of firm's competitive advantage. The challenge is not only offering new products and services, but also changing the nature of management within organizations. In this study, we focus on management innovation at the organization level and investigate the role of transformational leadership behavior as a key antecedent. Transformational leadership may complement an organization''s increasing rigidity by maintaining a sense of meaningfulness in members of the organization, which may be more flourishing to organizational innovation. Due to its prominent role within organizations, CEO has the ability to greatly influence management innovation. In particular, we focus on leadership behavior and examine transformational leadership of CEO. Additionally, as contextual variables like organizational structure(complexity, formalization, centralization) may influence the impact of transformational leadership, we investigate its moderating role. Findings show that transformational leadership behaviors positively contribute to organizational innovation. In addition, our study indicate that less complex, less formal and less central, organizations have benefit more from transactional leadership in strengthening organizational innovation.

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The Anaphoric Theory of Reference and Objections Against It (지칭의 대용어 이론과 이에 대한 비판들)

  • Lee, Byeongdeok
    • Korean Journal of Logic
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    • v.18 no.2
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    • pp.217-241
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    • 2015
  • Brandom upholds the anaphoric theory of reference. On this theory, reference is a relation of anaphoric dependence between linguistic items rather than a substantial relation between linguistic items and non-linguistic objects. In addition, 'refers' is a pronoun-forming operator, which is used to form anaphorically indirect descriptions such as 'the one referred to as "Leibniz"'. Recently, Arbid $B{\aa}ve$ raises three objections against this theory. First, the anaphoric theory distinguishes between ordinary descriptions and anaphorically indirect descriptions in terms of iterability. But this condition is not an adequate ground for asserting that anaphorically indirect descriptions form a distinctive semantic category. Second, sentences containing a pronoun such as 'he' and sentences containing an anaphorically indirect description such as 'the one referred to as "Leibniz"' have different modal statuses. Consequently, indirect descriptions are semantically different from paradigmatic anaphors. Third, on the anaphoric theory, expressions of the form 'a' and the corresponding indirect descriptions of the form 'the one referred to as "a"' are intersubstitutable. But we can make an equivalent claim by using the more general semantic concepts such as equivalence and intersubstitutability, instead of using notions such as 'anaphor' and 'antecedent'. So the anaphoric theory is explanatorily idle. In this paper I argue that these objections do not pose a serious problem for the anaphoric theory of reference. I argue thereby that the anaphoric theory of reference is a promising theory which provides us with the right understanding of the expression 'refers'.

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