• 제목/요약/키워드: Alternative tourism

검색결과 123건 처리시간 0.023초

장소성 강화를 위한 자웅암 관광스토리텔링 방안 연구 (A Study on the Zhaungam Tourism Storytelling Method for Enhance the Placeness)

  • 이경숙;권기창
    • 지역과문화
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    • 제6권3호
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    • pp.1-28
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    • 2019
  • 오늘날 성은 흥미의 도구로 전락되어 각종 성범죄가 끊이지 않고, 저출산 문제로 인구 절벽의 시대를 맞이하게 되었다. 이러한 문제를 극복하기 위한 대안으로 우리선조의 삶의 방식이었던 기자신앙을 새로운 인식으로 생명탄생의 신비를 간직한 성스러운 문화로 정착시켜야 한다. 이에 따라 자웅암 일원을 재미와 흥미를 주는 해학적인 장소가 아니라 생명탄생의 고귀함과 무병장수, 부귀영화를 기원하는 성스러운 장소로 재탄생 시키고자 하는 것이 본 연구의 목적이다. 전통문화의 현재적 활용이라는 측면에서 자연사랑, 생명존중의 정신을 기반으로 소원, 만남, 치유, 사랑의 정신가치를 기획방향으로 정하고 단동 10훈 중 도리도리(道理道理)를 핵심 테마로 선정하여 "도리도리(道理道理) 시크릿 가든"이라는 명칭을 부여하여 관광스토리텔링 하였다. 문화콘텐츠는 지역의 마케팅 수단이 되고, 관광객이 지역을 방문하게 하는 힘으로 작용한다. 이런 맥락에서 "도리도리(道理道理) 시크릿 가든"의 조성은 안동의 브랜드가치를 높이고 새로운 명소가 되기에 충분한 의미와 있음을 알 수 있어 지역의 상징공간으로서의 면모를 갖추어 관광객을 유입하는 고부가가치산업으로 이어질 수 있음을 확인하였다. 본 연구는 현재까지도 자웅암과 자궁암에 사람들이 찾아와 자식을 낳기 위해 기도하고 있다는 점에 주목하여 자웅암 일원을 생명탄생의 고귀함과 무병장수와 부귀영화를 기원하는 성스러운 장소로 재탄생 시키고자 하는 것이다

제주도 유인등대를 활용한 해양문화공간에 관한 연구 (A Study on Ocean Cultural Space developed on the Jejudo Manned Lighthouse)

  • 안웅희;김형준;한창수
    • 한국항해항만학회:학술대회논문집
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    • 한국항해항만학회 2005년도 춘계학술대회 논문집
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    • pp.21-29
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    • 2005
  • 한국의 등대는 지난 2003년에 건립 100주년을 맞이하였다. 등대는 본래 천혜의 자연조건 속에 입지해 있고, 바다와 관련된 시적 감흥을 간직하고 있으며, 태양에너지 등을 동력원으로 하는 친환경적인 건축시설이다. 이처럼 등대는 그 잠재적 가치와 개발 가능성이 높은 시설이다. 그 가운데 적절하게 개발된 유인등대는 이제 전통적인 기능과 역할에 충실한 항로표지일 뿐만 아니라 온 국민이 향유하고 체험하는 새로운 시설이자 공간이 되었다. 제주지방해양수산청은 지난 몇 년간의 노력을 통하여 제주도의 유인등대를 적절하게 해양문화공간으로 개발함으로써 해양문화에 대한 인식을 높이고, 지역관광에 공헌을 하여왔다. 본 연구는 해양수산부의 친수공간개발산업이 실시된 이래 제주도의 유인등대가 보다 더 적절하게 활용되기 위해 다각도로 검토되어야 할 논제들을 밝히고자 의도하였다.

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통합적 농촌지역개발 추진을 위한 법체계 개편방안 연구 (Study on Reorganization of the Legal System for the Integrated Rural Development)

  • 박창원;김세빈;이준우;이보휘;김은순;구승모
    • 농촌계획
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    • 제25권2호
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    • pp.1-13
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    • 2019
  • The rural development policies and projects in Korea has been implemented with various related acts. For instance, these acts include Framework Act on the National Land, National Land Planning Utilization Act, Special Act on Balanced National Development, etc, enacted by each of adminstration. However, there are some limitations to encourage the variety of rural development policies due to duplication and overlapping between the relevant acts. Nowadays, the fields of rural development have been evolved and integrated not only by agricultural infrastructures but also in various fields such as multi-functional industry including rural tourism, green care, and cultural welfare, etc. Therefore, the current legal system may not effectively accept and support in various rural development policies and projects at all. This study tried to figure out the necessity of reorganization related legal system through the field survey to planners, residents and analysts regarding the correlation between legal systems and projects. For these reasons, this study tried to find out the problem of current legal system and then, suggested alternative methods related to the legal system for integrated rural development. The scope of the study is as follows; 1)correlation analysis between relevant laws and rural development projects. 2)field survey to figure out the legitimacy and validity for the reorganization of the legal system. At last the result of the research has suggested an alternative method to reorganize the legal system and proposed the new legal system with is good for integrated rural development.

도시공원 진화상의 비판적 고찰을 통한 도시농업공원의 발전 가능성 (The Consideration of Progressive Urban Park and The Possibility of Urban Agricultural Park)

  • 윤희정;조미경
    • 농촌계획
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    • 제18권2호
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    • pp.81-90
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    • 2012
  • Urban parks are progressing but are in chaos in the twenty-first century. Therefore the purposes of this study are to consider critically and classify the new paradigm of urban parks. Urban parks are one of the space products, and progressing aspects can be divided into three parts; supply, demand and market aspects. In the abstract, urban parks' progress represents process, openness or voidness, general and cultural ecology, productivity, experience program, identity or sense of place, carriers of urban regeneration, urban infrastructure, community space, multi-layered activity, active space, communication with urban space, tool of low carbon strategy and consilience. But urban parks have come under increased criticism about the long period development on trees growth, covering open space, limitation of general and cultural ecology, production, activity programs, identity and community space, visible urban regeneration, economic validity, urban sprawl, not using as the low carbon strategy, and finally negative consilience with contiguous fields. We collected these critical consideration about progressing urban parks, and proposed urban agricultural park as one of the alternative urban parks. This is closely connected with sustainable region development, low-carbon society, local food, well-being, Lohas paradigm and amenity of urban life.

관광 지역 음식점에 대한 관광객들의 선호도 평가 (Assessing Tourists' Restaurant Preferences within Tourism Area)

  • 강종헌;정항진
    • 동아시아식생활학회지
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    • 제18권2호
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    • pp.165-171
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    • 2008
  • The purpose of this study was to measure tourists' preference for alternative restaurants with different combinations of attribute levels: grown area logo, origin description, traditional food, fusion food, national food, and price. A total of 210 questionnaires were completed. A conjoint experimental method was used to develop hypothetical restaurants, and an ordinal probit model was used to measure the effects of the attribute levels on tourists' preference. The ordinal probit model analysis results for the data indicated an excellent model fit. The effects of the attribute levels on tourists' preferences were statistically significant. As expected, estimates of the marginal willingness to pay were statistically significant Moreover, the tourists were more willing to pay for grown area logo as compared to the other attribute levels. The tourists also considered the grown area logo as a very important attribute. Withe regard to developing and testing conjoint models in the design of choice experiments involving multifactor alternatives, this study may approach a deeper understanding of the conjoint experiment. Greater understanding of the conjoint experiment can improve the managerial diagnoses of the problems as well as the opportunities for different marketing strategies including local branding programs and menu development and marketing communications.

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세계 전통의학과 CAM 엑스포 현황과 분석 - 2013 세계전통의학엑스포의 기획에 주는 시사점을 중심으로 - (The Current Status of Traditional Medicine and CAM's Events Abroad and its Implications for 2013 SanCheong Expo)

  • 권오민;박상영;강연석
    • 한국의사학회지
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    • 제24권2호
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    • pp.135-143
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    • 2011
  • The market of conferences and expos of traditional/ complementary and alternative medicine has not been mature enough while interests in those medicines are growing fast. Meanwhile, some related events in Europe, North America, and Asia, held on regular basis, have reached to the international level in size, such as CAMExpo The Complementary, Natural & Healthcare Show in Europe, Integrative Healthcare Symposium in North America, Ayurveda Congress & Arogya Expo in India, International Conference and Exhibition of the Modernization of Chinese Medicine & Health Products in Hong Kong. Those events have been held for 10 years or so, initiated their own features, and secured their own regular booth exhibitors and visitors. They open the homepage on the internet one or two years before their events are held and vigorously advertise their events on yearly basis. To succeed in, and bear fruits from, the 2013 World Traditional Medicine Expo in Sancheong, it is needed to analyze strong points of the events above and benchmark a practical timeline and technical road map to the 2013 Expo from them.

국내 소비자의 일본 패션제품에 대한 정치적 소비 연구 (Korean Consumers' Political Consumption of Japanese Fashion Products)

  • 최영현;이규혜
    • 한국의류학회지
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    • 제44권2호
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    • pp.295-309
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    • 2020
  • In 2019, Japan announced trade regulations against Korean products; consequently, the sales of Japanese products in Korea dropped due to a Korean consumers' boycott. This study measured the Korean consumers' political consumption behavior toward Japanese fashion products. Unstructured text data from online media sources and consumer posted sources such as blog and SNS were collected. Text mining techniques and semantic network analysis were used to process unstructured data. This study used text mining techniques and semantic network analysis to process data. The results identified boycotting Japanese fashion products and buycotting alternative products and Korean brands due to consumers' political consumption. Two brand cases were investigated in detail. Online text data before and after the political action were compared and significant changes in consumption as well as emotional expressions were identified. Product related industry sectors were identified in terms of the political consumption of fashion: liquor, automobile and tourism industry sectors were closely linked to the fashion sector in terms of boycotting. More "boycott" and "buycott" fashion brands (reflected in consumer attitudes and feelings) were detected in consumer driven texts than in media driven sources.

전시디자인 산업의 발주제도 개선방안에 관한 연구 (A Study on Improving Institutional order of the Exhibition Design Industry)

  • 지환수
    • 한국실내디자인학회논문집
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    • 제24권5호
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    • pp.136-143
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    • 2015
  • At this present, the world is in the era of digital and culture.Tourist resources through cultural infrastructure have been a crucial factor of a country's competitiveness. A Museum is tourism resource facility like one of core cultural infrastructures which provides experiential culture, history and tradition. The field of a planning and a design for a museum should be recognized like professional design industry.n Korea, the government has various laws and systems to support the design promotion policy but it is not sufficient. If you plan to extend the scope of the maintenance of law and institutions As today 'Exhibition Industry Development Act, which is responsible for maintenance, including a permanent exhibition area in the exhibition industry facilities will be efficient alternative. And also, it would like to analyze states of the orders in the exhibition design industry for past five years (2010 ~ 2014) and show the problems and alternatives. Exhibition business-related orders investigation into the recent five years to analyze and suggest improvements. In the delivery method it was found three types of goods, the services, the delivery method through the analysis of the enforcement order to the Corporation and that are mixed.If these alternatives has been reviewed and used for basic data to promote professional companies and designers for museums, it must be expected to be well worth a careful study.

A Study on the Consumer Perception and Keyword Analysis of Meal-kit Using Big Data

  • Jung, Sunmi;Ryu, Gihwan;Lim, Jeongsook;Kim, Heeyoung
    • International Journal of Internet, Broadcasting and Communication
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    • 제14권2호
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    • pp.206-211
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    • 2022
  • As the level of consumption is improved and cultural life is pursued, the consumer's consciousness structure is rapidly changing, and the demand for product selection level, variety, and quality is becoming more diverse. The restaurant economy is falling due to the prolonged COVID-19, the economic recession, income decline, and changes in population structure and lifestyle, but the Meal- kit market is growing rapidly. This study aims to identify the consumer perception of Meal-kit, which is rapidly growing as an alternative to existing meals in the fields of dining out, food, and distribution due to the development of technology and social environment using big data. As a result of the analysis, the keywords with the highest frequency of appearance were in the order of Meal-kit, Cooking, Product, Launching, and Market and were divided into 8 groups through the CONCOR analysis. We want to identify consumer trends related to the key keywords of Meal-kit, present effective data related to Meal-kit demand for Meal-kit specialized companies, and provide implications for establishing marketing strategies for differentiated competitive advantage.

정부의 독도개발정책 문제점과 미래대안 모색 (The Problems of Dokdo's Development Policy and an Alternative for Future Development)

  • 이재하
    • 한국지역지리학회지
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    • 제19권2호
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    • pp.282-300
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    • 2013
  • 본 연구는 최근에 독도의 한일 간 영유권 논쟁이 심화된 것은 1953년부터 한국이 실효적 지배를 하는 독도에 대한 우리 정부의 영유권 행사와 강화에 직결된 독도개발정책 추진의 잘못에서도 그 원인이 있다고 보았다. 이러한 내부적 시각에서 1950년대 이후 2012년 7월 말까지의 정부의 독도개발정책을 성찰적으로 검토해 보고, 그간의 독도 개발정책과 우리 사회에서 제안된 상이한 개발방향에 대한 문제점의 논의를 바탕으로 미래의 바람직한 개발 대안을 모색하고 제안해 보고자 하였다. 역대 정부들은 거의 대부분 독도문제가 한일 간 선린외교관계의 형성과 유지에 걸림돌이 되는 것을 원치 않아 독도 영유권 강화에 필수적인 유인도 개발정책추진에 매우 소극적이었다. 오늘날 독도가 국제사회에서 한국의 독도(Dokdo island)로 인정받지 못하고, 대체로 리앙쿠르 암석(Liancourt rocks)으로 표기되고 있는 것은 우리 정부가 독도를 다수 한국인이 거주(정주)할 수 있는 가치 있는 유인도(island)로 적극적으로 개발하지 않았기 때문이기도 하다. 따라서 본 연구는 UN이 채택하고 있는 지속가능한 개발론 관점에서 독도의 미래 개발 대안으로서, 생태어업, 생태관광 및 동해 연구기능을 가진 소규모의 '독도 생태마을' 조성을 제안하였다. 독도 생태마을 안이 미래에 독도에 대한 우리의 영토주권과 실효적 지배를 강화하기 위한 새로운 독도개발정책의 논의와 수립에 실마리가 되었으면 한다.

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