• 농촌지도와개발
• /
• 제14권1호
• /
• pp.149-170
• /
• 2007

The purposes of this study were to analyze the effect of service quality on tourist satisfaction and to determine the causes and effects relationship of the tourist satisfaction on rural experiential tourism for youth. The researchers developed a questionnaires to obtain the measures of two latent variables; service quality, satisfaction. Service quality was consisted of 4 sub－domains namely program, physical environment, interaction and achievement. Tourist satisfaction were measured by 4 question items respectively. The population of this study was 424 student participants who attended rural experiential tour conducted by Korea 4－H Association. Based on the conclusion of this study, the following recommendation were suggested to enhance participation on rural experiential tourism for youth: First, since the achievement was the important factor of the tourism, effective program should be emphasized for the successful rural experiential tourism for youth. Second, youth should be encouraged to have more opportunities to participate in rural tourism because of the high educational effects and satisfaction on rural experiential tourism.

• 농촌지도와개발
• /
• 제13권1호
• /
• pp.99-121
• /
• 2006

The purpose of the study was to analyze agricultural and rural news in mass media reporting. This study analyzed the representation of agricultural and rural news of Korean Broadcasting System (KBS), established in 1947 as a public service broadcaster and the Seoul Broadcasting System (SBS), established in 1990 as a private service broadcaster in Korea. There has been criticisms of isolated and anecdotal reporting of agricultural and rural issues, thus, leading to negative public perception mainly influenced by mass media even though there has been increases in the publicity activities regards agricultural policies in the KBS and SBS broadcasting news. This study was designed to reveal the merits of the preceding criticisms. For this purpose, a total of 437 news items issued between September 2004 and August 2005 were analyzed via content and framing analysis research methodologies. The major findings and conclusions of the study were as follows: 1. Content analysis of agricultural and rural news revealed that the lack of relative quantity and 'in-depth analysis' in agricultural reporting and the thematic concentration on negative news and flash events were the most prominent characteristics of Korean broadcasting news. 2. The quantity of agricultural news was relatively insufficient and qualitatively superficial and stereotyped lacking in comprehensive understanding of agricultural and rural issues and inclined toward flash events and crisis-oriented. Based on the findings and conclusions, following recommendations are offered; 1) Agricultural institutions should consider changing the images of rural society and farmers implementing agricultural and rural policies in the future, and perception of the general public should be considered in reporting agricultural and rural news. 2) Further research should be conducted to provide practical implications for the broadcast media on the agricultural information system.

• 한국자원식물학회:학술대회논문집
• /
• 한국자원식물학회 2018년도 추계학술대회
• /
• pp.37-37
• /
• 2018

We use two different methods for laboratory propagation from seed of lady's slipper orchid(Cypripedium macranthos Sw.); immature seed which also called green capsule or fully mature seed about 120~130 days from pollination. In green capsule culture, the seed pods should be collected within precisely right time. The right time of seed collection could be diverse under the wether conditions or nutritional factors of the plants. In fully matured seed culture, the more complicated procedures are needed to break the dormancy of the seed; thermal or chemical treatment. The seedlings in this study were easily germinated from immature seeds in Harvais medium; 53 days after pollination(DAP) in Cypripedium pubescens, DAP 65 in C. parviflorum and C. macranthos. The germinated seedlings were transplanted to hormone free media immediately to avoid abnormal growth of seedlings. When the seedlings have roots with a minimum length of around 2-3cm and have visible dormant buds, the seedlings were removed from the flask and stored in refrigerator for vernalization. To examine the correlation of seedlings and maternal plants, the 125 seedlings of C. macranthos were transplanted in the soil bed at a distance of 20-100 cm from mother plants on April 20. The survival rate of seedlings were 92% in 20 cm distance from the ripe plants, and 56 % in 100 cm distance. The seedlings which were transplanted near mother plants showed vigorous growth in plant height, leaf width, and especially dormant buds. Considering the existence of mycorrhiza which is a symbiotic association between a fungus and the roots of a orchid vascular, the various fungus from mother plants could affect the growth of the seedlings. These results indicate the possibility of high and stable production and practical industrialization of endangered lady's slipper orchids.

• 한국자원식물학회:학술대회논문집
• /
• 한국자원식물학회 2019년도 추계학술대회
• /
• pp.23-23
• /
• 2019

Cypripedium is an orchid genus of over 50 species widely distributed in the northern temperate zone, with a few taxa extending central America and the Himalayas and the southwesternmost tip of China in Asia. Of the known species approximately two thirds are found in China. In Korea, 4 species were reported to find with rare popularity ; C. macranthos, C. guttatum, C. japonicum, and C. calceolus. The seed has a firm brown fusiform testa with an opening at one end where the micropyle of the ovule was situated. Cypripedium has small, fusiform, wind-dispersed seeds that weigh about $1{\sim}2{\mu}g$ and range from 0.1 to 2 mm long and 0.07 to 0.4 mm across. The germination of Cypripedium was previously thought to be hard to cultivate in one's garden and impossible to propagate artificially, nowadays lab-propagated seedlings are readily available in EU or United States. We had already reported the successful micropropagation of lady's slipper orchids with green pod sowing methods. The collected Cypripedium species and hybrids were planted in Korea National Arboretum (KNA) on Oct. 2018. The 11 species including C. candidum and the 31 hybrids such as C. Ingrid were introduced from Germany with CITES certification. The lady's slipper orchids bloomed on May to June, and the flowers were pollinated in the same species or hybrids to get seeds for in vitro germination on 2~3 days after fully flowering. The green pods were collected after 49~70 days after pollination. The 6 species of Cypripedium seeds were easily germinated on the POM within 70 days after sowing, and the 12 hybrids PLBs were observed with small roots. We had established the scheme of lady's slipper orchids germination in 3 months with green pods, and get the possibility of seedling in 10 months of sowing in vitro.

• 한국자원식물학회:학술대회논문집
• /
• 한국자원식물학회 2019년도 춘계학술대회
• /
• pp.53-53
• /
• 2019

Cypripediums, popularly called lady's slippers or moccasin flowers, are the showiest and most sought after hardy terrestrial orchids, collected and grown by orchid and alpine plant enthusiasts alike. In Korea, 4 species of cypripedium are reported as Cypripedium japonicum, C. macranthos, C. guttatum, and C. calceolus. We had already reported the feasibilities of C. macranthos and C. guttatum with in vitro germination methods from immature seeds. The seeds of white lady's slipper orchid (Cypripedium macranthos Sw. alba) were collected 65 days after pollination in 2018. The green pods were sterilized with flame and sowed immediately on the POM(Phytomax orchid maintenance media(R), Sigma) supplemented with BAP 0, 0.5, 1.0 mg/L and NAA 0, 1, 2mg/L. The germination of seed was observed 90 days after sowing, and the plantlets were subcultured to the same media according to the size of the protocorm with 1~2, 2~3, 3~4, 5~6, 7~8mm. The time of the subculture to the new media seems to be critical factors of forming rhizoids which is the hairy root of the cypripediums. As a results, the protorms of the white lady's slipper orchid was successfully germinated in the POM media supplemented BAP 0.5 and NAA 1.0 mg/L. The roots and rhizoids were formed in 5~6mm protocorms subculture over 95% survival ratio. We also tried to subculture to liquid medium without activated charcoal, however the browning or malformation of the roots was observed in the root. The formation of shoots from the protocorm was effectively enhanced in the POM media with non-additives of plant growth regulators. These results indicate the possibility of high and stable production and practical industrialization of endangered white lady's slipper orchids.

• Asian Journal of Innovation and Policy
• /
• 제6권1호
• /
• pp.58-84
• /
• 2017

This article aims at demonstrating location specific approach for agricultural technology promotion and adoption in improving the livelihood of the small farmers in the haor basin and coastal belt of Bangladesh. Innovative technologies that have potentials are initially screened by ex-ante investigation and instrumented by the business model canvas, which is used as a bottom-up approach for sustainability of the adoption of proposed technology innovations. Village-level extension farmers, sub-district extension officers and farmers' cooperative are the unique and central features to the business models and forward linkages. Extension service, power tiller, low-lift pump, sunflower, shallow tube well, quality seed, forward linkage for farmed duck eggs, live ducks and open catch fish etc. are the suggested potential technology innovations for the small farmers. The technology adoption business model can be reinvented for different locations within or beyond the country considering the local agricultural problems and prospects for greater sustainability.

• 한국자원식물학회지
• /
• 제24권2호
• /
• pp.121-129
• /
• 2011

분자육종의 발전에 따라 좀 더 유용한 형질전환 식물체를 더 많이 얻어내기 위한 많은 형질전환 기술들이 개발되어오고 있으나 새로운 수요를 충족시키기 위한 다양한 종류의 새로운 품종들이 실시간으로 새롭게 개발되고 있으며 개발된 품종에 적합한 새로운 형질전환 기술에 대한 개발 필요성 또한 지속적으로 요구되고 있다. 카네이션(Dianthus caryophyllus L.)은 전 세계적인 주요 화훼작물 중 하나로 경제적 파급효과가 매우 큰 작물이다. 따라서 기술개발의 파급효과가 큰 카네이션을 대상으로 조직배양 및 형질전환의 효율성을 향상시키기 위하여 시장에서 주요하게 거래되고 있는 주요 품종 18종을 수집하고 이 중 조직배양을 통한 신초 분화 능력이 우수한 4개 품종 Yellow dotcom, Jakarta, Belmonte, Polar tessino 등을 선발하였다. 선발된 4개 품종에 공통으로 적용시킬 수 있는 가장 효율적인 생장조절제는 MS+Sucrose 3%+NAA 1.0 mg/L+TDZ 1.0 mg/L.이었으며 MS+Sucrose 3%+NAA 3.0 mg/L+BA 1.0 mg/L 처리는 Belmonte.에 적용 가능한 생장조절제 조합이었다. 캘러스 형성과 신초 분화에 가장 효율적인 기본 배지는 MS이었으며 탄소원으로는 Sucrose를 3%로, Phytagel 0.3%를 배지 경화제로 처리하는 것이 조직배양을 통한 재분화 식물체 획득에 가장 효과적이었다. 가장 효율적 조직배양 체계를 구축하기 위한 조직배양 부위는 줄기 부위 이었으며 이 부위를 배양재료로 사용할 경우 신초 생성율을 80.2%까지 올릴 수 있었고 배양소요 기간도 6일 정도 단축할 수 있었다.

• 농촌지도와개발
• /
• 제25권4호
• /
• pp.199-210
• /
• 2018

The concept of visitor satisfaction and service quality are notably two important concepts in marketing. Two concepts are important in addressing theoretical as well as practical issue for marketers and consumer researchers. The study aims to identify the factors influencing visitor satisfaction in local folk festival. Data were collected from 432 residents of festival visitors through structured survey questionnaires. Results showed that whereas program contents and staff were more like positively to affect visitor satisfaction, accommodation and amenity affected visitor satisfaction negatively. Therefore, in order to visitors' satisfaction, practitioners and policy makers need to develop program contents and staff ability.

• 농촌지도와개발
• /
• 제30권4호
• /
• pp.213-227
• /
• 2023

This paper aims to examine the farmers' perceptions of the importance and feasibility of climate change awareness and adaptive measures in agriculture, utilizing paired sample t-tests and Importance-Performance Analysis (IPA). Significant differences were found in farmers' views on the importance and urgency of climate change issues, with specific factors standing out. The IPA analysis identified key issues requiring sustained attention, including climate change magnitude, extreme weather events, livestock damage scale, pest fluctuations, and variability in flowering periods. Additionally, the study revealed significant disparities in farmers' perceptions of the importance and feasibility of adaptive measures, except for specific items related to heat indices.

• 한국약용작물학회:학술대회논문집
• /
• 한국약용작물학회 2011년도 추계학술발표회
• /
• pp.98-99
• /
• 2011