• Title/Summary/Keyword: Aesthetic effect

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A Study on the Formative Characters in the Pleat of Western Costume Before the 20th Century - Focusing on Men's Costume - (20세기 이전 서양복식사에 나타난 주름의 조형성 - 남성복을 중심으로 -)

  • Kim, Joo-Kyung;Geum, Key-Sook
    • Journal of the Korean Society of Costume
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    • v.62 no.2
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    • pp.26-39
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    • 2012
  • This study intends to reconsider pleat, which was undermined as something too simple to express the details for women's costume, by focusing on the aesthetic value of plea in men's costumes in the west before the 20th century. Furthermore, based on the aesthetic value of the pleat, diverse studies on contemporary men's costumes shall help to attempt to set up a basis for the new mode of men's costume. The pleat, a component in the costume since the ancient times, had unique characteristics including functionality, a sense of volume, directing effect that is caused by line repetitions and formativeness that results through elasticity. First, the aesthetics of the pleat before the 20th century shows rhythmic sense through the repetition of the pleat line as shown in the drape type costume, and it also shows a sense of volume as the pleat is moved along the motion of the body. Second, it shows functionality as the expansion of space moves in accordance with the motion of body sets up an internal space of the costume that facilitates body motion. Third, the pleat extends two dimension space into three dimension space using its elasticity. It exaggerates specific parts of the costume while ignoring body shape in order to symbolize status and authority of men. Fourth, it unifies the costume by wrapping the body by using quadrangle cloths with drapers, and expanding the silhouette with the pleat artificially to conceal the physical character and personality of the wearer. The physical character of the wearer disappears into the space made by the pleat. The pleat reveals the voluptuous beauty within.

Impact of Home Furnishing Brand Consumers' Shopping Values on Behavioral Intentions of Home Furnishing Brand Products -Exploring Mediating Effects of Perceived Experiential Marketing Components- (홈퍼니싱 브랜드 소비자들의 쇼핑가치가 행동의도에 미치는 영향 -지각된 체험마케팅 요소의 매개효과를 중심으로-)

  • Jung, Hye Jung;Oh, Kyung Wha
    • Journal of the Korean Society of Clothing and Textiles
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    • v.44 no.3
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    • pp.539-555
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    • 2020
  • This study explored the conceptual constructs of shopping values and experiential marketing components of home furnishing brands as well as their impacts on the behavioral intention toward home furnishing goods. The mediating roles of experiential marketing were investigated in this research. A survey was performed on female shoppers between the ages of 20 and 50 who have visited and shopped at home furnishing brand stores. The results of this research were as follows. 1) The results to analyze the sub-dimension of shopping values (Social, Differential, Utilitarian, Aesthetic, Entertaining, and Sustainable) and experiential marketing components (Sense, Emotion, Coordination information, and Customer services) showed factorial structures. 2) Aesthetic, Differential, and Utilitarian shopping values showed significantly positive influences on behavioral intentions of home furnishing brand products; in addition, Sense, Emotion, and Coordination information components of experiential marketing had a positive effect on behavioral intentions of home furnishing brand products. 3) The Emotion and Sense components of experiential marketing had important medicating roles in the relationship between shopping values and behavioral intentions of home furnishing brand products. This study highlighted that shopping values and experiential marketing components should be promoted among consumers to increase behavioral intentions of home furnishing brand products.

고양 종합운동장의 환경색채 디자인 개발 연구

  • 최은희
    • Archives of design research
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    • v.16 no.2
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    • pp.335-344
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    • 2003
  • There are various schemes to improve the environment of a rir in which we dwell. Among them environment color is one of formative elements that compose a city environment, the recognition about it is coming to be high gradually. A stabilized appropriate color of city environment gives a psychological social cultural effect to the people and also can be a useful method even in public information of city image, To give a citizen sensitive aesthetic and emotional satisfaction, a systematic rational design approach is necessary in an environment color plan. Hereupon, this study suggests one model of a concrete substantial color design through analyzing a present condition, for example, an existing environment, a case study about similar space, and a question investigation for finding out preference image and applying them to the color design. Through a rational systematic environment color design one can expect several effects making identity in a region, increasing a peculiar image or unity reinforcement by total application of color scheme, creating a visual environment with aesthetic characteristic, and efficiency of continuous color management system.

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Integration of Inlaid and Paste Brush Technique Using Colored Glass Plaster Technique (색유리 플래스터 기법을 이용한 상감 귀얄기법 융합에 관한 연구)

  • Kim, Seung-Man
    • The Journal of the Korea Contents Association
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    • v.18 no.2
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    • pp.290-300
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    • 2018
  • The point of discovering a new technique using colored glass and clay is to improve the existing inconveniences, which is compatible with the mutual physical property of ceramics clay and glass. It is easy to express the decoration of colored glass in vertical ceramics, but the aesthetic expression is limited due to the rust flowing down on horizontal ceramics. So the point is the discovery of a new expressive method that do not melt down in vertical objects. A new technique is to crush finely and dilute the colored glass using clay, and brushing it to the wall. Additionally, inlaid technique and paste brush technique were applied to further enhance aesthetic end. The plastic method is oxidation and reduction, and the coloration was different due to the plasticity method. Particularly, partial cutting of engraved color glass leads to forming gray-line soft gradation. This effect will be good to apply to production of work and industrial ceramics.

The Study on Goods Attributes and Brand Attitude by Fashion Brand (패션브랜드에 따른 상품속성과 브랜드 태도에 관한 연구)

  • Shin, Won-Hye;Yoo, Tai-Soon
    • Korean Journal of Human Ecology
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    • v.13 no.6
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    • pp.943-957
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    • 2004
  • The purpose of this study is to 1) understand the importance of brands, which are known as one of the key purchasing points to consumers today; 2) 10 clearly clarify the various attributes of goods well-known to consumers; 3) to research the effect of the goods attributes on brand attitude. We examined 465 consumers to understand a purchase or a shopping habit with national and non-brand. The study used SPSS 11.0 package for a data analysis. Then using varimax rotation, we employed a factor analysis to analyze the data and obtain Cronbach ${\alpha}$ value. For more specific data analysis, we conducted t-test, regression analysis, and x2 analysis. The results are as followings: 1. The goods attribute is classified into product attribute, shop attribute, and price attribute. The product attribute is divided into wearability, labeling of size and quality, aesthetic expression, brand expression-harmony, textile-suitability, manageability and product assortment. The shop attribute is into shop environment, shopping convenience, promotion, salesperson service, convenience of location, shop's reputation. The price attribute is into price reasonability, price value, price economy, and price information. 2. The product attribute is different, by national and non-brands, in wearability, labeling of size and quality, brand expression-harmony, textile-suitability, manageability. The shop attribute had a significant difference in environment of shop and its reputation, and the price attribute had one only in price economy. 3. The brand attitude was affected by wearability, aesthetic expression, shop environment, price value, and price information. 4. Also, there exists a difference by demographic variables(age, job, academic background, marriage, income level) in brand attitude. For example, national brands have its consumers with the following variables: higher education, higher income, professional job, over 20s, and married.

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The Structural Relationship between Experience Factor, Experience Satisfaction and Re-participation Intention of KIMAWEEK Yacht Experience Participants (국제해양레저위크(KIMAWEEK) 요트체험 참가자의 체험요인과 체험만족 및 재참가의도와의 구조적 관계)

  • Kim, Cheol-Woo;Jung, Young-Soo;Chung, Woo-Suk
    • The Journal of the Korea Contents Association
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    • v.18 no.5
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    • pp.409-419
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    • 2018
  • The purpose of this study is to examine how the experience factors of KIMAWEEK yacht experience participants affect the experience satisfaction and re-participation intention. this study, 515 KIMAWEEK participants in Pusan metropolitan city conducted a mobile survey and the following conclusions were drawn. First, deviant, educational, and aesthetic factors among the experience factors of yacht experience participants were found to affect the satisfaction of experience, but entertainment factors did not affect it. Second, educational and entertainment factors, among the experiential factors, influenced re-participation intention in relation to the experience factor and re-participation intention, but deviant factors and aesthetic factors did not affect it. Third, the relationship between the experience satisfaction and re-participation intention was also found to have a similar effect. Through this study, various and differentiated experience factors should be provided in order to increase the satisfaction of KIMAWEEK yacht experience participants. In particular, realistic events that meet local characteristics should be held.

A study on expression methods for structural aesthetics in modern fashion design - Focus on the architectural characteristics of Santiago Calatrava - (현대 구조적 패션디자인에 나타난 구조미의 표현방식에 대한 연구 - 산티아고 칼라뜨라바의 건축특성을 중심으로 -)

  • Lee, Yeonji;Um, Sohee
    • The Research Journal of the Costume Culture
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    • v.23 no.5
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    • pp.737-754
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    • 2015
  • The structural aesthetics of architecture are becoming an inspirational source for many fashion designers and have been reborn in structural fashion. This study planned to analyze the method of expression of structural aesthetics expressed in modern structural fashion design and the construction method to maximize such an effect on the basis of the construction characteristic of Santiago Calatrava as the representative architect of the structural aesthetic. According to the study, the structural aesthetics expressed in modern structural fashion design are as follows: 1) The symbolical formative aesthetic expressed by symbolical inference and analyzation; 2) the dynamic beauty of physic expressed by visual emphasis and dynamics; and 3) the asymmetric beauty of symmetry expressed by metastasis toward the boundary between balance and imbalance. In addition, to maximize structural aesthetics, we used repetition and a progressive technique based on rhythm, asymmetry, and incision-based variances, such as balance, polygon flux, and inference, and analyzation-based distortion as the structuring principle. The following expression methods for maximizing structural aesthetics were found: 1) symbolical and structural exaggeration of appearance; 2) detail technique expansion and material property diversification; and 3) the three-dimensional transformation of structure and shell expression. Structural fashion design was found to have maximized structural aesthetics by using such expression methods to secure artistic esthetics, destroy existing shapes and patterns, and create unique shapes.

Female Adolescents' Awareness of Health Harmfulness and Skinny Jeans Purchasing Behavior: Focus on the Effect of Appearance-Relative Behavior (여자 청소년들의 건강유해성 지각과 스키니 진 구매행동에 대한 연구 - 외모관련행동의 영향력을 중심으로 -)

  • Ham, Seon-Ja;Jung, Hye-Jung;Oh, Kyung-Wha
    • Fashion & Textile Research Journal
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    • v.14 no.3
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    • pp.438-447
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    • 2012
  • This study investigates the effects of appearance-relative behaviors of adolescent female consumers on their awareness of heath harmfulness and skinny jeans purchasing behaviors and identifies the influential variables on the wearing satisfaction of skinny jeans. A survey was carried out with middle and high school female students and 386 responses were analyzed using descriptive analysis, factor analysis, a reliability test, and regression analysis. The results of this study were as follows, 1) From the results of the factor analysis on appearance-related behaviors and clothing benefits of skinny jeans for female adolescents, each of the variance assessments clearly showed factorial structures. 2) As a result of looking at the influences of appearance-relative behaviors on the clothing benefits of skinny jeans, respondents who paid more attention to their appearance tended to consider hygiene and activity comfort less important. In addition, respondents who had higher fashion concerns tended to consider aesthetic, practicability, desired trend, and activity comfort more important. 3) Respondents who had higher fashion concerns and considered activity comfort more important among skinny jeans benefits showed a higher level of satisfaction when wearing skinny jeans. However, respondents who thought aesthetic and health hygiene more important when buying skinny jeans showed a lower level of satisfaction when wearing skinny jeans. Female adolescents showed less satisfaction when wearing skinny jeans, as they perceived harmfulness about skinny jeans more.

The Study on the Development of Uniform Design according to Business Types -Focused on the Case of Korean Tobacco and Ginseng Corporation's Uniform Design- (업무 유형에 따른 유니폼디자인 개발에 관한 연구 -한국담배인삼공사 유니폼디자인 사례를 중심으로-)

  • Ahn Min-Young;Lee Youn-Hee;Park Jae-Ok;Suh Mi-A;Jin Sung-Mo
    • Journal of the Korean Society of Clothing and Textiles
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    • v.30 no.2 s.150
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    • pp.306-315
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    • 2006
  • Today, the uniform is perceived being important, because it transmits the unique company image through visualization of images, improves efficiency of work, and increases the feeling of belonging. Therefore, the purpose of this project was to make the winter uniform for the personnel in the manufacturing and the business departments of Korea Tobacco and Ginseng Corporation. The functional, aesthetic, and symbolic aspects were fully considered throughout the design process for the new uniform. To reflect the worker's opinions, the questionnaire method was used. The questionnaire was made up of the questions about the evaluation criteria and design preference for uniform. The result of the survey was reflected on the uniform design. The uniform consists of a jumper and a pair of pants. The jumper for manufacturing workers has two patched pockets with gussets. It has a convertible collar and a horizontal tuck on front panel. It has an open fastener on the front and a flap to cover the fastener. It has two types of pockets inside for functional reason. The welt one is for a wallet and the small one is for a pen. For the material, melanges with two tones of gray color was used, so it gave the sophisticated look on the uniform. The jumper for business workers also has a convertible collar and inside pockets. It has two slant slash pockets with welt. In addition, it has an attachable fur collar which gives thermal protection and aesthetic effect. The fabric has small check pattern and was made of wool. The pants are a basic trouser style with two pleats on the front.

Quality of life of patients with nasal bone fracture after closed reduction

  • Park, Young Ji;Do, Gi Cheol;Kwon, Gyu Hyeon;Ryu, Woo Sang;Lee, Kyung Suk;Kim, Nam Gyun
    • Archives of Craniofacial Surgery
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    • v.21 no.5
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    • pp.283-287
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    • 2020
  • Background: Closed reduction is the standard treatment for nasal bone fractures, which are the most common type of facial bone fractures. We investigated the effect of closed reduction on quality of life. Methods: The 15-dimensional health-related quality of life survey was administered to 120 patients who underwent closed reduction under general anesthesia for nasal bone fractures from February 2018 to December 2019, on both the day after surgery and 3 months after surgery. Three months postoperatively, the presence or absence of five nasal symptoms (nose obstruction, snoring, pain, nasal secretions, and aesthetic dissatisfaction) was also evaluated. Results: The quality of life items that showed significant changes between immediately after surgery and 3 months postoperatively were breathing, sleeping, speech, excretion, and discomfort. Low scores were found at 3 months for breathing, sleeping, and distress. There were 31 patients (25.83%) with nose obstruction, 25 (20.83%) with snoring, 12 (10.00%), with pain, 11 (9.17%) with nasal secretions, and 29 (24.17%) with aesthetic dissatisfaction. Conclusion: Closed reduction affected patients' quality of life, although most aspects improved significantly after 3 months. However, it was not possible to rule out deterioration of quality of life due to complications and dissatisfaction after surgery.