• The Research Journal of the Costume Culture
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• v.4 no.2
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• pp.173-185
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• 1996

The purpose of this study was to identify the relationship of clothing involvement and clothing buying behavior of women. A questionnaire was developed to measure clothing involvement, clothing purchasing motives, clothing purchasing criteria, fashion information sources, store selection criteria, and demographic characteristics. The questionnaire was administered to 430 female adults in Taegu. The data were analyzed using percentage, frequency, factor analysis, and t-test. The results of the study were s follows: 1. Subjects were divided into low clothing involved and high clothing involved groups. 2. Three dimensions of clothing purchasing motives were derived by factor analysis such as Aesthetic dependant, Impulsive, and Practical motive. Clothing purchasing criteria were factor analysed as Aesthetic, Qualitative, External, and Economical criterion. Fashion information sources were factor analysed as Printed & audio-visual oriented media, Marketer intensive search, Store search, Observation & Interpersonal search, and Experience. Store selection criteria were factor analyzed as Merchandise & Store atmosphere, Store convenience, and Brand & fashion. 3. There were significant differences between high involved and low involved consumers in clothing purchasing behavior. The high involved consumers showed more importance than low involved consumers about purchasing criteria expecially in aesthetic dependant. The high involved consumers put more importance to aesthetic, qualitative, and external criterion as clothing purchasing criteria. The high involved information sources. The high involved consumers were more concerned about merchandise & store atmosphere, and brand & fashion than low involved consumers in store selection criteria.

• Journal of the Korean Home Economics Association
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• v.26 no.3
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• pp.1-12
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• 1988

The objectives of the study were two folds. The first objective was to determine the dimensions of the evaluative criteria of various clothing items (underwear, pajamas, jeans, blouse, two-piece, coat). The second objective was to compare the importance of the dimensions according to the clothing items and the socioeconomic status of the subjects. The questionnaires were administered to college female students living in Seoul. Principal component factor analysis with varimax rotation and ANOVA were used for the analysis. The results were as follows; 1) The evaluative criteria dimensions were found to be different according to clothing items. (1) In underwear, pajamas, jeans, evaluative criteria were classified into Aesthetic dimension, economic dimension and Functional dimension. (2) In blouse, two-piece, coat, evaluative criteria were classified into Aesthetic dimension and practical dimension. 2) there were partially significant differences in placing importance on each evaluative criteria dimension between socio-economic groups. (1) In jeans, there was a significant difference in placing importance on Aesthetic dimension between socioeconomic status groups. (2) In blouse and two-piece there was a significant difference in placing importance on Practical dimension between socioeconomic status groups.

• The Research Journal of the Costume Culture
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• v.17 no.4
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• pp.548-560
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• 2009

This study was conducted to investigate purchasing behavior of jeans consumers and to find differences in jeans evaluative criteria according to consumers' characteristics. Male and female university students participated in the study. Quota sampling method was used to collect the data. Data from 492 questionnaires were used for the statistical analysis. Descriptive analysis, factor analysis, Cronbach's alpha coefficient, ANOVA, Duncan test, and t-test were conducted. Three factors of jeans evaluative criteria classified (i.e., external criteria, internal/aesthetic criteria, internal/quality criteria). Results indicated that most of respondents put on jeans wear more than three times per a week and 38.1% of respondents reported that they owned three to four jeans products on average. Department store was the most used place to buy jeans product with 44.2%. 27.5% of respondents spent from 50,000 won to 100,000 won on purchasing jeans. Style was the highest important jeans evaluative criterion with 36.2%, followed by fitness, price, color, condition of washing treatment. Women respondents considered aesthetic criteria and quality criteria more importantly than men did. Respondents who were on a high income and spent more than 200,000 won per a month on apparel more concerned aesthetic criteria and external criteria than the other respondents did. Results of this study provide a basis for understanding jeans consumers' purchase behavior and evaluative criteria.

• Journal of the Korea Society of Computer and Information
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• v.28 no.10
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• pp.179-186
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• 2023

This study investigated tooth whitening preferences among college students, evaluating their knowledge, satisfaction, aesthetic criteria, and preferences, while identifying influencing factors. Using a 28-item questionnaire covering general, tooth whitening knowledge, satisfaction, aesthetic criteria, and preference questions, 175 participants surveyed from June 7th to 10th, 2022, underwent analysis. Descriptive statistics, t-tests, analysis of variance, and regression analysis were applied. Results showed tooth whitening knowledge scored 2.90 out of 5 points, satisfaction 2.97, aesthetic criteria 3.59, and preferences 3.28. Tooth whitening knowledge was higher among female and health-related major students, while satisfaction was greater among males, non-health-related majors, and those without cosmetic procedures. Aesthetic criteria were stronger in participants with higher allowances and cosmetic procedures experience. No significant tooth whitening preference differences were found based on general characteristics. Regression analysis revealed significant impact of aesthetic criteria on tooth whitening preferences (β=0.252).

• Journal of the Korean Academy of Esthetic Dentistry
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• v.25 no.1
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• pp.50-63
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• 2016

Successful treatment in the anterior esthetic prosthetic can be a balance between aesthetics in the facial, tooth, and periodontal tissue in the oral. In the case of facial symmetry of patients with normal occlusal plane, If you establish criteria of finding balance of aesthetics such as a several books and articles and manufacture a prostheses by the established-criteria, you can manufacture a harmonious and aesthetic prostheses without any trouble. However, in the case of patients with facial asymmetry, if you manufacture a tooth as patient's facial aesthetic symmetry by force even facial asymmetry case, you can't get a result not only aesthetic but also functional prostheses. Also, to produce the prosthetic of harmonious and aesthetic with periodontal tissue, and excellent self-cleansing function, you must apply to the form of the prosthetic changed dental environment.

• The Korean Journal of Community Living Science
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• v.26 no.1
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• pp.145-154
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• 2015

This study examines the effects of evaluation criteria for natural cosmetics on purchase and word-of-mouth intentions according to the LOHAS class. A survey was conducted from Feb. 2 to 17, 2013 and a total of 410 responses were analyzed using SPSS 18.0. The results of this study are described below. First, evaluation criteria for natural cosmetics had four dimensions - practical, aesthetic, promotional, and social criteria. Second, for the upper LOHAS class, all four dimensions of evaluation criteria for natural cosmetics were important relative to the middle and lower classes. Third, for the upper and middle LOHAS classes, purchase intentions were influenced by practical criteria. However, evaluation criteria had no effect for the lower LOHAS class. Fourth, the upper LOHAS class considered practical criteria, the middle LOHAS class considered practical and social criteria, and the lower LOHAS class considered aesthetic criteria, As a result, word-of-mouth intentions were influenced by evaluation criteria for natural cosmetics.

• Journal of Fashion Business
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• v.20 no.3
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• pp.54-67
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• 2016

The purpose of this study was to investigate the The effect of fashion consumer's need for uniqueness in their clothing purchase behavior and switching intention. A total of 332 cases were included as the subjects of this study and a survey method was used. The data were analyzed by factor analysis, reliability analysis, t-test and multiple regression analysis using the SPSS 22.0 statistical program. The results were as follows. 1. The 3 dimensions (creative choice, unpopular choice, and avoidance of similarity) were extracted from the consumer's need for uniqueness and consumer divided high uniqueness group, middle uniqueness group, low uniqueness group. 2. The 3 factor (esthetic, functional, practical) were extracted from the clothing selection criteria. The three group had a significant difference in clothing selection and switching intention. Aesthetic factor and practical factor were the highest in high uniqueness group. 3. The need for uniqueness has influence on the aesthetic factor and practical factor. The creative choice factor had positive effect on the aesthetic and practical factor, yet unpopular choice factor had negative effect on the practical factor. The need for uniqueness and aesthetic factor has positive influence on brand switching intentions. 4. There was difference in unpopular choices factor by gender. A monthly average expenditure on fashion products had a significant difference in three kind of need for uniqueness. Results of this study provide a basis understand need for uniqueness and their effect on consumer behavior.

• Fashion & Textile Research Journal
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• v.7 no.2
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• pp.179-186
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• 2005

Girls' school uniform evaluative criteria and their uniform modification were investigated. The data were collected by questionnaire from 579 middle and high school girls living in Incheon during the fall of 2003. The uniform evaluative criteria consisted of five dimensions: aesthetics, comfort, economy, management, and status concealment factor. The uniform evaluative criteria were used to cluster the students into five groups: economic, practical, aesthetic, negative, and active. The uniform modifications were investigated in regard to sleeve length, sleeve width, breast width, jacket length, skirt length, hip width, and waist width. The aesthetic and the active groups intended to modify uniforms less in sleeve length and skirt length than the other three groups. There were significant differences in the uniform modifications among demographics: school years, height, weight, spending money, satisfaction/dissatisfaction with spending money, and clothing expenditures.

• International Journal of Costume and Fashion
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• v.18 no.2
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• pp.45-64
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• 2018

This study assessed scuba divers' wetsuit selection criteria based on the gender, age and scuba diving commitment level along with identifying currently owned and preferred wetsuit types. Lamb and Kallal's Functional, Expressive, and Aesthetic Consumer Needs (FEA) Model was the conceptual framework used for this study. Scuba diving has seen consistent growth, worldwide, it is necessary to investigate with wetsuit needs of this consumer group. A survey of 302 active scuba divers participated in the study. Total participants included 202 male and 100 female scuba divers. Divers stated fit was the most highly rated criteria with don/doff being most problematic. Female and older divers regarded functional performance criterion greatly(p<.05). Highly committed divers regarded the functional quality (p<.01) and aesthetic/expressive features (p<.05) of the wetsuit as important and owned more wetsuits(p<.01). Gender saw differences in required sizes ranges(p<.001) and style preferences(p<.05). Results suggest gender, age, and commitment levels all impact the wetsuit selection criteria of scuba divers.

• Journal of the Korean Society of Clothing and Textiles
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• v.28 no.3_4
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• pp.433-443
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• 2004

The purpose of this study was to identify the evaluative criteria for leather garment and investigate differences among the evaluative criteria of consumer groups, which were categorized by consumers' lifestyle. A questionnaire was developed and administered 475 males and females from twenties to forties living in Seoul and Daejon during August in 2001. Data were analysed by frequency, factor analysis, cluster analysis, t-test and one way-ANOVA. The results were as follows: 1. The leather garment evaluative criteria were found to have four different dimensions: a) aesthetic, b) sensory properties and quality, c) practicality, and d) symbolism. Especially, the sensory properties and quality including the weight of the leather garment, odor, and hand feel were identified as distinctive evaluative criteria for leather garment compared with general garments. 2. The leather garment evaluative criteria were used differently according to consumers' lifestyle. Consumers with a passive lifestyle tended to consider economic efficiency and practicality. The confident and active consumers with interests in their appearances tended to buy leather garment for symbolic and aesthetic reasons. 3. There were significant differences in evaluative criteria for the leather garment among demographics-gender, age, and marital status.