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A Study on Technology Acceptance Plans to Expand Direct Participation in the Sports Industry (스포츠 산업의 직접 참여 확대를 위한 기술수용 방안 연구)

  • Sangho Lee;Kwangmoon Cho
    • Journal of Internet of Things and Convergence
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    • v.9 no.1
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    • pp.105-115
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    • 2023
  • This study seeks to find a way to induce users to expand their direct participation in sports through the acceptance of digital technology. From July 1 to August 30, 2022, a survey was conducted targeting home training users who applied the Internet of Things (IoT). 129 people participated in the survey through non-face-to-face self-administration method. For data processing, frequency analysis, exploratory factor analysis, reliability analysis, correlation analysis, multiple regression analysis, and 3-step mediation regression analysis were conducted using IBM's SPSS 21.0 program. The results of the study are as follows. First, in the relationship between the home training PPM model and direct participation in sports, ease appeared to have a mediating effect. In the factors of push, simple functionality showed a complete mediating effect, and inefficiency showed a partial mediating effect. Among pull factors, enjoyment and possibility of experience showed a complete mediating effect. In the mooring factors, individual innovativeness showed a complete mediating effect. Second, in the relationship between home training PPM model and direct participation in sports, usefulness showed a mediating effect. In the factors of push, simple functionality showed a complete mediating effect, and inefficiency showed a partial mediating effect. Among pull factors, enjoyment and possibility of experience showed a complete mediating effect. Among the mooring factors, individual innovativeness showed a partial mediating effect. Through this research, it is expected that the sports industry will contribute to the expansion of consumption expenditure and economic growth through the expansion of digital technologies such as NFT, Metaverse, and virtual/augmented reality.

The Effect of AI Chatbot Service Experience and Relationship Quality on Continuous Use Intention and Recommendation Intention (AI챗봇 서비스 사용경험이 관계품질과 행동의도에 미치는 영향)

  • Choi, Sang Mook;Choi, Do Young
    • Journal of Service Research and Studies
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    • v.13 no.3
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    • pp.82-104
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    • 2023
  • This study analyzes the effect of users' experiences using AI chatbot services on relationship quality and behavioral intention. For the study, a survey was conducted on users who experienced AI chatbot services, and the research hypothesis was verified by analyzing the final 299 copies of valid data. As a result of the analysis, it was confirmed that satisfaction and trust, which are the relationship quality dimensions of AI chatbot service, were formed in users through the cognitive experience, emotional experience, and relational experience. In addition, it was confirmed that satisfaction and trust have a positive effect on the intention to continue using and recommending AI chatbot services, which correspond to the level of consumers' behavioral intentions, respectively. In addition, in terms of relationship quality, it was significant in all paths of the road of behavior, but in satisfaction, the path coefficient of the road of continuous use of AI chatbot and recommended road was significantly higher than the path coefficient in trust. This study provided a theoretical foundation that the relationship with relationship quality that affects behavioral intention also affects AI chatbot services in the online environment, and it is significant in that it suggests that relationship quality is an important mediating factor in establishing long-term relationships with consumers.

A Study on the Activation of Green Remodeling to Achieve Carbon Neutrality - Focusing on a case of Gwangmyeong City - (탄소중립 목표 달성을 위한 그린리모델링 활성화 방안에 관한 연구 - 광명시 사례를 중심으로 -)

  • Kim, Gi-Ran;Lee, Ju-hyun;Kim, Kyong Ju;Kim, Kyoungmin
    • Korean Journal of Construction Engineering and Management
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    • v.24 no.5
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    • pp.12-21
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    • 2023
  • Green remodeling proposed in the Korean New Deal is a project to build or remodel eco-friendly and energy-efficient buildings using renewable energy facilities and high-performance insulation for public buildings. The government intends to achieve the carbon emission reduction target by conducting green remodeling. Major overseas cities that conduct green remodeling are actively promoting technology support and promotion along with energy performance evaluation according to building characteristics, subsidies for private revitalization, and tax benefits. With this background, the analysis of the current status and problems of the green remodeling project was performed and the Activation factors of Green Remodeling were derived from survey results. This study suggested strategic measures such as a participation of civil society, promotion, and priority selection of administration and policy measures such as a leading role of the public sector, expanding support for the socially underprivileged, and financial support and tax benefits. And this study results are expected to be utilized as basic data to promote the green remodeling project.

A Study on Professor Trust, Achievement Motivation, and Self-efficacy among Allied Health Students : Focusing on the G University (보건계열학과 대학생들의 교수신뢰, 성취동기, 자기효능감에 관한 연구 : G대학 중심으로)

  • Hwang, Min-Ji;Bang, Yo-Soon
    • Journal of Korea Entertainment Industry Association
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    • v.13 no.1
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    • pp.157-166
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    • 2019
  • The purpose of this study was to investigate the level of professor trust, achievement motivation, and self-efficacy of health college students in G university, and to analyze the relationship between these variables and its influential factors to provide basic data on improvement of teaching methods and academic achievement. The study period was March 1 through 30, 2018. Study subjects were 276 health college students in G university located in G. City. The survey was conducted by the researcher, described the purpose of the study and distributed and collected the questionnaires. The questionnaire consisted of professor trust 27 items, achievement motivation 28 items and self-efficacy 24 items. As a result, professor trust was higher when the grade was lower and the degree of major satisfaction was better, and in order of the division of the health administration, the department of speech-language therapy, and the department of nursing. Achievement motivation was higher in the first grade than in 4th grade and when the degree of major satisfaction was better. Self-efficacy was higher in order of higher grades. Professor trust, achievement motivation, and self-efficacy were correlated with each other, and achievement motivation and self-efficacy influenced the professor trust. The result of this study suggests that the achievement motivation and self-efficacy of college students will be improved based on the mutual trust among the members of the university.

Exploring the Genres and Cast Portions' Influences on Broadcasting Entertainers' Professional Consciousness and Program Awareness (장르와 배역 크기에 따른 방송 연예인의 직업의식과 프로그램 의식 고찰)

  • Lee, In-Hye;Kwon, Sang-Jib
    • Journal of Korea Entertainment Industry Association
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    • v.13 no.3
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    • pp.55-75
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    • 2019
  • This study examines popular entertainers' professionalism with division of genres and cast portions. While genres can be divided into TV drama and variety show, cast portion into leading, supporting, and minor role. Entertainers' thought is categorized into their professional consciousness and their program awareness. By this division and categorization, this study grasps concretely how genres and cast portions affect entertainers' ideas. We conducted a survey on one hundred entertainers in TV dramas and variety shows and have analyzed data by using n-way ANOVA. This study also conducted in-depth interview as a research method by which we intended to enhance validity of the result. The results provide that genres and cast portions affected on entertainers' professional consciousness and their program awareness. In terms of professional consciousness, significant result was drawn on thoughts of discrimination, community, vocation, and satisfaction. In terms of their program awareness, affection, accountability, ownership, and anxiety consciousness were significant. With this result, this study provides implications both theoretical aspect and practical aspect. On theoretical aspect, this study broadens celebrity studies beyond star studies, and attempts to categorize entertainers theoretically. On practical aspect, it provides reconsideration on broadcasting condition, and suggests solving the problem of gap among entertainers.

Problem Structuring in IT Policy: Boundary Analysis of IT Policy Problems (경계분석을 통한 정책문제 정의에 관한 연구 - 언론보도에 나타난 IT 정책문제 탐색을 중심으로 -)

  • Park, Chisung;Nam, Ki Bum
    • 한국정책학회보
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    • v.21 no.4
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    • pp.199-228
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    • 2012
  • Policy problems are complex due to diverse participants and their relations in the policy processes. Defining the right problem in the first place is important because Type III error is likely to happen without removing rival hypothesis in defining the problem. This study applies Boundary Analysis suggested by Dunn to structure IT policy problems in Korea. The time frame of the study focuses on 5 years of Lee Administration and data are collected from four newspapers. Using content analysis, the study, first, elaborates total 2,614 policy problems from 1,908 stakeholders. After removing duplicating problems, 369 problems from 323 stakeholders are identified as a boundary of IT policy problem. Among others, failures in government policies are weighted as the most serious problems in IT policy field. However, many significant problems raised by stakeholders dated back to more than a decade, and those are intrinsic problems, which initially caused by market distortions in the IT industry. Therefore, we should be cautious not to overemphasize the most conspicuous problem as the only problem in the policy field when we interpret results of problem structuring.

Effects of the Coptidis Rhizoma Extract on the Membranous Nephropathy induced by Cationic Bovine Serum Albumin in Mice (황연(黃連)이 Cationic Bovine Serum Albumin 투여로 유발된 Membranous Nephropathy Mouse Model에 미치는 영향)

  • Chae, Eun-Young;Cho, Chung-Sik;Kim, Cheol-Jung
    • The Korea Journal of Herbology
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    • v.24 no.1
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    • pp.99-110
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    • 2009
  • Objectives : The current treatment regimens for patients with nephrotic syndrome due to membranous nephropathy(MN) are based on steroids or immunosuppressive therapy with the aim of reducing proteinuria and improving outcome. Although these treatments attenuate the deterioration of renal function in MN patients, it has been suggested that all are burdened by significant toxicity. Therefore, more specific and less toxic therapies are needed. This study was to evaluate the effects of Coptidis Rhizoma Extract(CRE) on the MN induced by cBSA in mice. Methods : Mice were divided into 4 groups. One group named for 'Normal' was injected with a saline solution not to be immunized. The rest groups were treated as follows; After mice were immunized with 0.2 mg of cBSA and Freund's complete adjuvant one time every two weeks for 6 weeks, they received intra-peritoneal injection of 10 mg/kg of cBSA daily for 4 weeks. Also, they were divided into 3 groups. The first named for 'Control' was not given CRE. The second for 'CRE-250' was given oral administration of 250 mg/kg of CRE daily for 4 weeks. The third for 'CRE-500' was given 500 mg/kg of CRE. All of mice were sacrificed 4 weeks after the first immunization. We measured a body weight and 24hrs proteinuria as well as serological analysis. The morphologic changes of renal glomeruli were also observed with a light microscope and an electron microscope. Results : The levels of 24 hrs proteinuria, triglyceride, IgG, IL-6 were significantly decreased in both CRE groups. And the level of IgM was significantly decreased in CRE-250 group. In histological findings of kidney tissue, thickening of GBM and deposition of electron-density were consideraly decreased in both CRE groups. Conclusions : The present study suggests that CRE is highly effective when treating mice with MN induced by cBSA. More clinical data and studies are to be done for efficient application.

Exploring the Microbial Community and Functional Characteristics of the Livestock Feces Using the Whole Metagenome Shotgun Sequencing

  • Hyeri Kim;Eun Sol Kim;Jin Ho Cho;Minho Song;Jae Hyoung Cho;Sheena Kim;Gi Beom Keum;Jinok Kwak;Hyunok Doo;Sriniwas Pandey;Seung-Hwan Park;Ju Huck Lee;Hyunjung Jung;Tai Young Hur;Jae-Kyung Kim;Kwang Kyo Oh;Hyeun Bum Kim;Ju-Hoon Lee
    • Journal of Microbiology and Biotechnology
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    • v.33 no.1
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    • pp.51-60
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    • 2023
  • The foodborne illness is the important public health concerns, and the livestock feces are known to be one of the major reservoirs of foodborne pathogens. Also, it was reported that 45.5% of foodborne illness outbreaks have been associated with the animal products contaminated with the livestock feces. In addition, it has been known that the persistence of a pathogens depends on many potential virulent factors including the various virulent genes. Therefore, the first step to understanding the public health risk of livestock feces is to identify and describe microbial communities and potential virulent genes that contribute to bacterial pathogenicity. We used the whole metagenome shotgun sequencing to evaluate the prevalence of foodborne pathogens and to characterize the virulence associated genes in pig and chicken feces. Our data showed that the relative abundance of potential foodborne pathogens, such as Bacillus cereus was higher in chickens than pigs at the species level while the relative abundance of foodborne pathogens including Campylobacter coli was only detected in pigs. Also, the microbial functional characteristics of livestock feces revealed that the gene families related to "Biofilm formation and quorum sensing" were highly enriched in pigs than chicken. Moreover, the variety of gene families associated with "Resistance to antibiotics and toxic compounds" were detected in both animals. These results will help us to prepare the scientific action plans to improve awareness and understanding of the public health risks of livestock feces.

The Effect of Support Quality of Chatbot Services on User Satisfaction, Loyalty and Continued Use Intention: Focusing on the Moderating Effect of Social Presence (챗봇서비스의 지원품질이 사용자 만족, 충성도 및 지속사용의도에 미치는 영향에 관한 연구 : 사회적 실재감의 조절효과를 중심으로)

  • Kim Jung Tae;Choi Do Young
    • Journal of Service Research and Studies
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    • v.12 no.4
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    • pp.106-124
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    • 2022
  • This study examined whether the social support (emotional support, information support) provided by customers through chatbot service affects the satisfaction of chatbot service felt by customers and whether the satisfaction of chatbot service affects loyalty and intention to continue using chatbot service. In order to confirm the moderating effect of social presence of chatbot service, a total of 300 effective data were obtained by conducting an online survey divided into a group that recognizes social presence highly and a group that recognizes low. As a result of the analysis, the path from emotional support to satisfaction of chatbot service was supported in the group that recognized social presence highly, and the path from emotional support to satisfaction of chatbot service was not supported in the group that recognized social presence low, and the difference was confirmed in the hypothesis path coefficient. This is interpreted as the social presence affecting human emotional response.This study can provide implications for the function of social presence of chatbot service in that it applied information support and emotional support, which are two factors of social support, to chatbot service, and demonstrated the relationship between satisfaction, loyalty, and continuous use according to the degree of social presence of chatbot users.

A Study on the Effect of Social Worker's Job Stress on Turnover Intention and Work Exhaustion (사회복지사의 직무스트레스가 이직의도와 업무소진에 미치는 영향 연구)

  • Park, Eun Ju;Kang, Min Jung
    • The Journal of the Convergence on Culture Technology
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    • v.9 no.1
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    • pp.205-211
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    • 2023
  • The purpose of this study is to identify what factors actually affect the turnover intentions of social workers. It is an important task to grasp the factors of turnover of the social worker through empirical analysis because the high turnover rate of social welfare workers in Korea has a negative influence on their organization and ultimately impedes the stable delivery of social welfare services. This study used the results of analyzing 100 social workers in social service companies. In fact, the data used in this study were statistically analyzed only for 82 subjects, except for 18 subjects who did not respond to the variables used. As a result, the general effects of job stress on job turnover and job exhaustion were examined as much as possible. We examined the effect of job stress, an independent variable, on the turnover and exhaustion of social workers. Specifically, job stress was divided into role, organizational, and relationship, and it was found that role - related factor job stress only affected social workers' turnover intention significantly. In addition, the relationship-related affected the exhaustion of the social worker. Therefore, in order to reduce the exhaustion of the social worker, the desirable direction to reduce the stress of the relationship-related factor should be sought.