• 제목/요약/키워드: Acquisition Category

검색결과 55건 처리시간 0.026초

머신러닝 분류기법을 활용한 신생 유튜버의 생존 및 수익창출에 관한 연구 (A study on Survive and Acquisition for YouTube Partnership of Entry YouTubers using Machine Learning Classification Technique)

  • 김호익;김한민
    • 경영정보학연구
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    • 제25권2호
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    • pp.57-76
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    • 2023
  • 본 연구는 목적은 디지털 플랫폼인 YouTube에서 최근 채널을 만든 크리에이터와 유튜버의 성공 여부를 분류 분석을 통해 알아보고자 함이다. 이를 위하여 과학기술 카테고리의 유튜버 채널 실제 정보들을 바탕으로 평균 동영상 업로드 횟수, 평균 영상 길이, 선택 가능한 다국어 자막 개수, 운영 중인 다른 소셜 네트워크 채널의 정보를 식별하였다. 식별한 정보와 머신러닝 기법을 활용하여 초기 유튜버들의 성공 여부인 수익창출 여부를 분류 분석하였으며, 분석결과, 인공 신경망 알고리즘이 초기 유튜버의 성공 또는 실패를 예측하는 데 가장 정확한 결과를 제공하고 있음을 발견했다. 또한, 제시된 다섯 가지 요인은 분석결과 향상에 기여하는 것으로 나타났다. 본 연구는 유튜브를 시작하고자 하는 신규 개인 창업가, 현재 유튜브를 운영하고 있는 인플루언서, 이러한 디지털 플랫폼을 활용하고자 하는 기업들에게 디지털 플랫폼의 다양한 접근 방식과 활용 방향에 대해 제언한다.

브랜드애호도에 따른 가격할인율의 차이가 소비자의 획득가치와 거래가치에 미치는 영향 (The Effect of Price Discount Rate According to Brand Loyalty on Consumer's Acquisition Value and Transaction Value)

  • 김영이;김재영;신창락
    • 마케팅과학연구
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    • 제17권4호
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    • pp.247-269
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    • 2007
  • 현대에 있어 동질적인 품질과 편익을 제공하는 제품을 가지고 다수의 기업들이 시장점유율 증대와 고객확보를 위하여 치열한 경쟁을 벌이고 있는 가운데 가격할인은 기업이 즐겨 사용하는 촉진수단이다. 가격할인은 단기적 매출향상, 소비자의 브랜드전환, 신제품의 시장침투 등의 목적을 달성하기 위하여 사용된다. 실제로 과거의 실증연구에 의하면 다양한 형태의 가격할인이 판매증대에 효과적이며 가격할인은 소비자의 지각가치를 증가시킨다고 하였다. 하지만 할인된 가격은 제품의 품질을 의심하게 하거나 낮게 평가하는 부정적인 효과가 있다는 사실이 밝혀졌으며, 모든 제품카테고리와 모든 구매상황에 대하여 가격할인이 소비자의 지각가치를 향상시킨다고 볼 수 없다. 이에 따라 본 연구에서는 브랜드애호도의 차이가 있는 제품을 대상으로 가격할인율에 따라 소비자의 지각가치에 어떠한 영향을 미치는지를 연구함으로서 브랜드애호도의 조절효과를 분석하였다. 브랜드애호도가 강한 제품에 대한 지각획득가치와 지각거래가치는 가격할인율이 낮을 때 보다 큰 경우에 증가할 것으로 예측하였으나 분석결과 유의적인 차이가 없는 것으로 나타났는데, 이것은 브랜드애호도가 강한 경우에는 가격할인에 의한 지각희생의 감소량이 크지 않았고 브랜드 자체에 대한 신뢰도와 속성에 대한 만족도가 높기 때문에 가격인하가 브랜드선택에 큰 영향을 미치지 않았다는 것을 의미한다고 할 수 있다. 반면 브랜드애호도가 약한 제품에 대한 지각획득가치와 지각거래가치는 가격할인율이 낮을 때 보다 큰 경우에 감소한 것으로 나타났다. 이는 브랜드애호도가 약한 경우에는 제품으로부터 획득하게 되는 편익에 대한 만족도와 신뢰도가 낮은데 이러한 특성을 고려해보면 가격할인이 클 때에 제품의 품질과 편익을 더욱 평가절하하거나 심리적으로 지각희생의 크기가 증가됨에 따라 지각가치가 감소되었음을 의미한다고 할 수 있다.

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조선시대 복식의 니트 기법 연구 (The Study on Knitting Techniques in Joseon Dynasty)

  • 임영자;권진
    • 복식
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    • 제54권1호
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    • pp.23-36
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    • 2004
  • The knitting, which has developed from the onset of human civilization, has a close relation to dwelling as well as to clothing itself. Its progress has taken shape in a variety of forms according to nature-friendly tools and its knit texture in the past is different from that of modern times. With this basic idea, the work aims at the further study of various knitting structure which triggered the origin of modern techniques, the establishment of those methods, and the finding of what means was utilized earlier based on these. By doing that, this study will provide the foundation in the Korean historical timeframe in knitting field and give definition to knit wear in a historical sense. As to definition, the outcome in the research boils down to two categories. broad meaning and narrow meaning. The former can be the hook-formed textile, referring to making, twisting, or binding the knots. On the other hands, the latter, that is, narrow type, can be the loop-linked fabric which can be defined as modern knitting. The knitting dates back to the ancient way of binding structure, combining structure in other words, and braiding structure and this kept dividing into subgroups like Netting. Nalbinding, Sprang and Crochet as the usage of hands and tools by mankind has got improved. And it changed into knitting and crochet which means a bamboo needle-hook knitting (larger needle type) and a crochet-hook knitting (smaller needle type), respectively through middle ages and modern times and settled down to the production of fabric. In this work, Netting, Nalbinding, Sprang and Crochet are classified as ancient category in which these originate the modern knitting method. Though the modern type of knitting is not found in the Joseon Dynasty, some various methods from the ancient twisting skill and binding skill where the materials with easy access to acquisition in the nature such as rattan, straw, horsehair, hemp, rush, cotton, silk and the like to Netting, Nalbinding and Sprang except Crochet were handed down and used in costume for diverse application. This work can provide the basic frame in terms of Korean history of knitting which has been excluded in the relevant researches until now. When applying the study, it would trigger the initiation of more versatile design with which the previous unique techniques along with modern techniques can be adopted in the clothing market as knit designs gain in public favor more and more.

해외투자(海外投資)와 지속가능발전 원칙 - 적도원칙(赤道原則)(Equator Principles)을 중심으로 - (How to Reflect Sustainable Development in Overseas Investment including Equator Principles)

  • 박훤일
    • 한국무역상무학회:학술대회논문집
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    • 한국무역상무학회 2006년도 제35회 하계 정기세미나
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    • pp.45-72
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    • 2006
  • The Equator Principles are a set of voluntary environmental and social guidelines for ethical project finance. These principles commit banks and other signatories to not finance projects that fail to meet these guidelines. The principles were conceived in 2002 on an initiative of the International Finance Corporation and launched in 2003. Since then, dozens of major banks have adopted the Principles, and with these banks among them accounting for more than three quarters of all project loan market volume the Principles have become the de facto standard for all banks and investors on how to deal with potential social and environmental effects of projects to be financed. While regarding the Principles an important initiative, NGOs have criticised the Principles for not producing real changes in financing activities and for allowing projects to go through that should have been screened out by the Principles, such as the Sakhalin-II oil and gas project in Russia. In early 2006, a process of revision of the principles was begun. The Equator Principles state that endorsing banks will only provide loans directly to projects under the following circumstances: - The risk of the project is categorized in accordance with internal guidelines based upon the environmental and social screening criteria of the International Finance Corporation (IFC). - For all medium or high risk projects (Category A and B projects), sponsors complete an Environmental Assessment, the preparation of which must meet certain requirements and satisfactorily address key environmental and social issues. - The Environmental Assessment report addresses baseline environmental and social conditions, requirements under host country laws and regulations, applicable international treaties and agreements, sustainable development and use of renewable natural resources, protection of human health, cultural properties, and biodiversity, including endangered species and sensitive ecosystems, use of dangerous substances, major hazards, occupational health and safety, fire prevention and life safety, socio-economic impacts, land acquisition and land use, involuntary resettlement, impacts on indigenous peoples and communities, cumulative impacts of existing projects, the proposed project, and anticipated future projects, participation of affected parties in the design, review and implementation of the project, consideration of feasible environmentally and socially preferable alternatives, efficient production, delivery and use of energy, pollution prevention and waste minimization, pollution controls (liquid effluents and air emissions) and solid and chemical waste management. - Based on the Environmental Assessment, Equator banks then make agreements with their clients on how they mitigate, monitor and manage those risks through an 'Environmental Management Plan'. Compliance with the plan is required in the covenant. If the borrower doesn't comply with the agreed terms, the bank will take corrective action, which if unsuccessful, could ultimately result in the bank canceling the loan and demanding immediate repayment. - For risky projects, the borrower consults with stakeholders (NGO's and project affected groups) and provides them with information on the risks of the project. - If necessary, an expert is consulted. The Principles only apply to projects over 50 million US dollars, which, according to the Equator Principles website, represent 97% of the total market. In early 2006, the financial institutions behind the Principles launched stakeholder consultations and negotiations aimed at revising the principles. The draft revised principles were met with criticism from NGO stakeholders, who in a joint position paper argued that the draft fails by ignoring the most serious critiques of the principles: a lack of consistent and rigorous implementation.

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하이테크 산업에서 기술이전을 통한 사업화 성공요인에 관한 연구: 전자부품연구원과 프로브카드 회사의 협력 사례를 중심으로 (A Study on the Success Factors of Technology Transfer and Commercialization in the High-Technology Industry: Collaboration between KETI and Probe Card Company)

  • 임인종;이상명;이정환
    • 기술혁신학회지
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    • 제17권3호
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    • pp.490-518
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    • 2014
  • 본 연구는 전자부품연구원과 반도체 테스트용 프로브카드 회사간 기술이전 사례를 중심으로 기술이전이 사업화 성과까지 연계되기 위해 필요한 요인들을 분석하였다. 이러한 연구를 통해 실제 현장에서 가장 영향력 있는 기술이전의 성공요인을 살펴보고 정부정책과 기업전략 측면에서 기술이전과 기술사업화 성과를 창출하는 것을 주요 목적으로 한다. 국내외 선행연구 분석, 프레임워크 설정, 사례분석의 과정을 거쳐 기술 수요자, 기술 공급자, 이전 기술, 기술이전 과정 특성의 4가지 측면에서 시사점을 도출하였다. 연구결과 기술 수요자 특성은 신기술 이전획득전략 및 추진의지/보완 자산과 흡수 능력, 기술 공급자 특성은 기술이전 및 사업화 경험/기술이전과 연계한 사업화 지원의지/풍부한 이전 대상 기술군, 이전 기술 특성은 연구개발단계 및 기술분야/기존 기술과의 연계성, 기술이전 과정 특성은 기술이전 전담조직의 지원활동/기술 이전과정의 적극적 참여 등이 성공요인으로 도출되었다.

한국반도체 설계전문기업의 핵심경쟁력 역량에 관한 연구 (A Study on the Core Competency of Specialized Company for Semiconductor Design of Korea)

  • 굴루라;이재하
    • 융합정보논문지
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    • 제9권12호
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    • pp.30-38
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    • 2019
  • 본 연구는 반도체 설계전문기업의 경쟁력수준을 분석하는 데 초점을 맞추고 있다. 해당 기업의 경쟁력은 제품개발, 축적기술, 시장관련능력, 인적자원 그리고 경영시스템 등의 범주에서 분석하였다. 분석대상은 73개 기업으로 하였고, 이들 기업의 자료는 설문지 수거와 직접 응답방식을 병행하여 수집하였다. 설문은 명목척도를 활용하여 경쟁력 범주에 대한 중요도 순위와 경쟁력 범주별 세부항목의 수준(100점 기준)에 대하여 응답하도록 구성하였다. 분석결과, 중요하다고 인식하고 있는 경쟁력 범주와 실제 간에는 차이가 존재하고 있었다. 경쟁력 범주에 대한 중요도 인식순위는 제품개발, 축적기술, 시장관련능력, 인적자원 그리고 경영시스템 등으로 나타났다. 그러나 실제 현실적인 경쟁력 수준은 인적자원역량의 경쟁력이 가장 높았고, 그 다음으로 경영시스템, 제품개발 및 축적기술 등의 순으로 확인되었다. 가장 경쟁력이 취약한 범주는 시장관련역량으로, 이 범주의 경쟁력 제고(고객층 발굴, 시장 및 고객정보수집, 관련 정보분석 등)를 위한 노력이 더욱 필요하다고 볼 수 있다.

몽골 지적장애아동 주양육자의 교육요구 (Educational Needs of Primary Caregivers of Children with Intellectual Disability in Mongolia)

  • 김진희;박서진;이은영
    • 한국융합학회논문지
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    • 제10권3호
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    • pp.319-334
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    • 2019
  • 이 연구는 몽골 지적장애아 주양육자의 교육요구를 확인하기 위하여 수행되었다. 자료는 2017년 10월 25일부터 11월 30일까지 150명의 지적장애아동의 주양육자를 대상으로 수집되었다. 설문지는 10개의 범주에 35개 문항으로 구성되었다. 주양육자의 평균 교육요구도는 $4.05{\pm}0.65$점이었다. 정보와 지식습득 범주에서의 건강관련 교육요구도가 가장 높았다($4.48{\pm}0.57$). 주양육자의 교육요구도는 월 소득수준(F=7.07, p<.001), 보조양육자의 유무(t=-2.70, p=.008), 돌봐야 하는 추가 장애아동 유무(t=2.02, p=.046), 장애아동 어머니의 직업 유무(F=3.87, p=.023), 장애아동의 중복장애 유무(t=-2.60, p=.010)에 따라 통계적으로 유의한 차이가 있었다. 본 연구결과는 몽골의 지적장애아동 주양육자 지원 프로그램 개발 시 기초자료로 활용될 수 있을 것이라 기대된다.

문화 콘텐츠 영향의 신조 중국어 고찰 (A Study of the New Chinese Words Under the Influence of Culture Content)

  • 맹상삼;이광호
    • 한국엔터테인먼트산업학회논문지
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    • 제13권8호
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    • pp.131-142
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    • 2019
  • 본 논문은 문화콘텐츠의 영향을 받아 생긴 신조 중국어를 고찰하여 분석한 것이다. 한국 문화 산업이 크게 발달하면서 세계 곳곳에 한류 열풍을 일으켰다. 이를 통해 많은 한국어 단어, 신조 중국어, 그리고 문화에 대한 새로운 의식과 개념이 중국으로 들어오기 시작했다. 그중에서 한류 콘텐츠로 인해 중국 인터넷에서 나타난 신조어가 적지 않다. 신조 중국어는 한류 팬과 한국어 학습자가 많아지면서 폭넓게 사용하는 추세를 보인다. 한류 콘텐츠 영향의 중국 신조 중국어는 중국 신조 중국어의 중요한 부분이라고 여긴다. 이를 정확하게 인식하고 이해하기 위하여 먼저 중국 신조 중국어 구성방식의 6가지 분류, 즉 비유적 의미, 대치, 외래어 차용, 축약, 합성, 파생을 지적하였다. 이러한 구성방식은 한류 콘텐츠 영향의 중국 인터넷 단어에도 그대로 작용하여 3가지 한류 신조 중국어, 즉 한자로 표시하는 신조어, 알파벳으로 표시하는 신조어, 의미 확장, 그리고 새로운 의미의 획득을 통한 신조어로 분석하여 제시하였다. 그리고 그 생성 원인과 전망을 분석하였다. 그리고 각 분류에 따라 구체적인 뉴스 제목이나 노래 등을 실례로 들어 한류 콘텐츠 영향의 중국 신조 중국어의 현상을 확인하였다. 이러한 신조 중국어가 중국 어휘를 풍부하게 만들고, 소통을 순조롭게 하는 데 도움을 줄 것으로 기대한다.

간호학 교육에서 기초의과학 교과목별 목표와 내용에 대한 연구 (Objectives and Contents of Basic Medical Sciences in Nursing Education)

  • 최명애;신기수
    • 대한간호학회지
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    • 제29권6호
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    • pp.1455-1468
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    • 1999
  • The purpose of this study was to investigate the objectives and contents of basic medical sciences at department of nursing in college of nursing, and junior college of nursing, thus ultimately providing the basic data to standardize the curriculum of the basic medical sciences in nursing education. Seventy eight professors who were in charge of teaching basic medical sciences to at 22 colleges of nursing/ department of nursing, and 20 junior colleges of nursing responded to the questionnaires that consisted of the questions regarding objectives and contents, of basic medical sciences. Based on the description of objectives, the description related to nursing, nurse, nursing science was cathegorized as on objective applicable to nursing science, the description related to medicine or clinical medicine as medical model, the description without description related to medicine was cathegorized as knowledge acquisition. The number of schools corresponding to each category were summerized in descending order. The objectives of basic medical sciences were categorized by concepts and number of schools corresponding to the categorized concept. The findings of the study are as follows ; 1. The subjects of basic medical science identified were physiology, anatomy, biochemistry, pathology, microbiology, and pharmacology in most colleges of nursing and junior colleges. Two colleges of nursing/department of nursing (9.1%) and 19 junior colleges of nursing(95%) did not offer biochemistry, 1 college of nursing /department of nursing(5%) did not offer pathology & pharmacology. 2 junior colleges of nursing (10%) did not offer pharmacology, 1 junior college of nursing(5%) did not offer pathology. The other 1 junior college of nursing did not offer microbiology. 2. Objectives of physiology were to acquire knowledge and understanding on human function in both 6 (50%) colleges and 5 junior colleges. Objectives of anatomy were to acquire knowledge on human structure in both 4 (57%) colleges and 2 (50%) junior colleges; knowledge applicable to nursing sciences in both 3 (42.8%) colleges and 2 (50%) junior colleges. Objectives of biochemistry was to obtain knowledge and understanding on biochemistry, and understanding of basic concepts about biochemistry. Objectives of pathology were to obtain knowledge and understanding on pathology in both 4 (57.1%) colleges and 5(62.5%) junior colleges. Objectives of microbiology were to acquire knowledge and understanding on microbiology in both 5(83.8%) colleges and 6(85.7%) junior colleges. Objectives of pharmacology were to acquire knowledge on pharmacology in both 7(100%) colleges and 8(100%) junior colleges. 3. Contents of physiology in 19 (100%) schools were membrane transport, digestion, circulation, nervous system and respiration. In 16(84.2%) were kidney and muscle, that in 13(68.4%) were endocrine physiology. In 11(57.9%) were introduction and that in 9(47.4%) were structure and function of cells. Contents of anatomy in 11(100%) schools were skeletal system, muscle system, digestive system, circulatory system, concepts regarding human structure. In 10(90.9%) schools were endocrine system and nervous system, and in 5(45.5%) schools were blood, urinary system and cell. Contents of biochemistry in 6(100%) schools were history of biochemistry, body regulating factor, bioenergy, health and nutrition, nutrition of cell, energy production system. In 5(83.3%) schools were metabolism of protein and carbohydrate and enzyme, and in 3(50%) schools were metabolism of energy and fat. Contents of microbiology in 13(100%) schools were environment and influenc of bacteria, virus, G(-) rods, purulent cocci, G(+) rods. In 10 (76.9%) were immunity, diphtheria, enterobacteria, and in 9(69.2%) were spirochete, rickettsia and clamydia, and that in 6(46.2%) were sterilization and disinfection. Contents of pathology in 14(100%) schools were cell injury and adaptation, inflammation, respiratory diseases, circulatory diseases. In 10(71.4%) were neurological disorders, in 8(57.1%) were immunity and disease, and in 7 (50%) were tumor and progressive changes. Contents of pharmacology in 15(100%) were cardivascular drugs, introduction to pharmacology, hypnotics, analgesics, local anesthetics, an ticonvulsants. In 12(80%) were drugs activity on sympathetic and parasympathetic nervous system, and in 11(73%) were sulfa drugs, antibiotics, drug abuse and addiction.

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국경을 넘는 해양환경오염에 대한 국가책임과 적용의 한계 -중국의 산샤댐 건설로 인한 동중국해 해양환경 영향을 중심으로- (Limitations of National Responsibility and its Application on Marine Environmental Pollution beyond Borders -Focused on the Effects of China's Three Gorges Dam on the Marine Environment in the East China Sea-)

  • 양희철
    • Ocean and Polar Research
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    • 제37권4호
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    • pp.341-356
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    • 2015
  • A nation has a sovereign right to develop and use its natural resources according to its policies with regard to development and the relevant environment. A nation also has an obligation not to harm other countries or damage environments of neighboring countries as consequences of such actions of developments or use of natural resources. However, international precedents induce a nation to take additional actions not to cause more damages from the specific acts causing environmental damages beyond national borders, when such acts have economic and social importance. That is to say that there is a tendency to resolve such issues in a way to promote the balance between the mutual interests by allowing such actions to continue. A solution to China's Three Gorges Dam dilemma based on a soft law approach is more credible than relying on a good faith approach of national responsibilities and international legal proceedings since the construction and operation of the dam falls within the category of exercising national sovereign rights. If a large scale construction project such as the Three Gorges Dam or operation of a nuclear power plant causes or may cause environmental damage beyond the border of a nation engaged in such an undertaking, countries affected by this undertaking should jointly monitor the environmental effects in a spirit of cooperation rather than trying to stop the construction and should seek cooperative solutions of mutual understanding to establish measures to prevent further damages. If China's Three Gorges Dam construction and operation cause or contain the possibility of causing serious damages to marine environment, China cannot set aside its national responsibility to meet international obligations if China is aware of or knows about the damage that has occurred or may occur but fail to prevent, minimize, reverse or eliminate additional chances of such damages, or fails to put in place measures in order to prevent the recurrence of such damages. However, Korea must be able to prove a causal relationship between the relevant actions and resulting damages if it is to raise objections to the construction or request certain damage-prevention actions against crucial adverse effects on the marine environment out of respect for China's right to develop resources and acts of use thereof. Therefore, it is essential to cumulate continuous monitoring and evaluations information pertaining to marine environmental changes and impacts or responses of affected waters as well as acquisition of scientific baseline data with observed changes in such baseline. As China has adopted a somewhat nonchalant attitude toward taking adequate actions to protect against marine pollution risks or adverse effects caused by the construction and operation of China's Three Gorges Dam, there is a need to persuade China to adopt a more active stance and become involved in the monitoring and co-investigation of the Yellow Sea in order to protect the marine environment. Moreover, there is a need to build a regular environmental monitoring system that includes the evaluation of environmental effects beyond borders. The Espoo Convention can serve as a mechanism to ease potential conflicts of national interest in the Northeast Asian waters where political and historical sensitivities are acute. Especially, the recent diplomatic policy advanced by Korea and China can be implemented as an important example of gentle cooperation as the policy tool of choice is based on regional cooperation or cooperation between different regions.