• Title/Summary/Keyword: Academic Research Services

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The Effect of Mobile Customer Center's Quality Factors on Customer Satisfaction, Trust and Loyalty (모바일 고객센터 품질요인이 고객 만족과 신뢰 그리고 고객충성도에 미치는 영향)

  • Kim, Chang-Soo;Lee, In-Seok;Ryu, Hei-In;Lee, Sung-Ho
    • Journal of Information Technology Services
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    • v.9 no.3
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    • pp.1-23
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    • 2010
  • The mobile customer center is one of major customer service channels to gain company's competitive advantage, to establish new correlations between customers and service value, and to respond quickly to customer needs. This study attempted to investigate the effect of mobile customer center's quality on customer satisfaction, trust, and loyalty. For this purpose, we divided quality factors of mobile customer center into mobile service quality and content quality, and then empirically analyzed their impact on customer satisfaction, customer trust, and loyalty. The research result showed mobile service quality and content quality having significant association with customer satisfaction and trust. Moreover, customer satisfaction and trust were closely related to customer loyalty. However, there was no significant difference in the factors affecting customer satisfaction and trust according to the levels of personal innovativeness. It is hoped that this study provides academic foundations for further research on mobile customer center and serves as a useful guideline for operating customer service channels successfully.

Collaborative Communication, Information Sharing and Supply Chain Performance

  • LEE, Changjoon;KIM, Soohyo
    • The Journal of Industrial Distribution & Business
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    • v.12 no.5
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    • pp.27-36
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    • 2021
  • Purpose: This study empirically investigates the effect of collaborative communication and information sharing on the supply chain performance of South Korean pharmaceutical companies. Specifically, it understands the importance collaborative communication and suggests a method for investigating communication in academic research on the pharmaceutical industry. Investigating this sector is crucial because the importance of the pharmaceutical industry is increasing globally against the background of the Covid-19 pandemic. Research design, data, and methodology: A questionnaire was administered to employees of South Korean pharmaceutical companies and 244 valid responses were used for the statistical analysis. Additionally, structural equation modeling was used to measure the relationships between the observed and latent variables. Results: Collaborative communication has a positive effect on information sharing. However, information sharing, unlike collaborative communication, does not exhibit a significant positive relationship with supply chain performance. These results indicate that it is important to communicate effectively in the supply chain rather than strive for the right type of information sharing. Conclusions: Consumers and retailers within the supply chain should continue to strive for candid communication. This study is meaningful, as it empirically tests the relationships between collaborative communication, information sharing, and supply chain performance in the South Korean pharmaceutical industry.

Effective E-Learning Practices by Machine Learning and Artificial Intelligence

  • Arshi Naim;Sahar Mohammed Alshawaf
    • International Journal of Computer Science & Network Security
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    • v.24 no.1
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    • pp.209-214
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    • 2024
  • This is an extended research paper focusing on the applications of Machine Learing and Artificial Intelligence in virtual learning environment. The world is moving at a fast pace having the application of Machine Learning (ML) and Artificial Intelligence (AI) in all the major disciplines and the educational sector is also not untouched by its impact especially in an online learning environment. This paper attempts to elaborate on the benefits of ML and AI in E-Learning (EL) in general and explain how King Khalid University (KKU) EL Deanship is making the best of ML and AI in its practices. Also, researchers have focused on the future of ML and AI in any academic program. This research is descriptive in nature; results are based on qualitative analysis done through tools and techniques of EL applied in KKU as an example but the same modus operandi can be implemented by any institution in its EL platform. KKU is using Learning Management Services (LMS) for providing online learning practices and Blackboard (BB) for sharing online learning resources, therefore these tools are considered by the researchers for explaining the results of ML and AI.

Recent Research Trends and Implications of the Social Service Supply System (사회서비스 공급체계의 최근의 연구 동향)

  • Seo, Jeong-Min;Kim, Nang-Hee
    • Journal of Digital Convergence
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    • v.14 no.4
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    • pp.55-68
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    • 2016
  • Academic research of the social service delivery system is very limited. This paper checked on the status of research on current social service delivery system in order to explore new research and policy directions. Analysis study consisted of 79 pieces and the framework was divided into dimensional analysis, content analysis and analytical standards. Research on the papers of social service delivery systems showed from the initial stage of the policy discussion to the phase of the individual services. Summarizing the study is as follows. First, This studies confirmed that at this time the quality studies on social service delivery system is needed. Second, this indicates that right now, the government budget of social services and the data relating to social service agencies will be opened to the public for the expansion of social services studies. Third, to expand social services delivery systems research, it showed that social services demand forecasting research such as budget allocation, population characteristics, equality of public service and local information is needed. Finally, since the quality of service is reduced by the oversupply, the discussion of the entry regulations of social service providers is required.

The Wireless World Research Forum(WWRF) Towards Systems Beyond 3G

  • Mohr, Werner
    • Information and Communications Magazine
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    • v.19 no.7
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    • pp.56-71
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    • 2002
  • Third generation mobile radio systems (3G) are currently being deployed in different regions of the world. Future systems beyond 3G are already under discussion in international bodies and forums such as ITU, WWRF and R&D programs of the European Union and in other regions. These systems will determine the research and standardization activities in mobile and wireless communication in the next years. Based on the experience of 3G future systems will be developed mainly from the user perspective with respect to potential services and applications including traffic demands. Therefore, the Wireless World Research Forum (WWRF) was launched in 2001 as a global and open initiative of manufacturers, network operators, SMEs, R&D centers and the academic domain. WWRF is focused on the vision of such systems the Wireless World - and potential key technologies. This paper describes the international context of activities on systems beyond third generation, the goals, objectives and structure of WWRF, the user perspective as the starting point for a future system design and the key enabling technologies for the Wireless World.

Smart Tourism Development in Small and Medium Cities: The Case of Macao

  • Qi, Shanshan
    • Journal of Smart Tourism
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    • v.1 no.2
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    • pp.27-36
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    • 2021
  • As a popular concept, smart tourism is widely used as a strategic tool to improve the competitiveness of world tourism destinations. Taking Macao as a case study, this research explores the relationship between government, academic research, and smart destination applications, with a view toward investigating the utilization of smart technology to achieve service innovation, effective communication with tourists, and enhance the travel experience. The study summarizes the current situation of smart tourism in Macao, finding that most of the smart services in Macao rely on users to obtain information spontaneously and do not achieve real interaction and service demand. Suggestions and advice for smart development are provided.

The Impact of Mindfulness on IT Continuance Usage : Focused on Smartwatch Continuance Usage (마음챙김이 정보기술의 지속이용에 미치는 영향 : 스마트워치의 지속이용 중심으로)

  • Kim, Hyun Mo;Pang, Ying Ying
    • Journal of Information Technology Services
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    • v.18 no.5
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    • pp.133-153
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    • 2019
  • The application of mindfulness is increasing in corporation for business innovation. However, the influence of mindfulness has not been confirmed for employee in detail. Mindfulness is the awareness that arises from paying attention in the present. We often experience uncertainty abounds about what the information technology is, how well it works in the process of using information technology. According to the definition of mindfulness, mindfulness can deepen employee's thoughts and understanding of information technology and will provide a clue to the solution of the issue. This study focusses on impact of mindfulness on IT usage behavior, particularly on IT continuance usage. Research question of this study is whether mindfulness impact perceived factors related to IT continuance usage. The study of relationship between IT and mindfulness will have meaningful results because both IT and Mindfulness are aimed at corporate innovation. Based on most recent theory in IT continuance usage, called by Decomposed Expectation-Disconfirmation Model, we established hypotheses and examined the impact of mindfulness on perceived factors in process of IT continuance usage. For empirical analysis, we collected 303 employee samples and conducted Structural Equation Modeling for path analysis. We showed that mindfulness has a positive impact on perceived usefulness, usability and usefulness confirmation, usability confirmation. We also confirmed that antecedent of satisfaction is perceived usefulness, perceived usability and usefulness confirmation, usability confirmation, and satisfaction is the cause of IT continuance usage. We suggested academic and practical implication based on empirical analysis results. In academic perspective, we found the role of mindfulness in process of IT continuance usage. From practical point of view, we suggest to use of mindfulness program for IT continuance usage in corporation.

O.P.E.N Triad: The Future Success for Individuals, Institutes, and Industries

  • Kim, Hae-Jung;Forney, Judith;Crowley, Ruth
    • Journal of the Korean Society of Clothing and Textiles
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    • v.34 no.12
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    • pp.1980-1991
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    • 2010
  • This study proposes the O P E N Triad framework as a future set of tools and perspectives for individual members and institutes to further their professional and academic potential as well as prospect and vitalize the future of the Korean Clothing and Textiles discipline through a global perspective. The millennial generation desires On-demand, Personal, Engaging, and Networked (O P E N) experiences effecting cultural change for creative and influential interaction in transactions, communication, and education. O P E N Individuals offers a WebSphere model as a holistic learning system that has a synergizing value of education across academic courses, industries, and cultures. Through a digitalized and virtualized class, it complements relevant technologies already familiar to the student population. By employing environmental scanning approaches, the most influential and viable future global issues related to the clothing and textiles discipline are identified and dialogued within O P E N Institutes. For future clothing and textiles institutes, this scanning allows them to be open to new ideas, to focus on inter-engagements, to collaborate among individuals, to associate as a part of web of people, organizations, and ideas, to personalize an institutes curricula, and to dialogue generative knowledge. O P E N Industries reveals three dominant future issues that cross academia and industry, sustainability, supply chain management, and social networking. In-depth interviews with U.S. industry experts identified interdependent gaps in global consumer experience practices and suggested the following gaps as future research areas: a standardized business model to the entrepreneurial model, strategic management to a sustainable competitive advantage, standardized to differentiated products, services and operations, market segmentation to global consumer clusters, business-driven marketplaces to consumer-engaged marketspaces, and excellent services to optimal experience. This O P E N Triad framework empowers millennial students, universities, and industries to anticipate and prepare for a radically changing world.

A Study on the Impact of an Academic Library on its Users (대학도서관이 이해관계자에게 미치는 영향력에 관한 연구)

  • Pyo, Soon-Hee;Kim, Min-Jung;Kim, Hyun-Soo;An, Hye-Yeon
    • Journal of the Korean Society for Library and Information Science
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    • v.45 no.3
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    • pp.163-186
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    • 2011
  • University library evaluations have previously put emphasis on how many collections a library has, what kinds of services it offers, and how satisfied its users are with the services. But these evaluations are not enough to show how much impact university libraries have on their stakeholders and how they can contribute to the mission and purpose of the parent organization. This study is a starting point of discussion for the impact and value measurement of university libraries. The aim is to identify a university library's impact in terms of various stakeholders and accordingly determine its measuring element. The impact of a university library on students can be measured by the students' study, success and accomplishments. The impact on professors can be measured through the success of their teaching and research productivity. Finally, the impact on a university can be realized by understanding how a library affects university's reputation and success.

Post-Adoption Behavior : Role of Customer Satisfaction and Customer Loyalty in the Next-Generation Service Upgrading (혁신기술수용 이후 : 차세대 서비스 업그레이드 의향에 대한 서비스 속성만족은 차원과 고객 충성도의 역할)

  • Son, Min-Hee;Han, Kye-Sook
    • Korean Management Science Review
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    • v.26 no.3
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    • pp.79-100
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    • 2009
  • Recently, most tech-based products are of multiple generations, since new-generation products are replacing the older ones as technologies continue to improve. Although, this means that research is needed to examine as much about the role of post-adoption behavior as the missing link between the adoptions of successive generation as first adoption of innovation, there is a dearth of literature explicitly examining consumers' post-adoption behavior, especially in the context of subscription-based service. For the subscription-based services, in spite of the important role of consumer satisfaction, research on the post-adoption behavior can not carefully examine the direct impact of consumer satisfaction on their decision to upgrade by considering usage instead of satisfaction as the missing link between buyers' first adoption and their next-generation adoption. This study identified two types of attribute satisfaction such as basic attribute and core attribute using both literature review and FGI (Focus Group Interview), and tries to investigate how two types of attribute satisfaction has influence on customers' intention to upgrade to the next-generation services. and a moderating role of customer loyalty between attribute satisfaction and intention. The empirical results show that core-attribute satisfaction has a negative influence on customers' intention to upgrade, due to the moderating role of customer loyalty, but it can raise their intention to upgrade next-generation services. However, basic-attribute satisfaction, on the other hand, appears to positively influence both customer loyalty and the intention to upgrade. We also find that the consumer attribute satisfaction is influenced by consumer innovativeness, her perception of service and the usage of each features' type in different ways. Finally, academic and practical implication is made, limitation is clarified and a direction for further studies is suggested.