The effect of experiential marketing factors of fashion service applying 4th industrial revolution technology on customer acceptance and use : focusing on 3D printing, internet of things, and innovation (4차 산업 기술 패션 서비스 체험마케팅 요인이 소비자 수용과 이용에 미치는 영향 : 3D프린팅, 사물인터넷, 혁신성을 중심으로)
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- Journal of the Korea Fashion and Costume Design Association
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- v.21 no.3
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- pp.93-108
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- 2019