• Journal of Korean Society of Transportation
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• v.18 no.6
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• pp.101-110
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• 2000

본 논문의 목적은 우리들의 현실적 노면표지 형태가 그 강도, 종류 및 출현빈도 측면에서 드러내는 지속적 증대 내지 강화 경향성을 문제점으로 제기하면서, 이런 노면표지 형태와 운전행동 간의 관련성에 대한 심리학적 제반 이론들을 고찰해보고 아울러 여기서 상호 연관적 특성을 밝혀주는 하나의 적절한 모델을 개발해보고자 하는 데에 두었다 이 모델에서는 운전자의 사고예방이나 안전운행이 곡 필요한 수준의 노면표지 자극화(stimulation)를 통해 조성된 쾌적한 교통환경에서 보다 용이하게 가능하다는 점이 전제되고 있다. 우리가 인간행동을 총체적으로나 효과적으로 분석하는 데 있어서는 일반심리적이거나 행동주의적 제반 이론 관점이 다소 미흡하다는 점이 지적되었다. 반면에 보다 거시적이고 종합적인 통찰에 중점을 두고있는 형태주의 심리학이나 장 이론적 시각은 행동분석 시에 비교적 결실적인 것으로 밝혀졌다 노면표지 자극의 양상여하가 운전자에게 스트레스, 정보과부담, 과도한 심리적 각성상태 등으로 인해 부정적인 영향을 미친다는 점에서는 이런 문제점이 환경심리학적 고찰측면에서도 관심의 대상이 되고 있다. \"노면표지 조성화 양 관점 모델\"에서 시사되고 는 터이지만. 이 모델에서의 노면표지 형태가 이론적인 면에서 \"정서-인지적\" 인간관에 근거를 두고있어 궁극적으로 이것이 옳다면, 그것은 곡 필요한 최소한의 수준에 머물러야 한다는 것이다. 올바른 운전행동, 다시 말해 교통법규 준수 행동은 노면표지 양상 측면의 각종 자극적 강화대책보다도 오히려 실효성 있는 교통교육, 확실한 적발 단속과 엄중한 처벌대책에 상대적으로 훨씬 더 큰 비중을 두고있는, 바로 그런 운전자의 의식개혁을 통해 비로소 제대로 정착될 수 있기 때문이다. 이 모델의 타당성 여부는 후속적 실증연구를 통해 해명되어질 수 있을 것이다.

• Korean Journal of Environment and Ecology
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• v.29 no.3
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• pp.462-473
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• 2015

The research carried out to analyze the change of recognition of elementary school students after a forest experience to determine the effectiveness of the environmental education in elementary school curriculum. The data is collected through surveys before and after forest experience for 311 people on 2nd and 3rd grades of two elementary school in Jeonju city, then the conclusions analyzed the results of the surveys are as follows. Students who participated in the forest experience show a positive change in all areas after the forest experience, for example, awareness of the forest and behavior recognition in the forest, the need for commentary about the forest. Especially, the area of the behavior recognition has much significant result than the other areas. In the details of the behavior recognition, a behavior recognition and environmental awareness for the life of the forest have been greatly improved. From the results described above, the forest experience can be seen a great help to elementary school students to have a respect and dignity of life and recognize the importance of the natural environment. Thus, the nature experience such as the forest experience is needed to enhance the life respect and environmental consciousness, foster sensitivity to natural cycles. In order that much more elementary school student can participate in evironmetal education through the forest experience, it would suggest to perform the forest experience as creative and experiential activities in the school curriculum.

• The Journal of the Korea Contents Association
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• v.4 no.3
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• pp.41-51
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• 2004

The objectives of this study is to suggest marketing strategies directed of retroactive-socialized parents who have environmental-educated children at school. For this purpose, this study based on the consumer socialization agent such as family and demographic variables were studied. The scope of this study includes attitudes toward price and advertising, and interests related to environmental problems and environmental-products preference. As a result, The parents of environmental-educated children get much more environmental information and show favorable buying behaviors for environmental-products. Most of parents who get environmental information from children educated at school show favorable attitude towards the advertising and also show more preference to environmental-products and more frequent communication among family members. Parents who have environmental-educated children were insensitive to price, more consciousness about environmental problem and flexible to change in their buying behaviors. In conclusion, This study shows that behaviors of children had a significant influence on buying behavior of parents.

• Korean Journal of Human Ecology
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• v.13 no.4
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• pp.569-579
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• 2004

This study categorizes consumers by the style of consumers' purchase behavior, and examines the differences in consumers' attitudes toward environment and pro-environmental behavior in the stage of purchase, usage, and disposal. The results of this study are summarized below: First, The style of consumers' purchase behavior can be categorized on a basis of four factors: fashioned-demonstrative consumer group focusing on fashion and demonstration effects when purchasing; rational consumer group more likely to concern price, quality, and product function; indifferent consumer group having no interest in purchasing; and fashioned-functional consumer group who values not only fashion but function. Second, the result of investigating the differences of consumers' attitudes toward environment reveals that the level of concern and awareness for environment is highest in rational consumer group, but lowest in indifferent consumer group. Also, it is higher in fashioned-functional consumer group than in fashioned-demonstrative consumer group. Lastly, the level of pro-environmental behavior in the stage of purchase, usage, and disposal is highest in rational consumer group, but lowest in indifferent consumer group. The level of pro-environmental behavior in usage stage is inactive in fashioned-demonstrative consumer group, whereas that in disposal stage is active in fashioned-functional consumer group for fashioned-demonstrative consumer group. It was so, especially in the area of not-being-a-litterbug.

• Journal of the Korean Home Economics Association
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• v.41 no.6
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• pp.105-117
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• 2003

This study was intended to investigate specific plan to enhance the adolescents consumers' environment-friendly consumption behavior in their consumption. For this purpose, a questionnaire was conducted among middle and high school students. As a result, the following findings were obtained: The related items in the questionnaire were categorized into factors in an attempt to investigate consumers' environment-friendly consumption. Factor I was coded as active recycling and the use of refilled products and Factor Ⅱ was coded as the behavior of active savings. Adolescents consumers with more experiences in environmental activity showed the higher level of behavior of environment-friendly consumption, and female adolescents consumer did so than male adolescents consumer And adolescents consumers showed the higher level of practical behavior of environment-friendly consumption in case of data and document arrangement than in case of cleaning, and in case of voluntary social service than in case of only cleaning.

• Proceedings of the Korean Society for Emotion and Sensibility Conference
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• 2009.11a
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• pp.152-153
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• 2009

개인의 감성에 영향을 미치는 요인은 개인적, 사회적, 문화적 요인이 중요한 비중을 차지한다. 여러 자료를 추적해보면 하나의 개체로서의 인간은 다른 개체와 마찬가지로 종족유지 본능이 가장 우선하며 생활경험을 통하여 그 종족유지의 극대화를 위하여 그 구성요소로서의 유전인자들이 최적화되는 방향으로 진화하고 있다고 볼 수 있다. 즉, 우리의 생체는 무엇이 우리의 종족유지를 위한 환경인지 경험을 통하여 터득하게 되고 새로운 내적, 외적 환경자극에 무의식적으로 직관적으로 대처하며, 감성이란 이러한 대처 양상의 하나라고 볼 수 있다. 본 연구에서는 이러한 관점에서 개인적, 사회적, 문화적 요인, 생애초기특정기간(critical period)의 경험, 감성유발 직전의 기분상태 등이 어떻게 감성에 영향을 미치는가를 고찰해보고자 한다.

• Archives of design research
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• v.11
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• pp.62-68
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• 1995

------Recently. as the level of common consumer thoughts of design has been highly developed. and the design oriented attitude of consumers. and it's research of behavior. are studied widely in business administration field. Accordingly the study of design has been endeavor to be studied bilaterlly by with related study like marketing as to secure the co-operative results and or conclusions which explain the consumer behaviors of product purchasing. This study is one of the conceptional trials steps which get in touch of design cognizance theoretically in design field. Main cotents are. A) The design oriented multi-attribute attitude factors regarding to consumer decision making. B) The design factors which give influences on purchasing products. C) The particularity of design factors is to be make on design cognizance. For these purpose, this study. above all. tries to survey the circumstance of design cognizance and the processing system of organizing design information. Finally "The product design cognizance system on consumers is represented hereinafter.fter.

• Journal of Family Resource Management and Policy Review
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• v.14 no.4
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• pp.173-191
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• 2010

The purpose of this study is to identify the relationship between pro-environmental consumption consciousness and resource saving behavior of university students. This research has been conducted in 2005 through a written questionnaire with the students of a university in Seoul. After a preliminary research, the main research bas been executed in number of 616 copies. The date were analyzed by statistical methods such as frequencies, precentiles, means, the standard deviations, Crobach's a coefficient, one-way ANOVA, and multiple regression analysis using SPSS statistics program. The major findings of this study were as follows. The pro-environmental consumption consciousness of the university students is the most important factor of doing resource saving behavior. The university students are the group that is going to take responsibility for a national economy and future society. Therefore, it is very important to educate them for establishing the rational consciousness of consumption in order to improve their consumption behavior and skills, because the consciousness formed in this period leads to the propensity to consume when they become adults.

• Korean Journal of Culture and Social Issue
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• v.29 no.4
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• pp.595-616
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• 2023

The Critical Consciousness Scale (CCS) is a scale developed by Diemer and colleagues (2017) that can measure the capacity of the oppressed or marginalized people to critically analyze their social and political conditions, support societal equality, and take action to change the perceived inequities. In this study, we validated the CCS for Korea by adapting and localizing the scale and validating it among university students. Content validity was verified by having five individuals with master's and doctoral degrees in psychology evaluate the suitability of the translated items. Afterwards, reliability and validity were verified through a survey of 314 university students nationwide using the CCS, along with the opportunity inequality recognition scale, recognition of the need for environmental change scale, social participation scale, and belief in a just world scale. To verify the scale's validity, exploratory factor analysis was conducted, confirming three subfactors. Then, a confirmatory factor analysis was carried out, where 14 items out of the original 22 were retained. The construct validity and reliability of these 14 items were found to be satisfactory. Additionally, in the correlation analysis between the CCS and similar scales, a significant clear relationship was found. The CCS showed a positive correlation with scales such as opportunity inequality recognition, need for environmental change recognition, and social participation, and a negative correlation with the belief in a just world scale. Based on these results, the CCS can be considered valid and reliable. Finally, the limitations and significance of this study were discussed.

• Journal of the Korea Society of Computer and Information
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• v.27 no.12
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• pp.293-301
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• 2022

Based on the VAM model of the consumer behavior research framework, combined with the altruistic variable of environmental awareness, this paper constructs a research model on the impact of perceived value, perceived risk and environmental awareness on purchase intention, and deeply analyzes the driving factors of perceived value and perceived risk. By collecting 612 valid questionnaires, data was analyzed by using SPSS 24.0 and AMOS 24.0, the results were concluded. Perceived usefulness, perceived entertainment, Technicality, and Energy Awareness all have a significant positive impact on the purchase intention of new energy vehicles; Perceived Fee has a negative impact on purchase intention. The results of this study can provide strategies for companies to improve marketing, reduce consumers' perceived risks, provide beneficial supplements to companies in promoting the environmental protection attributes of new energy vehicles and their own environmental protection efforts, and promote the balance of economic and environmental benefits.