• Title/Summary/Keyword: 환경상품

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A Study on the Effective Development of Visual Merchandising in Department Stores (백화점 비주얼 머천다이징(VMD)의 효과적 전개방안)

  • Park, Su-yong;Lee, Sang-kyung
    • Journal of the Korea society of information convergence
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    • v.8 no.1
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    • pp.31-38
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    • 2015
  • Modern consumers tend to show value-oriented, image-centered, individualized, and emotionalized consumption behavior, not the consumers who are simply provided with products. Department store industry actively corresponds to the changing consumption behaviors of consumers and pays attention to Visual Merchandising(VMD) as a strategy to visually differentiate stores and sales environments. This study shows 6 parts of effective VMD; presentation of product, product display, color composition, planning of lighting, POP and sign display.

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Remote Monitoring System for Consignor in Cold Storage Warehouse (RFID 냉동창고의 화주용 원격모니터링 시스템)

  • Jang, Moon-Soo;Moon, Mi-Kyeong
    • Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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    • 2011.10a
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    • pp.738-741
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    • 2011
  • 창고관리 시스템은 RFID(Radio Frequency Identification) 기술을 이용하여 입 출고 관리에 대한 데이터를 자동으로 기록할 수 있을 뿐만 아니라 상품의 적재 위치를 정확히 보여주고, 적재된 상품의 현재 상태, 배치된 상품의 수량, 재고 상황 등의 정보를 실시간으로 확인 할 수 있게 해준다. 특히 냉동창고의 경우, 물품이 외부환경 요소에 민감하기 때문에 물품보관을 요청한 화주의 입장에서는 물품의 상태를 실시간으로 모니터링 하기를 원한다. 본 논문에서는 RFID 냉동창고를 이용하는 화주에게 본인의 물품상태를 실시간 원격으로 모니터링할 수 있도록 해 주는 스마트폰 기반의 애플리케이션의 개발내용에 대해 기술한다. 본 애플리케이션을 통해 화주는 물품의 입고요청, 출고요청을 실시간으로 보낼 수 있을 뿐만 아니라, 적재되어 있는 물품의 현재위치, 적재위치 이동경로, coldroom의 온도 등의 상태정보도 확인 할 수 있다. 냉동창고 업체는 RFID 냉동창고 관리시스템과 더불어 화주가 편리하게 이용할 수 있는 본 애플리케이션을 갖춤으로써 화주에 대한 서비스 향상에 기여하게 된다.

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Product Recommender System for Online Shopping Malls using Data Mining Techniques (데이터 마이닝을 이용한 인터넷 쇼핑몰 상품추천시스템)

  • Kim, Kyoung-Jae;Kim, Byoung-Guk
    • Journal of Intelligence and Information Systems
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    • v.11 no.1
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    • pp.191-205
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    • 2005
  • This paper presents a novel product recommender system as a tool fur differentiated marketing service of online shopping malls. Ihe proposed model uses genetic algorithnt one of popular global optimization techniques, to construct a personalized product recommender systen The genetic algorinun may be useful to recommendation engine in product recommender system because it produces optimal or near-optimal recommendation rules using the customer profile and transaction data. In this study, we develop a prototype of WeLbased personalized product recommender system using the recommendation rules fi:om the genetic algorithnL In addition, this study evaluates usefulness of the proposed model through the test fur user satisfaction in real world.

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A Study on the Viewing Diversity of Pay Television: Centering on Diversity in Cable Company's Tiering Package (유료방송환경에서의 시청다양성에 관한 연구 - Cable So의 상품별 채널다양성 분석을 중심으로)

  • Hwang, Sung-Yon;Kim, Myoung-Joong
    • Korean journal of communication and information
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    • v.49
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    • pp.39-56
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    • 2010
  • This study on the exposed the viewers diversity as a basic cable television service. Diversity is the most basic goal of broadcasting policy has important implications. But still, such as cable and pay-media research on the viewing diversity has made a limited basis. SO much to offer for the cable offers viewers receive the number of channels available to compare the diversity of the field was verified. Price rises of analysis for the cable the more the number of channels offered to supply the channel has increased the diversity of the field. SO granted in accordance with the results of a market strategy, but for a variety of channels to be provided by a policy perspective, the price depending on the choice of a variety of audiences can be quite limited means. That is a wide range of viewers watching the channel had a right to be limited. These phenomena to improve the pay television service and the need to manage the Product channel diversity index was raised.

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Perfect Substitution and Aggregation in A System of Marginal Valuation Functions (한계가치함수체계의 완전대체성과 상품결합성)

  • Park, Hoanjae
    • Environmental and Resource Economics Review
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    • v.12 no.3
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    • pp.427-452
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    • 2003
  • Demand analyses often assume perfect substitution and some level of aggregation before analysis and data collection. Earlier works on this subject are carried out in the context of ordinary demand systems. However, perfect substitution is a degenerate special case in the systems and it is much more easily handled in a system of marginal value functions and no previous analysis has used the marginal value functions to test for perfect substitution and make possible aggregation with prior restrictions. In this article, we present the empirical results on a system of marginal value functions in fisheries and pose testable results of perfect substitution and aggregation. The contribution of this article is new establishment of a set of restrictions implying perfect substitutability among all commodities and the application to the problem of commodity aggregate. A system of marginal value functions is estimated in fisheries and its implication of perfect substitution is reasonably drawn.

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Structural Relation Model on Customer Satisfaction of Biggest Discount Retailers (대형할인점의 고객만족도를 위한 구조적 관계 모형 연구)

  • Choi, Rack-In
    • Journal of the Korea Society of Computer and Information
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    • v.20 no.2
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    • pp.221-229
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    • 2015
  • In this paper, it should be established what influence to customer satisfaction by advertisement and promotion, store management and quality of products of large discount stores, and in order to present the structural relation model. In order to establish it empirically, this study proposed a structured alternative model by conducting a survey to customers live in metropolitan areas who use biggest discount store, through the SPSSWIN 18.0 and AMOS 18.0. This analysis shows a number of points, first, customers were aware of having meaningful impact on store management to products quality. Through broad and clean store represents confidence appears to have a products quality. Second, the store management were shown to have a meaningful impact on customer satisfaction. Cleanliness and atmosphere of store, convenience of parking facilities, and transportation convenience of their roles in customer satisfaction seem to believe. Third, advertising and promotion is shown to not affected meaningful impact on stores management, products quality and customer satisfaction.

Designing Forward Markets for Electricity using Weather Derivatives (날씨파생상품을 이용한 전기선물시장 설계)

  • Yoo, Shiyong
    • Environmental and Resource Economics Review
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    • v.15 no.2
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    • pp.319-353
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    • 2006
  • This paper shows how weather derivatives can be used to hedge against the price risk and volume risk of purchasing relatively large amounts of electricity. Our specific approach to designing new contracts for electricity is to focus on the return over a summer season rather than on the daily levels of demand and price. It is shown that correct market signals can be preserved in a contract and the associated financial risk can be offset by weather options. The advantage of combining a forward contract with a weather derivative is that the high prices on hot days or when the temperature is high reflect the underlying high cost of producing power when the load is high and that the combined contract with a weather derivative substantially reduces the volatility of the return.

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Empirical Approach to Marketing Research on the Quality Control of F&B in Hotels (관광(觀光)호텔의 식음료(食飮料) 부문(部門) 품질관리(品質管理)를 통한 마케팅방안 연구)

  • Choi Seung-Kuk;Lim Bum-Jong
    • The Journal of the Korea Contents Association
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    • v.6 no.1
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    • pp.102-113
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    • 2006
  • This article presents the results of empirical studies on the Quality of F&B parts in Hotel services. The main aim is to describe and analyze service breakdown from the customer's point of view and thus create a basis for quality management. The aim is also to find out maximizing factors of sales volume with profit in hotel F&B parts based on the serving systems of F&B items, quality control, change and innovation. The results of the study show statistically significant differences between the each F&B parts in term of quality of foods, location of restaurant, service inconvenience condition, variety of menu, teamwork of empolyees, educational programme, hotel internal culture, etc. Marketing and management implications for effective targeting the market segments are discussed.

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해동피(海桐皮)와 갈근(葛根)을 이용한 닭고기 개발에 대한 연구

  • 추상용
    • Culinary science and hospitality research
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    • v.5 no.2
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    • pp.59-89
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    • 1999
  • 본 연구는 기존의 삼계탕재료에 해동피와 갈근의 축출액을 넣어서 조리를 하여 특성변화와 기호도를 검토하고자 4주령(28일)의 부로일러 종 50수 각 처리구당 해동닭 15수, 삼계탕 15수, 일반닭 15수씩 총 3개 처리구에 배치하여 상품개발을 위한 실험결과를 요약하면 다음과 같다. 영양분석에서 단백질은 해동닭이 작게는 10.07%~11.08%까지 높게 분석되었고 지방은 해동닭이 삼계탕보다는 0.04% 더 많으며 일반닭보다는 4.65%나 작았다. 특히 적육(Red-meat)에서는 다른 흰살(White-meat) 고기의 닭고기에서는 우리인체에 중요한 작용을 하는 생체의 성장기능, 번식기능과 치료효과의 동맥경화증, 혈전억제 효과가 있다고 하는 불포화지방산(Omega-polyunsaturated fatty acide, 3, 6)( $\omega$-3, 6)을 함유하고 있어 지속적인 식도락가의 사랑을 받을 것으로 예측된다. 회분함량도 상대적으로 많으며 수분도 조리의 특성상 증발하지 못한 관계로 그대로 있어 수분과 조리로 인하여 손실되는 영양상태를 그대로 유지할 수가 있었다. 관능테스트에서는 <그림2-1, 2, 3>과 <표 2-10>에서 분석결과를 보듯이 제일 중요한 점은 고객의 기호도라 볼 수 있겠다. 시각적인 면만 약간 개선된다면 정말로 말할 수 없을 정도로 흡족한 상품이라 할 수 있겠다. 해동닭이 후각 90%, 맛 97%, 조직도 83%, 만족도 97%를 보면 그 누가 훌륭한 상품이라고 하지 않겠는가 하는 아쉬움을 가지며 시각적인 면도 해동피, 갈근, 황기, 인삼, 밤, 마늘, 대추, 은행, 생강, 고추 등 고객의 관심도가 높은 의 한약재료가 들어가는 것을 안다면 그리 문제가 되지 않는다고 보며 단지 문제가 있다면 우리 국민 의식이 가공식품에 대한 인식전환과 시기적인 환경, 국민소득 12,000불대의 시대에 맞는 상품이기를 바란다.

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A study of intelligent Agent Using CORRA (CORBA기반 지능형 에이전트에 관한 연구)

  • 장일동;이희용
    • Journal of the Korea Society of Computer and Information
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    • v.7 no.1
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    • pp.88-93
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    • 2002
  • In this thesis, we propose an Intelligent Agent based on CORBA technology which can exchange and share data under distributed computing environment using Agent Communication Language(ACL), Recently, due to the rapid development of network technology, the need for the database management appeared. So representative standard, CORBA have been applied and used under distributed environment. Agent applications are being developed for various fields such as electronic commerce, user interface, information retrieval. When a user searches goods, he navigates several servers on different platform until he finds desired goods. The Intelligent Agent presented in this thesis, does these tedious navigations on behalf of the user through communication between different platform.

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