• Culinary science and hospitality research
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• v.22 no.5
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• pp.295-312
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• 2016

Thus purpose of this study is to examine the structural relationship among the LOHAS image of hotel restaurants, customer well-being menu preference, emotional responses, customer satisfaction, and customer loyalty. To test the hypotheses, a survey was conducted of luxury hotel customers in Busan and Seoul. Of the 400 questionnaires distributed 341 was used final analysis. For the hypotheses testing, frequency analysis, reliability and validity analyses SPSS was used while AMOS was employed to examine the relationship among the measured concepts. The results of testing are shown as follows: LOHAS image of hotel restaurants does have a positive effect on well-being propensity, as well as on customer emotional responses. The cooking function factor of well-being propensity results in a negative emotional responses, while the attractiveness factor of well-being propensity brings about a positive emotional responses. Emotional responses positively affect customer satisfaction, which then positively influences customer loyalty. The arising concept of LOHAS in the service industry can help to develop new menu items for LOHAS or well-being oriented customers. In particular, well-being menu propensity and emotional responses may become more important considerations in marketing strategy formation. This thesis provides a theoretical background of LOHAS image, well-being menu propensity, and emotional responses.

• Korea Science and Art Forum
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• v.37 no.2
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• pp.35-46
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• 2019

The purpose of this study was to develop a hybrid model forecasting the optimal number of employees for the hotel MICE and investigate indicators' reliability and validity empirically. The dominant approach of manpower planning has long been conducted based on heuristic experience in the field of Hotel and MICE. There is little research on the manpower planning and forecasting in the hotel and MICE studies. However, it is significantly important to ensure how many the optimal number of employees are calculated to meet the goals of the company as well as the expectation of their customers. A focus group interview was used to collect data through a series of surveys. A total of 289 samples were collected to test validity of finalized indicators for forecasting the optimal number of employees for the Hotel MICE. The study developed 15 quantitative indicators and 19 qualitative indicators to forecasting the optimal number of employees for the Hotel MICE, based on three types of groups such as 'service-oriented', 'stability-oriented', and 'profitability-oriented' hotel company The study revealed the econometrics formula for the practical application for this field.

• Digital Contents
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• no.1 s.116
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• pp.24-31
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• 2003

지난달 3일 서울 송파구 잠실 롯데호텔에서는 정보통신부 주최 한국소프트웨어진흥원 주관으로 온라인디지털콘텐츠산업육성 전략수립을 위한 정책토론회가 개최됐다. 200여명의 업계 관계자들이 참석한 이 자리에서 디지털콘텐츠 각 분야의 전문가들이 참석해 국내 디지털 콘텐츠 산업을 위한 4가지 주제에 대한 발표와 토론이 진행됐다. 이날 개회사를 맡은 이단형 한국소프트웨어진흥원장은 "우리나라의 IT인프라는 세계 최고 수준이지만 양질의 온라인디지털콘텐츠 생산력은 매우 미흡하다"며 "정부차원의 전략적이고 집중적인 육성정책을 수립하고 있으며 이번 토론회를 통해 각계의 의견을 수렴해 정책방향을 최종확정할 예정"이라고 밝혔다.

• The Korea Swine Journal
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• v.13 no.1 s.137
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• pp.70-77
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• 1991

한국농어민신문이 주최하고 농어민후계자협의회가 후원한 양돈의 수출산업화 전략개발 세미나가 지나 12월 4, 5일 이틀간 관련인사 100여명이 참석한 가운데 온양파크호텔에서 개최됬다. 발제가연, 주제발표, 주제별 분임토론, 종합토론 형식으로 진행된 이번 세미나는 UR 이후 본격화될 축산물 수입개방에 대비하여 국내농축산업중 가장 국제경쟁력이 있는 양돈업을 수출산업으로 구체화 시켜 양돈산업의 발전과 양축농민의 소득증대를 모색코자 마련되었다. 이번 세미낭서 발표된 주제 발표 내용과 토론내용을 독자들의 이해를 돕기 위해 요약 정리한다.

• The Optical Journal
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• s.107
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• pp.52-53
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• 2007

산업자원부는 지난 12월 21일 웨스틴조선호텔에서 '미래 산업기술 비전 선포식'을 갖고 2015년을 대비할 미래 전략기술 분야와 R&D 정책방향을 공개했다. 이날 행사에서는 우리나라가 산업 경쟁력 차원에서 확보해야 하는 혁신주도기술 20개 분야의 78개가 선정, 발표됐다. 특히 반도체, 디스플레이, 자동차.조선, 섬유의류, 화학정공소재, 금속재료 등 15개 차차세대 전략기술 분야에는 향후 국가 R&D 예산의 70%가 투입될 전망이다.

• Journal of Korea Entertainment Industry Association
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• v.13 no.2
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• pp.13-25
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• 2019

This study conducted individual in-depth interviews of tourists from Taiwan, Hong Kong and Thailand who visited Daegu. According to the analysis, Taiwan's target audience conducted an interview at the Chimac Festival in July 2018 at Duryu Park and was a university student as an individual female tourist. She got the information through SNS. The accommodation was guest house and medium and low cost hotel. The main tourist attractions included Seomun Market Night Market, Eworld and Dongseongno. The meals were Anjirang Gopchang and Galbijim in Dongin-dong. Next, the Hong Kong tourist interview was held in May 2018 at the Kwandeung Festival in Duryu Park, and was an individual tourist as a man. Lastly, an interview with a Thai tourist was held in April 2018 at the Donghwa Temple Cherry Blossom Festival in Palgongsan Mountain, and he purchased a travel agent product as a man. Participants of the tour in Daegu were interested in unusual experiences such as beauty, wedding, theme parks, and restaurants that are unique to Korea. What was disappointing was that there were not enough shopping facilities, such as duty free shops, and that the table in the restaurant was inconvenient, and that there were not enough signboards by language for foreigners.

• 프린팅코리아
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• v.13 no.8
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• pp.90-91
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• 2014

한국후지제록스(대표 우에노 야스이키, www.fujixerox.co.kr)는 창립 40주년을 맞아 지난 7월 17일 오전 11시 서울 중구 소공로 웨스틴 조선호텔에서 창립 40주년 기념 기자간담회를 개최했다. 이날 간담회에는 우에노 야스아키 한국후지제록스 대표이사 시장을 비롯해 본사 관계자들이 참석해 한국후지제록스의 지난 40년간의 발자취와 국내에서 이룬 성과에 대해 발표했다. 또한 시장을 선도하는 기업으로서 고객과 함께 성장하기 위한 미래 사업전략도 함께 밝혔다.

• The Optical Journal
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• s.133
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• pp.18-19
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• 2011

신도리코(대표 우석형, www.sindoh.com)가 지난 4월 26일 서울 소공동 롯데호텔에서 언론사 기자들을 초청한 가운데 '글로벌 디자인 신제품 발표회'를 열고 2011년형 신제품 라인업과 마케팅 전략을 발표했다. 이날 공개한 신제품은 글로벌 디자인과 세계 특허의 기술력으로 완성됐으며 초일류 글로벌 기업 도약의 초석을 마련할 야심작으로 소개되었다.

• KOREAN POULTRY JOURNAL
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• v.40 no.10
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• pp.87-91
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• 2008

지난 8월 29일 대전 유성 소재 베스트웨스턴 레전드 호텔에서 '위기에 처한 채란업 대응전략' 이란 주제로 제 11회 전국채란인대회를 개최했다. 본고는 이 자리에 참석한 전국 채란인을 대상으로 설문조사를 실시해 분석한 내용이다. 본 설문에 참여한 농가는 총 143명으로 설문에 응한 채란인들의 사육규모는 평균 4만3천수로 지난 2005년 10월 채란인대회 때 4만7천수 보다 규모가 줄었음을 알 수 있다.

• Management & Information Systems Review
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• v.29 no.4
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• pp.45-65
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• 2010

This study was to identify the effects of hotel organizational service orientation on CRM(customer relationship management) performance. The organizational service orientation has been considered very important for excellent service quality in many existing studies. The data were collected from employees in deluxe hotels of the metropolitan area with the questionnaire. To test the hypotheses, using AMOS were conducted for 379 respondents as a sample collected. The results show that customer's authority, service training, service reward significantly influenced to competitive advantage. Among the three variables the service reward was especially significant. In addition, competitive advantage significantly influenced to CRM performance (relationship commitment, image of corporation, customer's loyalty). So it is very important for employee to give a authority, share of service training program, give a reward what they want. Because that system can lead to the good performance. As a result, the CEO of hotel has to attention the organizational service orientation for achievement of the CRM performance.