• Pallet News
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• s.69
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• pp.6-16
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• 2013

본 원고는 지난 2012년 12월 5일 중국 위시 향매국제호텔 상서청에서 열린 2012 한 중 파렛트 컨퍼런스 발표원고로 지식경제부 기술표준원 김종경 국가물류표준코디네이터가 발표하였습니다.

• Journal of Applied Tourism Food and Beverage Management and Research
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• v.14 no.1
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• pp.79-93
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• 2003

• 프린팅코리아
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• v.14 no.6
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• pp.90-90
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• 2014

한국코닥(주)(대표이사 히로시 후지와라)와 (주)한국필름(대표이사 차의송)은 지난 5월 15일 오후 2시 상암동 스탠포드 호텔 지하 1층 뉴욕&이스탐블룸에서 전략적 제휴 협약식을 맺었다.

• Culinary science and hospitality research
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• v.19 no.3
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• pp.156-172
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• 2013

The purpose of this study is to understand the influence of food & beverage employees' stress coping styles in the deluxe hotel industry on job satisfaction and customer orientation. Based on total 250 food & beverage employees obtained from empirical research, this study reviewed the reliability and fitness of the research model and verified a total of 2 hypotheses using the AMOS program. The hypothesized relationships in the model test simultaneously by using a structural equation model(SEM). The proposed model provided an adequate fit the data, ${\chi}^2$=252.876(p<0.001), df=143, CMIN/DF=1.768, GFI=0.914, AGFI=0.873, NFI=0.936, CFI=0.971, RMSEA=0.056. The model's fit, as indicated by these indexes, was deemed satisfactory, thus providing a good basis for testing the hypothesized paths. The SEM showed that the emotion oriented(${\beta}$=-.181, p<0.01) and avoidance oriented(${\beta}$=-.129, p<0.05) had a negative significant influence on job satisfaction. The multi-group analysis effects on division and status did. Also, job satisfaction(${\beta}$=.599, p<0.01) had a positive significant influence on customer orientation. Limitations and future research directions are also discussed.

• Culinary science and hospitality research
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• v.18 no.5
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• pp.33-44
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• 2012

The purpose of this study is to investigate the impact of experiential marketing on brand personality in the hotel restaurant. Especially, it verifies the relationship between experiential marketing and brand personality factors in hotel restaurants. Research methods targeting customers with deluxe hotel dining experience draw detailed brand personality factors and hotel restaurant experiences, along with an investigation of relationship between brand personality and strategic experience. As a result, among five factors of sense, emotions, perception, behavior, and relationship, only action and relationship influence competence, good feelings, activity, sophistication among five factors of competence, good feelings, activity, sophistication and strength. Therefore, future research should include the comparison of brand personality dimensions and the development of criteria for brand personality.

• 월간 기계설비
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• s.53
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• pp.59-64
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• 1994

(주)대우(대표이사 장영수)는 최근 94건설기술 FAIR, 21세기 건설경영세미나, 한일 건설심포지움 등 EC화를 위한 국제적 행사를 잇따라 개최했는데, 지난 11월 15일 조선호텔에서 열린 $\ulcorner$21세기 건설경영세미나$\lrcorner$에서 일본 가자마건설의 야마시다 요시히로 경영기획부장이 $\ulcorner$21세기 건설업의 경영전략$\lrcorner$ 이라는 주제를 발표해 주목을 끌었다. 본고는 이날 제시되었던 $\ulcorner$일본 건설업체의 21세기 전략과 한일간 공동협력방안$\lrcorner$ 에 대한 내용을 요약, 정리하여 게제한 것이다.

• Culinary science and hospitality research
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• v.18 no.1
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• pp.213-227
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• 2012

This study aims to discover an effect of conflicts between work-family family-work of hotel employees on their emotional exhaustion through an empirical analysis, and to propose relevant implications. Also, the study tried to identify which role a responsive strategy may play as a moderating variable from among such influential factors. In consideration of the sales and the number of rooms at hotels as of 2010, the study conducted survey research about seven hotels located in Seoul, and carried out research with 298 copies of effective samples. In order to confirm the effect of work-family family-work on emotional exhaustion, the study undertook a multiple regression analysis and performed a moderated regression analysis for confirming the moderation effect of a responsive strategy. As a result, only the conflicts between one's work and a family had a significant effect on emotional exhaustion, and a problem-oriented responsive strategy demonstrated a moderation effect of the conflicts between work-family family-work and emotional exhaustion. In this regard, hotels should be prepared with a system which enables hotel chefs to be more faithful to both their families and household affairs through the reasonable operation of workload or an instructive system at work, and it would be possible to deal with the symptom of emotional exhaustion by conflict management through a rational analysis of the cause of conflict, if any, as well as through an alternative to such a conflict.

• Culinary science and hospitality research
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• v.22 no.3
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• pp.66-78
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• 2016

The purpose of this study was to provide hotel bakery organizations with useful information for human resources management based on a substantial clarification of the relationship and correlation of hotel bakery employees' self-leadership, self-efficacy, and organizational commitment. Resources were gathered from June 20, 2015 to July 10, 2015 by distributing a total of 500 surveys, from which 377 were collected. Excluding 23 survey forms not suitable for the analysis, 354 survyes were processed through factor analysis, reliability test, and multivariant structural analysis using SPSS 18.0 and AMOS 18.0 to verify the hypotheses. The findings of the analysis can be summarized as follows: first, behavior-centered strategies, natural compensation, and constructive thinking strategies had a significantly positive impact on self-efficacy. Second, in the analysis of impact of self-efficacy on organizational commitment, it was significant for emotional immersion, but did not have a significantly positive impact on normative immersion. Third, in the relationship between self-leadership and organizational commitment, behavior-centered strategies and natural compensation did not have a significant impact on emotional immersion. However, constructive thinking strategies had a significant impact. The following implications can be derived based on the above findings: this study implies the possibility of future studies on the variables of self-efficacy as it set behavior-centered strategies, natural compensation, and constructive thinking strategies as the preliminary factors under hotel bakery employees' self-leadership; and it analyzed the causality of each factor with emotional immersion and normative immersion as the subordinate factors of self-efficacy and organizational commitment to show that self-leadership and self-efficacy of hotel bakery employees based on emotional immersion and normative immersion can stably improve the organization of hotel bakeries.

• Proceedings of the Korean Society of Computer Information Conference
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• 2020.07a
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• pp.163-166
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• 2020

호텔기업은 최고의 서비스를 주고받는 산업으로 다른 기업과의 비교우위를 위하여 우수한 인력개발을 통해 조직의 효율성을 확보하는 전략에 초점을 맞추어 왔다. 따라서 본 연구는 호텔종사원을 연구대상으로 선정하여 첫째, 관계갈등이 조직시민행동에 영향을 미칠 것이다, 둘째, 과업갈등이 조직시민 행동에 영향을 미칠 것이다. 셋째, 관계갈등과 조직시민행동과의 관계, 과업갈등과 조직시민행동과의 관계에서 셀프리더십의 조절을 살펴보았다. 자료 수집을 위한 설문조사는 서울 경기도 지역의 특급호텔 종사원을 대상으로 400명에게 설문을 실시하였다. 분석결과를 예측해보면 첫째, 관계갈등은 조직시민행동에 유의미한 관계를 미칠 것으로, 둘째 과업갈등은 조직시민행동에 유의미한 관계를 미칠 것으로, 셋째, 셀프리더십은 관계갈등과 조직시민행동간의 관계에서 조절변수의 역할을 넷째, 셀프리더십은 과업갈등과 조직시민행동에 조절효과를 미칠 것으로 판단되어 진다. 조직시민행동의 예측변인으로서 관계갈등과 과업갈등에 대하여 탐색적인 수준에서 연구가 이루어졌음에도 관계갈등과 조직시민행동 그리고 셀프리더십의 상호작용을 다룬 연구가 이루어진 것에 의미가 있다. 또한 관계갈등과 조직시민행동의 관계를 조절하고 과업갈등과 조직시민행동과의 관계를 조절할 것으로 예측되어지는데 이는 후속연구의 바탕이 될 수 있을 것이다. 이런 연구결과를 바탕으로 조직의 관리자는 관계갈등과 과업갈등을 최소화 하고 조직시민행동을 높일 수 있는 방안에 대한 다양한 자기개발 및 프로그램을 개발하고 종사원에게 제공하여 건실한 조직문화를 이루어야 하겠다.

• The Journal of the Korea Contents Association
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• v.16 no.12
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• pp.410-421
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• 2016

The purposes of this study were to investigate the effect of experience in hotel on brand trust, brand attachment and brand commitment. It aims to contribute hotel brand marketing from analyzing and showing how brand experience factors affect brand equity factors. The findings and implications can be summarized as follows: the factor Sense Experience, Feel Experience, Act Experience and Think Experience of Brand Experience caused the positive impact on brand trust and brand attachment. Second, brand trust has a significant impact on brand attachment. Third, brand trust and brand attachment both caused a positive impact on brand commitment. Thus, the hotel managers need to establish a ongoing brand experiential marketing strategy which can improve brand commitment of hotel and ways to be recognized as motivational factors for offered services and products which customer can perceive and experience.