• 제목/요약/키워드: 호텔산업

검색결과 351건 처리시간 0.023초

석유산업 자유화와 향후 정책방향

  • 신동오
    • 석유와에너지
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    • 12호통권190호
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    • pp.32-38
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    • 1996
  • 이 자료는 지난 10월 24일 호텔롯데월드에서 열린 유개공 주최 세미나에서 발표된 것임. <편집자 주>

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거시경제변수가 호텔기업의 수익성에 미치는 영향 (Macroeconomic Forces Effect on the Hotel Profitability)

  • 김수정
    • 한국콘텐츠학회논문지
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    • 제13권1호
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    • pp.417-424
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    • 2013
  • 본 연구는 거시경제변수가 호텔 기업의 수익성에 미치는 영향을 분석하여 경영자들에게 유용한 정보를 제공하는데 그 목적이 있으며 이를 위해 전체 호텔 기업을 대상으로 분석을 실시하였다. 거시경제변수가 총자산순이익률에 미치는 영향에 관한 회귀분석 결과 산업생산지수와 원/달러환율은 정(+)의, 국제원유가격, 소비자물가지수, 실업률은 부(-)의 유의적인 영향을 미치는 것으로 나타났으나 통화량과 무역수지는 유의적인 영향을 미치지 않는 것으로 나타났다. 그리고 거시경제변수가 자기자본순이익률에 미치는 영향에 관한 회귀분석 결과 소비자물가지수와 실업률은 부(-)의, 원/달러환율은 정(+)의 유의적인 영향을 미치는 것으로 나타났으나 산업생산지수, 국제원유가격, 통화량, 무역수지는 유의적인 영향을 미치지 않는 것으로 나타났다. 분석 결과를 종합해 보면 총자산순이익률과 자기자본순이익률 모두에 영향을 미치는 변수는 원/달러환율과 실업률인 것으로 나타났다. 분석 결과를 종합해 보면 총자산순이익률과 자기자본순이익률 모두에 영향을 미치는 변수는 원/달러환율과 실업률인 것으로 나타났다. 따라서 호텔 경영자들은 환율이 높아질수록 국내 호텔 상품이 가격적인 면에서 매력성이 있다는 것을 강조하는 마케팅전략뿐만 아니라 외래 관광객들이 호텔에 투숙하는 동안 즐길 수 있는 다양한 상품과 서비스를 제공함으로서 수익성을 증대시키도록 노력해야 할 것이다. 또한 실업률이 높은 경기 불황기에는 고가의 상품뿐만 아니라 중저가 패키지 상품 등을 함께 제공함으로 보다 많은 고객들을 유인하려고 노력해야 할 것이다.

복사기업계,"신성장동력' 통합문서관리 서비스로 승부

  • 박지연
    • 광학세계
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    • 통권112호
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    • pp.29-31
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    • 2007
  • 복사기 업체들이 통합문서관리 시장을 차세대 수익창출원으로 삼고 관련 사업에 승부수를 던지고 있다. 한국후지제록스는 지난 9월 12일 서울 프라자호텔에서 신성장동력 발표 기자간담회를 갖고 기업 내 문서를 통합적으로 관리해주는 솔루션과 서비스 사업에 주력 하겠다고 밝혔다. 신도리코도 10월 9일 서울 르네상스호텔에서 기업 관계자 300여명을 초정해 자체 개발한 맟춤 솔루션인 'my SOLUTION' 발표회를 갖고 문서관리 서비스에 본격 나섰다.

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비대면 서비스 강화를 위한 전략적 탐색: R 호텔 키오스크 도입 사례연구 (Strategic Search for Reinforcement of Untact-Service : A Case Study on the Installation of R Hotel Kiosk System)

  • 정태웅;안갑수;박재완
    • 디지털산업정보학회논문지
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    • 제17권2호
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    • pp.73-83
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    • 2021
  • The development of technology based on digital technology has made 'hyper connectivity' between different services a reality, and an example of this is the reinforcement of non-face-to-face services. The non-face-to-face service is a service provided by service providers and customers using information and communication and technology without direct contact. Recently, it has expanded to the hotel industry, which is highly dependent on human resources, centering on the restaurant business. Therefore, this study attempted to identify the case of the "R" hotel in the Gangwon region, which is introducing and operating a kiosk, and to confirm the matters to be considered, the system operation method, and expected effects, etc. for hotels that intend to operate it in the future. It is difficult to affirm that the introduction of KIOSK directly reduced labor costs or increased service efficiency, but it seems meaningful that it has improved the convenience of users. In future research, practical research is needed on the impact of the system on management activities in relation to the introduction of KIOSK.

호텔기업의 키오스크 특성이 관계지속의도에 미치는 영향 : 지각된 가치의 매개효과 중심으로 (The Effect of Kiosk Characteristics of Hotel on Relationship Continuity Intention: Mediating Effect of Perceived Value)

  • 서정운;한종헌
    • 디지털산업정보학회논문지
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    • 제19권3호
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    • pp.137-148
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    • 2023
  • This study verified the mediating effect of perceived value and the influence of kiosk device characteristics on relationship continuity intention to solve the difficult problems of hotel companies due to the development of current technology and hotel recruitment problems. Two hundred thirty-nine consumers who used kiosk devices in hotels were analyzed using SPSS 23.0 and Smart PLS 4.0. As a result of analysis and verification, it was found that the kiosk characteristics (playfulness, convenience, reliability, usefulness) had a significant effect on all perceived values (emotional value, functional value), and the perceived value also had a significant effect on the relationship continuity intention. Appeared as a result of the influence. However, it was found that the mediating effect of functional value in the relationship between convenience and usefulness among kiosk characteristics was dismissed. These results support the previous studies on hotel kiosks and have academic implications, as well as practical implications for practitioners of hotel companies.

한식 및 한식세계화에 대한 조리전공 대학생의 인식 연구 (A Study on Perception and Globalization of Korean Food among University Students with Food-Related Majors)

  • 김태희;이은주;이은정
    • 한국식생활문화학회지
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    • 제24권6호
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    • pp.597-606
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    • 2009
  • The purpose of this study was to investigate perceptions and globalization of Korean food among university students with food related majors. Self-administer questionnaires were completed by 386 students, and data was analyzed using descriptive statistics, t-test, ANOVA and regression analysis. The students in food-related majors had positive perceptions of Korean food. They had perceptions of Korean foods as 'fermented foods', 'seasonal foods', and 'medical foods' and have 'various spices'. Most students agreed that Korean foods need to be 'creatively transformed' and 'localized' in order to globalize successfully. Localization, fusion and creative transformation of Korean food are more important than simple adherence to traditional Korean food. There were statistically significant differences in perception between students in different majors. Students majoring in traditional Korean cuisine showed a more positive perception and attitude toward globalization of Korean food.

호텔 키오스크 품질 속성이 고객만족과 관계지속의도에 미치는 영향 (The Effect of Kiosk Quality Attributes of Hotel on Customer Satisfaction and Relationship Continuity Intention)

  • 한종헌;서정운
    • 디지털산업정보학회논문지
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    • 제19권4호
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    • pp.193-203
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    • 2023
  • This study aims to propose a reasonable and effective kiosk operation plan for hotels planning to introduce kiosks by verifying how the quality attributes of hotel kiosks, which have recently been rapidly increasing starting with mid-priced hotels, affect customer satisfaction and relationship continuity intention. An online survey was conducted for customers using hotel kiosks. 300 copies were collected, 61 insincere responses were removed, and 239 copies were verified. As a result of the analysis, first, hotel kiosk quality attributes, display color, device design, internal UI, amount of information, display brightness and response speed were found to have a significant impact on customer satisfaction and were partially adopted. Second, in terms of relationship continuity intention, the display color, internal UI, amount of information, and response speed were found to be significant and were partially adopted. Third, customer satisfaction showed significant results in relationship continuity intention. These research results showed partial differences from previous studies on general kiosk users and restaurant kiosk users, and based on these results, academic and practical implications were derived.