• Title/Summary/Keyword: 향상초점

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기업가적 리더십의 양면성: 구성원의 조절 초점 성향을 중심으로

  • 권상집
    • 한국벤처창업학회:학술대회논문집
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    • 2023.04a
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    • pp.117-122
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    • 2023
  • 벤처창업 연구에서 기업가적 리더십은 구성원의 혁신행동 및 성과를 증진시킬 수 있는 핵심 고리로 그 중요성을 인정받고 있다. 선행연구에서 기업가적 리더십은 구성원의 혁신행동을 향상시키는 요인으로 고려되고 있지만 아직까지 구성원의 개별 성향과 복합적으로 고려했을때 기업가적 리더십이 어떤 영향을 미치는지에 대해서는 연구가 부족한 편이다. 본 연구는 구성원의 조절 초점 성향을 토대로 기업가적 리더십이 구성원의 성향에 따라 자기효능감과 혁신행동에 각기 다른 영향을 미칠 것으로 가정, 연구를 진행하였다. 본 연구는 변수 간 인과관계 검정을 위해 중소벤처기업에 재직 중인 구성원을 대상으로 점화 기법 기반 실험연구를 진행할 예정이다. 실험연구를 통해 본 연구는 리더의 기업가적 리더십이 구성원의 혁신행동을 어떻게 높일 수 있는지에 대한 단초를 제공할 것이다. 또한, 본 연구결과는 벤처기업 및 스타트업에서 구성원의 혁신행동을 촉진할 수 있는 조직운영 프로세스에 관한 시사점과 함께 학문 및 실무적 관점에서도 의미 있는 기여도를 제공할 예정이다.

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The Effect of Perceived Value, Satisfaction and Self-Congruity on the Revisit Intention and the Word-of-Mouth Intention (스키장 방문자들의 가치, 만족, 자아일치성이 재방문의도와 구전의도에 미치는 영향)

  • Hong, Sung-Kwon;Kim, Jae-Hyun;Jang, Ho-Chan
    • Journal of the Korean Institute of Landscape Architecture
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    • v.40 no.2
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    • pp.74-85
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    • 2012
  • As competition increases, ski resort managers need to search for ways to attract previous visitors or to gain new visitors through word-of-mouth. This study examined the impact of skiers' perceived value, satisfaction and self-congruity on the revisit intention and the positive word-af-mouth intention. Total respondents were also segmented into a promotion-focus and prevention-focus individuals then later examined the differences in the effect of independent variables between groups in order to suggest a managerial direction that will enhance business competency of ski resorts. Results from regression analysis showed that all independent variables utilized in this study were good predictors of two dependent variables. Specially, satisfaction was a highly significant predictor. Promotion and prevention-focused individuals were also differed in evaluating the importance of independent variables for their revisit and word-of-mouth intention. It means that self-regulatory focus is an effective variable for segmentation. More specifically, satisfaction was the only variable influencing the revisit intention for promotion-focused individuals; whereas both satisfaction and self-congruity had significant effects on the revisit intention for prevention-focused individuals. All independent variables had significant effects on the word-of-mouth intention, except self-congruity for promotion-focused individuals. This research suggests several managerial implications on the findings based on the analysis and the characteristics of the visitors.

The Effect of Content Layout in Mobile Shopping Product Page on Product Attitude and Purchase Intention: Focusing on Consumer Cognitive Responses Depending on Regulatory Focus (모바일 쇼핑몰 상세페이지 콘텐츠 레이아웃 형태가 제품태도 및 구매의도에 미치는 영향: 조절초점에 따른 소비자 인지 반응 중심으로)

  • Park, Kyunghee;Seo, Bonggoon;Park, Dohyung
    • Knowledge Management Research
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    • v.23 no.2
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    • pp.193-210
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    • 2022
  • The rapid development of mobile technology and the improvement of network speed are providing convenience to various services, and mobile shopping malls are no exception. Although efforts are being made to promote sales by combining various technologies such as customized recommendations using big data and specialized personalization services based on artificial intelligence, most mobile shopping malls have the same detailed page information structure including detailed product information. In this context, in this study, it was determined that the content layout of the product detail page and the mobile product detail page layout tailored to the consumer's preference should be presented according to the consumer's preference. Based on Higgins' Regulatory Focus Theory, a study of consumer propensity revealed that the content layout arrangement on a product detail page, when presented in an F-shape, informs the consumer that it is organized. If presented in a Z-shape, vivid information was recognized, and it was examined whether the product attitude and purchase intention were affected. As a result, when the content layout composition was presented as a layout arrangement in the form of a sense of unity and organization, prevention-focused consumers were positively affected by product attitudes and purchase intentions, and promotion-oriented consumers felt freedom. When presented in an arrangement, it was confirmed that the product attitude and purchase intention were affected.

Face Region Tracking Improvement and Hardware Implementation for AF(Auto Focusing) Using Face to ROI (얼굴을 관심 영역으로 사용하는 자동 초점을 위한 얼굴 영역 추적 향상 방법 및 하드웨어 구현)

  • Jeong, Hyo-Won;Ha, Joo-Young;Han, Hag-Yong;Yang, Hoon-Gee;Kang, Bong-Soon
    • Journal of the Korea Institute of Information and Communication Engineering
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    • v.14 no.1
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    • pp.89-96
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    • 2010
  • In this paper, we proposed a method about improving face tracking efficiency of face detection for AF system using the faces to the ROI. The conventional face detection system detecting faces based skin color uses the ratio of skin pixels of the present frame to detected face regions of the past frame to track the faces. The tracking method is superior in the stability of the regions but it is inferior in the face tracking efficiency. We proposed a face tracking method using the area of the overlapping region in the detected face regions of the past frame and the present frame to improve the tracking efficiency. The proposed face tracking efficiency demonstration was performed by making a film of face detection with face tracking in real-time and using the moving traces of the detected faces.

The Influence of Organizational Members' Perception of Interactional Justice on Creativity: The Mediating Effect of Trust in Leader and Moderating Effect of Procedural Justice (상호작용 공정성 인식이 구성원의 창의성에 미치는 영향: 절차공정성의 조절효과와 상사신뢰의 매개효과)

  • Wang, Yu;Kim, Yongho
    • Journal of Digital Convergence
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    • v.20 no.5
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    • pp.139-148
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    • 2022
  • The research focuses on the interactional justice of organizational members and supervisors within Chinese organizations. In terms of organizational performance, the focus is on creativity by members, based on the need for innovation today. Furthermore, it verifies the influence of moral leadership on members' innovative behavior and the various effects of trust on members' superiors. This study empirically examined 330 Chinese small practitioners and identified the role of interactional justice in increasing the creative influence of organizational members to date in Chinese small. This study will propose ways to increase the level of creative and reduce the level of procedural justice, and discuss future research directions related to this.

Image based Experience Goods, Text-based Search Goods: Cognitive Fit between Product Information Composition and Product Type depending on Regulatory Focus (이미지 기반의 경험재, 텍스트 기반의 탐색재: 조절초점에 따른 제품 정보 구성 방식과 제품 유형의 일치 효과)

  • Park, Kyung-Hee;Seo, Bong-Goon;Park, Do-Hyung
    • Journal of Intelligence and Information Systems
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    • v.28 no.2
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    • pp.75-100
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    • 2022
  • Untact mobile commerce shows a rapid growth due to the prolonged COVID-19 pandemic. And companies have a lot of tough competition in this trend. However, the detail pages of products which play an important role in purchase decision have been provided mostly for consumers in a form of stereotyped information composition. This study has found that the form of (image-centered vs. text-centered) information composition of detailed descriptions of products in the detail pages of mobile products has an effect on product attitude and purchase intention as consumers' information appeal methods vary depending on product types (search goods vs. experience goods). That is, search goods whose information search is easy and whose quality is predictable could be found that product attitude and purchase intention have a more positive effect on the form of image-centered information composition. And experience goods whose quality is unpredictable could be found that product attitude and purchase intention have a more positive effect on the form of text-centered information composition. And effects of congruence between product types based on Higgins' regulatory focus theory and the form of information composition have found to vary depending on consumers' chronic regulatory focus. Promotion focus seeking consumers showed effects of congruence between product types and the form of information composition and prevention focus seeking consumers did not show effects of congruence between them. That is, promotion focus seeking consumers have found to have more positive product attitude and purchase intention in the form of image-centered information composition of experience goods and text-centered information composition of search goods. And prevention focus seeking consumers have found to be unable to have an effect on product attitude and purchase intention even though the form of image or text-centered information composition of search and experience goods is presented. The study implies that the form of information composition should be designed, produced, and provided for consumers by considering product types and consumer propensity when designing it in the detail pages of mobile products.

The Effect of Focal Length on Fuel Mixing And Combustion in One-focusing Oxygen Burner (일 초점 산소 버너의 초점 거리가 연료 혼합 및 연소에 미치는 영향)

  • Park, Kweon-Ha;Kim, Ju-Youn
    • Journal of Advanced Marine Engineering and Technology
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    • v.35 no.6
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    • pp.814-819
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    • 2011
  • An Oxy-fuel combustion has been studied in order to reduce exhaust emissions and fuel consumption. The flow and flame behaviors are analyzed with focal length variation in one-focussing oxygen burner introduced in this study. Oxygen is supplied into the center of the nozzle, methane fuel is into the outer nozzle of the center, and then oxygen is again supplied into the outer of the fuel nozzle. The test conditions are 5 focal lengths of 100mm to 500mm. The mixing behaviors and temperature distributions are analyzed. The result shows that the shorter the focal length is, the longer the mixing length becomes, and the flame width and length are the biggest in the case of 300mm.

Influence of Short-term Use of Story on Other-focused Attention (이야기의 단기적 이용이 타인초점 주의 방향에 미치는 영향)

  • Ahn, Dohyun
    • The Journal of the Korea Contents Association
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    • v.17 no.12
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    • pp.169-179
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    • 2017
  • To examine the causal association between story usage and the ability of comprehending social relations, this study analyzed whether the short-term use of story heightened the degree of other-focused attention. To this end, this study randomly assigned 74 participants into three groups(novel, film, and exposition conditions), and participants were exposed to the stimuli for about 30 minutes, and then this study compared the degree of other-focused attention of the three groups. The results suggested that the degree of other-focused attention in the story groups (novel and film) were significantly higher than those in the exposition group. Though causal association between story usage and the ability of comprehending social relations were not clear, via demonstrating the formation of other-focused attention due to short-term use of story, this study provided empirical evidence for the simulation account of story.

Integral Imaging System Enabling Enhanced Depth of Field Incorporating a Birefringent Liquid Crystal Lens Array (복굴절 특성을 갖는 액정 렌즈어레이를 이용한 깊이감이 향상된 집적영상 시스템)

  • Park, Chan-Kyu;Hwang, Yong-Seok;Lee, Sang-Shin
    • Korean Journal of Optics and Photonics
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    • v.19 no.6
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    • pp.394-399
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    • 2008
  • An integral imaging system enabling enhanced depth of field by incorporating a pair of liquid-crystal (LC) lens arrays was proposed and demonstrated. The lens arrays exhibit two different refractive indexes depending on the light polarization. The proposed LC lens array I and II were implemented by depositing a ZLI-4119 LC and an E-7 LC, respectively, on top of a lens-array substrate in glass. When the two LC lens arrays were aligned appropriately, a birefringence was obtained for a specific light polarization in such a way that the incoming light sees different refractive indexes for them. As a result, the focal length associated with the imaging system utilizing the LC lens arrays was adaptively varied, thereby enhancing the depth of field for the image reconstruction. We have theoretically analyzed the proposed integral imaging system with the $LightTools^{(R)}$ to confirm that the focal length could be adjusted with the help of the birefringent lens array. Finally the proposed imaging system successfully reconstructed the objects. The birefringent lens array employing the ZLI-4119 LC produced a real image with the focal length of 680 mm, while the other using the E-7 LC yielded a virtual image with the focal length of -29 mm.

A Study on the Wearing Status of the Near Vision Refractive Error Correction Device for Presbyopia in Each Residential District (Chungcheongnam-do and Gyeonggi-do) (거주지별(충청남도와 경기도) 노안의 근거리 시력교정안경 착용 실태)

  • Kim, Jung-Hee;Lee, Young-Il;Kang, Su-Ah
    • Journal of Korean Ophthalmic Optics Society
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    • v.14 no.1
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    • pp.103-108
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    • 2009
  • Purpose: The objective of this study is to compare and analyze the wearing status of refractive error correction devices of elders who reside in a city or in a small town district. Methods: Each of opticians from a small town or a city was selected for the study of wearing status of presbyopia correction device for each residential district in units of percentage. with the analysis of the age and gender distributions of the elders, numbers of elderly members, and the kinds of presbyopia correction. Results: The wearing rate of progressive lens was reduced in reverse proportion to the increase of the age for the people of presbyopia in a twon. Pepople in 60s living in a town perferred to wearing bifocal lens, but people of 50~60s preferred to single vision lenses. However, none of people living in a city who is diagnosed as presbyopia had refractive error correction device, and no one used bifical lenses. The progressive lens was mostly used in the people of 40~50s and using rate of those lenses reduced with the age; and single vision lens had the highest rate of in the 40~50s but no one wore it in the 70s. Conclusions: Among the refractive error correction devices, the progressive lens was most widely worn by presbyopia group who is living in a town or a city. In particular, the refractive error correction devices were most preferred in 40~50s of early presbyopia. The highest preference for the progressive lens in the people with the early presbyopia indicates that the wearing rate of the progressive will be increased in future. Therefore, the opportunity of systematic education on the progressive lens should be increased.

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