• Title/Summary/Keyword: 한류 콘텐츠

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DC산업뿌리가흔들린다

  • Gwon, Gyeong-Hui
    • Digital Contents
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    • no.10 s.149
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    • pp.39-48
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    • 2005
  • 탄탄대로를달리던한국의온라인게임산업이흔들리고있다. 동남아지역에한류붐을일으킨온라인게임업체그라비티가일본소프트뱅크에팔린것이다. 올해초중국샨다에액토즈소프트가매각된데이어두번째다. 이에업계관계자들은자본에의해한국만의게임기술과경영노하우가해외로유출돼게임시장에서경쟁력을상실하게될것이라고우려하고있다. 이번그라비티의해외매각이과연‘ 대박신화’인지온라인게임종주국의위상을흔드는일인지살펴봤다.

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A Study on Korean Wave and Its Negative Feelings: Focusing on Chinese Netizens (키워드를 중심으로 살펴본 중국 네티즌의 반한류 유발 요인과 제언: 티엔야논단(天涯論壇)을 중심으로)

  • Lee, Seung Jae
    • Korean Journal of Communication Studies
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    • v.25 no.5
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    • pp.81-101
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    • 2017
  • The purpose of this paper is two folds: Korean media contents, which has led the Korean Wave in China in 1990s will be reviewed, and the causes of the negative feelings of Korean Wave that have occurred among Chinese netizens will be factored out in order to suggest the solutions to this conflict situation. The reviews and comments on the China's major portal site, Tienya were analyzed by the key words that causes the conflict between China and Korea. Of the total 340,000 responses, politics, history and entertainment are categorized by the keywords, and the largest portion of the netizen's comments are found to be political issues with 34%, particularly the issues related to the THAAD. This means that the negative feeling toward the Korean Wave is more closely related to politics rather than the media contents. Therefore, in order to overcome the negative feelings in China and maintain the stable relationship with the two countries in the midst of the changing US-China situation, it is necessary to lead the media business with high quality contents along with the mutual understanding and cooperation of the media content producers. It is also necessary to try to approach Chinese market in a cooperative and stable way through co-production or joint venture with Chinese media. In consequence, the excellence of Korean cultural contents and the cultural ties with Chinese media market will be identified with in-depth understanding of Chinese nationalism, Sinocentrism and Chinese culture.

Intercultural Communication of K-pop in China (중국 내 K-pop의 문화 간 커뮤니케이션에 대한 연구)

  • Xing, Chen;Hong, Sung-Kyoo
    • The Journal of the Korea Contents Association
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    • v.19 no.10
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    • pp.548-559
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    • 2019
  • K-pop has gone through ups and downs for 30 years since it was introduced to China in the 1990s. As the trigger for the 'Korean wave', K-pop has become a business card of Korean pop culture, which is another popular culture that has culminated in China after the 'Western wave', 'Japanese wave' and 'Hong Kong.Taiwan's wave'. Its wide range of influences and long time are rare in the world, so it can be regarded as a typical example of modern intercultural communication. The paper takes 1988-2018 as the time interval, combs the process of K-pop's intercultural communication in China. Based on this theory, it can make an objective evaluation on the current situation of K-pop in China. Then this paper discusses the influence of K-pop culture on the current Chinese university students through a questionnaire survey, and puts forward some developmental suggestions from the perspective of Chinese people. In order to provide a theoretical basis and enlightenment for the study of K-pop in China.

A Study On Predicting Stock Prices Of Hallyu Content Companies Using Two-Stage k-Means Clustering (2단계 k-평균 군집화를 활용한 한류컨텐츠 기업 주가 예측 연구)

  • Kim, Jeong-Woo
    • Journal of the Korea Convergence Society
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    • v.12 no.7
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    • pp.169-179
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    • 2021
  • This study shows that the two-stage k-means clustering method can improve prediction performance by predicting the stock price, To this end, this study introduces the two-stage k-means clustering algorithm and tests the prediction performance through comparison with various machine learning techniques. It selects the cluster close to the prediction target obtained from the k-means clustering, and reapplies the k-means clustering method to the cluster to search for a cluster closer to the actual value. As a result, the predicted value of this method is shown to be closer to the actual stock price than the predicted values of other machine learning techniques. Furthermore, it shows a relatively stable predicted value despite the use of a relatively small cluster. Accordingly, this method can simultaneously improve the accuracy and stability of prediction, and it can be considered as the new clustering method useful for small data. In the future, developing the two-stage k-means clustering is required for the large-scale data application.

Characteristics of Exports of Korean TV Dramas : Focused on Types of TV Right, Exportation Price, Differentiation between Countries (국내 지상파 방송드라마 해외 판매 특성 : 판권 유형, 거래 단가, 국가 간 차이를 중심으로)

  • Lee, Moon-Haeng
    • The Journal of the Korea Contents Association
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    • v.15 no.6
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    • pp.136-147
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    • 2015
  • In this study, we research for characteristics of exportation of Korean TV dramas during 10 years. During this decade, media environment has been changed significantly : platforms have been increased and viewing attitude have been also changed. We will find out these changes in TV exportation : types of TV rights, price per countries, frequency of trade per countries, etc. For this, export records of 2 Korean TV stations from 2005 to 2014 have been obtained. As a result, export countries have been diversed, price have been increased and types of TV rights also have been various.

Storytelling of K-content <Itaewon Class> and Interculturalism (K-콘텐츠 <이태원클라쓰>의 스토리텔링과 상호문화주의)

  • Jeong Hee Kim
    • The Journal of the Convergence on Culture Technology
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    • v.9 no.4
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    • pp.135-140
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    • 2023
  • In the era of globalization, universal values and empathy are analyzed as important factors in the success of media content. In this context, the perspective of interculturalism is meaningful in K-culture discourse. The TV drama <Itaewon Class> presented a storytelling structure in which the existing order was overturned and new values triumphed. This concept has led to great success in the global market. First of all, it shows multiculturality through the symbolic space of Itaewon. It reproduces people who have various cultural differences in various standards. Characters with diverse values realize intercultural values through cultural dialogue. Such storytelling is evaluated as something that can be widely accepted by people around the world. Interculturalism enables us to seek the direction of sustainable Korean Wave.

A Study on the Setting of Contents in the Baekje Hoseonmu Version - Focused on the Baekje Instrumental Music, the Epicenter of Korean Wave - (백제<호선무(百濟胡旋舞)> 버전 콘텐츠 설정연구 - 한류(韓流)의 진원 <백제기악(百濟伎樂)>을 중심으로 -)

  • Son, Dae-Hwan
    • Journal of Korea Entertainment Industry Association
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    • v.15 no.1
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    • pp.13-25
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    • 2021
  • Hoseonmu belongs to the genre of a composite of song, music, and dance. At that time, there was no widely known record of Hoseonmu in Baekje, but it is clear that it was popular enough to be invited to Changan by Emperor Yang of Sui. The musical instruments, songs, and dances were analyzed through the research method of literature and the content of the Hoseonmu version was established. The setting of the stage for the performance of Baekje instrumental music reveals its characteristics through sabangak from Gigaku in the neighboring countries. The stage for Hoseonmu was set up utilizing the creation of the imperial performance stage in the Baekje instrumental music. In particular, Hoseonmu has two types: heavenly and earthly. The heavenly Hoseonmu can be found on the wall of the Cave No. 220 formed in the Chodang (618-707) era. They include Dongbang Pharmacopoeia jingbian and Western Paradise jingbian. Hoseonmu would have chosen to be the fast-paced spinning dance. Motions for Hoseonmu could be set up through them. Meanwhile, Mimaji's instrumental dance is presented. Six dancers appear in two turns of the performance. Four dancers in front row and other two in the back are dressed up as hunters, wearing goblin masks, and holding flowering plum tree branches in their right hands. Through this, the movements and costumes of Hoseonmu are reproduced in more detail. Various sectors of education, theater, dance, and tourism in the Hoseonmu contents of Baekje instrumental music contributed to the Korean Wave.

A Study on the Filial Piety Thoughts shown in the Spatial Order of Joseon-era Gardens to develope an Korean wave content of garden (정원한류 콘텐츠 발굴을 위한 조선시대 정원의 공간질서에 나타난 효사상 연구)

  • Lee, won-ho;Shin, hyun-sil
    • Proceedings of the Korea Contents Association Conference
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    • 2016.05a
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    • pp.81-82
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    • 2016
  • 본 연구는 K-Garden 조성붐과 관련하여 한국전통정원콘텐츠 발굴을 위해 조선시대 대표적 정원인 소쇄원의 공간적 특질을 효사상의 관점에서 조명하였다. 소쇄원의 효사상은 양산보의 효부에 나타난 효의 실천을 통한 수 제 치 평과 신분질서를 통한 상 하 공간의 위계, 후손들의 선대정원의 회복의지, 경관연출, 경관요소의 제명에 투영되어 있으며 이러한 효사상은 정원의 장소성과 연계하여 다양한 활용가치가 기대된다.

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E-pub player for K-POP (한류를 위한 In-Apps 방식의 e-pub player 개발)

  • Kim, SeeWoo;Kang, JiAe;Kim, YuJeong;Ban, SoJung;Lim, Yunam;Jung, JiYung;Kang, HyeLin;Yun, InHee;Chun, SunHwa
    • Proceedings of the Korean Society of Computer Information Conference
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    • 2012.07a
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    • pp.287-288
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    • 2012
  • 본 논문에서는 소비자 스스로 검색하는 콘텐츠를 분석하여 그 중 인지도가 높은 콘텐츠를 제휴하여 서비스 를 제공한다. 인지도 높은 동영상 콘텐츠에 전자책을 제작하여 새로운 콘텐츠로 재제작 유료 서비스 추진 하고 인지도 높은 전자책 콘텐츠를 동영상과 함께 새로운 콘텐츠로 제작하여 유료 서비스 추진한다. 그리고 콘텐츠 보유 개인, 기업 및 단체와 제휴를 통한 서비스 추진할 수 있고 나아가 번역기를 통한 다국어서비스로 글로벌 콘텐츠 서비스 추진한다.

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A Study of the Design Improvement Measure for the Globalization of Domestic Online Shopping Malls (국내 온라인 쇼핑몰의 글로벌화를 위한 디자인 개선방안 연구)

  • Choi, Yun-Hee;Jo, Seong-Hwan
    • The Journal of the Korea Contents Association
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    • v.15 no.12
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    • pp.73-80
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    • 2015
  • Starting the popularity of Korean dramas exported to China in 1996, the Korean wave started around the world market. Afterwards, as the Korean culture itself as well as dramas rapidly emerged as contents of the Korean market, the foreign direct sale consumers who want to buy Korean goods directly online are increasing at an alarming rate. This study each selected 4 domestic shopping malls and 4 foreign famous shopping malls which were conducting a global marketing currently and compared/researched them in the design aspect in order to apprehend if domestic online shopping malls were properly meeting the consumer environment of the foreign market. As a result, it was revealed that domestic online shopping malls conducting the global marketing could not fully understand the internet environment by countries and were going through a limit of the information delivery by SMS, and could not use the visual signs actively which were useful to the meaning delivery. Accordingly, this thesis suggested a plan to actively utilize the variable element considering various screens to the design, plan to efficiently design the text for solving the language problem by countries, and plan to design using the developing IT technology as a solution to those problems.